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Making design decisions stick
The document emphasizes the importance of empathy, collaboration, and leadership in making design decisions stick within teams. It highlights that successful design requires understanding individual motivations and fostering a supportive environment for team contributions. Ultimately, it advocates for clear direction, goal-setting, and open communication to build stronger teams and improve outcomes in service design and user experience.
Making design decisions stick
- 1. Making design decisionsstick Service design & user experience @lily_dart lilydart.com Building stronger teams for better outcomes.
- 2. Service design &user experience @lily_dart Making design decisions stick We’re all striving for great user experience
- 3. Service design &user experience @lily_dart Making design decisions stick ExperienceUser Designer
- 4. Service design &user experience @lily_dart Making design decisions stick ExperienceUser Designer
- 5. Service design &user experience @lily_dart Making design decisions stick Experience
- 6. Service design &user experience @lily_dart Making design decisions stick Experience front-end developers
- 7. Service design &user experience @lily_dart Making design decisions stick Experience back-end developers front-end developers
- 8. Service design &user experience @lily_dart Making design decisions stick Experience back-end developers product managers front-end developers
- 9. Service design &user experience @lily_dart Making design decisions stick Experience back-end developers product managers front-end developers QA’s
- 10. Service design &user experience @lily_dart Making design decisions stick Experience back-end developers sysadmins product managers front-end developers QA’s
- 11. Service design &user experience @lily_dart Making design decisions stick Experience back-end developers sysadmins product managers front-end developers user researchers QA’s
- 12. Service design &user experience @lily_dart Making design decisions stick Experience back-end developers sysadmins product managers front-end developers user researchers QA’s dev-ops
- 13. Service design &user experience @lily_dart Making design decisions stick Experience back-end developers sysadmins product managers front-end developers user researchers QA’s dev-ops brand designers
- 14. Service design &user experience @lily_dart Making design decisions stick Experience back-end developers sysadmins product managers front-end developers user researchers QA’s dev-ops brand designers copywriters
- 15. Service design &user experience @lily_dart Making design decisions stick Experience back-end developers sysadmins product managers front-end developers user researchers QA’s dev-ops brand designers marketing copywriters
- 16. Service design &user experience @lily_dart Making design decisions stick Experience back-end developers sysadmins product managers front-end developers user researchers QA’s dev-ops brand designers marketing copywriters clients
- 17. Service design &user experience @lily_dart Making design decisions stick Experience back-end developers sysadmins product managers front-end developers user researchers QA’s dev-ops brand designers marketing copywriters clients customer services
- 18. Service design &user experience @lily_dart Making design decisions stick Experience back-end developerscustomer services brand designers sysadmins product managers front-end developers clients copywriters user researchers QA’smarketing dev-ops
- 19. Service design &user experience @lily_dart Making design decisions stick User experience is a team sport
- 20. Service design &user experience @lily_dart Making design decisions stick Successful design doesn’t happen in isolation
- 21. Service design &user experience @lily_dart Making design decisions stick
- 22. Service design &user experience @lily_dart Making design decisions stick front-end interactions
- 23. Service design &user experience @lily_dart Making design decisions stick front-end interactions user journeys
- 24. Service design &user experience @lily_dart Making design decisions stick front-end interactions user journeys UI design
- 25. Service design &user experience @lily_dart Making design decisions stick application architecture front-end interactions user journeys UI design
- 26. Service design &user experience @lily_dart Making design decisions stick coding standards application architecture front-end interactions user journeys UI design
- 27. Service design &user experience @lily_dart Making design decisions stick coding standards application architecture front-end interactions user journeys test coverage UI design
- 28. Service design &user experience @lily_dart Making design decisions stick coding standards accessibility standards application architecture front-end interactions user journeys test coverage UI design
- 29. Service design &user experience @lily_dart Making design decisions stick coding standards git workflow accessibility standards application architecture front-end interactions user journeys test coverage UI design
