LinkedIn, the leading professional networking platform, is rolling out some amazing features to boost your career and professional growth. Here are the top features to watch out for:
- LinkedIn Ads AI to everything!
-Pages get an overhaul (finally)
-Posting now has templates and scheduling!
The majority of small and medium sized companies (58%) are actively using LinkedIn to promote their business, and of all of the social networking sites, LinkedIn generates the most customers for B2Bs (61% of companies). Are you one of those companies?
LinkedIn is a very useful tool for generating leads – if you use it properly.
You can use LinkedIn to connect with prospective clients, announce new product launches, do research on prospects, build awareness of your new company, and more.
In our new eBook, How to Use LinkedIn for Business, you will learn:
How to complete your LinkedIn profile
Why you need to use a company page
How to complete your company page
How to turn on company status updates
How lead generation works on LinkedIn
6 proven ways to use LinkedIn to generate leads
Key tips on LinkedIn Today for marketers
Libro en inglés creado por Hubspot.com que contiene 30 páginas con la información básica para desarrollar una estrategia de LinkedIn para las empresas.
Este libro aborda los siguientes temas:
Qué es LinkedIn
8 pasos para completar su perfil de LinkedIn
2 razones para usar una página de compañía
5 páginas para completar su página de compañía
Cómo activar la empresa a través de actualizaciones de estado
Cómo trabaja la generación de leads desde LinkedIn
6 formas de utilizar LinkedIn para genera leads.
3 tips claves para usar LinkedIn para el marketing
The majority of small and medium sized companies (58%) are actively using LinkedIn to promote their business, and of all of the social networking sites, LinkedIn generates the most customers for B2Bs (61% of companies). Are you one of those companies?
LinkedIn is a very useful tool for generating leads – if you use it properly.
You can use LinkedIn to connect with prospective clients, announce new product launches, do research on prospects, build awareness of your new company, and more.
In our new eBook, How to Use LinkedIn for Business, you will learn:
How to complete your LinkedIn profile
Why you need to use a company page
How to complete your company page
How to turn on company status updates
How lead generation works on LinkedIn
6 proven ways to use LinkedIn to generate leads
Key tips on LinkedIn Today for marketers
Libro en inglés creado por Hubspot.com que contiene 30 páginas con la información básica para desarrollar una estrategia de LinkedIn para las empresas.
Este libro aborda los siguientes temas:
Qué es LinkedIn
8 pasos para completar su perfil de LinkedIn
2 razones para usar una página de compañía
5 páginas para completar su página de compañía
Cómo activar la empresa a través de actualizaciones de estado
Cómo trabaja la generación de leads desde LinkedIn
6 formas de utilizar LinkedIn para genera leads.
3 tips claves para usar LinkedIn para el marketing
LinkedIn is a business-oriented social networking site launched in May 2003 mainly used for professional networking. Here is a quick-start list of key features to help you get started.
LinkedIn - one of the world most searchable social media website that helps professional search for opportunity. Whether you are seeking for a new career and you are hiring for a new talent. This social media website does the job perfectly.
In this presentation Social Media Business Coach LeikHong is going to share the tips and tricks how do you get rank and found when people run a search that match your talents.
First of all you goto have a All Star LinkedIn Profile. So how to built one? Check out this presentation.
Have fun!
Blog writing portfolio : Social media articlesKen Bradford
Many content marketers consider an effective business blog to be an important social media marketing tool. A blog is an easy to use platform to create sharable, linkable content that addresses specific questions or solves unique problems.
Every single post in your business blog is a potential SEO booster. The optimization of social blog content can improve search visibility for those who are looking for what you have to offer.
An effective content marketing strategy combines SEO and social media marketing with high-quality blog and website content. Social media networks are key distribution tools for all of your blog content.
Social media marketing is the modern version of word-of-mouth advertising. The social sharing of blog content helps establish credibility, drive new leads, and build that very important lasting first impression.
Most people want to know:
WHY should I use LinkedIn?
Someone invited me to LinkedIn. I made a profile, have a few connections and now I wonder WHY am I on this website?
How can I benefit from LinkedIn without spending too much time?
My name is Orling Benavides, from Keiser University Latin American Campus, my current status is Freshman Second and this presentation is an assignment of Introduction to Computers class
My name is Orling Benavides, from Keiser University Latin American Campus, my current status is Freshman Second, This is an assignment of the Introduction to computers class.
