Using the Power of Social Networks to Take Control of Your Career UIC - University of Illinois - Forward Progress - Dean DeLisle - 102712

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Using the Power of Social Networks to Take Control of Your Career CRN 27205

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Using the Power of Social Networks to Take Control of Your Career UIC - University of Illinois - Forward Progress - Dean DeLisle - 102712

  1. 1. (877) 59 ‐ COACH (592‐6224) Using the Power of Social Networks to Take Control of Your Career CRN 27205UIC01-01
  2. 2. (877) 59 ‐ COACH (592‐6224) Using LinkedIn for New Business Development Dean DeLisle• Founder and CEO of Forward Progress, Inc.• Train and Coach over 2,000 people a month• Trained and Coached over  50,000 in Social Network Skills• Over 30 years in Business Coaching, Consulting and Training• Call Center, Internet, eMarketing, Event Management, • Lead Generation, Web Seminars, eLearning, eSelling• Over Two Billion Dollars Sales, over 100 Million Leads, Helped  Thousands of People using Internet Based Lead• Financial Services, Real Estate, Professional Services, Legal, Accounting,  Manufacturing, Telecommunications, Technical, Insurance,  Agencies,  Auto, Retail, Banking, Educational and Channel Sales…..
  3. 3. (877) 59 ‐ COACH (592‐6224)Using LinkedIn for New Business Development Dean DeLisle Email: dean@forwardprogress.net Phone: (630) 688-3566 On Site Office Hours: Saturdays, Noon-1:30PM On Site Office Location: 110 Douglas Hall On Line Office Hours: Mondays, 6-7:30PM On Line Info: In your Email
  4. 4. (877) 59 ‐ COACH (592‐6224) And You?• Name• Background• DestinationObjectives• Something you like to do for fun
  5. 5. (877) 59 ‐ COACH (592‐6224)By the end of this course participants will:•Shape a more functional and searchable online profile•Build a fully functional and reliable LinkedIn profile, enabling them toleverage the power of this social network•Demonstrate the concepts of “Network Science” when engaging inconversations and building their network•Increase their number of professional contacts and broaden theirnetwork•Design a Success Plan to advance their career and/or build theirbusiness•Develop an Ideal State Network and an Ideal 40 connections•Develop core skill’s to use both in person and online for effectivecommunication and career development
  6. 6. (877) 59 ‐ COACH (592‐6224) Accelerated Learning• Less Time – Learn More• Paired Share - Timed• Raise Hand – Close Mouth
  7. 7. (877) 59 ‐ COACH (592‐6224)
  8. 8. (877) 59 ‐ COACH (592‐6224)
  9. 9. (877) 59 ‐ COACH (592‐6224)
  10. 10. (877) 59 ‐ COACH (592‐6224)• Ideal State Network• Your Ideal 40• Plus final essay
  11. 11. (877) 59 ‐ COACH (592‐6224)• Network Science; National Research Council (2006) (provided – Black Board)• Breakthrough Networking: Building Relationships That Last; Lillian D. Bjorseth, Duoforce Enterprises, Inc, 3rd Edition, 2009• “9 Things you need before you Log In” – Dean DeLisle (provided – Black Board),• Who’s In Your Orbit – Mike Muhney & Max Pucher – (provided today)
  12. 12. (877) 59 ‐ COACH (592‐6224) Current State vs. Ideal State • Cognitive Learning • Current State • Ideal StateKaizen events are multi-dayimprovement activities aimed at creatingchange to a process. During the event,the improvement team understands thecurrent state, defines an ideal state andthen develops a plan to create changeheaded in the direction of the idealstate.
  13. 13. (877) 59 ‐ COACH (592‐6224) Network ScienceNode: IndividualLink: Connection between two nodesCluster: Several linked nodesHub: Large cluster, several clusters
  14. 14. Network Science
  15. 15. (877) 59 ‐ COACH (592‐6224)What does the best person in your network look like?What does the worst person in your network looklike?
  16. 16. (877) 59 ‐ COACH (592‐6224) Network Science List Top 5  People List Next  Top 10  People List Next  Top 25  People1. How do the Top 5 contribute to your career destination?2. How do the next 10 contribute to your career destination?3. Are there any people in your outer layer network who should be moved up?
