2. Surveys
What did my target audience want when I first asked them
through surveys...
3. They expected to see...interviews, free gifts, reviews, and high quality articles with musical
jargon and lexis included in them.
I made sure my magazine included all
of these features such as interviews
(my feature article), free gifts (such
as free posters), reviews (tracks
reviews) and then I planned my
article making sure to include lots of
musical jargon and lexis within it.
Question Asked How It Helped...
4. They wanted to see either big bands or stars and new up and coming young artists from the
genre of indie.
I made sure that my magazine had big
band stars such as Lana Del Rey,
Florence and the Machine, Kaiser
Chiefs as well as Noel Gallagher. I
also made sure it had up and
coming stars such as my main
feature artist ‘Hanna Mac’ who may
not have been very heard of and
popular until now.
Question Asked How It Helped...
5. They wanted their feature article in the form of an interview.
I made sure that my main feature article
was in the format of an interview
with questions and answers as it
gave a personal insight into the
artists life that my audience wanted
out of their main feature article.
Question Asked How It Helped...
6. The best part of any magazine for them is the feature article and interviews.
I made sure my magazine had an
interesting feature article as this is
what they are interested in the most
on top of this I made sure it talked
about other interviews and made
sure my feature article was in the
from of an interview to target my
audience as they suggested these
two things as the best part of a
magazine.
Question Asked How It Helped...
7. To make them attracted to my magazine they wanted professionalism, high quality
contents, correct genre of music they liked, big bands and artists and finally free gifts.
I made sure that my magazine was of
top quality and was very
professional in the way it was
represented. I targeted the correct
genre that they are most interested
in (Indie) as well as having big
bands and artists that are known
globally and finally I had free gifts
such as posters to attract the target
audience to buy my magazine.
Question Asked How It Helped...
8. The majority of the people I questioned said that they wanted an indie/alternative
magazine. So the genre I have chose for my magazine is this.
I made sure that my genre of magazine
was indie/alternative in order for it to
suit my audience and be more
successful.
Question Asked How It Helped…
9. They wanted it to be between £2 and £4 price wise.
I made sure that my magazines price
was between this range and so
priced my magazine at £3.50.
Question Asked How It Helped...
10. For them to purchase it over another they said it needed to have professional looks
and topics/music style that interested them.
I made sure that my magazine had
professional looks by following my
cods and conventions carefully as
well as including topics and artist
that related to the music genre so
that my audience would purchase
my magazine over another.
Question Asked How It Helped...
11. Rough Cut Feedback (Front Cover)
This feedback helped me see what I could improve on and make better for my final draft of the
magazine. As my target audience decided what they liked and disliked about my magazine to
allow me to make an overall better and more professional magazine.
12. It helped my front cover because it allowed me to see that they
liked the colour scheme - three colour scheme was used of white
blue and a bold pink. They said it was well set out and that the
layout is good and finally the fonts used were good (- sans serif/
bold to stand out as well as capitals supports codes and
conventions.) So from this I knew this is what was attracting them
to the magazine so far I then found out what they disliked...
The Image was what they all said should be improved - I had a
young looking model which didn't fit in with the genre of the
magazine. They said my model needed to be older and the image
needs to be more edgy and have a specific style that works well
with the genre so from this I improved my magazine.
15. It helped my contents page because it allowed me to see that they
liked - good Image (creative and different portrays magazine
genre), creative and edgy style to the layout and image which fits
in with the genre of the magazine and finally colour scheme works
well with front cover and the image on the page. So from this I
knew this is what was attracting them to the magazine so far I
then found out what they disliked...
Go over and make sure information is correct dates and page
numbers as well as proof read the articles information, some white
text is hard to read try arranging this and try and add a more
variety of images to your contents page so from this I improved
my magazine.
18. It helped my double page spread because it allowed me to see that they
liked...Good layout of the text and image, fonts work well on the page and
with the image and genre of the magazine, good picture style (creative), the
extras such as captions, quotes and the B-SIDE interview banner and
finally colour the use of having the questions in different colours so they
stand out as well as important information standing out and carrying on this
house style of colours. So from this I knew this is what was attracting them
to the magazine so far I then found out what they disliked...
Make the font smaller. Its too large and needs to be smaller and again the
model in the photo is too young and doesn't portray the genre of the music
and the article, Proof read the article for grammar and spelling mistakes
and finally un-hyphenate text and paragraph left justify.
20. Interviewing My Audience
To make sure I was attracting my audience even further I the interviewed my focus
group to find out exactly what they wanted out of my magazine so that I could include
these features.