Search Engine optimization is an Essential practice in gaining Traffic game. In Search Engine optimization There are two Maine parts. One is On page SEO and Second off page SEO. Now we make an infographic about Off page SEO for Newbies to ease to learn. for More http://newbietechbuzz.com/2017/02/learn-off-page-seo-simple-tactics-infographic/
A strong personal brand can open up a world of opportunities and benefits. Here are 11 things that a strong personal brand can get you:
Career Changes: Make you a desirable candidate for new roles and industries.
Business Leads: Attract potential clients and opportunities for collaboration.
Investment Opportunities: Increase your chances of securing funding and attracting investors.
Investors for Startups: Gain credibility and trust, making your startup more appealing to potential investors.
Speaking Engagements: Be invited to share your knowledge and insights with a wider audience.
Media Appearances: Increase your visibility and establish yourself as an expert in your field.
Job Offers: Attract attention from reputable companies seeking professionals with your expertise.
Sales and New Clients: Build trust and credibility, leading to increased sales and attracting new clients.
Board Seats: Gain recognition and influence, making you a valuable addition to organizational boards.
Book Deals: Secure publishing opportunities to share your expertise and insights.
First Jobs: Stand out from the competition and increase your chances of landing your first job.
A strong personal brand holds the power to open doors and create opportunities in various aspects of your professional life.
Are you using S.C.O.R.E. on LinkedIn? If you find that your posts on LinkedIn are falling flat, lacking engagement, or failing to position you as an expert in your field, it's time to try a new approach. Enter the S.C.O.R.E. method—a proven formula for creating winning LinkedIn content that grabs attention, drives engagement, and showcases your expertise.
Short: Keep your posts concise and to the point. Research shows that shorter posts perform better on LinkedIn, capturing the attention of busy professionals scrolling through their feeds.
Catchy: Grab your audience's attention with a compelling hook. Incorporate an interesting statistic, eye-catching image, or attention-grabbing headline to entice readers to click and engage with your content.
Obvious: Don't make your value proposition a mystery. Clearly communicate the value you're providing in your post. Your audience should understand the benefit they'll gain from engaging with your content right away.
Relevant: Tailor your content to your target audience. Understand their pain points, challenges, and interests, and address them directly. Your audience wants to care about what you're sharing, so make it relatable and valuable to them.
Expertise: Establish yourself as an authority in your industry. Showcase your knowledge, experience, and unique perspective to position yourself as an expert. Provide insights, share valuable tips, and demonstrate your expertise to build trust and credibility with your audience.
By following the S.C.O.R.E. method, you can transform your LinkedIn content strategy and elevate your presence on the platform. Start implementing these principles in your posts and watch as your engagement, connections, and visibility soar. It's time to make your mark on LinkedIn and establish yourself as a go-to professional in your field.
LinkedIn is a business-oriented social networking site launched in May 2003 mainly used for professional networking. Here is a quick-start list of key features to help you get started.
LinkedIn - one of the world most searchable social media website that helps professional search for opportunity. Whether you are seeking for a new career and you are hiring for a new talent. This social media website does the job perfectly.
In this presentation Social Media Business Coach LeikHong is going to share the tips and tricks how do you get rank and found when people run a search that match your talents.
First of all you goto have a All Star LinkedIn Profile. So how to built one? Check out this presentation.
Have fun!
Blog writing portfolio : Social media articlesKen Bradford
Many content marketers consider an effective business blog to be an important social media marketing tool. A blog is an easy to use platform to create sharable, linkable content that addresses specific questions or solves unique problems.
Every single post in your business blog is a potential SEO booster. The optimization of social blog content can improve search visibility for those who are looking for what you have to offer.
An effective content marketing strategy combines SEO and social media marketing with high-quality blog and website content. Social media networks are key distribution tools for all of your blog content.
Social media marketing is the modern version of word-of-mouth advertising. The social sharing of blog content helps establish credibility, drive new leads, and build that very important lasting first impression.
Most people want to know:
WHY should I use LinkedIn?
Someone invited me to LinkedIn. I made a profile, have a few connections and now I wonder WHY am I on this website?
How can I benefit from LinkedIn without spending too much time?
My name is Orling Benavides, from Keiser University Latin American Campus, my current status is Freshman Second and this presentation is an assignment of Introduction to Computers class
My name is Orling Benavides, from Keiser University Latin American Campus, my current status is Freshman Second, This is an assignment of the Introduction to computers class.
