Read our B2B marketing credentials. We show the clients we've worked with on each slide. You can see individual results on the right slide panel.
Your success story can be next!
Global Business and Financial Consultant For SMEs, StartupsDNA Growth
Are you looking for business and financial consulting services for your small business? Don't hesitate to call us. We have a large team of analysts who have deep knowledge of market research, financial analysis and business analysis and others.
Planet Interactive is a creative global staffing firm with expertise in marketing, digital, creative and communications roles. Our team of technical recruiters connect talent with opportunities and provide experienced consultants across a range of industries.
RocketROI per Allianz: +51% conversions, -28% CPL.Benedetta Giungi
RocketROI is #1 Leader in PPC optimization and SEM in Southern Europe.
Most nominated agency at Google Premier Partner Awards 2018, RocketROI has won the Mobile Innovation Award 2018.
Learn how we made it here.
For more case studies: https://www.slideshare.net/BenedettaGiungi/rocketroi-case-studies/BenedettaGiungi/rocketroi-case-studies
Curious about what it’s like to be part of our team? Joining Publicis Sapient means an invitation to express yourself, while joining a single, global team that is relentlessly curious and dedicated to making an impact in the world, together.
Get a glimpse into our values, culture and some of the things that make our London office a great place to work. Consider a career at Publicis Sapient and start your journey to NEXT.
Discover. Learn. Evolve
Technology is a discovery assisting you to evolve through the lifetime of learning. Global Infocloud believes in implementing our knowledge, hard work and talent to guide you on your success path.
The 2014 Annual Report outlines the growth of our company within the mobile advertising space over the past year. Though we still have much to do, we are encouraged by our progress and have complete faith that we will prevail in the end.
This presentation helps a blockchain company to find the right marketing approach. Clip the slides with the most relevant results to try these ideas with your blockchain company.
If you're looking for a blockchain marketing team, DM us at 42dm.net. We help blockchain companies increase their lead generation.
Global Business and Financial Consultant For SMEs, StartupsDNA Growth
Are you looking for business and financial consulting services for your small business? Don't hesitate to call us. We have a large team of analysts who have deep knowledge of market research, financial analysis and business analysis and others.
Planet Interactive is a creative global staffing firm with expertise in marketing, digital, creative and communications roles. Our team of technical recruiters connect talent with opportunities and provide experienced consultants across a range of industries.
RocketROI per Allianz: +51% conversions, -28% CPL.Benedetta Giungi
RocketROI is #1 Leader in PPC optimization and SEM in Southern Europe.
Most nominated agency at Google Premier Partner Awards 2018, RocketROI has won the Mobile Innovation Award 2018.
Learn how we made it here.
For more case studies: https://www.slideshare.net/BenedettaGiungi/rocketroi-case-studies/BenedettaGiungi/rocketroi-case-studies
Curious about what it’s like to be part of our team? Joining Publicis Sapient means an invitation to express yourself, while joining a single, global team that is relentlessly curious and dedicated to making an impact in the world, together.
Get a glimpse into our values, culture and some of the things that make our London office a great place to work. Consider a career at Publicis Sapient and start your journey to NEXT.
Discover. Learn. Evolve
Technology is a discovery assisting you to evolve through the lifetime of learning. Global Infocloud believes in implementing our knowledge, hard work and talent to guide you on your success path.
The 2014 Annual Report outlines the growth of our company within the mobile advertising space over the past year. Though we still have much to do, we are encouraged by our progress and have complete faith that we will prevail in the end.
This presentation helps a blockchain company to find the right marketing approach. Clip the slides with the most relevant results to try these ideas with your blockchain company.
If you're looking for a blockchain marketing team, DM us at 42dm.net. We help blockchain companies increase their lead generation.
Here are some ideas for your fintech company. You can generate leads in the short term using PPC. SEO is good for long-term strategy. Content marketing works for organic traffic.
We improve financial consultants, financial apps, and financial software. You can DM us at 42dm.net to ask what would work best for you!
2021 digital marketing playbook for consultantsJeremy Mays
The internet has revolutionized the way that people interact, and by extension their businesses too. For this reason, we believe that it’s never been more important for consulting firms to explore digital marketing.
