The document discusses making applications social using the Chatter API. It provides an overview of the Chatter API and resources it exposes. It highlights use cases like enabling collaboration in internal tools, building custom mobile apps, and driving collaboration around business processes and data. The document also demonstrates integrating the Eloqua marketing automation platform with Chatter. It provides tips for working with the Chatter API such as which endpoints to use and how to handle rate limiting. Finally, it previews the upcoming Connect in Apex feature.