The document discusses the merits and demerits of electronic surveys. Some of the key merits include low costs, rapid data collection, large area coverage, flexibility, and convenience for respondents. However, some of the demerits are typically low response rates, limitations for low literacy audiences, screening problems, limited question types due to length constraints, and inability to probe respondents for clarification or additional information without an interviewer.

1. Md. Mukter Hossain
ID:13047447
Topic: Merits and Demerits of
Electronic Survey

2. Electronic Survey
E-mail
Internet

3. Merits of electronic survey :
Easy and cost efficient .
 respondent are willing to share information Large scale
accessibility in many countries.
Rapid data collection, particularly with the integration.
Large area coverage.
Flexible .
Low costs.
Automation and real-time access.
Less time needed .
Convenience for respondents.
No interviewer, respondent may be more willing to share
information.

4. Demerits of electronic media:
Response rates are typically low .
 Not appropriate for low literacy audiences.
Screening problem.
Limited close-end questions or time constraints
due to more limited.
survey length.
Inattentiveness.
 Limited sampling and respondent availability.
Possible cooperation problems.
No interviewer, respondents cannot be probed.

5. •Any question ?