The CMO Survey - Highlights and Insights Report - Spring 2024
LinkedIn Selling - Tip 34 - Increasing the Value of Linkedin Posts
1. LinkedIn Sales Tip #34 – Increasing the Value of LinkedIn Posts
Immediate | Continuous | Profitable | Incremental Revenue | Custom Designed | Pre-Built | High ROI | 100% Risk Free
You probably know by now that you’ll need to post regularly on your LinkedIn, the same way would on other social
media sites. What you might not know is the type of updates that would be best for LinkedIn. Constant pushing of
only your business and hard advertising tends to be frowned upon on LinkedIn by Target Prospects. Self promotion
screms a lack of understanding in Providing Value. If you don’t know how to provide value with your LinkedIn
Profile the logic from LinkedIn surveys is that there is a perception the offering likely lacks an understanding of
customer value as well. You’ll also need to find a balance between posting too little and posting too much, since
LinkedIn can take an abundance of updates as spam and have you restricted.
Dave Kalstrom - LinkedIn Selling - 602-770-0012 – www.outboundexcellence.com