Loyalty Programs by Airlines - Customers' Perspective
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Based on a survey of over 1,000 people in India, the US, and Singapore, the most popular option for redeeming airline mileage points is purchasing airline tickets, chosen by 82% of respondents. Other options included cabin upgrades (8%), car rentals (3%), hotel stays (6%), and retail purchases (1%). The survey results indicate that knowing customers' preferences for redeeming points can help airlines retain loyalty by educating customers about alternative redemption methods and associated savings. Redeeming miles is generally a simple process but can significantly boost customer loyalty and retention for airlines.
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The document discusses Customer Relationship Management strategies for Asia Miles, a major rewards program. It provides an overview of Asia Miles' current programs, which allow members to earn miles through purchases that can be redeemed for travel and other rewards. It also discusses evaluating customer value through metrics like lifetime value. Lastly, it suggests some additional programs Asia Miles could implement, such as double miles promotions, loyalty awards, and experience-based events, to improve customer retention and attract new members.
Customer Journey Analysis PowerPoint Presentation Slides
Presenting this set of slides with name - Customer Journey Analysis PowerPoint Presentation Slides. Our topic specific Customer Journey Analysis PowerPoint Presentation Slides presentation deck contains thirty-six slides to formulate the topic with a sound understanding. This PPT deck is what you can bank upon. With diverse and professional slides at your side, worry the least for a powerpack presentation. A range of editable and ready to use slides with all sorts of relevant charts and graphs, overviews, topics subtopics templates, and analysis templates makes it all the more worth. This deck displays creative and professional looking slides of all sorts. Whether you are a member of an assigned team or a designated official on the look out for impacting slides, it caters to every professional field.
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Think Fast
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How can you use beautiful 'small data' rather than complex 'big data' on Google Analytics to gain the best insights from your customers?
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*** Leveraging Data to Build Brand Affinity, Increase Loyalty and Drive Revenue ***
* Get Secrets to Top Performers’ Success in Customer-centric Marketing Strategies *
In this SlideShare presentation, you’ll learn how business leaders in a variety of different industries are leveraging their own data to become a more customer-driven organization.
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Hamburg Aviation Conference v2 0 - Beyond Analysis
Beyond Analysis provides data analytics and customer insights services. It has grown significantly since being founded in the UK in 2007, expanding internationally and increasing its product offerings and client portfolio. One of its major clients is Visa Europe, for which it develops segmentation and profiling of Visa cardholders to provide insights into spending behaviors. These insights help Visa and its banking partners better understand customers and engage them through targeted marketing campaigns. Beyond Analysis has also worked with companies like Flight Centre to analyze transaction data and customer profiles to improve marketing effectiveness and business efficiencies. Its services aim to help clients unlock value from their customer data by gaining a more comprehensive understanding of customers and their needs.
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The document discusses loyalty management and implementing loyalty programs. It defines loyalty management as a tool used by companies to build lasting relationships and gain a larger share of profitable customers' business. It notes that while early loyalty programs focused on rewards points, modern programs provide 360-degree customer views and respond to customers in real-time. Successful loyalty programs develop a detailed understanding of what drives customer buying behaviors in order to build valuable programs. The document provides guidance on when loyalty programs are appropriate and ineffective, as well as principles for effective program design.
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Big data emerged as the top priority and key challenge for loyalty professionals surveyed according to a Flightglobal survey. Mobile technology was the second biggest trend, with professionals feeling current programs are static and need to engage customers more via mobile. Revenue-based loyalty programs were also a trend, with opinions divided on whether they will threaten frequent flyer programs or provide more transparency and opportunities.
10 Benefits of Outsourcing Customer Loyalty Retail Programs - Invensis Techno...
Top ten benefits of outsourcing customer loyalty retail programs (https://goo.gl/amf6b7) to specialized companies. Features mechanics of loyalty programs, advantages of customer loyalty programs, critical questions that make a successful customer loyalty program and more.