Marketing consulting firms is both imperative and difficult. In a saturated marketplace, it’s essential to stand out from the crowd, but it’s difficult to find the time to maintain your digital presence and give your clients the attention that they deserve – and pay for. You wouldn’t leave your phone unattended, and sometimes off the hook altogether; the same should be true of your digital channels. After all, that’s how the modern customer will contact you. If they can’t contact you, they’ll simply contact someone else – someone with a well-maintained site, good Google reviews and active social channels.
We’ve built a digital marketing strategy playbook for the consulting industry to give you the tools and techniques to grow your brand.
Here’s your digital marketing playbook for the professional service industry ...Jeremy Mays
Modern-day Main Street looks quite different from the storefronts and sidewalk sales of old. Phone and business directories no longer lay on your doorsteps. Current trends show that most clients do their buying research on the internet. In lieu of print ads and bold street signs, professional services firms and consultants are flocking to the digital realm to perfect their online presence and find new customers.
Professional services companies face a unique challenge in the new digital world. Because the marketing efforts of attorneys, accountants, architects, and similar professions have relied so long on personal connections, they must find a way to translate that trust through digital messaging and that’s why we’ve built a digital marketing strategy playbook for professional services firms to give you the tools and techniques to grow your brand.
The report McKinsey and Company, Inc. Company Profile is a detailed document covered company’s Overview, History, SWOT Analysis, Products/Services, Facts, Financials, Key Executives, Competitors, Tech Intelligence, IT Outsourcing, IT Management, Recent Developments and Strategy Evaluation.
Avail Sample of the report for more information @ https://www.researchcosmos.com/request/7686729
McKinsey and Company, Inc., Research Cosmos, Company Profile, McKinsey and Company, Inc. Company Profile Tech Intelligence, McKinsey and Company, Inc. Company Profile IT Outsourcing, McKinsey and Company, Inc. Company Profile Products and Services, Snapshot, Business Report, SWOT Analysis, History, Competitors, Annual Statements, Facts, Decision Makers, Ownership Structure, Office Locations, Subsidiaries, Mergers & Acquisitions, Partnerships, Collaborations, Joint Ventures, Technology Landscape
The digital marketing playbook for the hotel industry in 2021Jeremy Mays
Since the hotel and hospitality industry has been decimated by Covid-19 and lock-down restrictions around the world, coupled with the rapid growth of technology to level the playing field, hotels, small-boutiques and resorts and scrambling to fill rooms and cut their vacancy rates as much as possible.
We’ve built a digital marketing strategy playbook for the hotel industry to give you the tools and techniques to grow your brand.
RocketROI for TopDoctors - +71% conversions and -16% CPLBenedetta Giungi
RocketROI is #1 Leader in PPC optimization and SEM in Southern Europe.
Most nominated agency at Google Premier Partner Awards 2018, RocketROI has won the Mobile Innovation Award 2018.
Learn how we made it here.
For more case studies: https://www.slideshare.net/BenedettaGiungi/rocketroi-case-studies/BenedettaGiungi/rocketroi-case-studies
An overview of the excellent work TMP did in 2015. Our submission to the B2B Marketing Awards won us runner-up in the B2B Marketing Agency of the Year category.
In boardrooms around the world, senior executives are discussing a common dilemma: how to create transformative experiences and business models that improve their customers’ lives, drive growth, and boost profitability and efficiency. Now is the time for leaders to reflect and consider the fundamentals of value creation in the business – to go beyond the immediate, incremental change.
In this 200-page book, we explore how CEOs, boards and executives should compete in the digital age with a combination of experience, management consulting and technology expertise.
Editor: Hilding Anderson
Asten's Success Story in Digital Marketing - Codelattice & Identiti Ads's strategy has helped Asten become one of the best realty brand on Social Media. 100 million expressions and still growing strong...
Here are some ideas for your fintech company. You can generate leads in the short term using PPC. SEO is good for long-term strategy. Content marketing works for organic traffic.
We improve financial consultants, financial apps, and financial software. You can DM us at 42dm.net to ask what would work best for you!