I asked my audience several questions to find out exactly what they wanted…
21. Question One
What colours would you like to see being used?
I would like to see a
bold vibrant colour
tied in with matching
colours!
I would like to see
primary colours like
blue to stand out on
the front cover!
I would like to see a
bold colour like pink
to stand out and draw
readers in!
I would like to see a
three colour scheme
with colours that tie in
with images!
22. Question Two
Would you prefer to see a band or solo artist on the front cover?
I would prefer to see
a solo artist on the
front cover!
I would prefer to see
a solo artist on the
front cover!
I think I would like to
see a solo artist of
the genre on the front
cover!
I would like too see a
solo artist on the front
cover rather than a
band!
23. Question Four
Would you prefer to see a male or female artist on the cover?
I would prefer to see
a female artist on the
front cover!
Defiantly female!
I think I would prefer
to see a female on
the front cover!
Female! I think it
would draw in more
readers!
24. Question Five
For the image setting would you prefer an outdoor or indoor setting?
I think a would prefer
an outdoor image its
more eye catching!
I would prefer an
outdoor setting that
represents the genre!
An outdoor setting
would be much more
engaging!
Outside would
defiantly represent
the genre and make it
more appealing!
25. Question Six
What sort of fonts would you expect too see on the front cover?
I would expect too
see sans serif fonts,
plain and simple!
I would prefer to see
bold and plain fonts in
a sans serif text!
I would like to see
bold fonts that stand
out and draw readers
attention!
I think a sans serif
font would be useful
as it is simplistic and
represents the genre!
26. Question Seven
What interests/attracts you to buy a magazine?
Free stuff!
I like different and
creative images that
stand out and grab
my attention!
I like to see articles
on bands and artists I
like!
I like free stuff and
articles that I would
be interested in!
27. Question Eight
Would you like to see the front cover full of artists and bands?
Yes defiantly it lets
you know the
magazine had a good
contents!
Of course! I want to
know what I’m buying
the magazine to read
about!
Yes! I think its
interesting too see
what is in the
magazine!
If I know the
magazine has lots of
content and artists I
would defiantly buy it!
28. I chose a vibrant colour
such as pink and then
blue and used a three
colour scheme that
worked well with my
image.
I included free
posters in my
magazine.
I have a solo artist on
my front cover.
The artist is female.
I have lots of artists and
bands mentioned on my
front cover.
The fonts I used are
bold and sans-serif.
The background of
the image is
outdoors.
Artists and bands
that appeal to my
target audience.
29. Question Nine
What do you like on a contents page?
On a contents page I
want too see lots of
articles and a brief
summary of them!
I would like too see a
variety of images!
I want too see lots of
content and
information about
articles!
I would like too see a
creative image that
draws in readers
attention!
30. Question Ten
Would you prefer an image dominated layout with a variety of images or a blocky layout?
I would defiantly
prefer an image
dominated layout its
much more creative!
Image dominated as
its much more eye
catching and
appealing!
I think an image
dominated look would
work much better on
a contents page!
Image dominated as
its more creative and
appeals more to me!
31. Variety of images.
Articles with a brief
summary of them.
Lots of content in the
magazine.
Creative image that grabs
readers attention.
I used the image
dominated look on
my front cover.
32. Question Eleven
What do you want to see on a double page spread?
I would like to see an
image that is eye
catching!
I want to see an
article in the from of
an interview!
An article with lots of
detail and information
making it interesting
to read!
I would like to see
quotes as they add a
more personal touch!
33. Question Twelve
What makes a double page spread stand out?
An engaging image!
An article that looks
interesting and
appeals to me!
To make it stand out
it would have to have
an engaging image
and be different!
The double page
spread would need to
be creative and
different!
34. Question Thirteen
Do you want to see the double page spread full of images?
I would prefer one
main image and then
a big article!
I would prefer a better
article rather than
images!
I want to see an even
split between article
and text!
One eye catching
image with a good
article is more
effective!
35. Question Fourteen
Would you want quotes to be used on double page spreads?
I want defiantly want
too see quotes it
helps you understand
the artist!
Quotes give you an
insight to the artists
life, I would defiantly
like to see them!
I would like to see
quotes defiantly it
adds a more personal
touch!
Yes! Quotes are
interesting and
engaging!
36. I have one main image that spans the
page so the page is 50% text and 50%
image.
I have included quotations.
I have an article in the form
of an interview.
Article with lots of detail and information.
An engaging image that is creative and
different.
