The sky is no longer the
limit! Thanks to SAP Cloud
Alex Sheehan, SAP Cloud Solutions
Agenda


• Cloud Introduction

• Cloud Application Portfolio

• Why You Win with SAP

• Q&A




 © 2011 SAP AG. All rights reserved.   2
Cloud Market Growing Rapidly


                                  In 2012 Cloud market                                             Cloud based SCM will
                                  growing to $17B                                                  grow 25% by 2013




                                  Cloud services                                                     More than 70% of new
                                  spending will exceed                                               sales applications in 2012
                                  $23B in 2012 with over                                             will be Cloud based
                                  30% growth


                                  CRM will be the largest                                           More than 80% of
                                  Cloud market in 2012                                              applications developed in
                                  ($4.2B)                                                           2012 will run in the cloud

      Sources: CMI Market Model – Dec 2011, 2IDC – “Predictions 2012: Competing for 2020” – Dec 2011, 3Gartner – “Top 10 Strategies
      for Technologies for 2012” – Oct 2011, 4 Business Insider – “From the Ashes or Hostile Takeover of Peoplesoft, Workday Rose to
      Fight Back” – Oct 2011, 5Forrester – “Top 10 Technology Trends EA Should Watch 2012-2014” – Oct 2011
© 2011 SAP AG. All rights reserved.                                                                                                    3
Why are Customers Asking for Cloud?

•   Context                                                            •   Location
•   Focused                                               Anytime,                                              •   Instant
                                                                       •   Mobile
                                  Individual              Anywhere                          People              •Business
•   Simple                                                             •Tablet
                                  user                                                      collaboration       •   Private
•   User Experience                                                    •   Fixed
                                  focused

                    Focused on the
                    individual user

                                                                                                                    •   Markets
                                                                Personal
                                                              Personal
                                                                                             Company                •   Alliances
                                                            Diverse
                                                         Diverse                             networks               •Communities
•   Benchmarks
                              Insight                                                                               •   Content
•   Analytics                                                    Connected
                                                                Connected
•   Integration
                                                         FastFast

                                                                                                     •   Flexible
                                                                                                     •   OpEx
       •   Many contributors                Ecosystem
                                                                                      Speed of       •   Full Suite
       •   Platforms                          driven
                                                                                      adoption       •   Line of Business
       •   Commercial concepts              innovation
                                                                                                     •   Point solutions


      © 2011 SAP AG. All rights reserved.                                                                                    4
SAP Takes a Holistic View of the Cloud

                                                              Building a broad portfolio of cloud
                                                              applications
                                                              Deliver platform to co-innovate
                            On-Demand
                             Solutions
                                                              Creating an ecosystem to extend scope and
                                                              reach
                                                              Operate cloud on highest security standards
Platform and                                     Commercial
 Ecosystem                    Orchestrated        Platform
                                                              SAP and ecosystem cloud solutions are
                          Powered by in-memory
                               computing                         Orchestrated
                                                                 Integrated
                                                                 Packaged
                               Cloud
                             Operations
                                                              Dedicated Cloud Go to Market organization
                                                                  Direct for large enterprises
                                                                  Channel for mid market



© 2011 SAP AG. All rights reserved.                                                                   5
The SAP Cloud Difference


                     Intuitive        Integration


                                      ISO 27001
                                      Audited Data
                    Collaborative     Security Model



                                      SAS 70 Type II
                      Mobile          Audited Controls



                                      Energy Efficiency
                     Content          Certificate


© 2011 SAP AG. All rights reserved.                       6
leading
 SAP has a
solution portfolio
 for Cloud Applications
The Most Complete Cloud Portfolio



       Cloud Suite                     Cloud Line of Business      Content and
                                       Applications                Collaboration

                                         Sales OnDemand              Crossgate*

                                         Travel OnDemand*            StreamWork

                                         Career OnDemand             BI OnDemand

                                         Social Media OnDemand**     EHS Regulatory Content
Business ByDesign                         Sourcing OnDemand

                                          Carbon Impact OnDemand

                                          S&OP OnDemand*
                                                                          * New in 2012
                                                                          * Name still being finalized
 © 2011 SAP AG. All rights reserved.                                                             8
SAP Business ByDesign – Connecting Subsidiaries
Improve Efficiency, Reduce Risk, Faster Deployment


                                                             Value & Benefits:

                                                              Optimize efficiencies across all
                                                               functional areas
                                                              Lowers TCO with out-of-the box
                                                               integration with Business Suite
                                                              Leverages SAP-honed Best Practices
                                                              Fast and inexpensive deployment
                                                              Improves real-time view of the business
                                                              Minimizes IT dependency
   Parent company                     Subsidiary              Rapid user adoption and time-to-value
   •Governance                        •Independence           Affordable with predictable subscription
   •Compliance                        •Fast deployment         pricing
   •Standard                          •Functional coverage
   •Transparency                      •Minimized cost         1,000+ Clients and Growing Strong
   •Cost management                   •Flexibility


             •Prepackaged Integration
             •Rapid Time to Value
             •Low TCO
© 2011 SAP AG. All rights reserved.                                                                  9
SAP Sales OnDemand
Designed for Salespeople and the Way They Sell Today


 According to Forrester & IDC - “65% of a Sales person’s time is spent NOT selling and 30
 hours (min) monthly are spent searching for and/or creating their own sales material…”
                                                     Value & Benefits:
                                                     • Reduces time & effort searching for
                                                       vital information
                                                     • Improves reps’ effectiveness with
                                                       collaboration “In Context” of
                                                       accounts
                                                     • Work smarter with the resources
                                                       you need to win
                                                     • Increases productivity with intuitive
                                                       interface
                                                     • Increases productivity with use of
                                                       mobile devices
                                                     • Lowers TCO with Native ERP
                                                       integration
  Work Smarter. Sell Better. Close More Deals.
                                                     • Increases Pipeline & Deals
 © 2011 SAP AG. All rights reserved.                                                           10
SAP Travel OnDemand
Designed for Business Travelers and the Way They Travel Today

 According to Gartner Research - “After salaries, travel and expense is the 2nd largest controllable
 expense for many enterprises…”

                                                               Value & Benefits:
                                                               • Reduce and Control travel costs
                                                               • Facilitates corporate-wide
                                                                 compliance
                                                               • Faster expense submission process
                                                               • Integrates with SAP and Financials
                                                               • Provides robust analytics for real-
                                                                 time cash flow management
                                                               • Manage travel anytime, anywhere
                                                                 from any device –
                                                                 iPad, iPhone, Blackberry, laptop




  Travel Smarter. Spend Better. Get Reimbursed Faster.

 © 2011 SAP AG. All rights reserved.                                                                   11
SAP Carbon Impact
Manage Carbon & Emissions Across Enterprise


 According to Aberdeen, “Best-in-class companies have been able to over achieve their
 operating margin goal by 19% with established processes to reduce emissions by 30%”

                                                       Value & Benefits:


                                                       •   Reduce carbon & emissions
                                                           liabilities across the entire
                                                           enterprise
                                                       •   Ensure timely & accurate
                                                           reporting to mitigate Non-
                                                           Compliance risks and Costly
                                                           penalties
                                                       •   Optimize abatement &
                                                           emissions reduction options
                                                       •   Improve brand recognition
                                                           without risks associated to poor
                                                           reporting




 © 2011 SAP AG. All rights reserved.                                                          12
SAP Social Media OnDemand by NetBase
Understanding Sentiment & Markets Through the Social Web


                                                      Value & Benefits:
                                             Social
                                             Media    •    Quickly discover
                                                           insights and uncover
                                                           trends in consumer
                                                           preferences
                                                      •    Quantify market
                                                           perceptions about
                                                           products, services, and
                                                           companies
                                                      •    Effectively track the
                                                           success of marketing
                                                           campaigns and events
                                                      •    Accurately identify
                                                           strengths and
                                                           weaknesses in
                                                           competing products




© 2011 SAP AG. All rights reserved.                                             13
SAP StreamWork
Enterprise-Wide Collaboration – “Virtual War Room”


                                                        Value & Benefits:
                                                       • Empowers people to
                                                         collaborate and be more
                                                         productive
                                                       • Drives action by uniting
                                                         people, data, applications,
                                                         and structure
                                                       • Make faster decisions and
                                                         act accordingly
                                                       • Reduces travel costs
                                                       • Robust reports to manage
                                                         and track activities
                                                       • Rapid deployment for
                                                         immediate use


          Increase Productivity, Make Better Decisions, Achieve Faster Results
 © 2011 SAP AG. All rights reserved.                                                   14
SAP Sourcing OnDemand
Designed for Procurement Professionals to Maximize Cost Savings


                                                 • Process – facilitate source
                                                   to contract
                                                 • User-Centered – designed
                                                   for procurement
                                                   professionals
                                                 • Connected – suppliers and
                                                   data
                                                 • Integrated – standard for
                                                   ERP and SRM
                                                 • Languages – English,
                                                   German, French, Spanish,
                                                   and 10 other languages
                                                 • Innovation – new planned
                                                   release in Q1’ 2012




