ADP wanted to highlight its expertise beyond payroll and establish itself as a leader in human capital management. It revamped its LinkedIn Company Page by adding new images and content from sources like case studies and industry blogs. Engagement increased dramatically, with followers doubling in a year to 85,000 and impressions rising from 300 to 1.3 million per month. The share of non-employee followers grew from 30% to 70%, showing the company successfully expanded its reach and established itself as a thought leader through its LinkedIn presence.
Build Your LinkedIn Recruiting Strategy for State & Local Government [Webcast]LinkedIn Talent Solutions
Learn the tools and tactics used by other government agencies on social media to generate interest in career opportunities. To learn more about LinkedIn Talent Solutions, visit us at business.linkedin.com/talent-solutions
This playbook shares insights in to the various Social Networks being used by Recruiters to Hire Professionals. Also, this playbooks shares 5 success factors for attracting candidates on Social Networks.
We launched the LinkedIn Inspiration Index to find out how inspired our members are. With nearly 100,000 responses so far, we’ve found some pretty amazing insights about professional inspiration. Find out more: http://blog.linkedin.com/2013/08/14/linkedin-inspiration-index-these-are-the-most-inspired-professionals-in-the-world-slideshow
The recruitment landscape is changing – fast. The power and reach of social media has seen recruiters go from Rolodexes and cold calling to engaging warm candidates within minutes of finding them online. At the same time, candidates have more career choices, clients have more channels to research potential partners and competition for great talent is stiff.
How can you stay ahead in this new context? The answer lies in leveraging the enormous possibilities of social recruiting. And to do this, you need the right tools at your fingertips.
With more than 364 members worldwide and tools designed specifically for recruiters, LinkedIn is the modern recruiter’s essential partner.
Right now is the perfect time to start using LinkedIn to grow your business. View the SlideShare now for a snapshot introduction to LinkedIn Talent Solutions. Learn:
• How the recruitment landscape has changed.
• How recruiters can use social networks to their advantage.
• How LinkedIn works – profiles, Company Pages and Career Pages explained.
• How you can use LinkedIn to successfully grow your business.
Build Your LinkedIn Recruiting Strategy for State & Local Government [Webcast]LinkedIn Talent Solutions
Learn the tools and tactics used by other government agencies on social media to generate interest in career opportunities. To learn more about LinkedIn Talent Solutions, visit us at business.linkedin.com/talent-solutions
This playbook shares insights in to the various Social Networks being used by Recruiters to Hire Professionals. Also, this playbooks shares 5 success factors for attracting candidates on Social Networks.
We launched the LinkedIn Inspiration Index to find out how inspired our members are. With nearly 100,000 responses so far, we’ve found some pretty amazing insights about professional inspiration. Find out more: http://blog.linkedin.com/2013/08/14/linkedin-inspiration-index-these-are-the-most-inspired-professionals-in-the-world-slideshow
The recruitment landscape is changing – fast. The power and reach of social media has seen recruiters go from Rolodexes and cold calling to engaging warm candidates within minutes of finding them online. At the same time, candidates have more career choices, clients have more channels to research potential partners and competition for great talent is stiff.
How can you stay ahead in this new context? The answer lies in leveraging the enormous possibilities of social recruiting. And to do this, you need the right tools at your fingertips.
With more than 364 members worldwide and tools designed specifically for recruiters, LinkedIn is the modern recruiter’s essential partner.
Right now is the perfect time to start using LinkedIn to grow your business. View the SlideShare now for a snapshot introduction to LinkedIn Talent Solutions. Learn:
• How the recruitment landscape has changed.
• How recruiters can use social networks to their advantage.
• How LinkedIn works – profiles, Company Pages and Career Pages explained.
• How you can use LinkedIn to successfully grow your business.
You ARE your brand! Words of wisdom from LinkedIn’s Paul LovieBassem Ghali
Keynote Paul Lovie of LinkedIn brought 20 tips to the table in his session for online marketers looking to amplify their brand on LinkedIn. Presenting to a packed auditorium at the Ted Rogers School of Business Management, Lovie talked about the thinning line between personal and business brands and how your company’s brand is YOUR brand.
LinkedIn and its Social Media Marketing perks - NativedgeNativedge
Linkedin is a great platform for your business to connect and network with other business and recruit qualified able workers Find out all the things you can do on Linkedin in this very thought-provoking piece.
Two LinkedIn ambassadors headed to Blacksburg, VA in June for the first LinkedIn Live event – a gathering for small businesses and local professionals to share ways to grow their business using LinkedIn.
A total of 150 Founders, CXOs, VPs, and Directors attended the half-day event, which featured panels and workshops by local LinkedIn experts and business leaders. In addition to these interactive sessions, the LinkedIn team presented data-driven insights into the region’s growth and talent pools.
With its entrepreneurial zest and strong source of highly educated talent (as illustrated by the above presentation), it’s no surprise that Blacksburg has been identified as a leading regional economic center.