Search Engine optimization is an Essential practice in gaining Traffic game. In Search Engine optimization There are two Maine parts. One is On page SEO and Second off page SEO. Now we make an infographic about Off page SEO for Newbies to ease to learn. for More http://newbietechbuzz.com/2017/02/learn-off-page-seo-simple-tactics-infographic/
A strong personal brand can open up a world of opportunities and benefits. Here are 11 things that a strong personal brand can get you:
Career Changes: Make you a desirable candidate for new roles and industries.
Business Leads: Attract potential clients and opportunities for collaboration.
Investment Opportunities: Increase your chances of securing funding and attracting investors.
Investors for Startups: Gain credibility and trust, making your startup more appealing to potential investors.
Speaking Engagements: Be invited to share your knowledge and insights with a wider audience.
Media Appearances: Increase your visibility and establish yourself as an expert in your field.
Job Offers: Attract attention from reputable companies seeking professionals with your expertise.
Sales and New Clients: Build trust and credibility, leading to increased sales and attracting new clients.
Board Seats: Gain recognition and influence, making you a valuable addition to organizational boards.
Book Deals: Secure publishing opportunities to share your expertise and insights.
First Jobs: Stand out from the competition and increase your chances of landing your first job.
A strong personal brand holds the power to open doors and create opportunities in various aspects of your professional life.
Are you using S.C.O.R.E. on LinkedIn? If you find that your posts on LinkedIn are falling flat, lacking engagement, or failing to position you as an expert in your field, it's time to try a new approach. Enter the S.C.O.R.E. method—a proven formula for creating winning LinkedIn content that grabs attention, drives engagement, and showcases your expertise.
Short: Keep your posts concise and to the point. Research shows that shorter posts perform better on LinkedIn, capturing the attention of busy professionals scrolling through their feeds.
Catchy: Grab your audience's attention with a compelling hook. Incorporate an interesting statistic, eye-catching image, or attention-grabbing headline to entice readers to click and engage with your content.
Obvious: Don't make your value proposition a mystery. Clearly communicate the value you're providing in your post. Your audience should understand the benefit they'll gain from engaging with your content right away.
Relevant: Tailor your content to your target audience. Understand their pain points, challenges, and interests, and address them directly. Your audience wants to care about what you're sharing, so make it relatable and valuable to them.
Expertise: Establish yourself as an authority in your industry. Showcase your knowledge, experience, and unique perspective to position yourself as an expert. Provide insights, share valuable tips, and demonstrate your expertise to build trust and credibility with your audience.
By following the S.C.O.R.E. method, you can transform your LinkedIn content strategy and elevate your presence on the platform. Start implementing these principles in your posts and watch as your engagement, connections, and visibility soar. It's time to make your mark on LinkedIn and establish yourself as a go-to professional in your field.
Are you making the most of your marketing investments? It's time to shift your focus from just spending to maximizing impact with a smart investment strategy!
Investment over Impact: It's not just about how much you spend, but how effectively you allocate your resources to achieve measurable results. Rather than blindly pouring money into various marketing channels, take a step back and evaluate the impact each investment brings.
Measure Your Metrics: Track and analyze the performance of your marketing campaigns. Identify which channels and tactics are driving the most engagement, leads, and conversions. This data-driven approach will help you make informed decisions on where to allocate your budget for maximum impact.
Use this chart to see where your investments fall. If they land in time drain (High investment/Low Impact) then it is time to say goodbye.
Remember, it's not just about how much you spend on marketing, but how strategically you invest your resources. By focusing on impact over mere expenditure, you can achieve greater results and maximize the return on your marketing investments.
Did you know that the customer journey is NOT a linear journey into a funnel? Gone are the days when customers would simply move from awareness to consideration and then to purchase in a predictable sequence. Today, the customer journey is complex and dynamic, influenced by various touchpoints, channels, and interactions. It's crucial for businesses to understand this shift and adapt their marketing strategies accordingly.
One key aspect to consider is that customers may not even be aware of their problem or need at the initial stages of the journey. Therefore, it's important for businesses to focus on building awareness and educating their audience about the challenges they may be facing. By providing valuable content and insights, businesses can help customers recognize their pain points and understand the potential solutions available.
Furthermore, research shows that 27% of customers conduct independent online research before making a purchase decision. This highlights the significance of having a comprehensive online presence and meeting customers where they are in their digital exploration. A full-funnel strategy, which encompasses all stages of the customer journey from awareness to advocacy, allows businesses to engage with customers at various touchpoints and deliver tailored messaging and solutions throughout the process.