 © 2011 SAP AG. All rights reserved.                                           15
Crossgate
Connecting Business to Business


                                                                    SAP Crossgate
                                                                    • Open business network
                                                                    • 60,000 partners globally
                                                                    • Eliminates need for point-to-
                                                                      point connections
                                                                    • Deep B2B integration with SAP
                                                                    • Fast Ramp up of new customers,
                                                                      suppliers, partners
                                                                    • Comply with government /
                                                                      customer requirements for e-
                                                                      commerce


“Volkswagen achieved close to         “Issue of spare parts invoice for all
100% adaption of paper-based          1,200 European dealerships
invoices and credit memos with        electronically enabled in less than
10,000 dealerships and suppliers”.    three months.”
© 2011 SAP AG. All rights reserved.                                                                  16
Why You Will Win With SAP Cloud

                                        Example Customers
                                      That are Already Winning
 • Dedicated
   development

 • Strategic acquisitions

 • Global sales and
   operations

 • World-class service
   delivery




© 2011 SAP AG. All rights reserved.                              18
Call to Action


                                           We’ve
                                           got it.

                                            We
                                           get it.
       Come and Experience SAP Cloud!

                                      www.ondemand.com
© 2011 SAP AG. All rights reserved.                      19
Thank You!

Contact information:

Alex Sheehan
alex.sheehan@sap.com OR 770.710.2936

Cloud Limitless 2012

  • 1.
    The sky isno longer the limit! Thanks to SAP Cloud Alex Sheehan, SAP Cloud Solutions
  • 2.
    Agenda • Cloud Introduction •Cloud Application Portfolio • Why You Win with SAP • Q&A © 2011 SAP AG. All rights reserved. 2
  • 3.
    Cloud Market GrowingRapidly In 2012 Cloud market Cloud based SCM will growing to $17B grow 25% by 2013 Cloud services More than 70% of new spending will exceed sales applications in 2012 $23B in 2012 with over will be Cloud based 30% growth CRM will be the largest More than 80% of Cloud market in 2012 applications developed in ($4.2B) 2012 will run in the cloud Sources: CMI Market Model – Dec 2011, 2IDC – “Predictions 2012: Competing for 2020” – Dec 2011, 3Gartner – “Top 10 Strategies for Technologies for 2012” – Oct 2011, 4 Business Insider – “From the Ashes or Hostile Takeover of Peoplesoft, Workday Rose to Fight Back” – Oct 2011, 5Forrester – “Top 10 Technology Trends EA Should Watch 2012-2014” – Oct 2011 © 2011 SAP AG. All rights reserved. 3
  • 4.
    Why are CustomersAsking for Cloud? • Context • Location • Focused Anytime, • Instant • Mobile Individual Anywhere People •Business • Simple •Tablet user collaboration • Private • User Experience • Fixed focused Focused on the individual user • Markets Personal Personal Company • Alliances Diverse Diverse networks •Communities • Benchmarks Insight • Content • Analytics Connected Connected • Integration FastFast • Flexible • OpEx • Many contributors Ecosystem Speed of • Full Suite • Platforms driven adoption • Line of Business • Commercial concepts innovation • Point solutions © 2011 SAP AG. All rights reserved. 4
  • 5.
    SAP Takes aHolistic View of the Cloud Building a broad portfolio of cloud applications Deliver platform to co-innovate On-Demand Solutions Creating an ecosystem to extend scope and reach Operate cloud on highest security standards Platform and Commercial Ecosystem Orchestrated Platform SAP and ecosystem cloud solutions are Powered by in-memory computing Orchestrated Integrated Packaged Cloud Operations Dedicated Cloud Go to Market organization Direct for large enterprises Channel for mid market © 2011 SAP AG. All rights reserved. 5
  • 6.
    The SAP CloudDifference Intuitive Integration ISO 27001 Audited Data Collaborative Security Model SAS 70 Type II Mobile Audited Controls Energy Efficiency Content Certificate © 2011 SAP AG. All rights reserved. 6
  • 7.
    leading SAP hasa solution portfolio for Cloud Applications
  • 8.
    The Most CompleteCloud Portfolio Cloud Suite Cloud Line of Business Content and Applications Collaboration Sales OnDemand Crossgate* Travel OnDemand* StreamWork Career OnDemand BI OnDemand Social Media OnDemand** EHS Regulatory Content Business ByDesign Sourcing OnDemand Carbon Impact OnDemand S&OP OnDemand* * New in 2012 * Name still being finalized © 2011 SAP AG. All rights reserved. 8