  17. 17. (877) 59 ‐ COACH (592‐6224)These are the “Ideal 40 People” in your network whowill serve your destination. You will have the most indepth relationship and rapport with these people andthey will help you in your career path. This is anevolving list of ranked connections. Theseconnections can change in rank or be removed if itproves that there are others that seem to be a betterfit. It does not mean that you will not maintain contactor relationship with them, you will just focus onworking with the Top ID40 to achieve your idealcareer movements.
  18. 18. (877) 59 ‐ COACH (592‐6224) Your Ideal 40 or ID40 List Top 5  People List Next  Top 10  People List Next  Top 25  People1. How do the Top 5 contribute to your career destination?2. How do the next 10 contribute to your career destination?3. Are there any people in your outer layer network who should be moved up?
  19. 19. (877) 59 ‐ COACH (592‐6224)Your Ideal 40 or ID40
  20. 20. (877) 59 ‐ COACH (592‐6224)Homework: Develop your own Network Map
  21. 21. (877) 59 ‐ COACH (592‐6224)How have the rules changed withthe e-revolution?
  22. 22. (877) 59 ‐ COACH (592‐6224)• Immediacy• Frequency• Longevity• Give to Get• Genuine interest, in-depth knowledge• Enjoyment and fun• Instant information access• Authenticity
  23. 23. (877) 59 ‐ COACH (592‐6224)• What was your least authentic conversation?• What was your most authentic conversation?• Which conversations generated the most value?
  24. 24. (877) 59 ‐ COACH (592‐6224)Authenticity is ….
  25. 25. (877) 59 ‐ COACH (592‐6224)• Genuineness• Undisputed credibility• Real, honest, worthy of belief, sincere• True to one’s values, spirit, personality, and character despite external pressures• Congruence between who you are on the inside and how you are on the outside• Behavioral integrity – doing what you say
  26. 26. (877) 59 ‐ COACH (592‐6224) Engagement Continuum v3 Consciousness; Tied to Yearning, EmotionsDisengaged Mis-Engaging Engaging Comatose Kind of  Activity not  • Asleep Sort of Deep  Transformative  tied to  Engaged • Spaced out Engagement Engagement • Autopilot yearning • Psychotic Phatic:  Factual: Evaluative: Gut Level:  Peak: * social  objective opinion & emotions,  What do  niceties data judgment heartfelt you care  about?  Dr. Bob Wright – Wright Leadership Institute *Terms from Click: The Magic of Instant Connections by Ori & Rom Brafman
  27. 27. (877) 59 ‐ COACH (592‐6224)
  28. 28. (877) 59 ‐ COACH (592‐6224) Social Networks We Already Know• Ourselves• Your Company• UIC/Alumni• City/Country Clubs• Chambers• Industry Clubs• Organizations• Charities• Religious/Health• Network Groups• LinkedIn Groups
  29. 29. (877) 59 ‐ COACH (592‐6224) Social Networks We Already Know• Trusted Colleagues• Like-minded People hanging out• Similar Friends and Associations• You have more “Things” in common• Similar “Beliefs”• Recommended “IN”
  30. 30. (877) 59 ‐ COACH (592‐6224) How Many Contacts Do You Have That You Cannot See?• That Know YOU? Networking• That Trust YOU? Beyond One-to-One• That have done Business with YOU?• That would recommend YOU? ‡ƒ —‡ ƒ– ƒ”
  31. 31. (877) 59 ‐ COACH (592‐6224)2012 LinkedIn Stats - Growing • LinkedIn Has Over 170 Million Members • Average user has 240 “Connections” • One degree from over 35,000 “Trusted Connections” • Two degrees from over 3,200,000 “Trusted Connections” • 1 million new members a week • 17.8 million members belong to groups • 1.2 million comments and posts to groups weekly • 2 billion people searches annually • 1 million companies have a company page OVER 1,000 to 1
  32. 32. (877) 59 ‐ COACH (592‐6224) Social Network Goal SettingWhat are you looking for …• Business• Professional• PartnershipsCompare your “Current State” with Your“Ideal State”.
  33. 33. (877) 59 ‐ COACH (592‐6224)• To become aware of your emotions and those of others - in the moment• You can use this information to manage your behavioral responses and manage your relationships more effectively• To become a stronger leader and manager• To develop a more productive work environment• To strengthen your communication and interpersonal skills• To better manage stress, anger, frustration and anxiety• To enhance your personal power, self-confidence, and assertiveness, and how to speak truth to power“ (Authenticity)• To make better decisions in your business, career, life, and relationships• Too manage conflict more productively• To read others and understand the emotions they are experiencing
  34. 34. (877) 59 ‐ COACH (592‐6224) 5 Steps to Authenticity on  LinkedIn
  35. 35. (877) 59 ‐ COACH (592‐6224) Step 1 – Look Good Complete Profile Be Clear  What will you do for others?  Why  How?  What do you wantneed?  Worth $4,000,000 Peer Review
  36. 36. (877) 59 ‐ COACH (592‐6224) Build the Story of WHO YOU ARE and WHAT YOU WILL DO FOR PEOPLE THAT FIND YOU!