To thrive in today's digital landscape, it's essential for businesses to embrace a non-linear customer journey and adopt a holistic approach to marketing. By understanding customer needs, offering valuable content, and being present across relevant online platforms, businesses can effectively engage customers throughout their decision-making process. Are you ready to meet your customers where they are and guide them through their unique journey?
This is our #1 chart EVER! Use this chart to understand your audience better and how to optimize your content.
We've got you covered with this comprehensive chart that compares the demographics and insights of the major social networks!
Understanding the demographics and insights of each social network can help you tailor your content and marketing strategies to reach your target audience more effectively. Use this valuable chart to make informed decisions and maximize your social media efforts!
Compare and Optimize! Use this Chart to Discover the Best Practices for Each Major Social Media Network.
We've got you covered with this handy chart comparing the best practices for each major social media network.
🔵 Facebook: Engage your audience with a mix of informative and entertaining content. Leverage the power of visual media, engage in discussions, and use Facebook Live for real-time interaction.
📸 Instagram: Visual storytelling is key! Focus on high-quality images and videos that reflect your brand's aesthetic. Utilize Instagram Reels, Stories, and engaging captions to spark conversations.
🎵 TikTok: Embrace short-form, creative content. Entertain your audience with engaging videos, utilize trending sounds and challenges, and showcase your authentic personality.
🎥 YouTube: Create compelling video content that educates, entertains, or inspires your audience. Optimize your videos with attention-grabbing thumbnails, engaging titles, and thorough descriptions.
👔 LinkedIn: Establish your professional presence. Share industry insights, thought leadership articles, and engage in meaningful discussions. Build your network and leverage LinkedIn Groups for targeted conversations.
📌 Pinterest: Inspire your audience with visually appealing pins. Organize your boards strategically, optimize your pin descriptions, and use relevant keywords to boost discoverability.
🐦 Twitter: Keep it concise and captivating! Use hashtags strategically, engage in conversations, and share timely and trending content. Don't forget to retweet and reply to connect with your followers.
Remember, each social media network has its own unique characteristics and audience. Tailor your content, tone, and approach to align with the platform's best practices and make the most impact!
You know it 💻 Online training is here to stay!!
So the big question is still around....How do you keep your audiences engaged?
What do you think makes good (or even great) online training?
Here are 8 Tips to Make Virtual Training & Meetings More Engaging. For 2 more tips, check out, https://trainingindustry.com/articles/remote-learning/11-ways-to-make-virtual-training-and-meetings-more-engaging/
Unlock the power of connected CRM with an inbound marketing strategy.
The 3 stages of inbound marketing are Attract ⚡ Engage ⚡ Delight ⚡
Seamlessly connect your online content marketing, social media, SEO, and branding parts of the marketing funnel through an inbound marketing strategy.
Before investing in inbound marketing software, nail the basic elements of your strategy. Learn more today, read the BCD Blog.
https://bootcampdigital.com/blog/inbound-marketing-the-connected-crm-strategy/
Want to supercharge your marketing strategy? It's time to prioritize like a pro with the Hero, Hub, Hygiene approach!
Hero: Go big or go home! Hero content is all about those show-stopping, attention-grabbing pieces that create a buzz and captivate your audience. Think high-production videos, major campaigns, or groundbreaking initiatives. It's your chance to make a lasting impact and attract new eyes to your brand.
Hub: Keep the flame burning! Hub content focuses on regular, engaging, and relevant content that keeps your audience coming back for more. This could be a weekly blog series, a podcast, or a social media campaign with consistent updates. It's about building loyalty, nurturing relationships, and keeping your brand top of mind.
Hygiene: Don't forget the essentials! Hygiene content ensures you're covering all the bases and meeting the needs of your audience. It's the bread and butter of your marketing strategy, including FAQs, product tutorials, customer support, and educational content. This helps you maintain a strong online presence and establish yourself as a trusted source of information.
By implementing the Hero, Hub, Hygiene strategy, you'll strike the perfect balance between creating excitement, fostering loyalty, and providing valuable information. So, take a step back, evaluate your marketing efforts, and make room for each of these crucial elements in your strategy. Get ready to level up your marketing game and achieve extraordinary results!
Are you feeling stuck in developing your personal brand? The 3 main challenge's people often face are fear, uncertainty, and mindset.