  • 9.
    SAP Business ByDesign– Connecting Subsidiaries Improve Efficiency, Reduce Risk, Faster Deployment Value & Benefits:  Optimize efficiencies across all functional areas  Lowers TCO with out-of-the box integration with Business Suite  Leverages SAP-honed Best Practices  Fast and inexpensive deployment  Improves real-time view of the business  Minimizes IT dependency Parent company Subsidiary  Rapid user adoption and time-to-value •Governance •Independence  Affordable with predictable subscription •Compliance •Fast deployment pricing •Standard •Functional coverage •Transparency •Minimized cost 1,000+ Clients and Growing Strong •Cost management •Flexibility •Prepackaged Integration •Rapid Time to Value •Low TCO © 2011 SAP AG. All rights reserved. 9
  • 10.
    SAP Sales OnDemand Designedfor Salespeople and the Way They Sell Today According to Forrester & IDC - “65% of a Sales person’s time is spent NOT selling and 30 hours (min) monthly are spent searching for and/or creating their own sales material…” Value & Benefits: • Reduces time & effort searching for vital information • Improves reps’ effectiveness with collaboration “In Context” of accounts • Work smarter with the resources you need to win • Increases productivity with intuitive interface • Increases productivity with use of mobile devices • Lowers TCO with Native ERP integration Work Smarter. Sell Better. Close More Deals. • Increases Pipeline & Deals © 2011 SAP AG. All rights reserved. 10
  • 11.
    SAP Travel OnDemand Designedfor Business Travelers and the Way They Travel Today According to Gartner Research - “After salaries, travel and expense is the 2nd largest controllable expense for many enterprises…” Value & Benefits: • Reduce and Control travel costs • Facilitates corporate-wide compliance • Faster expense submission process • Integrates with SAP and Financials • Provides robust analytics for real- time cash flow management • Manage travel anytime, anywhere from any device – iPad, iPhone, Blackberry, laptop Travel Smarter. Spend Better. Get Reimbursed Faster. © 2011 SAP AG. All rights reserved. 11
  • 12.
    SAP Carbon Impact ManageCarbon & Emissions Across Enterprise According to Aberdeen, “Best-in-class companies have been able to over achieve their operating margin goal by 19% with established processes to reduce emissions by 30%” Value & Benefits: • Reduce carbon & emissions liabilities across the entire enterprise • Ensure timely & accurate reporting to mitigate Non- Compliance risks and Costly penalties • Optimize abatement & emissions reduction options • Improve brand recognition without risks associated to poor reporting © 2011 SAP AG. All rights reserved. 12
  • 13.
    SAP Social MediaOnDemand by NetBase Understanding Sentiment & Markets Through the Social Web Value & Benefits: Social Media • Quickly discover insights and uncover trends in consumer preferences • Quantify market perceptions about products, services, and companies • Effectively track the success of marketing campaigns and events • Accurately identify strengths and weaknesses in competing products © 2011 SAP AG. All rights reserved. 13
  • 14.
    SAP StreamWork Enterprise-Wide Collaboration– “Virtual War Room” Value & Benefits: • Empowers people to collaborate and be more productive • Drives action by uniting people, data, applications, and structure • Make faster decisions and act accordingly • Reduces travel costs • Robust reports to manage and track activities • Rapid deployment for immediate use Increase Productivity, Make Better Decisions, Achieve Faster Results © 2011 SAP AG. All rights reserved. 14
  • 15.
    SAP Sourcing OnDemand Designedfor Procurement Professionals to Maximize Cost Savings • Process – facilitate source to contract • User-Centered – designed for procurement professionals • Connected – suppliers and data • Integrated – standard for ERP and SRM • Languages – English, German, French, Spanish, and 10 other languages • Innovation – new planned release in Q1’ 2012 © 2011 SAP AG. All rights reserved. 15
  • 16.
    Crossgate Connecting Business toBusiness SAP Crossgate • Open business network • 60,000 partners globally • Eliminates need for point-to- point connections • Deep B2B integration with SAP • Fast Ramp up of new customers, suppliers, partners • Comply with government / customer requirements for e- commerce “Volkswagen achieved close to “Issue of spare parts invoice for all 100% adaption of paper-based 1,200 European dealerships invoices and credit memos with electronically enabled in less than 10,000 dealerships and suppliers”. three months.” © 2011 SAP AG. All rights reserved. 16
  • 17.
    Why You WillWin With SAP Cloud Example Customers That are Already Winning • Dedicated development • Strategic acquisitions • Global sales and operations • World-class service delivery © 2011 SAP AG. All rights reserved. 18
  • 18.
    Call to Action We’ve got it. We get it. Come and Experience SAP Cloud! www.ondemand.com © 2011 SAP AG. All rights reserved. 19
  • 19.
    Thank You! Contact information: AlexSheehan alex.sheehan@sap.com OR 770.710.2936