2021 digital marketing playbook for consultantsJeremy Mays
The internet has revolutionized the way that people interact, and by extension their businesses too. For this reason, we believe that it’s never been more important for consulting firms to explore digital marketing.
Marketing consulting firms is both imperative and difficult. In a saturated marketplace, it’s essential to stand out from the crowd, but it’s difficult to find the time to maintain your digital presence and give your clients the attention that they deserve – and pay for. You wouldn’t leave your phone unattended, and sometimes off the hook altogether; the same should be true of your digital channels. After all, that’s how the modern customer will contact you. If they can’t contact you, they’ll simply contact someone else – someone with a well-maintained site, good Google reviews and active social channels.
We’ve built a digital marketing strategy playbook for the consulting industry to give you the tools and techniques to grow your brand.
Here’s your digital marketing playbook for the professional service industry ...Jeremy Mays
Modern-day Main Street looks quite different from the storefronts and sidewalk sales of old. Phone and business directories no longer lay on your doorsteps. Current trends show that most clients do their buying research on the internet. In lieu of print ads and bold street signs, professional services firms and consultants are flocking to the digital realm to perfect their online presence and find new customers.
Professional services companies face a unique challenge in the new digital world. Because the marketing efforts of attorneys, accountants, architects, and similar professions have relied so long on personal connections, they must find a way to translate that trust through digital messaging and that’s why we’ve built a digital marketing strategy playbook for professional services firms to give you the tools and techniques to grow your brand.
The report McKinsey and Company, Inc. Company Profile is a detailed document covered company’s Overview, History, SWOT Analysis, Products/Services, Facts, Financials, Key Executives, Competitors, Tech Intelligence, IT Outsourcing, IT Management, Recent Developments and Strategy Evaluation.
Avail Sample of the report for more information @ https://www.researchcosmos.com/request/7686729
McKinsey and Company, Inc., Research Cosmos, Company Profile, McKinsey and Company, Inc. Company Profile Tech Intelligence, McKinsey and Company, Inc. Company Profile IT Outsourcing, McKinsey and Company, Inc. Company Profile Products and Services, Snapshot, Business Report, SWOT Analysis, History, Competitors, Annual Statements, Facts, Decision Makers, Ownership Structure, Office Locations, Subsidiaries, Mergers & Acquisitions, Partnerships, Collaborations, Joint Ventures, Technology Landscape
The digital marketing playbook for the hotel industry in 2021Jeremy Mays
Since the hotel and hospitality industry has been decimated by Covid-19 and lock-down restrictions around the world, coupled with the rapid growth of technology to level the playing field, hotels, small-boutiques and resorts and scrambling to fill rooms and cut their vacancy rates as much as possible.
We’ve built a digital marketing strategy playbook for the hotel industry to give you the tools and techniques to grow your brand.
RocketROI for TopDoctors - +71% conversions and -16% CPLBenedetta Giungi
RocketROI is #1 Leader in PPC optimization and SEM in Southern Europe.
Most nominated agency at Google Premier Partner Awards 2018, RocketROI has won the Mobile Innovation Award 2018.
Learn how we made it here.
For more case studies: https://www.slideshare.net/BenedettaGiungi/rocketroi-case-studies/BenedettaGiungi/rocketroi-case-studies
An overview of the excellent work TMP did in 2015. Our submission to the B2B Marketing Awards won us runner-up in the B2B Marketing Agency of the Year category.
In boardrooms around the world, senior executives are discussing a common dilemma: how to create transformative experiences and business models that improve their customers’ lives, drive growth, and boost profitability and efficiency. Now is the time for leaders to reflect and consider the fundamentals of value creation in the business – to go beyond the immediate, incremental change.
In this 200-page book, we explore how CEOs, boards and executives should compete in the digital age with a combination of experience, management consulting and technology expertise.
Editor: Hilding Anderson
Asten's Success Story in Digital Marketing - Codelattice & Identiti Ads's strategy has helped Asten become one of the best realty brand on Social Media. 100 million expressions and still growing strong...