Pro Tip: When you let go and just start your brand, and you are 50% ahead of the game! There is always room for improvement and changes.
Learn more ways to overcome the top 3 challenges here.
This training covers the 4 steps to social media success using tips that even power users will find useful.
Learn best practices for:
✅ setting up a great profile
✅ connecting with the right people and growing your network
✅ creating posts that get results
✅ participating in an online community
This workshop is packed with power tips for using LinkedIn, Facebook, Instagram and Twitter to build an online presence and connect with the right people at the right time in the right place with the right message.
The Boot Camp Digital team of Digital Marketing and Social Media Speakers is in high demand and we speak to organizations and businesses of all sizes, all over the world! If you'd like one of our experts to speak to your group, or want to have a social media workshop for your organization, contact us at https://bootcampdigital.com/digital-marketing-social-media-speakers/
5 things to consider when starting a social media businessBoot Camp Digital
Starting a social media company is an exciting opportunity for many entrepreneurs. But, before you jump right into the amazing world of social media marketing, consider these 5 things...
Cincinnati Social Media + Internet Marketing ConferenceBoot Camp Digital
Our goal is simple
To connect the marketing community with leading experts in social media and internet marketing to create a smarter and more effective community. Knowledge is power, and our goal is to empower marketers with the knowledge needed to be successful in digital marketing.
SIM Engage (Social +Internet Marketing Engage) is a one-day event that will inspire, energize and educate marketers in the latest and most important topics in Social Media and Internet Marketing.
Brought to you by Boot Camp Digital, SIMEngage brings industry leaders to Cincinnati, Ohio where they’ll share the latest and greatest in social media and Internet marketing.
Social Media 101 and Internet Marketing 101 - Social Media Training Presentat...Boot Camp Digital
Social media is changing in 2013, and businesses have to be ready. In this social media training presentation by Boot Camp Digital, learn what to expect for social media in 2013 and what your company can do now to get your social media marketing training in shape. Boot Camp Digital also offers a leading social media marketing and Internet marketing training course once a quarter - you can get details on the upcoming training at http://bootcampdigital.com/training/2-day-boot-camp-internet-and-social-media-training/#
Krista Neher, CEO of social media training company Boot Camp Digital, presented at Boot Camp Digital's Nonprofit Symposium on May 17th. Here is her presentation.
Krista Neher, CEO of Boot Camp Digital gave this presentation at the first Cincinnati Non Profit Symposium about how Nonprofits can use social media to further their mission.
In this presentation Krista (www.kristaneher.com), an international social media speaker focused on how to execute social media and actually get things done in your organization.
To learn more about Krista, visit www.kristaneher.com to learn more about Boot Camp Digital visit www.bootcampdigital.com
Finding Success in Social Media by Danielle BrigidaBoot Camp Digital
Danielle Brigida, Manager of Social Media at the National Wildlife Federation, presented at Boot Camp Digital's Nonprofit Symposium on May 17th. Here is her presentation.
Jennifer Mooney, Executive Communications Director at Northlich, presented at Boot Camp Digital's Nonprofit Symposium on May 17th. Here is her presentation.
Andrea Deckard, professional blogger at SavingLifestyle.com, presented at Boot Camp Digital's Nonprofit Symposium on May 17th. Here is her presentation.
The Future of Nonprofits by Randal Moss and David NeffBoot Camp Digital
Randy Moss and David Neff, the authors of the bestselling book The Future of Nonprofits, presented at Boot Camp Digital's Nonprofit Symposium on May 17th. Here is their presentation.
Videos are more engaging, more memorable, and more popular than any other type of content out there. That’s why it’s estimated that 82% of consumer traffic will come from videos by 2025.
And with videos evolving from landscape to portrait and experts promoting shorter clips, one thing remains constant – our brains LOVE videos.
So is there science behind what makes people absolutely irresistible on camera?
The answer: definitely yes.
In this jam-packed session with Stephanie Garcia, you’ll get your hands on a steal-worthy guide that uncovers the art and science to being irresistible on camera. From body language to words that convert, she’ll show you how to captivate on command so that viewers are excited and ready to take action.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Core Web Vitals SEO Workshop - improve your performance [pdf]Peter Mead
Core Web Vitals to improve your website performance for better SEO results with CWV.
