The document discusses the effectiveness of combining a film's main product (trailer) with ancillary texts like a poster and magazine cover. It summarizes the film genre of social realism and its codes/conventions. The target audiences are identified as those interested in British film and 18-25 year olds. The trailer, poster, and magazine cover were designed according to the genre's style to attract these audiences. Elements like location, lighting, characters, and title/logo were consistent across products to brand them together effectively and maximize promotion of the film.
В канун Дня пожилого человека в учебных корпусах на Дубининской и на Житной нашего комплекса прошла акция «Протяни руку помощи». Для Центра социальной адаптации «Люблино» учащиеся и педагоги принесли тёплые вещи: одежду и обувь.
В канун Дня пожилого человека в учебных корпусах на Дубининской и на Житной нашего комплекса прошла акция «Протяни руку помощи». Для Центра социальной адаптации «Люблино» учащиеся и педагоги принесли тёплые вещи: одежду и обувь.
I am a development worker with Ten years of professional work experience in Linkages Building, Coordination, Capacity Building, Disaster Management, Livelihood interventions, Governance, Advocacy and Accountability initiatives with remote infrastructure & multi-cultural teams.
In various capacities, he has been both member of project management teams and leading the processes as Project manager. The responsibilities he has shouldered include coordination of various components of projects, Mobilization of resources, as well as delivery of specific project outputs while ensuring the quality and timeliness of activities. In this processes he has developed expertise in team and task management while using various tools of planning and execution.
I am expert in Institutional Capacity Building, Planning & Implementation, Coordination, Reporting, Donors Relations & Compliance, Operational Management (Budgeting & Financial Management) & also remained involved in Emergencies and Early Recovery interventions like Non Food Items, WASH, Child Protection, Shelter, Education, and Emergency Food Security & livelihood interventions and Governance and advocacy initiatives with multi-donors like WATER AID, UKAID, CBM,OFDA,USAID, ECHO, UNHCR, UNOCHA, Plan, USAID, UNDP, CIDA and Affiliates.
Kerala state is having abundant water source and people are really proud of it and lavishly wastes water.But due to the uprising scarcity of good potable drinking water we should think about conserving water before polluting the sources.This presentation is a description about the water scenario in India briefly and describes about the major water pollution and the main regions that are being affected severely.
Регламент подготовки и проведения регионального чемпионата JuniorSkills по ко...TCenter500
Регламент подготовки и проведения регионального чемпионата JuniorSkills по компетенции «Мультимедийная журналистика».
Алексей Владимирович Атланов, руководитель проекта, ГАОУ ДПО «ТемоЦентр»
SAP Sapphire 2024 - ASUG301 building better apps with SAP Fiori.pdfPeter Spielvogel
Building better applications for business users with SAP Fiori.
• What is SAP Fiori and why it matters to you
• How a better user experience drives measurable business benefits
• How to get started with SAP Fiori today
• How SAP Fiori elements accelerates application development
• How SAP Build Code includes SAP Fiori tools and other generative artificial intelligence capabilities
• How SAP Fiori paves the way for using AI in SAP apps
GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...James Anderson
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
Welocme to ViralQR, your best QR code generator.ViralQR
Welcome to ViralQR, your best QR code generator available on the market!
At ViralQR, we design static and dynamic QR codes. Our mission is to make business operations easier and customer engagement more powerful through the use of QR technology. Be it a small-scale business or a huge enterprise, our easy-to-use platform provides multiple choices that can be tailored according to your company's branding and marketing strategies.
Our Vision
We are here to make the process of creating QR codes easy and smooth, thus enhancing customer interaction and making business more fluid. We very strongly believe in the ability of QR codes to change the world for businesses in their interaction with customers and are set on making that technology accessible and usable far and wide.
Our Achievements
Ever since its inception, we have successfully served many clients by offering QR codes in their marketing, service delivery, and collection of feedback across various industries. Our platform has been recognized for its ease of use and amazing features, which helped a business to make QR codes.
Our Services
At ViralQR, here is a comprehensive suite of services that caters to your very needs:
Static QR Codes: Create free static QR codes. These QR codes are able to store significant information such as URLs, vCards, plain text, emails and SMS, Wi-Fi credentials, and Bitcoin addresses.
Dynamic QR codes: These also have all the advanced features but are subscription-based. They can directly link to PDF files, images, micro-landing pages, social accounts, review forms, business pages, and applications. In addition, they can be branded with CTAs, frames, patterns, colors, and logos to enhance your branding.