- 30. Service design &user experience @lily_dart Making design decisions stick coding standards git workflow accessibility standards application architecture front-end interactions user journeys test coverage UI design naming conventions
- 31. Service design &user experience @lily_dart Making design decisions stick coding standards git workflow accessibility standards application architecture front-end interactions user journeys test coverage UI design naming conventions
- 32. Service design &user experience @lily_dart Making design decisions stick Clear vision
- 33. Service design &user experience @lily_dart Making design decisions stick Clear vision Good leadership
- 34. Service design &user experience @lily_dart Making design decisions stick Too many people view management as leadership. It's not. Leadership comes from influence, and influence can come from anyone at any level and in any role.” Kurt Uhlir “
- 35. Service design &user experience @lily_dart Making design decisions stick Too many people view management as leadership. It's not. Leadership comes from influence, and influence can come from anyone at any level and in any role.” Kurt Uhlir “
- 36. Service design &user experience @lily_dart Making design decisions stick Empathy What's the most important skill of decision-making? Knowing what drives people to make decisions. Getting groups of people excited about an idea requires understanding what motivates them. ” Bryan Zmijewski “
- 37. Service design &user experience @lily_dart Making design decisions stick A good leader is empathetic
- 38. Service design &user experience @lily_dart Making design decisions stick They understand our individual needs> A good leader is empathetic
- 39. Service design &user experience @lily_dart Making design decisions stick They understand our individual needs They listen to our expertise > > A good leader is empathetic
- 40. Service design &user experience @lily_dart Making design decisions stick They understand our individual needs They listen to our expertise They listen to, and prioritise, our concerns > > > A good leader is empathetic
- 41. Service design &user experience @lily_dart Making design decisions stick Lack of commitment When there is no empathy, you get: to decisions
- 42. Service design &user experience @lily_dart Making design decisions stick “I decided not to it that way” Lack of commitment to decisions When there is no empathy, you get:
- 43. Service design &user experience @lily_dart Making design decisions stick “I decided not to it that way” Lack of commitment to decisions “The developer didn’t follow my design” When there is no empathy, you get:
- 44. Service design &user experience @lily_dart Making design decisions stick “I told the designer we couldn’t do that” “I decided not to it that way” Lack of commitment to decisions “The developer didn’t follow my design” When there is no empathy, you get:
- 45. Service design &user experience @lily_dart Making design decisions stick “I thought someone else was doing that?” “I decided not to it that way” Lack of commitment to decisions “The developer didn’t follow my design” “I told the designer we couldn’t do that” When there is no empathy, you get:
- 46. Service design &user experience @lily_dart Making design decisions stick Use empathy to connect with colleagues
- 47. Service design &user experience @lily_dart Making design decisions stick Understand what motivates them> Use empathy to connect with colleagues
- 48. Service design &user experience @lily_dart Making design decisions stick Understand what motivates them Take time to understand their concerns > > Use empathy to connect with colleagues
- 49. Service design &user experience @lily_dart Making design decisions stick Understand what motivates them Take time to understand their concerns Consider colleagues needs as you would users needs > > > Use empathy to connect with colleagues
- 50. Service design &user experience @lily_dart Making design decisions stick Direction and focus A genuine leader is not a searcher for consensus but a molder of consensus.” Martin Luther King, Jr. “
- 51. Service design &user experience @lily_dart Making design decisions stick A good leader sets direction and focus
- 52. Service design &user experience @lily_dart Making design decisions stick They communicate goals, not details> A good leader sets direction and focus
- 53. Service design &user experience @lily_dart Making design decisions stick They communicate goals, not details They explain why those goals are important > > A good leader sets direction and focus
- 54. Service design &user experience @lily_dart Making design decisions stick They communicate goals, not details They explain why those goals are important Open to change when change is necessary > > > A good leader sets direction and focus
- 55. Service design &user experience @lily_dart Making design decisions stick When it there is no direction and focus, you get: Conflict
- 56. Service design &user experience @lily_dart Making design decisions stick “I know what my own customers want” When it there is no direction and focus, you get: Conflict
