1) The document discusses marketing strategies for a website called BAZAR4STUDENTS that aims to simplify the lives of students by allowing them to search, buy, sell, and interact within their communities. 2) It recommends generating engaging content that is simple, effective, and advertised on social media and other student platforms. Groups and forums should also be created to discuss student needs. 3) YouTube marketing is suggested through creating explainer videos using creative, visual content and an interesting script to attract more student viewers.

1. About Marketing and
content engaging.

3. FACEBOOK ..
-Facebook page.
BAZAR4STUDENTS..
-More You Search .. More You Grab.
-Background set-up for the page. Including image, tag line and the
name of the website
- buttons to be used on the page.
- BUTTONS : Like , message
• Timeline
• About
• photos
• likes
• videos
• reviews
1WHAT to do.. ?

4.  LIKE Message
How to do.. ?

5. WE ARE ALWAYS FOR YOU, BECAUSE WE’VE
LIVED IT LIKE YOU (CONTD..)
We are here for all you need. Looking for a rent, searching
for healthy food, need coaching details and great deal to
save money, buy furniture, mattress, cloths, books, supplies,
electronics items, sell your items, need loan for higher study,
consult carrier counselor and blogs for any other additional
item in need. BAZAR 4 STUDENTS is your neighborhood
classified and e-commerce Bazar that aims at making life
simpler for its users. BAZAR 4 STUDENTS.com is the
easiest way to search, buy or sell, to exchange, to interact
for common or complementary interests within or across
communities in India.
Our services have always laid emphasis on simple
processes. Driven by this preference, we have built the
website on key pillars of simplicity & smart applications for
our community.

6. PHOTOS (CONTD…)
Photos will be added representing the website , its functionality, positive
aspects.
Photograph would be from the video snapshots, banners, advertisement
created, and visualising the use of website by the students.
Will be upgraded on day to day basis of surfing.
LIKES
Representing the no. of likes. and weekly update of likes.
VIDEOS
Youtube videos , advertising videos, review videos.
REVIEW
Star rating by the user .
Include rating star format.
APPS
Mobile version needed.. To be launched at google play , app store ,
windows store .

7. ENGAGING CONTENT (CONTD…)
Upgradation is required on day to day basis.
New features according to need of students review and requirements.
All these things have to be done in timely manner.

9. Search engine marketing (SEM) is a form
of Internet marketing that involves the
promotion of websites by increasing their
visibility in search engine results
pages (SERPs) primarily through paid
advertising. SEM may incorporate search
engine optimization(SEO), which adjusts or
rewrites website content and site architecture
to achieve a higher ranking in search engine
results pages to enhance pay per click (PPC)
listings.
SEARCH ENGINE MARKETING 2

10. What to do.. ?

11. • Online media, including interactive ads and banners on
websites
• Print media
• Social media
• Publicity
• Direct mail
• Email
• Radio
• Television
• Telemarketing
• Events and trade shows
• Search engines
• Outdoor media
 GENERATE NEW LEADS
 DRIVE EXISTING PROSPECTS TO YOUR TRADE
SHOW BOOTH & VIP RECEPTION
 HIT YOUR MARKET WITH A SPECIAL OFFER
How to do.. ?

13. • Content should be simple and understandable at student
level.
• Content should be effective.
• Our content should be advertised on whatsapp , facebook,
quora and other social media sites and platforms.
• All needs of students should be satisfied.
• It should represent each and every positive aspects of the
website.
3What to do.. ?

14. POWERFULL CONTENT & GROUPS AND FORUMS
• simple and understandable
It should simply depict all the features and facilities to the user.
• Effective
It should be so effective that it must compel the user to visit the
website.
• Circulate the content via message to friends, collegues, posting it
on the quora group. Ask friends to advertise it as much as
possible,sending invitation to frnd groups n lists to like the page,
visit the website.
• There must be a discussion portal for availing the students to have
a direct query with the website developer or authourity.
• Writing ecperience of visiting and using the website, writing reviews
and suggestion will help the content to be updated very powerfully.
• Creative writing is needed.
How to do.. ?
4

16. YOUTUBE
What to do.. ?
5
Creating a series of explainer videos
and content explaining clearly … what
the website actually deals through
interactive wordings and visual
content.

17. How to do.. ?
Creating an interesting and eye-catching advertisement video.
Content should be student-friendly and attractive.
Expressions. . Representation is must.
Instead of creating a explainatory lecture.. Creating a more
interesting video with a well-written script would enhance the
marketing and it will attract the viewers more frequently.
A good direction is important.
Note: posting videos is a key point to focus on.. Put the ad. Video
on most viewed videos so that no. of viewers can be grasped easily.

19. Creative writing and well formed format is essential.
Spreading that content and creating banners, posters
using effective tool is required.
It should attract the user and should be posted on each
and every press-popular portal including other websites
running successfully in online market.
Posting ads. With a proper format is the tool
ONLINE PRESS RELEASES.. 6