The document discusses how the media product conforms to and challenges conventions of real horror movie openings. It adheres to conventions like using a sudden flashing title with loud music, having a dark red title color, and killing off main characters early. However, it also subverts conventions by having a thin, non-masculine killer who uses his hands instead of a weapon. Overall, the opening both follows standard horror movie techniques but also aims to surprise audiences by breaking from the expected killer archetype.