This infographic is to highlight the Facebook Marketing to do's and not to do's. That helps you to a deep understanding of Facebook.

1. Less words get more
engagement, think of twitter.
KEEP IT SHORT
Connect with your user in a
non-robotic way. Talk in a
conversational way.
BE GENUINE
Keep audience informed by
posting photos, promotions
and special offers. Also
provide relevant links.
POST FREQUENTLY
Listen to your users,
it will help you develop new
products and improve on the
existing ones
GET FEEDBACK
Don't get tired of answering
questions and responding to
feedback. Also, never forget to
say thank you.
RESPOND
Facebook
MARKETING DO'S & DON'TS
Use the 80/20 rule,
80% content, 20%product.
ALWAYS SELL
You may lose potential
customers whose opinions
differ from yours.
TALK POLITICS
Don’t overpost and annoy
your audience. Also avoid
oversharing or ranting about
employees or customers
SPAM YOUR AUDIENCE
Less posts, less value for
future posts from fb's
algorithm. Users will also
forget about you.
GO DORMANT
Ignoring may only add fuel
to the fire, respond with your
email and settle the matter
privately.
IGNORE
Sources: https://www.postplanner.com/dos-and-donts-of-facebook-pages/
https://ww.deluxe.com/blog/facebook-marketing-small-business-11-dos-donts-posting/