This is a Mobile Marketing Presentation we delivered in May 2013. It covers social media, stats, location-based marketing, content creation, Facebook, Twitter and other themes.

1. Mobile Marketing

2. Diplomas in
• Digital Marketing
• Mobile Marketing
• Metrics & Analytics
In-House/Consultancy
Digital Marketing Workshops
Twitter Google AdWords
Business BloggingSocial Media Marketing
Training
CAM Diploma
Executive Briefings
Digital Strategy & Implementation
One-day Workshops
Cardiff London Across UK

3. Marketing Tom Clients

4. Stats

5. Mobile Stats
0
150
300
450
600
2Q 2010 3Q 2010 4Q 2010 1Q 2011 2Q 2011 3Q 2011 4Q 2011 1Q 2012 2Q 2012
Facebook Use Through Mobile
Monthly Active Users (Millions)
0
250
500
750
1000
1250
3Q 2010: 4Q 2010 1Q 2011 2Q 2011 3Q 2011 4Q 2011 1Q 2012 2Q 2012
Growth of Facebook
Monthly Active Users (Millions)

6. Mobile Stats

7. Mobile Stats

8. Mobile Stats

9. Mobile Stats

10. Mobile Stats

11. Social Media Becomes Visual
250 million photos are
uploaded to Facebook
EACH day

12. The Challenge for Marketers and App
developers is to extend the available
digital media touch points and think
outside the box

13. Digital Media Touch points

14. Social Media Becomes Visual

15. Social Once Meant Desktop & Laptop

16. It Now Means Mobile

17. SoLoMo
Social MobileLocal

18. Social Media Gets Hard Wired
Increased
Digital
Usage
Social
Media
Applications
Smartphones
&
Tablets
Hard
Wired

19. Rise of the Second Screen
86% of mobile
internet users
are using their
devices while
watching TV

20. And how does this manifest itself?

21. We tell people where we are

22. What we’re listening to

23. How far we’ve run, cycled, walked, ...

24. What conferences we’re at

25. The programmes we’re watching

26. Debenhams Takes Social, Mobile

27. Foursquare
Location-based Social Networking

28. Foursquare
Location-based Social Networking

29. Pure Social Media Apps

30. Pure Social Media Apps

31. Pure Social Media Apps

32. Social (Mobile) Magazines

33. Social (Mobile) Magazines

34. Social (Mobile) Magazines

35. Content Creation

36. Facebook and Blogging

37. Tweeting

38. Tweets > Pictures > Channels

39. The New Podcasting

40. New Podcasting

41. Interesting Ideas in Social Media

42. Interesting Ideas
Smaller Networks

43. Interesting Ideas
High Quality, real-time streaming

44. Interesting Ideas
Rewarding you for ...Window Shopping

45. Integrating Mobile Payments With Social
Introducing Square, Groupon Payments, PayPal and many more...

46. Thanks!
eMail: alun@marketingtom.com
Web: www marketingtom.co.uk
Twitter: @alunjohn