Games Time is an independent video game development company creating a new game called "Lost in the Maze of Time" about time travel between different historical periods. They are seeking a bright person to help promote and market the game within four weeks to test if they are suitable for the job. The game aims to inform players about history while entertaining, but they want advice on ensuring it does not promote violence. As they are new to mobile gaming, the candidate would provide guidance on social media marketing strategies and developing a dedicated website.

1. AQA GCSE Media Studies
Unit 1 Investigating the Media
Exam Topic: Promotion and Marketing
of Video Games
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© ZigZag Education, 2013 1

2. Preliminary Material
Make sure you are
familiar with the
Preliminary material
before you start!
Games Time siouxsie@gamestime.co.uk
22b Baker Street http://www.gamestime.co.uk
Norwich
NR03 0SC
April 2014
WANTED:Bright young person to work in our Promotion and Marketing Department to create a campaign
for the release of our new game, Lost in the Maze of Time.
We are an independent games development company and have a fantastic new game that we are hoping
to get published. As well as helping us to promote and market this game, we are also going to need help
developing our online identity.
Our game is about time travel and features either a male or female character who has got lost in time and
needs to find out in which time period they belong. The character will have various challenges and puzzles
to complete in different historical periods in order to complete the game. The historical periods will
include Stone Age Britain, Tudor England, Victorian England, Germany 1934 (rise of fascism), 9/11 and
3030 (future). The aim of the game is to help inform gamers of these historical periods while they are
having fun playing the game. We are hoping to promote this game to a mass audience, male and female
above the age of 13.
However, we are a little concerned about recent media controversy regarding violence in video games. We
would also require you to look into this matter for us, to ensure that we do not promote violence within
our game.
It will be available on mobile and console devices. As we have not yet entered the mobile market, we
would like advice on the best way of marketing and promoting using social networking. We will also
require help in developing a dedicated home page for our game.
You have to work quickly, effectively and creatively to plan the promotion and marketing campaign within
four weeks, whereupon we will give you four tasks to complete to see if you are suitable for the job.
Contact me via the email address above.
Regards,
Siouxsie Strange
Managing Director
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3. Mock Exam
1 hour 30 minutes
Exam conditions
Teacher will assess
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4. Note down any areas which you may need to revise and develop.
Plenary
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