Marjorie Medina has worked as a Trade Marketing Manager at Al Kharji LLC since 2009. She has seven years of experience in marketing, merchandising, and product training. Some of her responsibilities include managing events and exhibitions, developing promotional plans, monitoring customers, and conducting product training. She has experience spearheading various Vileda exhibitions, promotions, branding activities, and product training sessions. Her portfolios provide details on the conceptualization and execution of these various marketing initiatives for Vileda.

1. Marjorie Medina
TRADE MARKETING MANAGER AT AL KHARJI LLC
SINCE 2009

2. Profile
Seven years of Experience in Marketing, Merchandising and Product Training
Knowledgeable in UAE Market and Trade Activities
Exceptional communication and presentation skills both verbal and written in English
Professionally committed, highly motivated and responsible
Goal oriented and excellent time management
Outstanding marketing and merchandising execution
Certified Microsoft Office User Specialist

3. Job Description Overview
Manages events, exhibition and promotional execution
Leads the development of the promotional and initiative master plan
Spearheads marketing and branding from conceptualization to implementation
Monitors customers by tracking and evaluation
Conducts product training to merchandisers and promoters
Constructs new ideas to enhance the branding and visibility of our product

4. Portfolios
Exhibitions
Promotions
BrandingActivities
Product Trainings
MENA Convention Presentations

5. Portfolio - Exhibition
Event:
Vileda Exhibition
Ramadan & Eid Fair
SharjahExpo
18 Jul to 10 Aug 2013
Responsibilities:
• Spearheaded the exhibition
of Vileda from concept to
execution
• Lead the stand design and
organization of product
display
• Trained promoters and staff
regarding the customer
service and product
knowledge
• Monitored the entire event

6. Portfolio - Exhibition
Event:
Vileda Exhibition
Ramadan & Eid Fair
SharjahExpo
18 Jul to 10 Aug 2013
Responsibilities:
• Spearheaded the exhibition
of Vileda from concept to
execution
• Lead the stand design and
organization of product
display
• Trained promoters and staff
regarding the customer
service and product
knowledge
• Monitored the entire event

7. Portfolio - Exhibition
Event:
Vileda Exhibition
Ramadan & Eid Fair
SharjahExpo
18 Jul to 10 Aug 2013
Responsibilities:
• Spearheaded the exhibition
of Vileda from concept to
execution
• Lead the stand design and
organization of product
display
• Trained promoters and staff
regarding the customer
service and product
knowledge
• Monitored the entire event

8. Portfolio – StorePromotions
Event:
Vileda In-store Promotions –
House of Vileda Concept
Responsibilities:
• Conceptualized the podium
design
• Lead the promotion
execution
• Trained promoters and
merchandisers on product
knowledge

9. Portfolio – StorePromotions
Event:
Vileda In-store Promotions – in
Waterfall and Tornado concept
Responsibilities:
• Conceptualized the podium
design
• Lead the promotion
execution
• Trained promoters and
merchandisers on product
knowledge

10. Portfolio – In-Store Promotions
Event:
Vileda In-store Promotions
House of Vileda Concept
Responsibilities:
• Conceptualized the podium
design
• Lead the promotion
execution
• Trained promoters and
merchandisers on product
knowledge

11. Portfolio – In-Store Promotions
Event:
Vileda In-store Promotions-
Outlet Display Concept
Responsibilities:
• Conceptualized the podium
design
• Lead the promotion
execution
• Trained promoters and
merchandisers on product
knowledge

12. Portfolio – In-Store Promotions
Event:
Vileda In-store Promotions-
BalloonConcept
Responsibilities:
• Conceptualized the podium
design
• Lead the promotion
execution
• Trained promoters and
merchandisers on product
knowledge

13. Portfolio – Branding Activities
Event:
Vileda Branding – Pillar
Advertising
Responsibilities:
• Coordinated with stores the
installation approval
• Lead the branding from
conceptualization to
execution
• Lead the artwork design

14. Portfolio – Branding Activities
Event:
Vileda Branding – Top Shelf Big
Boxes
Responsibilities:
• Coordinated with stores the
installation approval
• Lead the branding from
conceptualization to
execution
• Lead the artwork design

15. Portfolio – ProductTraining
Event:
Vileda Product Training with Al
Kharji Staff
Responsibilities:
• Conducted seminar on
Vileda range of products that
includes description and
benefits
• Demonstration of products
usages

16. Portfolio – ProductTraining
Event:
Vileda Product Training with Al
Kharji Staff
Responsibilities:
• Conducted seminar on
Vileda range of products that
includes description and
benefits
• Demonstration of products
usages

17. Portfolio – ProductTraining
Event:
Vileda Product Training with Al
Kharji Staff
Responsibilities:
• Conducted seminar on
Vileda range of products that
includes description and
benefits
• Demonstration of products
usages

18. Portfolio – ProductTraining
Event:
Vileda Product Training with
Promoters
Responsibilities:
• Conducted seminar on
Vileda range of products that
includes description and
benefits
• Demonstration of products
usages

19. Portfolio – ConferencePresentation
Event:
Vileda GCC Conference, Dubai
Responsibilities:
• Conducted seminar on
Vileda range of products that
includes description and
benefits
• Demonstration of products
usages

20. Portfolio – ConferencePresentation
Event:
Vileda MENA Conference, Austria
Responsibilities:
• Conducted seminar on
Vileda range of products that
includes description and
benefits
• Demonstration of products
usages