Prioritization-Investment-Impact.pdf
•
0 likes•2 views
Are you making the most of your marketing investments? It's time to shift your focus from just spending to maximizing impact with a smart investment strategy! Investment over Impact: It's not just about how much you spend, but how effectively you allocate your resources to achieve measurable results. Rather than blindly pouring money into various marketing channels, take a step back and evaluate the impact each investment brings. Measure Your Metrics: Track and analyze the performance of your marketing campaigns. Identify which channels and tactics are driving the most engagement, leads, and conversions. This data-driven approach will help you make informed decisions on where to allocate your budget for maximum impact. Use this chart to see where your investments fall. If they land in time drain (High investment/Low Impact) then it is time to say goodbye. Remember, it's not just about how much you spend on marketing, but how strategically you invest your resources. By focusing on impact over mere expenditure, you can achieve greater results and maximize the return on your marketing investments.
Report
Share
Report
Share
Download to read offline
Recommended
A strong personal brand can get you.pdf
A strong personal brand can open up a world of opportunities and benefits. Here are 11 things that a strong personal brand can get you:
Career Changes: Make you a desirable candidate for new roles and industries.
Business Leads: Attract potential clients and opportunities for collaboration.
Investment Opportunities: Increase your chances of securing funding and attracting investors.
Investors for Startups: Gain credibility and trust, making your startup more appealing to potential investors.
Speaking Engagements: Be invited to share your knowledge and insights with a wider audience.
Media Appearances: Increase your visibility and establish yourself as an expert in your field.
Job Offers: Attract attention from reputable companies seeking professionals with your expertise.
Sales and New Clients: Build trust and credibility, leading to increased sales and attracting new clients.
Board Seats: Gain recognition and influence, making you a valuable addition to organizational boards.
Book Deals: Secure publishing opportunities to share your expertise and insights.
First Jobs: Stand out from the competition and increase your chances of landing your first job.
A strong personal brand holds the power to open doors and create opportunities in various aspects of your professional life.
LinkedIn Posts that SCORE.pdf
Are you using S.C.O.R.E. on LinkedIn? If you find that your posts on LinkedIn are falling flat, lacking engagement, or failing to position you as an expert in your field, it's time to try a new approach. Enter the S.C.O.R.E. method—a proven formula for creating winning LinkedIn content that grabs attention, drives engagement, and showcases your expertise.
Short: Keep your posts concise and to the point. Research shows that shorter posts perform better on LinkedIn, capturing the attention of busy professionals scrolling through their feeds.
Catchy: Grab your audience's attention with a compelling hook. Incorporate an interesting statistic, eye-catching image, or attention-grabbing headline to entice readers to click and engage with your content.
Obvious: Don't make your value proposition a mystery. Clearly communicate the value you're providing in your post. Your audience should understand the benefit they'll gain from engaging with your content right away.
Relevant: Tailor your content to your target audience. Understand their pain points, challenges, and interests, and address them directly. Your audience wants to care about what you're sharing, so make it relatable and valuable to them.
Expertise: Establish yourself as an authority in your industry. Showcase your knowledge, experience, and unique perspective to position yourself as an expert. Provide insights, share valuable tips, and demonstrate your expertise to build trust and credibility with your audience.
By following the S.C.O.R.E. method, you can transform your LinkedIn content strategy and elevate your presence on the platform. Start implementing these principles in your posts and watch as your engagement, connections, and visibility soar. It's time to make your mark on LinkedIn and establish yourself as a go-to professional in your field.
Marketing Sales Funnel.pdf
Did you know that the customer journey is NOT a linear journey into a funnel? Gone are the days when customers would simply move from awareness to consideration and then to purchase in a predictable sequence. Today, the customer journey is complex and dynamic, influenced by various touchpoints, channels, and interactions. It's crucial for businesses to understand this shift and adapt their marketing strategies accordingly.
One key aspect to consider is that customers may not even be aware of their problem or need at the initial stages of the journey. Therefore, it's important for businesses to focus on building awareness and educating their audience about the challenges they may be facing. By providing valuable content and insights, businesses can help customers recognize their pain points and understand the potential solutions available.
Furthermore, research shows that 27% of customers conduct independent online research before making a purchase decision. This highlights the significance of having a comprehensive online presence and meeting customers where they are in their digital exploration. A full-funnel strategy, which encompasses all stages of the customer journey from awareness to advocacy, allows businesses to engage with customers at various touchpoints and deliver tailored messaging and solutions throughout the process.
