1. Oyewunmi Makinde Media Homework
How do magazine front covers use denotation and connotation to attract their intended audience?
Similarly to all magazines they have
a masthead that also has the main
The image of Keri Hilson is article and other articles. Also the
used to attract potential text is vibrant, in order to attract
buyers as she is looked up to people to buy the magazine.
by females and males find her
extremely attractive so who
better to have on the front
page. Similarly in most
magazines they have an
attractive female used to sell
a product even in female
magazines they have an
attractive female on front
Similar to a few magazines it has a
who women aspire to be like.
competition and a few lucky readers
can win stylish yet sleek
headphones.
The magazine I have chosen is entitled musicology magazine. I chose this magazine due to the fact
that I read it quite frequently and also my group were momentarily featured on it for a competition,
promoting young talented musical acts.
In my opinion I believe the intended audience for this magazine is for boys, as well as girls ranging
from the ages of 15-20 as the language used is sophisticated also it’s quite a lengthy magazine
including 50pages. As a result of this it wouldn’t be suitable for younger teenage readers as they
wouldn’t be able to comprehend the language used. Another reason why I believe it is for both
genders and age ranges from 15-20 is due to the image used, the image used for this specific issue is
of Keri Hilson. Keri Hilson is an upcoming R & B singer/songwriter she is extremely popular with boys
and girls. Boys because she is an attractive young lady, and for girls because she is a role model.
In this magazine there are a variety of vibrant colours used, for example pink and yellow. By using
vibrant colours it attracts people to buy and read the magazine as the colours attract the possible
customers. Also due to the fact the intended audience is youths musicology magazine use vibrant
colours, as opposed to dull colours in order to attract their customers. The font is stylish and sleek. A
range of fonts are used, for the masthead “music” isn’t in bold, however “ology” is in bold. For the
text that has “Keri Hilson” the font is as if she wrote her name herself this is extremely powerful as in

2. her image she is holding a pen. Based on the colours you would immediately assume that the
magazine is for females, due to the pink and yellow, however this is not the case.
The layout is simple yet effective Keri Hilson is the centred figure as she is the main focus, due to the
effect she has on the youth boys and girls as she is an iconic figure. Also the masthead of the
magazine is in the top right corner, however the image of Keri Hilson is situated behind the
masthead of the magazine showing the importance of the masthead. Also the text of “Keri Hilson” is
positioned on top of Keri Hilson and in smaller writing it says “don’t hate me” which is the main
article in the magazine. Also the other articles that are featured are located in the bottom left
corner. Finally musicology magazine place a competition at the bottom and repetitively use the word
“win” this will attract people to buy the magazine as everybody likes to win something. Also the
prize is headphones from this I can infer that the readers are music fans and are not an older
audience as if it was an older audience there would be a more sophisticated prize up for grabs.