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Practical Strategies to Attract Economic Development Nancy Lee Dukakis Center for Urban and Regional Policy Northeastern University Metropolitan Area Planning Council Natick, MA October 26, 2010
Fundamental Proposition Cities and towns have the ability to create their own destiny, but they can benefit from having sophisticated partners who can help them develop tools and information to compete successfully.
Deal Makers Deal Breakers Self-Assessment Municipal Action
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object]
NAIOP/CoreNet Survey Categories ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Which location factors received the highest scores? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Which location factors received the lowest scores? ,[object Object],[object Object],[object Object]
The Self-Assessment Tool (EDSAT ) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Customized EDSAT Reports ,[object Object],[object Object],[object Object],[object Object],[object Object]
How EDSAT Results are Being Used ,[object Object],[object Object],[object Object],[object Object],[object Object]
EDSAT Testimonials What folks are saying
"This is a great roadmap for the essentials for bench-marking our city's economic development policy." Jay Ash,  City Manager, Chelsea, MA "It [taking the self-assessment] was a good learning experience for the employees in this town. We plan to hire a consultant [to help with development for the town], so the results from the self assessment will be good baseline data to share with the consultant." Anthony Fields,  Planning Director, Burlington, MA "We have a new administration coming in, so it will be really helpful to be able to take all of this information we've rounded up for the self-assessment and hand it over to them." Steven Magoon,  Chief Administrative Officer, Gloucester, MA “ I’m using this as a guidebook for re-tooling our development process.” Mayor Charles Ryan,  Springfield, MA
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
617-373-7870 www.economicdevelopment.neu.edu
Urban Overlay  District Mixed Use Development High Performing Schools Public Safety Operations Strategic Workforce Investment Leveraged Public/Private Investment Housing Priority Infrastructure Specialized Industrial Cluster Focus Transit Connections Expedited Permitting
Lead Actors ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Survey Results Mean Scores for All Factors (1 = Very Important; 4= Less Important) * Question asked in NAIOP survey only.  **Question asked in CoreNet survey only. Factor Mean Onsite parking for employees 1.51 Rental rates 1.55 Availability of appropriate labor 1.57 Access to airports / major highways * 1.63* Timeliness of approvals / appeals 1.70 Quality / capacity of infrastructure 1.75 Competitive labor costs 1.78 Traffic congestion 1.79 Property taxes 1.83 State tax / financial incentives** 1.83** Crime rate in the area 1.84 Fast track / concurrent permitting 1.84 Access to major highways** 1.85** Local tax / financial incentives 1.87 Land costs 1.87 Predictability / clarity of permitting 1.88 Undesirable abutting land use 1.89 Physical attractiveness of area 1.95 State tax rates** 1.96 Municipal rep. as good place to work 1.97 Factor Mean Municipal rep. as good place to live 2.03 Municipal rep. for economic dev. 2.03 Zoning by right 2.09 Proximity to restaurants / shops 2.10 Public transportation 2.15 Cost of housing for employees 2.15 Complementary business svcs** 2.16 Critical mass of similar firms 2.20 Access to airports** 2.21 Quality of local schools 2.21 Awareness of brownfields 2.24 Permitting ombudsman 2.32 Awareness of strong neighborhood orgs 2.37 Customized workforce training 2.49 Availability of sports/cultural/recreational opps 2.62 Proximity to research/universities 2.66 Informative municipal website 2.75 Strong trade unions 2.82 Access to railroads** 2.84 Municipal minimum wage law 3.00
The Framework for the Tool ,[object Object],[object Object],[object Object]
“ The Partnership has provided me with the knowledge and assistance I need to understand and respond to the rapidly changing economic environment and to be an effective leader for economic development in my city." James Mitchell,  Council Member, Charlotte, NC and 1 st  Vice President, National League of Cities "I'm using this as a guidebook for re-tooling our development process." Mayor Charles Ryan,  Springfield, MA "We want the mayor to use this data [from the self-assessment] as a selling tool to get firms to come to our town....I think there's real value in being able to hand this information to a firm that might be interested in our town. It's been a great exercise for Norwood and we're just beginning to explore what changes we can make a result." Steve Costello,  Town Planner, Norwood, MA
Sample Question 1 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Sample Result 1
Sample Question 2 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Sample Result 2
Sample Question 3 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Sample Result 3

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Practical Strategies to Attract Economic Development

  • 1. Practical Strategies to Attract Economic Development Nancy Lee Dukakis Center for Urban and Regional Policy Northeastern University Metropolitan Area Planning Council Natick, MA October 26, 2010
  • 2. Fundamental Proposition Cities and towns have the ability to create their own destiny, but they can benefit from having sophisticated partners who can help them develop tools and information to compete successfully.
