Local search allows users to conduct geographically constrained searches against structured business listings databases. Over 40% of internet searches have local intent by including a location. Local search results include a 10-box, 3-box, one-box, or zip code box displaying business names, URLs, phone numbers, addresses, and other information. To optimize for local search, businesses should include their physical address on all pages, add phone numbers and directions, link to their Google Maps listing, and use location keywords in titles and internal links. Local search algorithms differ from general search and proximity to search terms impacts results.

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2. What is local search? Wikipedia: Local search is the use of specialized Internet search engines that allow users to submit geographically constrained searches against a structured database of local business listings(LBL). An example of a local search query: Restaurant near newlands cape town The “newlands cape town”part is what makes the query a local search. Local search, Darren Vrede

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12. Overview of company Local search, Darren Vrede

14. Other countries Although most countries use Google as their preferred search engine there are other places that not even Google has “crawled” into yet. Here is Chinas big search engine Baidu as an example. Market shares for Baidu went up by almost 4 per cent in 2008 while Google and Yahoo! China went down from 26.8 to 26.1 and 8.3 to 5.3 per cent respectively.