Presented at 3|SHARE's EVOLVE'14 - The Adobe Experience Manager Community Summit on Tuesday November 18th, 2014 at the Hard Rock Hotel in San Diego, CA. evolve14.com
Landisol is a Top Rated Digital Marketing Agency, Consulting and Strategy Development Company based in India with a team of highly skilled professionals from around the world. With the unfolding of modern technologies and preponderance of Digital Marketing (DM), businesses are doing all that they can to match up the pace. Businesses are either changing their plans of action into the digital one, or amplifying existing marketing strategies with digital advertising techniques. While we are a one stop solution for all Digital Marketing services including Marketing automation.
New Madison Ave: Data & Marketing Technology Solutions – April 2015New Madison Ave
New Madison Ave., is a professional services firm, founded in 2003, delivering strategic and tactical data and technology enabled marketing solutions to encourage behaviors, create competitive advantage and drive top line growth for marketing organizations.
WISDOM AGENCY is a strategic marketing agency that combines branding, marketing, and digital technology to help our clients grow more effectively.
With combined expertise, Wisdom Agency have been able to create a growth solution of our own to stand out from the crowded marketplace. With a compact team of specialists, Wisdom is specially designed to work efficiently with middle-sized businesses assisting clients to reach business goals by excellency of strategy and execution.
Wisdom Agency is a strategic marketing agency that combines branding and modern communications to build and execute long-term marketing plan for our clients. With a profound understanding of strategy, Wisdom Agency have been able to seamlessly blend this expertise to create a unique service of our own to stand out from the crowded marketplace. Moreover, Wisdom Agency is a certified partner of HubSpot to consult, build and manage inbound marketing.
IMarks provide customer centric services, frame strategies as per the latest Digital marketing trends,integrate Social Media channels and help to increase your online presence.
IMarks at Hyderabad, India is one of the best online Marketing agencies and boost your website visitors through Social Networking channels such as Facebook, LinkedIn, Twitter, Instagram etc
Social has played an essential, introductory role in brands’ digital transformation. It has shown tangible results and allowed to track change and progress.
But how can you leverage any social media operation to transcend beyond its direct impact? This webinar explores the future and evolution of content studios, from social only to full-on digital.
How to Run Landing Page Tests On and Off Paid Social PlatformsVWO
Join us for an exclusive webinar featuring Mariate, Alexandra and Nima where we will unveil a comprehensive blueprint for crafting a successful paid media strategy focused on landing page testing.With escalating costs in paid advertising, understanding how to maximize each visitor’s experience is crucial for retention and conversion.
This session will dive into the methodologies for executing and analyzing landing page tests within paid social channels, offering a blend of theoretical knowledge and practical insights.
The Pearmill team will guide you through the nuances of setting up and managing landing page experiments on paid social platforms. You will learn about the critical rules to follow, the structure of effective tests, optimal conversion duration and budget allocation.
The session will also cover data analysis techniques and criteria for graduating landing pages.
In the second part of the webinar, Pearmill will explore the use of A/B testing platforms. Discover common pitfalls to avoid in A/B testing and gain insights into analyzing A/B tests results effectively.
Financial curveballs sent many American families reeling in 2023. Household budgets were squeezed by rising interest rates, surging prices on everyday goods, and a stagnating housing market. Consumers were feeling strapped. That sentiment, however, appears to be waning. The question is, to what extent?
To take the pulse of consumers’ feelings about their financial well-being ahead of a highly anticipated election, ThinkNow conducted a nationally representative quantitative survey. The survey highlights consumers’ hopes and anxieties as we move into 2024. Let's unpack the key findings to gain insights about where we stand.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Monthly Social Media News Update May 2024Andy Lambert
TL;DR. These are the three themes that stood out to us over the course of last month.
1️⃣ Social media is becoming increasingly significant for brand discovery. Marketers are now understanding the impact of social and budgets are shifting accordingly.
2️⃣ Instagram’s new algorithm and latest guidance will help us maintain organic growth. Instagram continues to evolve, but Reels remains the most crucial tool for growth.
3️⃣ Collaboration will help us unlock growth. Who we work with will define how fast we grow. Meta continues to evolve their Creator Marketplace and now TikTok are beginning to push ‘collabs’ more too.