CWV Topics include:
- Understanding the latest Core Web Vitals including the significance of LCP, INP and CLS + their impact on SEO
- Optimisation techniques from our experts on how to improve your CWV on platforms like WordPress and WP Engine
- The impact of user experience and SEO
How to Run Landing Page Tests On and Off Paid Social PlatformsVWO
Join us for an exclusive webinar featuring Mariate, Alexandra and Nima where we will unveil a comprehensive blueprint for crafting a successful paid media strategy focused on landing page testing.With escalating costs in paid advertising, understanding how to maximize each visitor’s experience is crucial for retention and conversion.
This session will dive into the methodologies for executing and analyzing landing page tests within paid social channels, offering a blend of theoretical knowledge and practical insights.
The Pearmill team will guide you through the nuances of setting up and managing landing page experiments on paid social platforms. You will learn about the critical rules to follow, the structure of effective tests, optimal conversion duration and budget allocation.
The session will also cover data analysis techniques and criteria for graduating landing pages.
In the second part of the webinar, Pearmill will explore the use of A/B testing platforms. Discover common pitfalls to avoid in A/B testing and gain insights into analyzing A/B tests results effectively.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User JourneysSearch Engine Journal
Digital platforms are constantly multiplying, and with that, user engagement is becoming more intricate and fragmented.
So how do you effectively navigate distributing and tailoring your content across these various touchpoints?
Watch this webinar as we dive into the evolving landscape of content strategy tailored for today's fragmented user journeys. Understanding how to deliver your content to your users is more crucial than ever, and we’ll provide actionable tips for navigating these intricate challenges.
You’ll learn:
- How today’s users engage with content across various channels and devices.
- The latest methodologies for identifying and addressing content gaps to keep your content strategy proactive and relevant.
- What digital shelf space is and how your content strategy needs to pivot.
With Wayne Cichanski, we’ll explore innovative strategies to map out and meet the diverse needs of your audience, ensuring every piece of content resonates and connects, regardless of where or how it is consumed.
Top 3 Ways to Align Sales and Marketing Teams for Rapid GrowthDemandbase
In this session, Demandbase’s Stephanie Quinn, Sr. Director of Integrated and Digital Marketing, Devin Rosenberg, Director of Sales, and Kevin Rooney, Senior Director of Sales Development will share how sales and marketing shapes their day-to-day and what key areas are needed for true alignment.
It's another new era of digital and marketers are faced with making big bets on their digital strategy. If you are looking at modernizing your tech stack to support your digital evolution, there are a few can't miss (often overlooked) areas that should be part of every conversation. We'll cover setting your vision, avoiding siloes, adding a democratized approach to data strategy, localization, creating critical governance requirements and more. Attendees will walk away with actions they can take into initiatives they are running today and consider for the future.
Come learn how YOU can Animate and Illuminate the World with Generative AI's Explosive Power. Come sit in the driver's seat and learn to harness this great technology.
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.\
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
Short video marketing has sweeped the nation and is the fastest way to build an online brand on social media in 2024. In this session you will learn:- What is short video marketing- Which platforms work best for your business- Content strategies that are on brand for your business- How to sell organically without paying for ads.
15 ideas and frameworks on the art of storytelling
LinkedIn Features For 2023.pdf
1. LINKEDIN FEATURES
FOR 2023
POST TEMPLATES
5
LINKEDIN ADDS AI
6
SUGGESTED POSTS
7
Improve Your LinkedIn experience
with these new features!
SCHEDULING POSTS FOR PAGES
NATIVELY
Save time by scheduling your posts in bulk
on your business page. No 3rd party apps
required.
1
LIVE AUDIO-ONLY
CONVERSATIONS
2
AUTOMATIC SHARING OF JOBS AS A
PAGE POST
3
PAGES CAN FOLLOW PAGES
4
W W W . B O O T C A M P D I G I T A L . C O M
L E T U S U P S K I L L
Y O U R T E A M !
Meta closes Clubhouse only for LinkedIn to
increase its audio-only offerings. Look out
for more support for podcasters!
Need to hire someone quickly? Want to get
the word out to your network? Now, when
you create a job posting, it will
automatically share as a post.
Now is the time to boost your page's reach
by supporting other businesses like you.
Reach out through your network and grow
your audience through this new feature.
Have an idea for a post, but want to make it
more than just words. Check out templates.
This is limited, but can spruce up any drab
content.
LinkedIn is integrating AI across it's
platform with article support, description
writer, and a profile writer. This is sure to
grow throughout the year.
This can increase the visibility of your
content by amplifying great content beyond
the connected audience. Great news for
content creators!