To thrive in today's digital landscape, it's essential for businesses to embrace a non-linear customer journey and adopt a holistic approach to marketing. By understanding customer needs, offering valuable content, and being present across relevant online platforms, businesses can effectively engage customers throughout their decision-making process. Are you ready to meet your customers where they are and guide them through their unique journey?
Social Networks Compared .pdf
This is our #1 chart EVER! Use this chart to understand your audience better and how to optimize your content.
We've got you covered with this comprehensive chart that compares the demographics and insights of the major social networks!
Understanding the demographics and insights of each social network can help you tailor your content and marketing strategies to reach your target audience more effectively. Use this valuable chart to make informed decisions and maximize your social media efforts!
Social Networks Best Practices.pdf
Compare and Optimize! Use this Chart to Discover the Best Practices for Each Major Social Media Network.
We've got you covered with this handy chart comparing the best practices for each major social media network.
🔵 Facebook: Engage your audience with a mix of informative and entertaining content. Leverage the power of visual media, engage in discussions, and use Facebook Live for real-time interaction.
📸 Instagram: Visual storytelling is key! Focus on high-quality images and videos that reflect your brand's aesthetic. Utilize Instagram Reels, Stories, and engaging captions to spark conversations.
🎵 TikTok: Embrace short-form, creative content. Entertain your audience with engaging videos, utilize trending sounds and challenges, and showcase your authentic personality.
🎥 YouTube: Create compelling video content that educates, entertains, or inspires your audience. Optimize your videos with attention-grabbing thumbnails, engaging titles, and thorough descriptions.
👔 LinkedIn: Establish your professional presence. Share industry insights, thought leadership articles, and engage in meaningful discussions. Build your network and leverage LinkedIn Groups for targeted conversations.
📌 Pinterest: Inspire your audience with visually appealing pins. Organize your boards strategically, optimize your pin descriptions, and use relevant keywords to boost discoverability.
🐦 Twitter: Keep it concise and captivating! Use hashtags strategically, engage in conversations, and share timely and trending content. Don't forget to retweet and reply to connect with your followers.
Remember, each social media network has its own unique characteristics and audience. Tailor your content, tone, and approach to align with the platform's best practices and make the most impact!
8 Ways to Make Virtual Meetings more Engaging.pdf
You know it 💻 Online training is here to stay!!
So the big question is still around....How do you keep your audiences engaged?
What do you think makes good (or even great) online training?
Here are 8 Tips to Make Virtual Training & Meetings More Engaging. For 2 more tips, check out, https://trainingindustry.com/articles/remote-learning/11-ways-to-make-virtual-training-and-meetings-more-engaging/
3 Stages of Inbound Marketing.pdf
Unlock the power of connected CRM with an inbound marketing strategy.
The 3 stages of inbound marketing are Attract ⚡ Engage ⚡ Delight ⚡
Seamlessly connect your online content marketing, social media, SEO, and branding parts of the marketing funnel through an inbound marketing strategy.
Before investing in inbound marketing software, nail the basic elements of your strategy. Learn more today, read the BCD Blog.
https://bootcampdigital.com/blog/inbound-marketing-the-connected-crm-strategy/
Prioritization Hero, Hub, Hygiene.pdf
Want to supercharge your marketing strategy? It's time to prioritize like a pro with the Hero, Hub, Hygiene approach!
Hero: Go big or go home! Hero content is all about those show-stopping, attention-grabbing pieces that create a buzz and captivate your audience. Think high-production videos, major campaigns, or groundbreaking initiatives. It's your chance to make a lasting impact and attract new eyes to your brand.
Hub: Keep the flame burning! Hub content focuses on regular, engaging, and relevant content that keeps your audience coming back for more. This could be a weekly blog series, a podcast, or a social media campaign with consistent updates. It's about building loyalty, nurturing relationships, and keeping your brand top of mind.
Hygiene: Don't forget the essentials! Hygiene content ensures you're covering all the bases and meeting the needs of your audience. It's the bread and butter of your marketing strategy, including FAQs, product tutorials, customer support, and educational content. This helps you maintain a strong online presence and establish yourself as a trusted source of information.
By implementing the Hero, Hub, Hygiene strategy, you'll strike the perfect balance between creating excitement, fostering loyalty, and providing valuable information. So, take a step back, evaluate your marketing efforts, and make room for each of these crucial elements in your strategy. Get ready to level up your marketing game and achieve extraordinary results!