5 big bets to drive growth in 2024 without one additional marketing dollar AND how to adapt to the biggest shifting eCommerce trend- AI.
1) Romance Your Customers - Retention
2) ‘Alternative’ Lead Gen - Advocacy
3) The Beautiful Basics - Conversion Rate Optimization
4) Land that Bottom Line - Profitability
5) Roll the Dice - New Business Models
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.\
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
Short video marketing has sweeped the nation and is the fastest way to build an online brand on social media in 2024. In this session you will learn:- What is short video marketing- Which platforms work best for your business- Content strategies that are on brand for your business- How to sell organically without paying for ads.
Search Engine Marketing - Competitor and Keyword researchETMARK ACADEMY
Over 2 Trillion searches are made per day in Google search, which means there are more than 2 Trillion visits happening across the websites of the world wide web.
People search various questions, phrases or words. But some words and phrases are searched
more often than others.
For example, the words, ‘running shoes’ are searched more often than ‘best road running
shoes for men’
These words or phrases which people use to search on Google are called Keywords.
Some keywords are searched more often than others. Number of times a keyword is searched
for in a month is called keyword volume.
Some keywords have more relevant results than others. For the phrase “running shoes” we
get more than 80M relevant results, whereas for “best road running shoes for men” we get
only 8.
The former keyword ‘running shoes’ has way more competition from popular websites to
new and small blogs, whereas the latter keyword doesn’t have that much competition. This
search competition for a keyword is called search difficulty of a keyword or keyword
difficulty.
In other words, if the keyword difficulty is ‘low’ or ‘easy’, there won’t be any competition
and if you target such keywords on your site, you can easily rank on the front page of Google.
Some keywords are searched for, just to know or to learn some information about something,
that’s their search intention. For example, “What shoe size should I choose?” or “How to pick
the right shoe size?”
These keywords which are searched just to know about stuff are called informational
keywords. Typically people who are searching this type of keywords are top of a Conversion
funnel.
Conversion funnel is the journey that search visitors go through on their way to an email
subscription or a premium subscription to the services you offer or a purchase of products
you sell or recommend using your referral link.
For some buyers, research is the most important part when they have to buy a product.
Depending on that, their journey either widens or narrows down. These types of buyers are
Researchers and they spend more time with informational keywords.
Conversion is the action you want from your search visitors. Number of conversions that you
get for every 100 search visitors is called Conversion rate.
People who are at different stages of a conversion funnel use different types of keywords.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
It's another new era of digital and marketers are faced with making big bets on their digital strategy. If you are looking at modernizing your tech stack to support your digital evolution, there are a few can't miss (often overlooked) areas that should be part of every conversation. We'll cover setting your vision, avoiding siloes, adding a democratized approach to data strategy, localization, creating critical governance requirements and more. Attendees will walk away with actions they can take into initiatives they are running today and consider for the future.
Top 3 Ways to Align Sales and Marketing Teams for Rapid GrowthDemandbase
In this session, Demandbase’s Stephanie Quinn, Sr. Director of Integrated and Digital Marketing, Devin Rosenberg, Director of Sales, and Kevin Rooney, Senior Director of Sales Development will share how sales and marketing shapes their day-to-day and what key areas are needed for true alignment.
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User JourneysSearch Engine Journal
Digital platforms are constantly multiplying, and with that, user engagement is becoming more intricate and fragmented.
So how do you effectively navigate distributing and tailoring your content across these various touchpoints?
Watch this webinar as we dive into the evolving landscape of content strategy tailored for today's fragmented user journeys. Understanding how to deliver your content to your users is more crucial than ever, and we’ll provide actionable tips for navigating these intricate challenges.
You’ll learn:
- How today’s users engage with content across various channels and devices.
- The latest methodologies for identifying and addressing content gaps to keep your content strategy proactive and relevant.
- What digital shelf space is and how your content strategy needs to pivot.