To learn more about the LinkedIn perspective on the area, check out "Insights on the Local LinkedIn Network: Roanoke-Blacksburg": http://www.slideshare.net/LinkedIn-SMB/insights-on-the-local-linkedin-network
Want to learn more about LinkedIn Live? Contact us here: live@linkedin.com
Winners of the LinkedIn Economic Graph ChallengeLinkedIn
When we launched the LinkedIn Economic Graph Challenge in October 2014, our goal was to work with the best researchers across the U.S. to help solve some of the world’s most pressing issues of our time, using LinkedIn data. We have selected 12 finalists to work with us. Each team submitted a compelling proposal to utilize LinkedIn data to create economic opportunity. These teams aim to solve problems as diverse as closing employee skill gaps, achieving municipal economic improvements and relieving inequality in the labor market. Their results could potentially positively impact millions of people.
More at http://economicgraphchallenge.linkedin.com
Talent leaders gathered from around the globe to learn and share recruiting best practices. Here are some of the most inspirational stories and soundbites heard at Talent Connect San Francisco and London.
Continue your talent acquisition transformation at Talent Connect 365: http://linkd.in/1z8YEaf
Yoshiko Matsui, Sr. Manager of Talent Acquisition at City of Seattle, and LinkedIn’s Amanda Canvasser will fill you in on the latest insights and best practices in recruiting for state and local government.
For more resources visit our website at business.linkedin.com/talent-solutions and follow us on Twitter @HireOnLinkedIn.
I ran a webinar for recruiters in November 2014, reviewing some ideas around social media and social recruiting strategy for 2015.
I could have talked all about this (and I often do!). Instead I threw some ideas out there to help recruiters focus on real goals, strategies and tactics. Thanks APSCo for your support on this webinar.
You ARE your brand! Words of wisdom from LinkedIn’s Paul LovieBassem Ghali
Keynote Paul Lovie of LinkedIn brought 20 tips to the table in his session for online marketers looking to amplify their brand on LinkedIn. Presenting to a packed auditorium at the Ted Rogers School of Business Management, Lovie talked about the thinning line between personal and business brands and how your company’s brand is YOUR brand.
LinkedIn and its Social Media Marketing perks - NativedgeNativedge
Linkedin is a great platform for your business to connect and network with other business and recruit qualified able workers Find out all the things you can do on Linkedin in this very thought-provoking piece.
Two LinkedIn ambassadors headed to Blacksburg, VA in June for the first LinkedIn Live event – a gathering for small businesses and local professionals to share ways to grow their business using LinkedIn.
A total of 150 Founders, CXOs, VPs, and Directors attended the half-day event, which featured panels and workshops by local LinkedIn experts and business leaders. In addition to these interactive sessions, the LinkedIn team presented data-driven insights into the region’s growth and talent pools.
With its entrepreneurial zest and strong source of highly educated talent (as illustrated by the above presentation), it’s no surprise that Blacksburg has been identified as a leading regional economic center.
To learn more about the LinkedIn perspective on the area, check out "Insights on the Local LinkedIn Network: Roanoke-Blacksburg": http://www.slideshare.net/LinkedIn-SMB/insights-on-the-local-linkedin-network
Want to learn more about LinkedIn Live? Contact us here: live@linkedin.com
Winners of the LinkedIn Economic Graph ChallengeLinkedIn
When we launched the LinkedIn Economic Graph Challenge in October 2014, our goal was to work with the best researchers across the U.S. to help solve some of the world’s most pressing issues of our time, using LinkedIn data. We have selected 12 finalists to work with us. Each team submitted a compelling proposal to utilize LinkedIn data to create economic opportunity. These teams aim to solve problems as diverse as closing employee skill gaps, achieving municipal economic improvements and relieving inequality in the labor market. Their results could potentially positively impact millions of people.
More at http://economicgraphchallenge.linkedin.com
Talent leaders gathered from around the globe to learn and share recruiting best practices. Here are some of the most inspirational stories and soundbites heard at Talent Connect San Francisco and London.
Continue your talent acquisition transformation at Talent Connect 365: http://linkd.in/1z8YEaf
Yoshiko Matsui, Sr. Manager of Talent Acquisition at City of Seattle, and LinkedIn’s Amanda Canvasser will fill you in on the latest insights and best practices in recruiting for state and local government.
For more resources visit our website at business.linkedin.com/talent-solutions and follow us on Twitter @HireOnLinkedIn.
I ran a webinar for recruiters in November 2014, reviewing some ideas around social media and social recruiting strategy for 2015.
I could have talked all about this (and I often do!). Instead I threw some ideas out there to help recruiters focus on real goals, strategies and tactics. Thanks APSCo for your support on this webinar.
LinkedIn is the best social platform for generating leads. LinkedIn is a very powerful network for extracting leads for businesses. Our LinkedIn Data Extractor Tools is the best solution for scraping leads data from LinkedIn and save into CSV & ECXEL sheets. LinkedIn Sale Navigator Extractor
When you think of social networks, Facebook or Twitter is probably the first thing that comes to mind -- but they’re not the only game in town. There’s another popular platform that’s used by 332 million people worldwide and gains two new members every second. At least 40 percent of its users check the site’s activity daily and more than eight percent visit during work hours. What site is it? LinkedIn.