Pricing and Packages
Additionally, there is a 14-day free offer to ViralQR, which is an exceptional opportunity for new users to take a feel of this platform. One can easily subscribe from there and experience the full dynamic of using QR codes. The subscription plans are not only meant for business; they are priced very flexibly so that literally every business could afford to benefit from our service.
Why choose us?
ViralQR will provide services for marketing, advertising, catering, retail, and the like. The QR codes can be posted on fliers, packaging, merchandise, and banners, as well as to substitute for cash and cards in a restaurant or coffee shop. With QR codes integrated into your business, improve customer engagement and streamline operations.
Comprehensive Analytics
Subscribers of ViralQR receive detailed analytics and tracking tools in light of having a view of the core values of QR code performance. Our analytics dashboard shows aggregate views and unique views, as well as detailed information about each impression, including time, device, browser, and estimated location by city and country.
So, thank you for choosing ViralQR; we have an offer of nothing but the best in terms of QR code services to meet business diversity!
State of ICS and IoT Cyber Threat Landscape Report 2024 previewPrayukth K V
The IoT and OT threat landscape report has been prepared by the Threat Research Team at Sectrio using data from Sectrio, cyber threat intelligence farming facilities spread across over 85 cities around the world. In addition, Sectrio also runs AI-based advanced threat and payload engagement facilities that serve as sinks to attract and engage sophisticated threat actors, and newer malware including new variants and latent threats that are at an earlier stage of development.
The latest edition of the OT/ICS and IoT security Threat Landscape Report 2024 also covers:
State of global ICS asset and network exposure
Sectoral targets and attacks as well as the cost of ransom
Global APT activity, AI usage, actor and tactic profiles, and implications
Rise in volumes of AI-powered cyberattacks
Major cyber events in 2024
Malware and malicious payload trends
Cyberattack types and targets
Vulnerability exploit attempts on CVEs
Attacks on counties – USA
Expansion of bot farms – how, where, and why
In-depth analysis of the cyber threat landscape across North America, South America, Europe, APAC, and the Middle East
Why are attacks on smart factories rising?
Cyber risk predictions
Axis of attacks – Europe
Systemic attacks in the Middle East
Download the full report from here:
https://sectrio.com/resources/ot-threat-landscape-reports/sectrio-releases-ot-ics-and-iot-security-threat-landscape-report-2024/
Accelerate your Kubernetes clusters with Varnish CachingThijs Feryn
A presentation about the usage and availability of Varnish on Kubernetes. This talk explores the capabilities of Varnish caching and shows how to use the Varnish Helm chart to deploy it to Kubernetes.
This presentation was delivered at K8SUG Singapore. See https://feryn.eu/presentations/accelerate-your-kubernetes-clusters-with-varnish-caching-k8sug-singapore-28-2024 for more details.
Le nuove frontiere dell'AI nell'RPA con UiPath Autopilot™UiPathCommunity
In questo evento online gratuito, organizzato dalla Community Italiana di UiPath, potrai esplorare le nuove funzionalità di Autopilot, il tool che integra l'Intelligenza Artificiale nei processi di sviluppo e utilizzo delle Automazioni.
📕 Vedremo insieme alcuni esempi dell'utilizzo di Autopilot in diversi tool della Suite UiPath:
Autopilot per Studio Web
Autopilot per Studio
Autopilot per Apps
Clipboard AI
GenAI applicata alla Document Understanding
👨🏫👨💻 Speakers:
Stefano Negro, UiPath MVPx3, RPA Tech Lead @ BSP Consultant
Flavio Martinelli, UiPath MVP 2023, Technical Account Manager @UiPath
Andrei Tasca, RPA Solutions Team Lead @NTT Data
UiPath Test Automation using UiPath Test Suite series, part 3DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 3. In this session, we will cover desktop automation along with UI automation.
Topics covered:
UI automation Introduction,
UI automation Sample
Desktop automation flow
Pradeep Chinnala, Senior Consultant Automation Developer @WonderBotz and UiPath MVP
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Observability Concepts EVERY Developer Should Know -- DeveloperWeek Europe.pdfPaige Cruz
Monitoring and observability aren’t traditionally found in software curriculums and many of us cobble this knowledge together from whatever vendor or ecosystem we were first introduced to and whatever is a part of your current company’s observability stack.