Recommended
A strong personal brand can get you.pdf
A strong personal brand can open up a world of opportunities and benefits. Here are 11 things that a strong personal brand can get you:
Career Changes: Make you a desirable candidate for new roles and industries.
Business Leads: Attract potential clients and opportunities for collaboration.
Investment Opportunities: Increase your chances of securing funding and attracting investors.
Investors for Startups: Gain credibility and trust, making your startup more appealing to potential investors.
Speaking Engagements: Be invited to share your knowledge and insights with a wider audience.
Media Appearances: Increase your visibility and establish yourself as an expert in your field.
Job Offers: Attract attention from reputable companies seeking professionals with your expertise.
Sales and New Clients: Build trust and credibility, leading to increased sales and attracting new clients.
Board Seats: Gain recognition and influence, making you a valuable addition to organizational boards.
Book Deals: Secure publishing opportunities to share your expertise and insights.
First Jobs: Stand out from the competition and increase your chances of landing your first job.
A strong personal brand holds the power to open doors and create opportunities in various aspects of your professional life.
LinkedIn Posts that SCORE.pdf
Are you using S.C.O.R.E. on LinkedIn? If you find that your posts on LinkedIn are falling flat, lacking engagement, or failing to position you as an expert in your field, it's time to try a new approach. Enter the S.C.O.R.E. method—a proven formula for creating winning LinkedIn content that grabs attention, drives engagement, and showcases your expertise.
Short: Keep your posts concise and to the point. Research shows that shorter posts perform better on LinkedIn, capturing the attention of busy professionals scrolling through their feeds.
Catchy: Grab your audience's attention with a compelling hook. Incorporate an interesting statistic, eye-catching image, or attention-grabbing headline to entice readers to click and engage with your content.
Obvious: Don't make your value proposition a mystery. Clearly communicate the value you're providing in your post. Your audience should understand the benefit they'll gain from engaging with your content right away.
Relevant: Tailor your content to your target audience. Understand their pain points, challenges, and interests, and address them directly. Your audience wants to care about what you're sharing, so make it relatable and valuable to them.
Expertise: Establish yourself as an authority in your industry. Showcase your knowledge, experience, and unique perspective to position yourself as an expert. Provide insights, share valuable tips, and demonstrate your expertise to build trust and credibility with your audience.
By following the S.C.O.R.E. method, you can transform your LinkedIn content strategy and elevate your presence on the platform. Start implementing these principles in your posts and watch as your engagement, connections, and visibility soar. It's time to make your mark on LinkedIn and establish yourself as a go-to professional in your field.
Marketing Sales Funnel.pdf
Did you know that the customer journey is NOT a linear journey into a funnel? Gone are the days when customers would simply move from awareness to consideration and then to purchase in a predictable sequence. Today, the customer journey is complex and dynamic, influenced by various touchpoints, channels, and interactions. It's crucial for businesses to understand this shift and adapt their marketing strategies accordingly.
One key aspect to consider is that customers may not even be aware of their problem or need at the initial stages of the journey. Therefore, it's important for businesses to focus on building awareness and educating their audience about the challenges they may be facing. By providing valuable content and insights, businesses can help customers recognize their pain points and understand the potential solutions available.
Furthermore, research shows that 27% of customers conduct independent online research before making a purchase decision. This highlights the significance of having a comprehensive online presence and meeting customers where they are in their digital exploration. A full-funnel strategy, which encompasses all stages of the customer journey from awareness to advocacy, allows businesses to engage with customers at various touchpoints and deliver tailored messaging and solutions throughout the process.
To thrive in today's digital landscape, it's essential for businesses to embrace a non-linear customer journey and adopt a holistic approach to marketing. By understanding customer needs, offering valuable content, and being present across relevant online platforms, businesses can effectively engage customers throughout their decision-making process. Are you ready to meet your customers where they are and guide them through their unique journey?
Social Networks Compared .pdf
This is our #1 chart EVER! Use this chart to understand your audience better and how to optimize your content.
We've got you covered with this comprehensive chart that compares the demographics and insights of the major social networks!
Understanding the demographics and insights of each social network can help you tailor your content and marketing strategies to reach your target audience more effectively. Use this valuable chart to make informed decisions and maximize your social media efforts!
Social Networks Best Practices.pdf
Compare and Optimize! Use this Chart to Discover the Best Practices for Each Major Social Media Network.
We've got you covered with this handy chart comparing the best practices for each major social media network.
