SlideShare a Scribd company logo
HOW DO WE SPEND OUR DAILY TIME?

           TV                     PRINT           OUTDOOR           RADIO            ONLINE/MOBILE

                                                                                     Check News/Mail/SMS
07.00 AM   Breakfast, News        Morning Paper   Journey To Work   Breakfast show   Search/Chat



09.00 AM

                                                                                     News, Sport,
11.00 AM                          Paper/Mags      Out for Lunch     Driving Time     Finance/emails



01.00 PM


03.00 PM


05.00 PM                          Leisure Mags    Journey Home      Driving Time     Chat/Blogging


           News, Entertainment,
07.00 PM                                                                             News/Webboard
           Sport


09.00 PM


                                                                                           © Buzzworks.co
HOW DOES MODERN SOCIETY TODAY?


                                         55,000,000
                                         Internet Users
                                                                                          23%INTERNET PENETRATION




                                         40,829,270
                                         Top Social Network
                                         Users
                                                                                        } 17%SOCIAL NETWORK
                                                                                             PENETRATION



                                         210,391,300
                                         Mobile Subscribers
SOURCES: UN DATA ACCESSED NOV 2011; INTERNET WORLD STATS ACCESSED NOV 2011 LATEST SITE-
                                                                                        } 89%MOBILE PENETRATION
REPORTED FIGURES AS OF NOV 2011; OPERATOR-REPORTED FIGURES AS CITED ON WIKIPEDIA, ACCESSED
NOV 2011
                                                                                                        © Buzzworks.co
WHY BUZZWORKS?


                     AUTHORIZED
                     CHANNEL
                     PARTNERS
                     KAPANLAGI.COM, VEMALE.COM
                     OTOSIA.COM, MERDEKA.COM, MIG33,
                     LIPUTAN6, LIPUTAN CHAMPION




    AGENCY                                   COMMUNITY
    INSIGHT
    DIGITAL MEDIA MANAGEMENT
                                             ENGAGEMENT
                                             & ACTIVATION


                                                            © Buzzworks.co
OUR SERVICES



       PAID                  OWNED                  EARNED
      MEDIA       <>         MEDIA          <>       MEDIA



                       WEB STRATEGY &
                       DEVELOPMENT
                       MOBILE STRATEGY &
                       DEVELOPMENT
                       CONTENT STRATEGY &
MEDIA PLACEMENT
                       DEVELOPMENT
MOBILE AD
                       BRAND ACTIVATION
MOBILE APPS            STRATEGY
                                                 SOCIAL MEDIA
SEM                    SEO                       MONITORING




                                                                © Buzzworks.co
PAID MEDIA - Media Placement




               Kapanlagi network          Kaskus            Detik



  Media
Placement
                     XX1              Indowebster       Liputan 6




                 Vemale.com        Android Indonesia     Kompas

                Lifestyle Community                      News
                                                       © Buzzworks.co
PAID MEDIA - Mobile Ad & Mobile Apps




Mobile Ad
   &
 Mobile
 Apps




                                        © Buzzworks.co
PAID MEDIA - Search Engine Marketing




 SEM




                                       © Buzzworks.co
OWNED MEDIA




OWNED
 MEDIA




              © Buzzworks.co
EARNED MEDIA – SOCIAL MEDIA MONITORING




                                   © Buzzworks.co
WHY US?




          © Buzzworks.co
OUR CLIENTS




              © Buzzworks.co
CASE STUDIES
FASHIONBIZ
             •   FASHIONBIZ.CO.ID IS A RETAIL FASHION
                 ECOMMERCE WEBSITE WITH MORE THAN
                 10.000 BRANDED PRODUCT.



             •   Objective :

             •   Create New Sales Channel

             •
             •   Program:

             •   Reseller Program

             •   Open New Store at Facebook and Multiply



             •   Result : 100 New Reseller within 3 weeks




                                                            © Buzzworks.co
WOODS PEPPERMINT LONGES
               •   WOODS IS A 6 MONTH SOCIAL MEDIA
                   PROGRAM TO BUILD ENGAGEMENT BETWEEN
                   WOODS AND USER.



               •   Objective :

               •   User engagement

               •   Campaign about Woods New Message ‘Woods not
                   only to relieve the throat but it can to eliminate bad
                   breath’



               •   Program:

               •   Create Woods Photo competition

               •   Create engagement through social media channel

               •
               •   Result : Woods Fans Increasing 45K (in 1 Month)




                                                                 © Buzzworks.co
MAIPLAY
          •   MAIPLAY IS A PREMIUM DAILY DEALS WEBSITE



          •   Objective :

          •   Looking for New Member

          •   Program:

          •   Media Placement at SEM and GDN




          •   Result : 3000 New Member/Month




                                                © Buzzworks.co
Teracord – Chaos Games
                         •   Teracord is an Online Games Provider



                         •   Objective :

                         •   Create awareness for their new product

                         •   Increase traffic

                         •   Program:

                         •   Media Placement at Kaskus.co.id




                         •   Result : 45 Millions of Impressions

                             •   New Chaos forum in Kaskus

                             •   New Chaos Member




                                                       © Buzzworks.co
Liputan 6 – Search Engine Optimation
                             •   Liputan6.com is an Online news Portal



                             •   Objective :

                             •   Increasing search result in google

                             •   Program:

                             •   Search Engine Optimation & Consultation




                             •   Result : in first attempt, several news has
                                 become number 1 in google search




                                                           © Buzzworks.co
Natur white – Social Media

                             •   Natur White Social Media Program



                             •   Objective :

                                 •   Increasing Conversation in Social Media

                                 •   Reach Natur White Target Audience

                                 •   10k Fans in 3 Month

                             •   Program:

                             •   Content Development

                             •   Apps & Games


                             •   Result :

                                 •   14k Fans before 3 month

                                 •   2k Talking about




                                                           © Buzzworks.co
Kalbe Family – Social Media
                        •     Kalbe Family Social Media Program



                        •     Objective :

                            •     Increasing Conversation in Social Media

                            •     Reach Kalbe Family Target Audience

                            •     5k Fans a month

                            •     5k Followers a Month

                            •     5% of Talking About

                            •     Klout Score : 50

                        •     Program:

                        •     Content Development

                        •     Facebook Ads


                        •     Result :

                            •     5k Fans before 1 month

                            •     12k Talking about

                            •     Klout Score : 57
                                                                  © Buzzworks.co
IRAWAN RAMADHONA
   irawan@buzzworks.co
   +62 812 8680 2030




THANK YOU

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