- 57. Service design &user experience @lily_dart Making design decisions stick “I know what my own customers want” “This is best practice” When it there is no direction and focus, you get: Conflict
- 58. Service design &user experience @lily_dart Making design decisions stick “I know what my own customers want” “This is best practice” When it there is no direction and focus, you get: “Because I’ve been doing this for 10 years” Conflict
- 59. Service design &user experience @lily_dart Making design decisions stick “I know what my own customers want” “Won’t work because of the flux capacitor” “This is best practice” When it there is no direction and focus, you get: Conflict “Because I’ve been doing this for 10 years”
- 60. Service design &user experience @lily_dart Making design decisions stick Set goals for your work
- 61. Service design &user experience @lily_dart Making design decisions stick > Set goals for your work Don’t wait for someone else to define those goals
- 62. Service design &user experience @lily_dart Making design decisions stick > > Define metrics to measure your success Set goals for your work Don’t wait for someone else to define those goals
- 63. Service design &user experience @lily_dart Making design decisions stick If something isn’t working, change it > > > Don’t wait for someone else to define those goals Set goals for your work Define metrics to measure your success
- 64. Service design &user experience @lily_dart Making design decisions stick Collaboration Individual commitment to a group effort - that is what makes a team work.” Vince Lombardi “
- 65. Service design &user experience @lily_dart Making design decisions stick A good leader facilitates collaboration
- 66. Service design &user experience @lily_dart Making design decisions stick They make space for new ideas to be considered> A good leader facilitates collaboration
- 67. Service design &user experience @lily_dart Making design decisions stick They make space for new ideas to be considered They empower teams to make their own decisions > > A good leader facilitates collaboration
- 68. Service design &user experience @lily_dart Making design decisions stick They make space for new ideas to be considered They empower teams to make their own decisions They don’t claim personal credit for successes > > > A good leader facilitates collaboration
- 69. Service design &user experience @lily_dart Making design decisions stick Blame When there is no collaboration, you get:
- 70. Service design &user experience @lily_dart Making design decisions stick “The feature description was unclear” Blame When there is no collaboration, you get:
- 71. Service design &user experience @lily_dart Making design decisions stick “The feature description was unclear” “That bug is her fault” Blame When there is no collaboration, you get:
- 72. Service design &user experience @lily_dart Making design decisions stick “The feature description was unclear” “That bug is her fault” Blame When there is no collaboration, you get: “The back-end is slow, not the javascript”
- 73. Service design &user experience @lily_dart Making design decisions stick “The back-end is slow, not the javascript”“The feature description was unclear” “That bug is her fault” “The QA should have checked that” Blame When there is no collaboration, you get:
- 74. Service design &user experience @lily_dart Making design decisions stick Facilitate collaboration
- 75. Service design &user experience @lily_dart Making design decisions stick > Be open to feedback and new ideas Facilitate collaboration
- 76. Service design &user experience @lily_dart Making design decisions stick > > Be open to feedback and new ideas Facilitate collaboration Focus your communication on what is relevant to them
- 77. Service design &user experience @lily_dart Making design decisions stick > > > Be open to feedback and new ideas Focus your communication on what is relevant to them Admit your mistakes, and credit others successes Facilitate collaboration
- 78. Service design &user experience @lily_dart Making design decisions stick Be empathetic When something doesn’t go as planned, take the time to understand why. Use that knowledge to avoid lack of commitment to design decisions.
- 79. Service design &user experience @lily_dart Making design decisions stick Set direction and focus Set goals to clarify that direction, and measure them. Avoid the conflict that comes from incompatible individual opinions.
- 80. Service design &user experience @lily_dart Making design decisions stick Facilitate collaboration Don’t be the “rockstar”; commit yourself to the success of the team. Avoid the blame culture that stops others making the same commitment.
- 81. Service design &user experience @lily_dart Making design decisions stick Making design decisions stick
- 82. Service design &user experience @lily_dart Making design decisions stick Making design decisions stick isn’t about writing better documentation
- 83. Service design &user experience @lily_dart Making design decisions stick It’s about building stronger teams and being better colleagues
- 84. Any questions? Thank you Servicedesign & user experience @lily_dart lilydart.com