🔵 Facebook: Engage your audience with a mix of informative and entertaining content. Leverage the power of visual media, engage in discussions, and use Facebook Live for real-time interaction.
📸 Instagram: Visual storytelling is key! Focus on high-quality images and videos that reflect your brand's aesthetic. Utilize Instagram Reels, Stories, and engaging captions to spark conversations.
🎵 TikTok: Embrace short-form, creative content. Entertain your audience with engaging videos, utilize trending sounds and challenges, and showcase your authentic personality.
🎥 YouTube: Create compelling video content that educates, entertains, or inspires your audience. Optimize your videos with attention-grabbing thumbnails, engaging titles, and thorough descriptions.
👔 LinkedIn: Establish your professional presence. Share industry insights, thought leadership articles, and engage in meaningful discussions. Build your network and leverage LinkedIn Groups for targeted conversations.
📌 Pinterest: Inspire your audience with visually appealing pins. Organize your boards strategically, optimize your pin descriptions, and use relevant keywords to boost discoverability.
🐦 Twitter: Keep it concise and captivating! Use hashtags strategically, engage in conversations, and share timely and trending content. Don't forget to retweet and reply to connect with your followers.
Remember, each social media network has its own unique characteristics and audience. Tailor your content, tone, and approach to align with the platform's best practices and make the most impact!
8 Ways to Make Virtual Meetings more Engaging.pdf
You know it 💻 Online training is here to stay!!
So the big question is still around....How do you keep your audiences engaged?
What do you think makes good (or even great) online training?
Here are 8 Tips to Make Virtual Training & Meetings More Engaging. For 2 more tips, check out, https://trainingindustry.com/articles/remote-learning/11-ways-to-make-virtual-training-and-meetings-more-engaging/
3 Stages of Inbound Marketing.pdf
Unlock the power of connected CRM with an inbound marketing strategy.
The 3 stages of inbound marketing are Attract ⚡ Engage ⚡ Delight ⚡
Seamlessly connect your online content marketing, social media, SEO, and branding parts of the marketing funnel through an inbound marketing strategy.
Before investing in inbound marketing software, nail the basic elements of your strategy. Learn more today, read the BCD Blog.
https://bootcampdigital.com/blog/inbound-marketing-the-connected-crm-strategy/
Prioritization Hero, Hub, Hygiene.pdf
Want to supercharge your marketing strategy? It's time to prioritize like a pro with the Hero, Hub, Hygiene approach!
Hero: Go big or go home! Hero content is all about those show-stopping, attention-grabbing pieces that create a buzz and captivate your audience. Think high-production videos, major campaigns, or groundbreaking initiatives. It's your chance to make a lasting impact and attract new eyes to your brand.
Hub: Keep the flame burning! Hub content focuses on regular, engaging, and relevant content that keeps your audience coming back for more. This could be a weekly blog series, a podcast, or a social media campaign with consistent updates. It's about building loyalty, nurturing relationships, and keeping your brand top of mind.
Hygiene: Don't forget the essentials! Hygiene content ensures you're covering all the bases and meeting the needs of your audience. It's the bread and butter of your marketing strategy, including FAQs, product tutorials, customer support, and educational content. This helps you maintain a strong online presence and establish yourself as a trusted source of information.
By implementing the Hero, Hub, Hygiene strategy, you'll strike the perfect balance between creating excitement, fostering loyalty, and providing valuable information. So, take a step back, evaluate your marketing efforts, and make room for each of these crucial elements in your strategy. Get ready to level up your marketing game and achieve extraordinary results!
3 challenges to overcome in personal branding.pdf
Are you feeling stuck in developing your personal brand? The 3 main challenge's people often face are fear, uncertainty, and mindset.
Pro Tip: When you let go and just start your brand, and you are 50% ahead of the game! There is always room for improvement and changes.
Learn more ways to overcome the top 3 challenges here.
LinkedIn Features For 2023.pdf
LinkedIn, the leading professional networking platform, is rolling out some amazing features to boost your career and professional growth. Here are the top features to watch out for:
- LinkedIn Ads AI to everything!
-Pages get an overhaul (finally)
-Posting now has templates and scheduling!
Social Media Power Tips for Business
This training covers the 4 steps to social media success using tips that even power users will find useful.
Learn best practices for:
✅ setting up a great profile
✅ connecting with the right people and growing your network
✅ creating posts that get results
✅ participating in an online community
This workshop is packed with power tips for using LinkedIn, Facebook, Instagram and Twitter to build an online presence and connect with the right people at the right time in the right place with the right message.