What is it about LinkedIn that makes it such a popular site for networking and what does the future hold for the company and its members? Let’s find out.
The Verdict: Social media in the legal sectorFTI Consulting
Welcome to The Verdict, FTI Consulting’s inaugural study into the way that corporate law firms engage on social media. Using the proprietary model developed by FTI Consulting's Digital team we have analysed the social media performance of the UK Top 30 firms.
The report provides a ‘League’ table of the best performing firms on social media, covering three categories:
• Presence – followers and output (e.g. Tweets and Posts)
• Impact – levels of engagement from the social media output
• Quality – use of imagery or hashtags
Click on the link below to read the full report and see which firms are leading the way in social media. The report also features interviews with Heads of Communications at Allen & Overy, Baker & McKenzie and Eversheds.
Presentation delivered at a special Identity event on March 22, 2016. We discussed LinkedIn strategies for business-to-business companies and professional services firms.
LinkedIn Sale Navigator Extractor is the most advanced LinkedIn scraper software that can collect data about prospects like Name, Email, Phone Number, Address, Website, Country, Skills, and etc. LinkedIn Sale Navigator Extractor has many filters and features. These features allow you to get more commercial and active data about potential customers.
Atlas Webinar: How websites and social media work togetherAtlas Integrated
Ben Wright, Atlas’ CEO, discusses the relationships your website should have with Social Media, present how social platforms are moving toward becoming websites, and give seven concrete examples of how you can build high performing linkages between each medium.
Our new whitepaper highlights the benefits that a company can reap from developing a structured ecosystem approach to the platform, backed up with a strong editorial strategy for the Company and Group discussion spaces.
In addition, the whitepaper discusses community management strategies on LinkedIn.
LinkedIn: An Evolving Platform for Big BrandsCritical Mass
Over the last several years, LinkedIn has evolved from a networking site to a unique publishing and marketing platform. In this Critical Mass POV, we explore what some brands are doing differently and examine some best-in-class examples and processes.
Platform business model acts like an interface between consumer & producer. This model is used by many renowned & start-up companies. This helps in evolving the business by providing more value to customer. Industry have a strong incentive to evolve towards business model that enable them to gain access to additional data about their customers, data that’s not more broadly available to the platform owner. The result will be an increasing emphasis on the data dimension of business model evolution where participants can focus on persuading customers to share more of their data in return for providing more descriptive, predictive and prescriptive value to the customer. Now the data platform model will be able to focus tightly on the areas where they have the greatest differentiation to provide world class complementary products and services conveniently and reliable to their customer. In this paper differentiation between Linear & Platform business model is elaborated. LinkedIn have adapted the business platform strategy connecting organization & professional across nation to share their portfolio with other professional connected through LinkedIn.
LinkedIn. Why you Should be Part of the 200+ million people using it, by Soph...Sophia Fantis
An article I wrote about for People and Work Magazine. The magazine of the Cyprus Human Resource Management Association (CyHRMA). This article was found in Issue 37, July 2013.
1. Marketing Solutions ADP Case Study
Surfacing thought leadership
ADP is known to many through its long history of providing
payroll solutions to organizations around the world. But ADP
is increasingly viewed as a leading provider of Human Capital
management services.ADP’s digital team was among the first
to articulate this evolution by highlighting the company’s
deep knowledge and expertise in human resources,
employee benefits, talent management, business processing
outsourcing, time management, and of course, payroll.
“We wanted to drive genuine thought leadership beyond ‘oh
yeah, that’s the payroll company,’” says ChelseaMarti, ADP’s
Social Media Director. With minimal presence on social
networks, the company focused first on expanding its online
profile. “We saw a natural fit with LinkedIn, and the
opportunity to drive value for ADP,” Marti adds. “We’re a
business thatsells to other businesses,so the intersection for
us and our audience is obviously LinkedIn.”
Gathering content and enlisting third-
party voices
A year ago, ADP had a LinkedIn Company Page, but the
page had scant content and was updated infrequently. ADP
also discovered that there were several other Company
Pages for various ADP business units and regions,butthere
was no concerted effort to connect the pages and post
consistentcontent.
Challenge
Raise the profile of the ADP brand
Highlight company expertise beyond payroll and
benefits administration
Increase engagement and viral reach
Solution
LinkedIn Company Page
Targeted Status Updates
Why LinkedIn?
B2B focus and audience
Social tools promote content sharing
Customization of Company Pages helps build
brand image
Results
In one year,ADP CompanyPage followers
double to 85,000
CompanyPage impressions increasefrom
300/month to 1.3 million/month
Non-employee followers of ADP LinkedIn
Company Page are now 70 percent of audience
LinkedIn is the number-one social reference
back toADP.com
ADP Case Study
Highlighting thought leadership
with LinkedIn Company Pages