Invensis Technologies (http://www.invensis.net) a leading IT BPO company with more than 14 years of experience, specializes in providing customer loyalty program management and customer retention services (https://goo.gl/Nmnq6l) to clients worldwide.
Please contact us at sales {at} invensis {dot} net OR Call us Now from US +1 (302)- 261-9036, UK +44 203 411 0183, AUS +61 3 8820 5183, IND +91 80 41155233 for more details on our services.
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The document discusses the future of loyalty programs and how companies can get more strategic value from loyalty data. It recommends that companies move beyond just earning and burning points to engage customers in more personalized 1:1 experiences. Companies should also redefine what success means for loyalty programs to focus not just on incremental sales but also on customer retention, referrals, insights for other business areas, and long-term value. The document provides examples of how companies have used loyalty data to improve product development, customer service, revenue management, and other enterprise-wide functions.
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The document introduces Insuranti, an insurance agency that specializes in electronic sales and uses web conferencing software to present insurance solutions online. Some key details include:
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Essential marketing metrics workshop 1
Our CEO would like us to make marketing decisions based on four essential non-financial metrics: test drive take rate, churn, customer satisfaction (CSAT), and net promoter score. These metrics provide important information about customer interest, loyalty, and satisfaction that can help increase conversion rates and revenue while reducing customer attrition. Data-driven marketing using metrics should guide budget allocation among demand generation, branding, customer relationships, and market development.
Journey2019: The State of CJO
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Similar to Loyalty Programs by Airlines - Customers' Perspective (20)
Customer Journey Analysis PowerPoint Presentation Slides
Customer Journey Analysis PowerPoint Presentation Slides
Learn the essential customer experience metrics for your brand
Learn the essential customer experience metrics for your brand
Customer Experience Optimization through Google Analytics
Customer Experience Optimization through Google Analytics
Hamburg Aviation Conference v2 0 - Beyond Analysis
Hamburg Aviation Conference v2 0 - Beyond Analysis
Loyalty Insights from 2022 and Promising Trends for 2023
Loyalty Insights from 2022 and Promising Trends for 2023
Using Loyalty Management To Increase Customer Mindshare
Using Loyalty Management To Increase Customer Mindshare
10 Benefits of Outsourcing Customer Loyalty Retail Programs - Invensis Techno...
10 Benefits of Outsourcing Customer Loyalty Retail Programs - Invensis Techno...
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If there’s something big happening on the first screen, there’s probably something big happening on the second screen, too.
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ref : http://www.thinkwithgoogle.com/articles/sports-fans-and-the-second-screen.html
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Premium Retail Brand Perception
Consumers associate premium retail brands with superior product quality, better customer service, and a good shopping experience. A majority of consumers prefer that a premium brand store be located in a multi-brand showroom. Product quality and features are the top reasons for repeated purchases with a premium brand. Most consumers are willing to sign up for loyalty programs, but want to do so at their own convenience.
Analytical perspective for Banking
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Loyalty Programs by Airlines - Customers' Perspective
- 1. Most favorite option for redeeming airline mileage points The results are basis a survey conducted by Bigvue Consulting during the months of Dec 2013 and Jan 2014. The survey was completed by 1022 people across India, USA and Singapore Source: 82% Purchasing Airline Tickets 8% Cabin Upgrades 3% Car Rentals 6% Hotel Stay 1% Retail Consumption Knowing what your customers are looking for while redeeming points can win their loyalty and help you keep them coming back. Additionally it can be a win-win strategy to educate them about the bene ts and savings they can make by choosing alternative methods to redeem their mileage points. Redeeming miles under the frequent flyer programs of various airlines is a fairly simple process. But it goes a long way in building customer loyalty and customer retention plans!! This survey and analysis was conducted by Bigvue Consulting. Bigvue Consulting is an Analytics and Process Management venture. Contact us for more information on how we can build a value proposition for your company using analytics and business intelligence Website : www.bigvue.in || Call us : +91-8860700205 || Email : info@bigvue.in