The Boot Camp Digital team of Digital Marketing and Social Media Speakers is in high demand and we speak to organizations and businesses of all sizes, all over the world! If you'd like one of our experts to speak to your group, or want to have a social media workshop for your organization, contact us at https://bootcampdigital.com/digital-marketing-social-media-speakers/
5 things to consider when starting a social media business
Starting a social media company is an exciting opportunity for many entrepreneurs. But, before you jump right into the amazing world of social media marketing, consider these 5 things...
Cincinnati Social Media + Internet Marketing Conference
Our goal is simple
To connect the marketing community with leading experts in social media and internet marketing to create a smarter and more effective community. Knowledge is power, and our goal is to empower marketers with the knowledge needed to be successful in digital marketing.
SIM Engage (Social +Internet Marketing Engage) is a one-day event that will inspire, energize and educate marketers in the latest and most important topics in Social Media and Internet Marketing.
Brought to you by Boot Camp Digital, SIMEngage brings industry leaders to Cincinnati, Ohio where they’ll share the latest and greatest in social media and Internet marketing.
Social Media 101 and Internet Marketing 101 - Social Media Training Presentat...
Social media is changing in 2013, and businesses have to be ready. In this social media training presentation by Boot Camp Digital, learn what to expect for social media in 2013 and what your company can do now to get your social media marketing training in shape. Boot Camp Digital also offers a leading social media marketing and Internet marketing training course once a quarter - you can get details on the upcoming training at http://bootcampdigital.com/training/2-day-boot-camp-internet-and-social-media-training/#
Social Media for Nonprofits: Getting it Done
Krista Neher, CEO of social media training company Boot Camp Digital, presented at Boot Camp Digital's Nonprofit Symposium on May 17th. Here is her presentation.
Krista Neher, CEO of Boot Camp Digital gave this presentation at the first Cincinnati Non Profit Symposium about how Nonprofits can use social media to further their mission.
In this presentation Krista (www.kristaneher.com), an international social media speaker focused on how to execute social media and actually get things done in your organization.
To learn more about Krista, visit www.kristaneher.com to learn more about Boot Camp Digital visit www.bootcampdigital.com
Finding Success in Social Media by Danielle Brigida
Danielle Brigida, Manager of Social Media at the National Wildlife Federation, presented at Boot Camp Digital's Nonprofit Symposium on May 17th. Here is her presentation.
Lift, Inside:Outside by Jennifer Mooney
Jennifer Mooney, Executive Communications Director at Northlich, presented at Boot Camp Digital's Nonprofit Symposium on May 17th. Here is her presentation.
Blogger Relations 101 by Andrea Deckard
Andrea Deckard, professional blogger at SavingLifestyle.com, presented at Boot Camp Digital's Nonprofit Symposium on May 17th. Here is her presentation.
The Future of Nonprofits by Randal Moss and David Neff
Randy Moss and David Neff, the authors of the bestselling book The Future of Nonprofits, presented at Boot Camp Digital's Nonprofit Symposium on May 17th. Here is their presentation.
May 2024 - VBOUT Partners Meeting Group Session
We discussed latest feature releases, planned product enhancements, and educational materials for May 2024.
Your Path to Profits - The Game-Changing Power of a Marketing OS for Your Bus...
Your Path to Profits - The Game-Changing Power of a Marketing OS for Your Bus...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.Your Path to Profits - The Game-Changing Power of a Marketing - Daniel Bussius
Your Path to Profits - The Game-Changing Power of a Marketing - Daniel BussiusDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.DMF Portfolio Piece Smart Goals - Artist Management.docx
A Market Analysis and extended Smart Goal list for Artist David Michael Frank
The New Era Of SEO - How AI Has Changed SEO Forever - Danny Leibrandt
The New Era Of SEO - How AI Has Changed SEO Forever - Danny LeibrandtDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platformsMonthly Social Media News Update May 2024
TL;DR. These are the three themes that stood out to us over the course of last month.
1️⃣ Social media is becoming increasingly significant for brand discovery. Marketers are now understanding the impact of social and budgets are shifting accordingly.
2️⃣ Instagram’s new algorithm and latest guidance will help us maintain organic growth. Instagram continues to evolve, but Reels remains the most crucial tool for growth.
3️⃣ Collaboration will help us unlock growth. Who we work with will define how fast we grow. Meta continues to evolve their Creator Marketplace and now TikTok are beginning to push ‘collabs’ more too.
