Brandp English presentation. Portuguese Field Marketing Agency, Brand Activation and Operational Marketing

1. ACTION
POWER!

2. At Brandp we believe in the power of actions, planned with purpose and executed effectively.
Whether at points of sale, activations or events, we are always focused on what is important and
urgent, but equally on all the details that make the difference.
We like Brands that surround us in their challenges and make us evolve at the same pace. With whom
we create close relationships of sharing and trust.
More than movement, we are action!

3. WHO WE ARE?

4. Taking advantage of the accumulated experience of more than 15 years, of its founders,
especially in the distribution of technological products, we created from scratch the
reporting system, the team of promoters and Point of Sale managers.
In the years that followed, other technology Brands have joined us relying on our services,
challenging us, and helping us develop new skills.
It all starts with a challenge...
In action since 2003, Brandp was born of a challenge launched by a brand that was
creating its first structure in Portugal ... to manage all its operations and retail channel
interactions. Challenge accepted!

5. The decision was to leave our comfort zone and make us known to other markets and
Brands.
Luckily with success!
The team has grown, nowadays we work with Brands and clients from almost all markets
and our services and competences are much more embracing.
To infinity and beyond...
Consolidated and recognized our work in this market, the proximity we created with all the
Brands we work with has become a limiting factor to our sustained growth.

6. AREAS OF ACTION
FIELD MARKETING
Recruitment, selection and
management of teams of Point of
Sale Merchandisers and Sales
Promoters, permanent or tactical.
Analysis and reporting.
BRAND ACTIVATION
Concept, design and production of
promotions actions, activation and
events.
Staff and all the necessary
resources.
OPERATIONAL MARKETING
Storage, logistics and
implementation of marketing
materials.
Assemblies of exhibitors, stands,
structures and scenography of
spaces.

7. WHAT WE
DO?

8. PROMOTION ACTIONS
Recruitment and management of
promoters for actions at points of
sale.
Development, Production,
Logistics and Materials
Implementation.
MERCHANDISERS
Selection, training and
management of teams of Point of
Sale Merchandisers, for
monitoring and visits to
previously defined stores. Route
and report management.
PROMOTERS
Recruitment and supervision of
Promoters for occasional events
or of a more permanent and
commercial nature.
Shows and concert hall
assistants.
AUDITS AND REPORTS
Collect data on the field, in online
/ mobile application and later
analysis. Weekly creation and
submission of stock and sales
reports based on the compilation
of received data.
Management of offers and
tenders campaigns.

9. HOSTESSES
Selection and supervision of
Event Hostesses with the desired
profile. Suggestion, provision or
production of uniforms and
clothing. Make-up and hairstyling
services.
ENTERTAINERS
We provide entertainers,
musicians, caricaturists and other
artists for events or activations.
Production of costumes.
MASCOTS
Promoters or actors to animate
mascots in activations or Point of
Sale actions.
Production and maintenance.
FIGURANTS
Casting of "Real People" extras
and actors for institutional or
advertising productions.

10. ACTIVATION ACTIONS
From concept to full production
or just to the availability of the
human resources and means
necessary to achieve all type of
Brand Activations.
DESIGN
We design and project displays,
stands, merchandising, gifts,
uniforms and all necessary
materials for any implementation,
action, or event activation.
EVENTS
We fully produce events of
different dimensions, from
internal meetings, parties and
presentations to clients or
exhibitions.
PRODUCTION
We produce exhibitors, stands,
spaces, structures, equipment
and communication materials for
the Point of Sale.
Promoters uniforms.

11. IMPLEMENTATIONS
Implementation of
merchandising, exhibitors or
other type of materials at points
of sale.
Decoration of shop windows and
stores.
ASSEMBLIES
Transport and assembly of
stands, exhibitors and structures,
equipment and technical means.
Scenography of spaces.
WAREHOUSE STORAGE
AND LOGISTICS
We store and carry out the
management and logistics of
marketing materials, exhibitors,
stands and merchandising.
Handling and campaign offers.

12. HOW AND
WHERE?

13. +40
on different markets
and services
CLIENTS
13
permanent team
divided by Lisboa and
Porto
ACTION TEAM
+300
Temporary for events,
actions or
implementations
TACTICAL STAFF
14
YEARS
of action

14. MAIN OFFICE
PERMANENT TEAM
WAREHOUSES & LOGISTIC
TACTICAL TEAMS
LOCATION AND RESOURSES

15. We operate at a national level but we maintain strong partnerships with other
international agencies, which allow us to extend our range of action to the
whole of Europe.
We manage projects initiated in Portugal, but run in other European countries,
or we run global projects at local level.

16. WHY US?

17. We are focused on action, however we can offer integrated services whenever
needed, so you do not have to worry about managing multiple entities in a
single project.
After all ... no one likes to walk in circles!
Are you going to keep turning around?
Whatever the challenge, we are a team of determined professionals, who
engage in all projects with the same motivation and dedication.
Our commitment to the execution and success of all actions, is total!

18. We like people with attitude!
With different experiences and knowledge, as a team, prepare every day to
overcome new challenges.

19. “Do not confuse
movement with action”
- Ernest Hemingway

20. CLIENTS

21. BRANDS THAT
NOT LET US STOP
TOO LONG!
With some, we have shared the taste for
successful actions for several years, always
with the same emotion and confidence.
We feel privileged, because these great
Brands make us feel every day, that we are
part of their team.

23. Rotunda de São Gonçalo, nº 1, Esc. 6
2775-399 Carcavelos – Portugal
+351 214 573 850 | + 351 214 573 851
info@brandp.pt
www.brandp.pt

24. THANK YOU!