1. Local Roaming
Number™ Solution
Provides frequent roamers with a local number that is Benefits of
preferentially priced for local use, in addition to their Starhome’s Solution
home number on the same handset. Visited Operator Benefits
• Attracts inbound
roamers to the network
Current Situation geared to different operator strategies
with a unique service and
Frequent travelers often bypass roaming and diverse user experiences. flexible tariffs
tariffs for dialing and receiving “local” • Preserves or increases
calls in the visited network by Home-Based Charging roaming revenue for
purchasing a local SIM card. These • Completely seamless mobile originated (MO)
veteran travelers replace their home • Uses existing roaming agreements calls
SIM, switch back-and-forth, use two • Preserves roaming revenues for the • Encourages more local
handsets, or limit usage of their mobile home public mobile network (HPMN) network traffic
phones. These solutions are and for the visited public mobile net • Competitive advantage to
cumbersome for the users and reduce work (VPMN) attract roamers
roaming calls and VAS for the visited
and home networks. Local Prepaid Charging
Home Operator Benefits
• The solution uses existing operator
• Keeps HPMN SIM active,
Starhome’s Solution prepaid facilities (for example,
with no loss of revenue
Starhome’s® Local Roaming Number™ scratch-card and top-up mechanisms)
(MT calls, SMS, GPRS,
solution is more than a service: it is a • VPMN enjoys tariff flexibility MMS, etc.)
concept that provides roamers with a • Service activation is manual and • Retains revenue from
local presence without an additional SIM requires a top-up account valued added services
or two handsets. (VAS), which subscribers
Roamer Benefits continue to enjoy
Inbound roamers, upon registering in • Roamers can receive, as well as
the operator’s network, are generate, calls on both the original
dynamically allocated a local MSISDN homenumber and on the new local
number that is associated with the number
roamer’s handset while roaming in the • Consistent user experience and the
network. Users can be notified via a ability to use one updated phonebook
seamless SMS notification, in their own on one familiar handset
language, with message content based • Seamless operation
on roamer segmentation. • Business users enjoy “local presence”
(local number)
Implementation Modes • Travelers benefit from optimized
Implementation can be home-based, or routing between colleagues or family
based on local prepaid charging. Both • Preferred tariffs according to operator
modes offer the same local roaming strategy
number functionality, but they are • Eliminates need to buy local prepaid SIM