Coca Cola Branding Strategy and strategic marketing plan
A group presentation of BBA students, University of Okara, Punjab, Pakistan.
How to use Short Form Video To Grow Your Brand and Business - Keenya Kelly
How to use Short Form Video To Grow Your Brand and Business - Keenya KellyDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Short video marketing has sweeped the nation and is the fastest way to build an online brand on social media in 2024. In this session you will learn:- What is short video marketing- Which platforms work best for your business- Content strategies that are on brand for your business- How to sell organically without paying for ads.More Related Content
More from Boot Camp Digital
3 challenges to overcome in personal branding.pdf
Are you feeling stuck in developing your personal brand? The 3 main challenge's people often face are fear, uncertainty, and mindset.
Pro Tip: When you let go and just start your brand, and you are 50% ahead of the game! There is always room for improvement and changes.
Learn more ways to overcome the top 3 challenges here.
LinkedIn Features For 2023.pdf
LinkedIn, the leading professional networking platform, is rolling out some amazing features to boost your career and professional growth. Here are the top features to watch out for:
- LinkedIn Ads AI to everything!
-Pages get an overhaul (finally)
-Posting now has templates and scheduling!
Social Media Power Tips for Business
This training covers the 4 steps to social media success using tips that even power users will find useful.
Learn best practices for:
✅ setting up a great profile
✅ connecting with the right people and growing your network
✅ creating posts that get results
✅ participating in an online community
This workshop is packed with power tips for using LinkedIn, Facebook, Instagram and Twitter to build an online presence and connect with the right people at the right time in the right place with the right message.
The Boot Camp Digital team of Digital Marketing and Social Media Speakers is in high demand and we speak to organizations and businesses of all sizes, all over the world! If you'd like one of our experts to speak to your group, or want to have a social media workshop for your organization, contact us at https://bootcampdigital.com/digital-marketing-social-media-speakers/
5 things to consider when starting a social media business
Starting a social media company is an exciting opportunity for many entrepreneurs. But, before you jump right into the amazing world of social media marketing, consider these 5 things...
Cincinnati Social Media + Internet Marketing Conference
Our goal is simple
To connect the marketing community with leading experts in social media and internet marketing to create a smarter and more effective community. Knowledge is power, and our goal is to empower marketers with the knowledge needed to be successful in digital marketing.
SIM Engage (Social +Internet Marketing Engage) is a one-day event that will inspire, energize and educate marketers in the latest and most important topics in Social Media and Internet Marketing.
Brought to you by Boot Camp Digital, SIMEngage brings industry leaders to Cincinnati, Ohio where they’ll share the latest and greatest in social media and Internet marketing.
Social Media 101 and Internet Marketing 101 - Social Media Training Presentat...
Social media is changing in 2013, and businesses have to be ready. In this social media training presentation by Boot Camp Digital, learn what to expect for social media in 2013 and what your company can do now to get your social media marketing training in shape. Boot Camp Digital also offers a leading social media marketing and Internet marketing training course once a quarter - you can get details on the upcoming training at http://bootcampdigital.com/training/2-day-boot-camp-internet-and-social-media-training/#
Social Media for Nonprofits: Getting it Done
Krista Neher, CEO of social media training company Boot Camp Digital, presented at Boot Camp Digital's Nonprofit Symposium on May 17th. Here is her presentation.
Krista Neher, CEO of Boot Camp Digital gave this presentation at the first Cincinnati Non Profit Symposium about how Nonprofits can use social media to further their mission.
In this presentation Krista (www.kristaneher.com), an international social media speaker focused on how to execute social media and actually get things done in your organization.
To learn more about Krista, visit www.kristaneher.com to learn more about Boot Camp Digital visit www.bootcampdigital.com
Finding Success in Social Media by Danielle Brigida
Danielle Brigida, Manager of Social Media at the National Wildlife Federation, presented at Boot Camp Digital's Nonprofit Symposium on May 17th. Here is her presentation.
Lift, Inside:Outside by Jennifer Mooney
Jennifer Mooney, Executive Communications Director at Northlich, presented at Boot Camp Digital's Nonprofit Symposium on May 17th. Here is her presentation.
Blogger Relations 101 by Andrea Deckard
Andrea Deckard, professional blogger at SavingLifestyle.com, presented at Boot Camp Digital's Nonprofit Symposium on May 17th. Here is her presentation.