  • 3. Deal Makers Deal Breakers Self-Assessment Municipal Action
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.
  • 14.
  • 15. EDSAT Testimonials What folks are saying
  • 16. "This is a great roadmap for the essentials for bench-marking our city's economic development policy." Jay Ash, City Manager, Chelsea, MA "It [taking the self-assessment] was a good learning experience for the employees in this town. We plan to hire a consultant [to help with development for the town], so the results from the self assessment will be good baseline data to share with the consultant." Anthony Fields, Planning Director, Burlington, MA "We have a new administration coming in, so it will be really helpful to be able to take all of this information we've rounded up for the self-assessment and hand it over to them." Steven Magoon, Chief Administrative Officer, Gloucester, MA “ I’m using this as a guidebook for re-tooling our development process.” Mayor Charles Ryan, Springfield, MA
  • 17.
  • 19. Urban Overlay District Mixed Use Development High Performing Schools Public Safety Operations Strategic Workforce Investment Leveraged Public/Private Investment Housing Priority Infrastructure Specialized Industrial Cluster Focus Transit Connections Expedited Permitting
  • 20.
  • 21. Survey Results Mean Scores for All Factors (1 = Very Important; 4= Less Important) * Question asked in NAIOP survey only. **Question asked in CoreNet survey only. Factor Mean Onsite parking for employees 1.51 Rental rates 1.55 Availability of appropriate labor 1.57 Access to airports / major highways * 1.63* Timeliness of approvals / appeals 1.70 Quality / capacity of infrastructure 1.75 Competitive labor costs 1.78 Traffic congestion 1.79 Property taxes 1.83 State tax / financial incentives** 1.83** Crime rate in the area 1.84 Fast track / concurrent permitting 1.84 Access to major highways** 1.85** Local tax / financial incentives 1.87 Land costs 1.87 Predictability / clarity of permitting 1.88 Undesirable abutting land use 1.89 Physical attractiveness of area 1.95 State tax rates** 1.96 Municipal rep. as good place to work 1.97 Factor Mean Municipal rep. as good place to live 2.03 Municipal rep. for economic dev. 2.03 Zoning by right 2.09 Proximity to restaurants / shops 2.10 Public transportation 2.15 Cost of housing for employees 2.15 Complementary business svcs** 2.16 Critical mass of similar firms 2.20 Access to airports** 2.21 Quality of local schools 2.21 Awareness of brownfields 2.24 Permitting ombudsman 2.32 Awareness of strong neighborhood orgs 2.37 Customized workforce training 2.49 Availability of sports/cultural/recreational opps 2.62 Proximity to research/universities 2.66 Informative municipal website 2.75 Strong trade unions 2.82 Access to railroads** 2.84 Municipal minimum wage law 3.00
  • 22.
  • 23. “ The Partnership has provided me with the knowledge and assistance I need to understand and respond to the rapidly changing economic environment and to be an effective leader for economic development in my city." James Mitchell, Council Member, Charlotte, NC and 1 st Vice President, National League of Cities "I'm using this as a guidebook for re-tooling our development process." Mayor Charles Ryan, Springfield, MA "We want the mayor to use this data [from the self-assessment] as a selling tool to get firms to come to our town....I think there's real value in being able to hand this information to a firm that might be interested in our town. It's been a great exercise for Norwood and we're just beginning to explore what changes we can make a result." Steve Costello, Town Planner, Norwood, MA
  • 24.
  • 26.
  • 28.