The teaser and main posters for the 2014 Teenage Mutant Ninja Turtles film differ in what they show the audience. The teaser posters only show the hands and weapons of each turtle character to hint at the film, while the main poster shows their full bodies to fully reveal who they are. Both posters use the same iconic font and colors to link them together. The teaser posters also help build excitement before the film's trailer and main poster are released, giving just a few clues, while the main poster provides more details on the film, characters, and genre for audiences.