The document summarizes the results of a magazine audience research study with 20 participants. Key findings include: - 50% preferred dark blue, light blue and white colors for the magazine cover. - 45% preferred layout B for the magazine design. - A majority (19 of 20) preferred the title "Pandemonium" for the magazine. - 80% thought typography B would work best on the cover.

1. Magazine Audience Research
 Results form 20 Participants

2. 50% of the people asked
voted for Dark blue, Light
blue, and white, This is
likely because these colours
are very complementary of
eachother and are closely
linked with the
supernatural horror genre.

3. 45% of people asked voted for
layout B. This is likely because it’s
a typical horror magazine layout
that makes use of secondary images
to show the reader a small amount
of what’s in the contents of the
magazine.

4. 13 of the 19 people that
answered this question chose a
close up instead of a mid long
shot to be used on the cover of
the magazine. A close up is very
typical of the horror genre as it
gives a sense of mystery of
what’s out of shot and creates
claustrophobia.

5. A staggering 19 out of 20 people voted
for ‘Pandemonium’ to be the title of
the magazine. The word isn’t
extremely common so would stand
out on the cover of a magazine and
it’s definition is very appropriate for a
horror magazine title. It can mean
‘abode of all demons’.

6. 11 of the 20 people asked
voted that there shouldn’t be
a prop used. This may be due
to the front cover being more
focused on a character from a
horror and not necessarily the
props that they use.

7. 80% of the people that answered
the survey voted that that
typography B would work best. It
has a very supernatural style to
it so it makes sense that it would
get the most votes.

8. 65% of people who answered the
survey didn’t believe that
collectibles should be included with
the magazine. This could be due to
the magazine being geared more
towards hardcore horror fans that
buy the magazine for it’s
content/articles.

9. 13 of the 20 people asked believed
that featured images should be
included. Featured images allow the
reader to know if their favourite
characters or franchise can be found
inside the magazine without even
opening it. The featured images also
catch the eye of the reader.

10. 11 of the 19 people that answered this
question believed that £2.99 was a
reasonable price. This would be a good
price for a mid to high quality horror
magazine

11. 75% of the people asked voted that 2
coverlines should be on the cover of the
magazine. The average for horror
magazines is about 2 or 3 so this is an
expected result.