While the dev and ops silo continues to crumble….many organizations still relegate monitoring & observability as the purview of ops, infra and SRE teams. This is a mistake - achieving a highly observable system requires collaboration up and down the stack.
I, a former op, would like to extend an invitation to all application developers to join the observability party will share these foundational concepts to build on:
Builder.ai Founder Sachin Dev Duggal's Strategic Approach to Create an Innova...Ramesh Iyer
In today's fast-changing business world, Companies that adapt and embrace new ideas often need help to keep up with the competition. However, fostering a culture of innovation takes much work. It takes vision, leadership and willingness to take risks in the right proportion. Sachin Dev Duggal, co-founder of Builder.ai, has perfected the art of this balance, creating a company culture where creativity and growth are nurtured at each stage.
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...DanBrown980551
Do you want to learn how to model and simulate an electrical network from scratch in under an hour?
Then welcome to this PowSyBl workshop, hosted by Rte, the French Transmission System Operator (TSO)!
During the webinar, you will discover the PowSyBl ecosystem as well as handle and study an electrical network through an interactive Python notebook.
PowSyBl is an open source project hosted by LF Energy, which offers a comprehensive set of features for electrical grid modelling and simulation. Among other advanced features, PowSyBl provides:
- A fully editable and extendable library for grid component modelling;
- Visualization tools to display your network;
- Grid simulation tools, such as power flows, security analyses (with or without remedial actions) and sensitivity analyses;
The framework is mostly written in Java, with a Python binding so that Python developers can access PowSyBl functionalities as well.
What you will learn during the webinar:
- For beginners: discover PowSyBl's functionalities through a quick general presentation and the notebook, without needing any expert coding skills;
- For advanced developers: master the skills to efficiently apply PowSyBl functionalities to your real-world scenarios.
GraphRAG is All You need? LLM & Knowledge GraphGuy Korland
Guy Korland, CEO and Co-founder of FalkorDB, will review two articles on the integration of language models with knowledge graphs.
1. Unifying Large Language Models and Knowledge Graphs: A Roadmap.
https://arxiv.org/abs/2306.08302
2. Microsoft Research's GraphRAG paper and a review paper on various uses of knowledge graphs:
https://www.microsoft.com/en-us/research/blog/graphrag-unlocking-llm-discovery-on-narrative-private-data/
Elevating Tactical DDD Patterns Through Object CalisthenicsDorra BARTAGUIZ
After immersing yourself in the blue book and its red counterpart, attending DDD-focused conferences, and applying tactical patterns, you're left with a crucial question: How do I ensure my design is effective? Tactical patterns within Domain-Driven Design (DDD) serve as guiding principles for creating clear and manageable domain models. However, achieving success with these patterns requires additional guidance. Interestingly, we've observed that a set of constraints initially designed for training purposes remarkably aligns with effective pattern implementation, offering a more ‘mechanical’ approach. Let's explore together how Object Calisthenics can elevate the design of your tactical DDD patterns, offering concrete help for those venturing into DDD for the first time!
By Design, not by Accident - Agile Venture Bolzano 2024
How effective is the combination of your main product and ancillary texts?
1. How effective is the combination
of your main product and
ancillary texts?
By Georgina Heisley
2. Introduction
The media products that we have created are all products that
would be created and released for the process of film
distribution. We created a film trailer, which would be used in
addition to our ancillary texts, a poster and a magazine cover,
to promote a film. We therefore needed to create a house
style and brand our products to ensure that audiences are
aware of the link between both ancillary texts and our main
product. Additionally, the products needed to follow
conventions of the films genre and created in a style best
suited to attract the target audience. Before using media
technologies to create our products, we researched genre, our
target audience and film distribution so that we were able to
then plan our products and create a house style for our media
products and ensure that we could maximize the effectiveness
of the combination of our main product and ancillary texts.
3. Genre
Jason Mittell argued that genre is used to sell products to
audiences, thus allowing them the choice of what they consume.
Social realism is “The most 'typically British' of all film genres”
(BFI). The genre focus’ on issues within contemporary society,
usually from the viewpoint of a social group who’s norms and
values are different to those of wider society.
As the genre focus’ on topics that society regards as issues, the
common themes of of the genre are forever changing.
Marginalised social groups are often represented, including the
working class, ethnic minoritys and the youth. Themes vary from
moral panics, such as gang culture, to issues considered taboo
within society, such as domestic abuse. The specific social issue
is explored in a dramatic and emotional story which focus’ on
the individual.
