- The document discusses the filmmaker's horror film project which challenges conventions of the genre by starting in daylight and a familiar setting of the woods. - It represents younger audiences who can relate to the main character walking home from school but also tries to interest older audiences with something new. - The film would be distributed in cinemas first for large audiences and revenue, then on DVD and channels like Sky that can restrict viewership to those over 15 due to violent or scary content. - The target audience is teenagers aged 15-21 who can relate to the main character but it does not fully exclude older viewers who have also walked through woods alone before.