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LinkedIn – I Have a Profile and Some Connections - Now What?
1. (877) 59 - COACH (592-6224)
LinkedIn
I Have a Profile
and Some
Connections - Now
What?
Class will begin
in less than 30
min
2. (877) 59 - COACH (592-6224)
LinkedIn
I Have a Profile
and Some
Connections - Now
What?
Class will begin
in less than 15
min
3. (877) 59 - COACH (592-6224)
LinkedIn
I Have a Profile
and Some
Connections - Now
What?
4. (877) 59 - COACH (592-6224)
Using LinkedIn for New Business Development
Dean DeLisle
• Founder and CEO of Forward Progress, Inc.
• Train and Coach over 2,000 people a month
• Trained and Coached over 40,000 in Social Network Skills
• Over 30 years in Business Coaching, Consulting and Training
• Call Center, Internet, eMarketing, Event Management,
• Lead Generation, Web Seminars, eLearning, eSelling
• Over Two Billion Dollars Sales, over 100 Million Leads, Helped
Thousands of People using Internet Based Lead
• Financial Services, Real Estate, Professional Services, Legal, Accounting,
Manufacturing, Telecommunications, Technical, Insurance, Agencies,
Auto, Retail, Banking, Educational and Channel Sales…..
5. (877) 59 - COACH (592-6224)
Social Networks – Where do you Stand?
YOU
ARE
HERE
6. (877) 59 - COACH (592-6224)
The Issue with Social Networks
People add connections
They make postings
They link to content and articles
They make updates
They even link to their websites
THEY DON’T PRODUCE
ANY RESULTS!
7. (877) 59 - COACH (592-6224)
Current Use of Social Network
Communication?
• Blogs
• Articles
• Postings
• Status Updates
• Emails
• VideoPhoto
• Links
8. (877) 59 - COACH (592-6224)
Why Online Social Networks?
• Interactive
• People Respond Better
• Builds Trust
• Builds Community
• Viral Activity
• Sharing
9. (877) 59 - COACH (592-6224)
Social Networks We Already Know
• Ourselves
• The Wright Institute
• CityCountry Clubs
• Chambers
• Industry Clubs
• Organizations
• Charities
• ReligiousHealth
• Network Groups
• LinkedIn Groups
10. (877) 59 - COACH (592-6224)
Social Networks We Already Know
• Trusted Colleagues
• Like-minded People hanging out
• Similar Friends and Associations
• You have more “Things” in common
• Similar “Beliefs”
• Recommended “IN”
11. (877) 59 - COACH (592-6224)
How Many Contacts Do You Have That
You Cannot See?
• That Know YOU? Networking at
• That Trust YOU? One-to-One
• That have done Business with YOU?
• That would recommend YOU?
Dean Sue Pat Mark
13. (877) 59 - COACH (592-6224)
Lets Make Sure – Look Good
Complete Profile
Be Clear
What will you do for others?
Why & How?
What do you wantneed?
Worth $4,000,000
Peer Review
14. (877) 59 - COACH (592-6224)
A current position Build the Story of
Two past positions WHO YOU ARE
Education and WHAT YOU
Profile summary
A profile photo WILL DO FOR
Specialties PEOPLE THAT
At least three recommendations FIND YOU!
15. (877) 59 - COACH (592-6224)
Introduce Yourself
1. Create your personal tagline
2. Appear focused
3. Put your elevator pitch to work
Create Relevancy!
4. Point out your “RELEVANT” skills
5. Explain your experience
6. Distinguish yourself from the
crowd
7. How will you help them?
17. (877) 59 - COACH (592-6224)
What & Who do you want?
Employment
Career Move – Up or Out
SalesAppointmentsDirect
Partnerships
18. (877) 59 - COACH (592-6224)
2011 LinkedIn Stats - Growing
• LinkedIn Has Over 130 Million Members
• Average user has 240 “Connections”
• One degree from over 45,000 “Trusted Connections”
• Two degrees from over 5,200,000 “Trusted Connections”
• 1 Million new members a week
• 17.8 million members belong to groups
• 1.2 million comments and posts to groups weekly
• 2 billion people searches annually
• 1 million companies have a company page
OVER 1,000 to 1
19. (877) 59 - COACH (592-6224)
Growing Numbers
• LinkedIn Has Over 90 Million Members
• Average User has 240 Connections
• One Degree From Over 35,000 Trusted Connections
• Two Degrees From Over 3,200,000 Trusted Connections
34. (877) 59 - COACH (592-6224)
Interaction - Groups
35. (877) 59 - COACH (592-6224)
Interaction - Groups
36. (877) 59 - COACH (592-6224)
Interaction - Groups
The Secret
Sauce? OFFLINE for
Take them
a deeper conversation
and then get your
results!
37. (877) 59 - COACH (592-6224)
What if I only had 1 min?
• Provide Value
• Have Meaningful Conversations
• Connect Up
• Be Present
38. (877) 59 - COACH (592-6224)
Assignment
• Fix Your Profiles – Look good!
• Be Complete – Be Relevant
• What will you do for others?
• What do you wantneed?
• Build Your Network Daily
• Even if only 1 @ Day
•Be Social
• Have Meaningful Conversations
• Provide Value
• Only 20 Min a Day
• Be Present!
39. (877) 59 - COACH (592-6224)
Gifts for Everyone
• These Slides (and another cool Social Network Site)
• eBook – The 9 Things Your Need Before You Log In
• www.ForwardProgress.net
• NEXT FREE CLASS: Monday December 1st at 11AM Central US
• www.ForwardProgress.net
• Events Area on Home Page
• Over 75% Discount for Next Paid Class
40. (877) 59 - COACH (592-6224)
JUST ADDED: Two Live Advanced
Sessions
LIVE Session Dates – Unlimited Recording ACCESS
1. How to Build and Optimize Your LinkedIn
Account for New Business (Online Thursday,
December 8, 2PM Central)
2. Session Two - How to Add Contacts and Power
Build a Targeted Network (Online December 15,
2PM Central)
PLUS YOU get a Profile Review = $150
PLUS YOU get Advanced Class Recordings = $149!
On Demand
24x7!
41. (877) 59 - COACH (592-6224)
JUST ADDED: Two Live Advanced
Sessions PLUS…
2012 Readiness Package
Two Live Sessions (with unlimited access to $149
recordings and all materials)
Advanced Session Recordings & Materials $149
(2 sessions)
Profile Review $150
$448
Total $448
Only Until Friday! You Pay
ONLY $99
42. (877) 59 - COACH (592-6224)
Your Social Sales Plan
This Package Includes:
You and Your Team will Learn How to:
• Improve prospecting
• Make cold calls “warmer”
• Research your potential customers
• Find ideal industry and geo-targeted prospects
• Use your network effectively
• Increase Referrals!
43. (877) 59 - COACH (592-6224)
JUST ADDED: Two Live Advanced
Sessions PLUS…
2012 Readiness Package
Two Live Sessions (with unlimited access to $149
recordings and all materials)
Advanced Session Recordings & Materials $149
(2 sessions)
Profile Review $150
$448
Total $448
Only Until Friday! You Pay
ONLY $99