The Future of Nonprofits by Randal Moss and David Neff
Randy Moss and David Neff, the authors of the bestselling book The Future of Nonprofits, presented at Boot Camp Digital's Nonprofit Symposium on May 17th. Here is their presentation.
More from Boot Camp Digital (11)
5 things to consider when starting a social media business
5 things to consider when starting a social media business
Cincinnati Social Media + Internet Marketing Conference
Cincinnati Social Media + Internet Marketing Conference
Social Media 101 and Internet Marketing 101 - Social Media Training Presentat...
Social Media 101 and Internet Marketing 101 - Social Media Training Presentat...
Finding Success in Social Media by Danielle Brigida
Finding Success in Social Media by Danielle Brigida
The Future of Nonprofits by Randal Moss and David Neff
The Future of Nonprofits by Randal Moss and David Neff
Recently uploaded
May 2024 - VBOUT Partners Meeting Group Session
We discussed latest feature releases, planned product enhancements, and educational materials for May 2024.
Your Path to Profits - The Game-Changing Power of a Marketing OS for Your Bus...
Your Path to Profits - The Game-Changing Power of a Marketing OS for Your Bus...DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.Your Path to Profits - The Game-Changing Power of a Marketing - Daniel Bussius
Your Path to Profits - The Game-Changing Power of a Marketing - Daniel BussiusDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.DMF Portfolio Piece Smart Goals - Artist Management.docx
A Market Analysis and extended Smart Goal list for Artist David Michael Frank
The New Era Of SEO - How AI Has Changed SEO Forever - Danny Leibrandt
The New Era Of SEO - How AI Has Changed SEO Forever - Danny LeibrandtDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platformsMonthly Social Media News Update May 2024
TL;DR. These are the three themes that stood out to us over the course of last month.
1️⃣ Social media is becoming increasingly significant for brand discovery. Marketers are now understanding the impact of social and budgets are shifting accordingly.
2️⃣ Instagram’s new algorithm and latest guidance will help us maintain organic growth. Instagram continues to evolve, but Reels remains the most crucial tool for growth.
3️⃣ Collaboration will help us unlock growth. Who we work with will define how fast we grow. Meta continues to evolve their Creator Marketplace and now TikTok are beginning to push ‘collabs’ more too.
Coca Cola Branding Strategy and strategic marketing plan
A group presentation of BBA students, University of Okara, Punjab, Pakistan.
How to use Short Form Video To Grow Your Brand and Business - Keenya Kelly
How to use Short Form Video To Grow Your Brand and Business - Keenya KellyDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Short video marketing has sweeped the nation and is the fastest way to build an online brand on social media in 2024. In this session you will learn:- What is short video marketing- Which platforms work best for your business- Content strategies that are on brand for your business- How to sell organically without paying for ads.Adapt or Die - Jon Lakefish, Lakefish Group LLC
Adapt or Die - Jon Lakefish, Lakefish Group LLCDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
A.I. (artificial intelligence) platforms are popping up all the time, and many of them can and should be used to help grow your brand, increase your sales and decrease your marketing costs.In this presentation:We will review some of the best AI platforms that are available for you to use.We will interact with some of the platforms in real-time, so attendees can see how they work.We will also look at some current brands that are using AI to help them create marketing messages, saving them time and money in the process. Lastly, we will discuss the pros and cons of using AI in marketing & branding and have a lively conversation that includes comments from the audience.
Key Takeaways:
Attendees will learn about LLM platforms, like ChatGPT, and how they work, with preset examples and real time interactions with the platform. Attendees will learn about other AI platforms that are creating graphic design elements at the push of a button...pre-set examples and real-time interactions.Attendees will discuss the pros & cons of AI in marketing + branding and share their perspectives with one another. Attendees will learn about the cost savings and the time savings associated with using AI, should they choose to.De-risk Your Digital Evolution - Hannah Grap
De-risk Your Digital Evolution - Hannah GrapDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
It's another new era of digital and marketers are faced with making big bets on their digital strategy. If you are looking at modernizing your tech stack to support your digital evolution, there are a few can't miss (often overlooked) areas that should be part of every conversation. We'll cover setting your vision, avoiding siloes, adding a democratized approach to data strategy, localization, creating critical governance requirements and more. Attendees will walk away with actions they can take into initiatives they are running today and consider for the future.SEO Master Class - Steve Wiideman, Wiideman Consulting Group
SEO Master Class - Steve Wiideman, Wiideman Consulting GroupDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
The session includes a brief history of the evolution of search before diving into the roles technology, content, and links play in developing a powerful SEO strategy in a world of Generative AI and social search. Discover how to optimize for TikTok searches, Google's Gemini, and Search Generative Experience while developing a powerful arsenal of tools and templates to help maximize the effectiveness of your SEO initiatives.