With Wayne Cichanski, we’ll explore innovative strategies to map out and meet the diverse needs of your audience, ensuring every piece of content resonates and connects, regardless of where or how it is consumed.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
SMM Cheap - No. 1 SMM panel in the worldsmmpanel567
Boost your social media marketing with our SMM Panel services offering SMM Cheap services! Get cost-effective services for your business and increase followers, likes, and engagement across all social media platforms. Get affordable services perfect for businesses and influencers looking to increase their social proof. See how cheap SMM strategies can help improve your social media presence and be a pro at the social media game.
5. Change is a certainty in digital marketing. Testing and learning with T-shaped
professionals, real time data, and an agile business model is the key to our success.
6. Today’s rapidly changing world is
difficult to adjust to. Our team’s
professional expertise is coupled with
advanced knowledge of the latest
market trends.
Regardless of the size and duration of
the project, we provide the expertise
necessary to give clients the best
value for their money.
In an industry where everything can
change in a matter of hours, the need
for operational and organizational
flexibility is paramount.
Speed, agility and quality give our
clients a competitive advantage.
Data drives businesses, and
marketing teams are evolving to
reflect this new reality.
Our imagination and creativity is
underpinned by insights and
analysis gained by studying hard
data.
7.
8. WHO WE WORK WITHDATA ADDICTED
RESULTS ORIENTED
YOUR PERFECT DDMT
11. “42DM were very considerate of our needs,
which was especially important for us as first
timers in marketing. 42DM worked out a
marketing strategy and set it into motion for us.
So far, the number of visitors to our website
doubled.
I recommend 42DM as a trustworthy partner in
marketing.”
Igor Zapletnev, CEO
Europe, Tech
“I would work again with 42DM without
hesitation. They gave us the tools we needed to
reach our audience, and were flexible in
modifying their set up if required. Our website,
social channels, and strong SEO are all the
result of 42DM’s excellent specialists. With
42DM, you’ll get clients and have a great
experience doing so.”
Dimitri Kouchnirenko, Founding Partner
Asia, Fintech
“With just a couple of weeks until our 2018
Websummit presentation, we were on a very
tight schedule. We worked with 42DM on
re-branding, creating a pitch deck from
scratch, and creating a website (landing page)
for the product. Everything was completed on
time and we were very impressed with the
results. ”
Khalid AI Awad, Marketing Director
Middle East, AdTech
12. K&C is a software development
company based in Germany. It is
committed to delivering outstanding
web solutions, such as building
high-loaded enterprise platforms from
scratch, or outsourcing dedicated
development teams. Although K&C were
well established, operating in a narrow
niche left them struggling for new leads.
They wanted us to find new marketing
channels and expand their business
geography while on a restricted budget.
Using a funnel-based approach we developed a clear
two stage framework:
1. BUILD AWARENESS THROUGH EXPERT CONTENT
Switch the content focus from developers to decision
makers & expand the list of keywords to get traffic from
trending topics.
Promote the K&C company experts as a source of
industry insights.
Boost the content’s ranking by promoting it on social
media.
2. IMPROVE CONVERSION VIA REMARKETING, with
conversion-oriented content for each stage of the
funnel.
A TOP 10 ranking earned for
highly competitive
business-oriented keywords
50 LEADS
from our remarketing
funnel over a one year period
6 CLIENTS
From outside K&C’s traditional
market
13. Incomlend is an online, multi-currency
invoice exchange platform that
connects businesses and private
funders, operating from Qatar and
Singapore. At the launch stage
Incomlend had two main challenges:
• Motivate private investors to put their
capital in a totally unknown platform.
• Build awareness among suppliers
about an easy alternative to get fast
funds.
To explain this complicated business model to the
different target audiences while ensuring scalable
growth, we developed an inbound marketing
approach, focusing on trust and simplicity. Our
approach consisted of three different stages:
Attract - here we used a branded video to simplify the
complex financial information for users. We also
worked with the founder’s personal following as an
additional brand awareness tool.
Convert - we developed specific landing pages for
each service and used lead ads to minimize the
conversion path.
Close - at this stage, CRM & marketing automation
helped us to convert leads into sales.
130+ LEADS in less than 2
months
Highest performing channels:
Google Search (20+ leads came
from
paid search and 30 came from
organic).