Editor's Notes

  • #5 TheCloudopensupnewopportunitiesShifttothe individualEnablingcollaborationbetweenindividualsaswellasbetweencompaniesAllows fast andtargetedadoptionBrings in new parties to innovate quicklyMany niche vendorsNo orchestration among applicationsData siloed in different “clouds”Compliance is a concernNo business process integrationNo consistent way to connect structured and unstructured processesNo lifecycle managementInconsistent securityExpensive, inconsistent integration to On Premise investments No coherent packaging to unlock full value
  • #6 Strategy to grow aggressivelyOrganicAcquisitionPower of community
  • #12 3 Key Differentiating Points:Manage your travel through anywhere, anytime and on any device – iPhone, iPad, Blackberry, laptop etc.Be up in running in a few daysEnable fast reconciliation, reimbursement and financial control with integration to SAP ERP Customers:Designed for every customer that is looking to dramatically improve the travel and expense process for their employees, while ensuring compliance and financial process controls 
  • #13 Leading corporations have turned to SAP to help them to credibly report and profitably reduce their enterprise carbon footprint. Industry leaders are using SAP Carbon Impact, an on-demand offering, to help them accurately compare carbon and energy intensity across their entire operations, and execute on the most effective abatement strategy. Current Version 5.1Customers:JABIL: Rapid implementation and launch. Fast CDP ReportingCoca-Cola Transparency of energy consumption to all employees. No IT costs and maintenance
  • #18 3 Key Differentiating Points:Manage your travel through anywhere, anytime and on any device – iPhone, iPad, Blackberry, laptop etc.Be up in running in a few daysEnable fast reconciliation, reimbursement and financial control with integration to SAP ERP Customers:Designed for every customer that is looking to dramatically improve the travel and expense process for their employees, while ensuring compliance and financial process controls 
  • #19 SOURCING ODBarclays leading global bank and one of the top financial services providers in the world.  Needed a strategic sourcing solution to more effectively manage costs, that could be up and running quickly with little IT support . Answer SAP Sourcing On Demand -  resulted in immediate cost reductions from 10-15% and 200 sourcing experts globally up and running quickly. Integration to SAP ERP to enables seamless end to end business process.Anheuser-Busch InBev is the leading global brewer and one of the world's top five consumer products companies. Needed a global system that could engage with supplier world wide. System flexible enough to support all best practices, but without server installation and maintenance. Answer SAP Sourcing On Demand -  World class sourcing capabilities, Integration into SAP ERP to enable seamless end to end business process.Hitachi is a global leader in electronics.  Needed the ability to more effectively manage their procurement contracts, where they could have centralized automated legal review and  meet auit and compliance requirements and that could be up and running quickly with little IT support . Answer SAP Contract Lifecycle Management Demand -  all contracts are centralized, improved compliance, one. Integration to SAP ERP to enables seamless end to end business process.Heineken is the leading global brewer and one of the most recognizable brands in the beer industry. Needed a global system for contracts that could be up and running quickly as a result of short immediate goal dictated by senior management for better control of contracts, compliance and signature authority process. Answer SAP Contract Lifecycle Management Demand -  up in running in just under two days, Integration into SAP ERP to enable seamless end to end business process.Nokia (sales offices in India)British Petroleum (service offices)STRABAG (facility management)Schaltbau, AVL List (engineering offices)BWI, Wanxiang (spin-offs)Attensity, Sareis (professional services)Dow Chemical (start-up)Excel Polymers (joint ventures in China)
  • #20 Talking pointsMassive awareness across 115k install baseBuild new specialized sales force – dedicated teamNew selling motion with web-based selling and inside salesExtend the usage of these products to 3,000+ customersNot just focused on North America and Europe, also Brazil, India, China, MexicoCreating inside sales mechanism: 150 sales pros to seed and Direct sales in the field to work with big accountsSeries of workshops to take to our key customersPlace in countries with biggest install baseTightly integrated marketing, through sales through service Partnerships and ecosystem expansion