  37. 37. (877) 59 ‐ COACH (592‐6224) Introduce Yourself1. Create your personal tagline2. Appear focused3. Put your elevator pitch to work Create Relevancy!4. Point out your “RELEVANT” skills5. Explain your experience6. Distinguish yourself from the crowd7. How will you help them?
  38. 38. (877) 59 ‐ COACH (592‐6224) Introduce YourselfWhat do you LOVEto do when you are not working?
  39. 39. (877) 59 ‐ COACH (592‐6224)More New Items
  40. 40. (877) 59 ‐ COACH (592‐6224)
  41. 41. (877) 59 ‐ COACH (592‐6224)
  42. 42. (877) 59 ‐ COACH (592‐6224) #2 Value Based Posting What does your audience want? What do they need? What are you passionate about? What will show them your personality – who you are?
  43. 43. (877) 59 ‐ COACH (592‐6224) #2 Value Based Posting What does your audience want? What do they need? What are you passionate about? What will show them your personality?
  44. 44. (877) 59 ‐ COACH (592‐6224) Value Based Posting What does your audience want? What do they need? What are you passionate about? What will show them your personality?
  45. 45. (877) 59 ‐ COACH (592‐6224)Value Based Posting
  46. 46. (877) 59 ‐ COACH (592‐6224) Step 2 – What do you want? Employment Career Move – Up or Out SalesAppointmentsDirect Partnerships
  47. 47. (877) 59 ‐ COACH (592‐6224)What type of messages do you  want? Employment Career Move – Up or Out SalesAppointmentsDirect Partnerships
  48. 48. (877) 59 ‐ COACH (592‐6224)Step 3 – How much time do you  have? 20 How much Minutes time does it take? a Day!
  49. 49. (877) 59 ‐ COACH (592‐6224) Your Social Results PlanDON’T GET SUCKED IN !!!!
  50. 50. (877) 59 ‐ COACH (592‐6224)Step 4 – Connect ‐ Ask• Are you on LinkedIn?• Is it ok if we connect? Get Social
  51. 51. (877) 59 ‐ COACH (592‐6224)Then – Connect
  52. 52. (877) 59 ‐ COACH (592‐6224)
  53. 53. (877) 59 ‐ COACH (592‐6224)More – Connect - Ask
  54. 54. (877) 59 ‐ COACH (592‐6224)Step 4 – Connect ‐ Ask
  55. 55. (877) 59 ‐ COACH (592‐6224)inmaps.linkedinlabs.com Step 4 – Map It
  56. 56. (877) 59 ‐ COACH (592‐6224)Step 5 – Interaction
  57. 57. (877) 59 ‐ COACH (592‐6224)Step 5 – Interaction ‐ Home
  58. 58. (877) 59 ‐ COACH (592‐6224)
  59. 59. (877) 59 ‐ COACH (592‐6224)Step 5 – Interaction ‐ Groups
  60. 60. (877) 59 ‐ COACH (592‐6224)Step 5 – Interaction ‐ Groups
  61. 61. (877) 59 ‐ COACH (592‐6224)Step 5 – Interaction ‐ Groups The Secret Sauce? OFFLINE for Take them a deeper conversation and then get your results!
  62. 62. (877) 59 ‐ COACH (592‐6224) Authenticity Assignment• Fix Your Profiles – Look good! • Be Complete – Be Relevant • What will you do for others? • What do you wantneed?• Build Your Network UP Daily • Even if only 1 @ Day•Be Social • Have Meaningful Conversations • Provide Value • Be Present!
  63. 63. (877) 59 ‐ COACH (592‐6224)
  64. 64. (877) 59 ‐ COACH (592‐6224) Contact Us Connect WITH Us! dean@forwardprogress.netTWITTER: www.twitter.com/deandelisleFACEBOOK: www.Facebook.com/deandelisle/FAN PAGE: www.Facebook.com/ForwardProgressLINKEDIN: www.linkedin.com/in/deandelisle Call (877) 592-6224 www.ForwardProgress.NET

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