Key Takeaways:
Understand how search engines work
Be able to find out where your users search
Know what is required for each discipline of SEO
Feel confident creating an SEO Plan
Confidently measure SEO performanceCore Web Vitals SEO Workshop - improve your performance [pdf]
Core Web Vitals to improve your website performance for better SEO results with CWV.
CWV Topics include:
- Understanding the latest Core Web Vitals including the significance of LCP, INP and CLS + their impact on SEO
- Optimisation techniques from our experts on how to improve your CWV on platforms like WordPress and WP Engine
- The impact of user experience and SEO
ThinkNow 2024 Consumer Financial Wellness Report
Financial curveballs sent many American families reeling in 2023. Household budgets were squeezed by rising interest rates, surging prices on everyday goods, and a stagnating housing market. Consumers were feeling strapped. That sentiment, however, appears to be waning. The question is, to what extent?
To take the pulse of consumers’ feelings about their financial well-being ahead of a highly anticipated election, ThinkNow conducted a nationally representative quantitative survey. The survey highlights consumers’ hopes and anxieties as we move into 2024. Let's unpack the key findings to gain insights about where we stand.
10 Videos Any Business Can Make Right Now! - Shelly Nathan
10 Videos Any Business Can Make Right Now! - Shelly NathanDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
10 Video Ideas Any Business Can Make RIGHT NOW!
You'll never draw a blank again on what kind of video to make for your business. Go beyond the basic categories and truly reimagine a brand new advanced way to brainstorm video content creation. During this masterclass you'll be challenged to think creatively and outside of the box and view your videos through lenses you may have never thought of previously. It's guaranteed that you'll leave with more than 10 video ideas, but I like to under-promise and over-deliver. Don't miss this session.
Key Takeaways:
How to use the Video Matrix
How to use additional "Lenses"
Where to source original video ideasDigital Marketing Trends - Experts Insights on How to Gain a Competitive Edge
Digital Marketing Trends - Experts Insights on How to Gain a Competitive EdgeDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.FullSail: HOF - Presentation Phil Pallen
From FullSail University's Creative Presentation Hall Of fame Assignment
Recently uploaded (20)
Your Path to Profits - The Game-Changing Power of a Marketing OS for Your Bus...
Your Path to Profits - The Game-Changing Power of a Marketing OS for Your Bus...
Your Path to Profits - The Game-Changing Power of a Marketing - Daniel Bussius
Your Path to Profits - The Game-Changing Power of a Marketing - Daniel Bussius
DMF Portfolio Piece Smart Goals - Artist Management.docx
DMF Portfolio Piece Smart Goals - Artist Management.docx
The New Era Of SEO - How AI Has Changed SEO Forever - Danny Leibrandt
The New Era Of SEO - How AI Has Changed SEO Forever - Danny Leibrandt
34-Rahul-Mande.pdf PROJECT REPORT MBA 4TH SEMESTER
34-Rahul-Mande.pdf PROJECT REPORT MBA 4TH SEMESTER
Coca Cola Branding Strategy and strategic marketing plan
Coca Cola Branding Strategy and strategic marketing plan
How to use Short Form Video To Grow Your Brand and Business - Keenya Kelly
How to use Short Form Video To Grow Your Brand and Business - Keenya Kelly
The Old Oak - Press Kit - Cannes Film Festival 2023
The Old Oak - Press Kit - Cannes Film Festival 2023
20221005110010_633d63baa84f6_learn___week_3_ch._5.pdf
20221005110010_633d63baa84f6_learn___week_3_ch._5.pdf
SEO Master Class - Steve Wiideman, Wiideman Consulting Group
SEO Master Class - Steve Wiideman, Wiideman Consulting Group
Core Web Vitals SEO Workshop - improve your performance [pdf]
Core Web Vitals SEO Workshop - improve your performance [pdf]
10 Videos Any Business Can Make Right Now! - Shelly Nathan
10 Videos Any Business Can Make Right Now! - Shelly Nathan
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge
Digital Marketing Trends - Experts Insights on How to Gain a Competitive Edge
Prioritization-Investment-Impact.pdf
- 1. Prioritization: Investment/Impact TIME DRAINS LOW HANGING FRUIT ROI CENTER BIG BETS IMPACT INVESTMENT