Mass communication and media studies

1.  Presented by : Sanjay A. Dharaiya
 Paper no. 15 : ( Mass communication and Media studies )
 Topic : Cinema studies, genre and impact on the society
 Course Sem : 4
 Roll no. : 23
 Email id : Dharaiy9@gmail.com
 Submitted to : S.B.Gardi Department of English MKB University

2.  As we know that Nowadays, Indian cinema is becoming one of
the oldest world cinemas and also known for the largest in terms
of output If its evolution in parallel to the Western cinema with
little crossover until very recently leaves a lot of Western
moviegoers with the impression that it’s daunting and
inscrutable.
 Basic Classification of film:-
A) Setting
B) Mood
C) Themes
D) Topic
E) Format
F) Target audience
G) Budget
H)Manner of Presentation

3.  A film genre which known as motion picture which work based on
similarities in either the narrative elements or the emotional
response to the film.
 In the film used various kind of genre like serious, comic… etc
generally filmed work through various kinds of theories and some
time film genre are borrowed from literary genre criticism.
 In the cinema world the basic genres include fiction and
documentary or sometime used current issue or history There are
put subgenres or have emerged from the such as docudrama.
 Other subgenres included the courtroom and trial-focused drama
known as the legal drama.
 There are Types of fiction which may be unrelated or may be
combined to form hybrid subgenres.

4.  It is a story about a young prince's
quest to find his parents, and rightful
place, as the heir to the throne.
 Despite the brilliant cinematography,
we find the blockbuster to be heavily
male-dominated with traditional sex
role typing that tries to reflect the
social norms of a mythical age and
subtly reinforce the idea of gender
and the absolute power of patriarchy.

5.  New Historicism, an approach which believes and insists that
all systems of thought and literary texts must be situated
within a historical perspective, has been significantly
influenced by the ideas of Derridean post-structuralism,
Althusserian Marxism and Bakhtinian dialogism.
 Recently those entire movies normally based on history which
put the character or character’s verdures or bravery in front of
audience which hiding by others.
 While the concept "textuality of history and historicity of
texts", may be said to have drawn from the Derridean belief
that there is nothing outside the text and reality is textualized.

6.  “Cinema” is a like term which deep rooted in our society that
even a five year old kid could explain you the meanings of the
same.
 Films is popular medium of mass communication and one of
the biggest revenue earners for the country.
 This Journey began on July 7, 1896, when Lumiere brothers of
France organized a show of their short films like “The sea
bath‟.
 This event was described aptly by the Times of India as, “Magic
of the Century” and has truly left the Indians hooked.

7.  The production, narration, technology, characters, advertising,
exhibition and even the purpose of cinema changed yet the cinema
remained.
 The Hindi cinema has crossed over many paths The contemporary
period of Hindi cinema depicts the time frame from the late 1990s to
the present 21st century.
 The word “ Contemporary has own meaning that “ Current” or “
Present” time.
 Nowadays, the film business is more closely integrated with other
sectors of the entertainment industry and the nature of the film
audience has also changed dramatically.
 Not only has the modes of making of films changed but the narrative
style and the script of the movies have become more in tune with the
present day demands and aspirations.

8.  In the contemporary period of Hindi Cinema there has been a
recent transition to multiplex exhibition of films.
 The multiplex theatre is an exhibition space designed for multiple
screenings. India‘s
 first multiplex, opened in New Delhi in 1997 and from then on the
Multiplex sector in India has seen phenomenal growth especially
over the last few years.
 The advent of Multiplexes has been like a hard blow to the single
screens.
 The Multiplexes which generally open inside big Shopping malls
seek a middle class audience primarily located in urban areas.

9.  The audience of the contemporary period has
become more mature and adventurous, he is no
longer satisfied with one story being presented in
novel ways, the need for different issues, angles and
narratives has grown.
 The audience now looks for a combination of genres
in a film, movies with a good script and an
entertainment value is appreciated, for instance the
best example can be 3 Idiots (2009) which was a
blockbuster.
 The movie had everything be it comedy, friendship,
romance or a social message all of which were
blended in a way to create the perfect mix of a Hindi
Blockbuster.

10.  Cinema films have the power to influence the thinking of the
people.
 They have changed the society and social trends.
 They have introduced new fashions in society.
 They may be described as pace-setters. They can create a direct
impact on our social life.
 Films can go a long way towards arousing national
consciousness and also in utilising the energies of the youth in
social reconstruction and nation-building by a skilful adaption
of good moral, social and educative themes.