The cheapest channel was
Facebook Lead Ads (31 leads,
$16/lead).
14. Jobber is a B2B platform
providing specific software
solutions for small home
service businesses.
The main goals of the
project were:
1) Scale existing
advertising
campaigns
2) Keep CPT as low as
possible
3) Increase presence
in other countries
We made a deep analysis of the account’s historical performance
and defined opportunities for growth within existing settings. Since
the existing creatives were quite old, we freshened them and
established an ongoing creatives testing & updating process. This
has significantly improved the audience reach, CTR, and CPI & CPT.
We also started testing different bidding strategies and targeting
combinations in both Facebook & Google advertising platforms, with
the result of a 70% decrease in CPI & 55% decrease in CPT.
We also successfully launched advertising campaigns in new
countries such as Australia, United Kingdom, Ireland while keeping
CPT within the established KPIs.
We also reduced the CPT by 35% on both advertising platforms by
performing daily campaign maintenance.
3,000 installs within CPI $115
while KPI was $350
30 trials within CPT $650
while KPI was $1200
150% increase in brand
awareness & organic installs
according to Google Trends
15. ORS Cryptohound is the
very first AI-powered
blockchain analytics
software to serve as a
one-stop-shop for complex
crypto-analysis. The
challenge for traditional
finance audience was to
meet the crypto
regulations & compliance
requirements while dealing
with the crypto assets
We developed a series of content dedicated to the regulatory
questions in different countries to show that there are lots of
opportunities where most of competitors see the challenges.
One of the researches we’ve conducted was about early adopter of
blockchain & crypto - Estonia.
We’ve communicated with the leading crypto influencers and
government to develop a comprehensive report on Blockchain &
Crypto infrastructure of Estonia. We’ve identified that Estonia
overperformed the Swiss in quantity of registered crypto-entities
and put this fact into the headline. We’ve shared it among
traditional & leading crypto media & got great results
Estonia research were highly
recognized by the leading
global media outlets. Total
estimated views 718,000+
After the end of campaign
Estonia raised their prices for
Blockchain company
registration and asked us to
help their PR campaign
16. Mubashir is the first digital out
of home (OOH) ecosystem
with smart driver-targeting.
Initially operating solely in
Muscat, Oman, Mubashir
faced the challenges of
finding opportunities to scale
their business while attracting
the attention of investors at
the 2018 WebSummit in
Lisbon
We conducted market research to find out which features to
highlight, and hit upon the idea of bringing together all functions
into one ecosystem. Our ecosystem allowed us to clearly define
the technological innovations, target audience (SME’s) and
opportunities for geographical expansion. In order to attract
attention and gain trust quickly, we developed a well-structured
pitch deck and accompanying landing page targeted at
investors with a focus on the advanced technological software
used. To meet the demands of the WebSummit audience, we
created branding according to the latest design trends.
Earned media coverage from
the TOP 3 media sources in
Oman.
9 investors were inspired by the
project.
19. ➔ 17 years of successful experience in advertising, 12 years in marketing,
6 years in digital communications and 4 years in promoting startups
and tech companies
➔ Brilliant marketer and business developer for B2B companies, with over
10 years of hands-on experience
➔ Digital-savvy geek, marketing expert and a keynote speaker with a MSc
in Applied Math and Marketing
• Chief Business Development Officer of the leading communication
group Dentsu Aegis Network
• CEO of the #1 digital marketing agency Isobar
• Marketing Manager in Snaige
20. Roman has worked with major international clients such as McDonalds,
Nestle, Pepsico, Philips, Lactalis, and Toyota, and the tech companies
Hewlett Packard and AsusTek.
As a result of these experiences, Roman is skilled in digital strategy,
integrated marketing, and e-commerce. With an MSc in Applied Math and
Programming, Roman has a strong tech background and a keen interest
in blockchain and cryptocurrency.
Roman started his career in 1997 with the leading international
advertising agency DDB, working in the McDonalds’ Account team. Since
that time, he has had a lot of experience in senior management positions
managing a diverse range of marketing/advertising initiatives.
➔ 20+ years in Marketing, Advertising and Media
➔ 6 years in Digital Communications