4. Codes and Conventions of Social
Realism
• Location shooting- to give a sense of realism
• Urban settings
• Ambient lighting
• Realistic representations of social groups
• Hand held shots
• Minimal non-diegetic sound
• Establishing shots- so the audience always
know were the scene is being taken place
5. Our audience.
Our goal as independent film makers would be to
gain critical success as opposed to commercial
success. Therefore our media products would have
the purpose of targeting a specific audience.
We decided that due to our realist representations
and exploration of complex narrative themes, our
film would attract an audience with a specific
interest in British film, likely to be middle-class and
any age over 18. Additionally, we decided that our
young cast and characters would also allow us to
appeal to 18 to 25 year olds without a specific
interest in independent film.
6. Our main product and ancillary texts
For our main product, we created a film trailer.
• Our trailer was created according to the social realist genre with the
purpose of attracting our target audience’s.
Our ancillary texts consisted of a poster and the front page of a magazine
which featured our product as the leading article.
• Much like the trailer, we created our poster with the intention of
attracting both of our target audiences.
• The magazine would attract an already likely audience, as those with an
existing interest in film would be the most likely to purchase a film
magazine. Therefore, we created our magazine cover with the intention of
attracting those with a specific interest in independent film.
Each of our the media products that we would create needed to present our
films ‘message’ to potential audiences, as all of our products would be used in
the marketing campaign for the film. We took the paradigms of Social Realism
into account when planning our main product and ancillary texts.
7. Our brand image
By creating a logo, tagline and by choosing a specific
typography; we had established a brand and a house
style. This would ensure that audiences would be able to
recognise the connection between our main product and
both our ancillary texts.
Our house style is recognisable, more so, in our trailer
and poster due to the nature of the the products. The
film and poster would both be distributed by our brand.
The magazine, on the other hand, would be distributed
by the magazine company in order to promote our brand.
Therefore, the title, font in addition to the fonts colour
palette all differ to the films house style. Our use of
image and the films title would allow the connection to
our other products to be understood.
8. Our brand image
We called our film Underfoot to reflect the
narrative, Tonys oppression of Laura. This is
done through the negative connotations that
can be interpreted through the word, which
means below or under the the feet. For
example, ‘Trampled’ may be a word suggested
by our title.
9. Our brand image
We created a bold logo of our films title, using a
colour scheme that looked like fragile skin,
which reflected the narrative. Our logo was used
in our trailer and on our poster.
10. Our brand image
Our products were linked by:
• The character Laura’s image, breaking
conventions of male dominance of narrative
• Laura’s costume, to suggest narrative
• The urban location, to suggest the genre
• The title of the film
• The films logo, to brand our products
• Ambient lighting, to create a sense of realism
• Production company
11. Our brand image
Ambient lighting was used in the footage that
we used in our main product and the images
used in our ancillary tasks to create a sense of
realism within the urban setting.
12. Our Trailer:
• Used paradigms of Social realism
• Included an establishing shot of the main setting
• Raised enigma codes
• Used action codes to create tension
• Established the main characters
• Included a production company animation
• Included the film title logo
• Included ratings and reviews
• Included directors and actors names
• Included non-diegetic sound in the form of dramatic
music to create a dramatic tone.
13. Ancillary Text - Poster
In order to attract our target audience we needed to
create a poster which displayed a clear connection to our
main product. We analysed posters from other social
realist films to help us develop our ideas. We decided
that our poster should include:
• Our house style, typography
• Our logo/ film title large enough to read
• Our tagline
• An image that suggests the narrative and raises enigma
• Conventions of the films genre
• Names of the directors, cast and production company
• The films ratings and reviews
14. The poster was edited on Photoshop CS6
and InDesign was used to add text.
Our logo stands, maximising the
effectiveness of the product’s marketing
purpose. Immediately the audience would
be aware of the films title. The uniqueness
of the logo would increase the likeliness of
the audience remembering the title,
important, as individuals unfamiliar with
our product would then be able to find our
trailer as they would know and remember
the name of the film. For those already
familiar with the logo and the main
product, the poster would develop their existing opinion of the film.
We chose an image that suggested the narrative and would engage the audience by raising
enigma. Enigma codes open questions to the audience. This makes them anticipate. Therefore,
people would need to watch the film in order for their questions to be answered.
