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Migration to Magento: 
Mission possible 
Anatoliy Denys, CEO at MagneticOne 
September 6, 2014
Why Migrate? 
Functionality limits 
Zero or very slow source cart development 
Small and inactive community (templates / 
extensions / support etc.) 
Data security issues 
Other
What are the source platforms? 
Open source/commercial shopping carts 
Customized shopping carts 
SaaS shopping carts 
Custom-developed stores
Popular migrations to Magento 
1. OpenCart -> Magento 
2. osCommerce -> Magento 
3. VirtueMart -> Magento 
Upgrade Magento Go -> Magento CE 
Magento CE <-> Magento EE
Well planned is half done 
Source store analysis 
Hosting & domain 
Test data migration 
Magento updates & customizations 
SEO & Design 
Final data migration and update 
Post-migration processes
Source Store Analysis 
What you currently 
have at Source Store? 
What you 
have to add? 
What you don't 
have to move?
Hosting and Domain 
Server requirements (Hard & Soft) 
Access (back-end, FTP, SSH) 
SSL 
Server/environment tuning 
Magento installation
Test Data Migration 
Why do we need a test migration? 
- software / hardware issues 
- visual issues (encryption, images, 
templates) 
- data structure and relations (products, 
orders, customers etc.) 
- other unforeseen issues
Updates & Customizations 
Magento templates 
Install and configure extensions 
(SEO, Shipping, Payment etc.) 
Optimize Magento
SEO 
301 Redirects 
Friendly URLs 
Setup robots.txt 
Setup error pages (404/500)
SEO 
Duplicated content, redirect to/from www.*** 
Classic: Title, Keywords, Description, Alt tag 
Google: Analytics, Webmasters, Adwords etc.
Data Migration 
Products & images 
- configurable products and attributes 
- downloadable, bundle, group etc. 
Categories and images 
Customers 
Orders 
Reviews
Data Migration Issues 
Different structure 
Incompatible data fields 
Password encryption 
Duplicates
Data Migration Issues 
Images 
Data loss 
Language and charset encoding 
Currencies, taxes, etc. 
Security (CC info, clients database sharing)
Data Migration Ways 
Manual transfer 
Use internal import-export tools 
Custom-developed scripts 
Hire a web studio / freelancer 
Use automated migration tools 
Customized automated migration tools
Test Data Migration Results 
Data integrity 
Fully functional design/template 
Cart functionality (forms, search, emails etc) 
Follow a full customer experience: 
landing/front page - product search - add to 
cart - checkout - payment - thank you page
Go Live 
Update domain TTL to 10 minutes 
Announce downtime & notify customers 
Maintenance mode 
Backup Data
Go Live 
Stop taking orders and doing changes at 
your source store 
Recent data migration 
Redirect or switch NS
Post-migration 
Clear Magento cache and perform reindex 
Out of stock products 
Monitor customers feedbacks 
Check traffic from Google 
Check your position in Google output 
Check Google Webmasters for errors
Summary Notes 
Migration is possible :) 
There are few ways to perform migration 
Migration can take from 2 days to 2 months 
Have a migration plan 
Hire a reliable contractor 
Test everything during and after migration
Thank you! 
Anatoliy Denys 
CEO at MagneticOne 
a.denys@magneticone.com

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[MagneticOne] Migration to Magento - Mission Possible

  • 1. Migration to Magento: Mission possible Anatoliy Denys, CEO at MagneticOne September 6, 2014
  • 2. Why Migrate? Functionality limits Zero or very slow source cart development Small and inactive community (templates / extensions / support etc.) Data security issues Other
  • 3. What are the source platforms? Open source/commercial shopping carts Customized shopping carts SaaS shopping carts Custom-developed stores
  • 4. Popular migrations to Magento 1. OpenCart -> Magento 2. osCommerce -> Magento 3. VirtueMart -> Magento Upgrade Magento Go -> Magento CE Magento CE <-> Magento EE
  • 5. Well planned is half done Source store analysis Hosting & domain Test data migration Magento updates & customizations SEO & Design Final data migration and update Post-migration processes
  • 6. Source Store Analysis What you currently have at Source Store? What you have to add? What you don't have to move?
  • 7. Hosting and Domain Server requirements (Hard & Soft) Access (back-end, FTP, SSH) SSL Server/environment tuning Magento installation
  • 8. Test Data Migration Why do we need a test migration? - software / hardware issues - visual issues (encryption, images, templates) - data structure and relations (products, orders, customers etc.) - other unforeseen issues
  • 9. Updates & Customizations Magento templates Install and configure extensions (SEO, Shipping, Payment etc.) Optimize Magento
  • 10. SEO 301 Redirects Friendly URLs Setup robots.txt Setup error pages (404/500)
  • 11. SEO Duplicated content, redirect to/from www.*** Classic: Title, Keywords, Description, Alt tag Google: Analytics, Webmasters, Adwords etc.
  • 12. Data Migration Products & images - configurable products and attributes - downloadable, bundle, group etc. Categories and images Customers Orders Reviews
  • 13. Data Migration Issues Different structure Incompatible data fields Password encryption Duplicates
  • 14. Data Migration Issues Images Data loss Language and charset encoding Currencies, taxes, etc. Security (CC info, clients database sharing)
  • 15. Data Migration Ways Manual transfer Use internal import-export tools Custom-developed scripts Hire a web studio / freelancer Use automated migration tools Customized automated migration tools
  • 16. Test Data Migration Results Data integrity Fully functional design/template Cart functionality (forms, search, emails etc) Follow a full customer experience: landing/front page - product search - add to cart - checkout - payment - thank you page
  • 17. Go Live Update domain TTL to 10 minutes Announce downtime & notify customers Maintenance mode Backup Data
  • 18. Go Live Stop taking orders and doing changes at your source store Recent data migration Redirect or switch NS
  • 19. Post-migration Clear Magento cache and perform reindex Out of stock products Monitor customers feedbacks Check traffic from Google Check your position in Google output Check Google Webmasters for errors
  • 20. Summary Notes Migration is possible :) There are few ways to perform migration Migration can take from 2 days to 2 months Have a migration plan Hire a reliable contractor Test everything during and after migration
  • 21. Thank you! Anatoliy Denys CEO at MagneticOne a.denys@magneticone.com