Brands live in an age of more competition, with more messaging and less attention paid to marketing than ever before. So how do you cut through the noise, stand out and drive long-term value? The Bouqs Company‘s John Tabis describes how they have developed loyal repeat customers by being transparent and Grubhub’s Steven Tristan Young shares his thoughts on what social marketing and remarketing approaches have worked. Presentation from Retail's Digital Summit 2016.

1. Driving Loyalty in the Age of Hypercompe66on
John Tabis
Founder and CEO
The Bouqs Company
Presented: September 28, 2016 at Retail’s Digital Summit
Steven Young
VP, Growth
Grubhub

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Steven Tristan Young, VP of Growth, Grubhub
Driving Loyalty in the Age of
Hypercompetition

11. Can you drive online
loyalty from a historically
analog offline experience?

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33. To recap on today’s takeaways…
§ Leverage video to drive transparency and
authen6city with your customers
§ Make users ambassadors of your brand; bring them
into the conversa6on
§ Digital can be emo6onal, inspira6onal, nostalgic; all
ways to drive an emo6onal connec6on to drive
loyalty

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35. Thank you!
Steven Trristan Young, VP of Growth, Grubhub