A stereotype of the conventional female could be identified by the audience. The representation
that is mediated, is that Laura is weak, a ‘damsel in distress’. The male hand connotes power and
control, following conventions regarding masculinity. The representation of the male be seen as
superior and in control of the female. That only the hand is shown dehumanises Tony, portraying
him as nothing but violent and controlling. Conventionally, men are shown in dominant positions
and appear to be reflective of thought and intelligence. Women are physically portrayed in sexual
or reclining poses with blank or inviting expressions.
15. The framing that we have used suggests Laura’s
isolation, alone in the frame apart from the hand
around her throat. The characters body language
and facial expression was used to suggest her
discomfort within her location and to
demonstrate a negative relationship with the
character in the off screen space.
Minimal makeup was allows the viewer to
interpret her naivety and innocence. However,
we used Photoshop to manipulate the red tones
in both her lips and the tattoo. By doing this we
draw attention to the character and the hand
that strangles her. Furthermore, red is symbolic
of love, danger and passion. This would allow the
audience to make assumptions regarding
The hand has almost became part of Laura’s iconography, illustrating Tony’s control over her. Additionally,
Tony’s control is reflected in her costume, as Laura’s clothing covers her. In film, violence often attracts the
male audience. By positioning the audience to feel concern for Laura, we are also appealing to the audience
who are not attracted to violence.
the narrative. The dominant reading from the image would be that Laura is in danger. The tagline furthers
assumptions that can be made about the narrative, ‘How much is love supposed to hurt?’ indicates that her
abuser is someone who she believes to love her.
Good ratings and powerful lines from reviews have been used to assure the audience that the film is worth
watching. The use of a film festival logo directly targets audience with a specific interest in independent film.
Whilst the use of a young, attractive cast member targets our 18-25 year old audience.
16. Ancillary Task - Magazine
The image that we would use in addition to our films title
would provide the link between this product and our others.
We had to plan an image that we could create that would
raise enigma and emphasize the narrative of our film. Also, to
create a realistic magazine cover, we had to ensure the
inclusion of the codes and conventions of magazine covers.
This would involve:
• The magazine name to be clearly displayed
• A tagline for the magazine
• The creation of the magazines own house style
• The use of fonts in different sizes and colours
• The lead article’s subject made clear
• Featured articles subjects made clear
• The price and barcode
17. Photoshop CS6 and the program InDesign are
the programs that were used to create the
magazine cover.
The themes of the film are less evident in the
photograph that we used for our magazine
cover. This is because the themes would be
explored within the magazine article,
allowing the use of an image that presents a
different theme of the film; hope. The use of
the same character allows the connection to
be made between the magazine cover and
our other products. We considered using an
image of Laura and Tony, however this would
have been too similar to the image that we
used for our poster. We wanted the image to
offer a different reading to keep our audience
interested. In our pre-production planning,
we had also considered creating an image
that included the hero, Pat. We concluded that audience members who had not seen
the trailer may be led by this to believe that Pat to be the strangler from the poster.
We addressed him instead, by using the letterbox as a prop.
18. A tight frame indicates that Laura is trapped.
The characters body language indicates this
further, looking out of the letterbox at the
world that is out of her reach, hoping to be
rescued. Attention is drawn to the character
as she is the focal point of the image, her
gaze also draws the audience’s attention to
the off screen space. The purpose of this is to
engage the audience by suggesting narrative
and to raise enigma.
As with the poster, through hair and makeup
Laura is portrayed as naive and innocent. The
image builds on the ‘damsel in distress’
representation that can be read from the
poster.
The ambient lighting creates the sense of
verisimilitude in conjunction with the
location.
We chose a name and slogan for the
magazine which was appropriate for the
theme. A clear, house theme was applied to
the product by using key colours and other
headings representing featured articles have
been used to attract the audience.
19. Our main product and media texts work well as a promotional
package. Our ancillary texts both use images of our leading
female character (Laura). These images not only attract
audience attention by raising enigma codes, they represent
our character in way that is relative to the narrative of the
film. Our logo and house style can be recognised on our
poster and in our trailer, establishing the brand. All of our
media products follow the codes and conventions of the
genre, which is important as the genre attracts consumers.
Research allowed us to ensure the believability and realistic
look of our main product and ancillary texts. Our media
product and media texts would ensure the attention of our
desired audience in the intended way, which would maximise
the desired critical success of our social realist film.
However if we were able to do it again, we would include the
age certificate on the poster and make the film title clearer on
the magazine.