This live webinar goes through the steps of how MakeMyTrip.com engaged OSSCube to completely modernize their website and help them become one of the top online travel companies in the world. Zend Server and Zend Studio were used to expedite the entire project for what has now become arguably the largest Drupal implementation to date.

1. OSSCube & Zend Presents
Legacy to Industry Leader:
A modernization case study
May 27, 2015

2. Our Speakers
Rakesh Kumar
VP of Technology
OSSCube
Jim Reiss
Senior VP Worldwide Sales
Zend Technologies

3. • OSSCube is world’s only Zend Center of Excellence
• Certified developers with ongoing training
Our Partnership

4. Case Study -
Mission critical application Modernization
using Open source CMS Framework

5. © 2015 OSSCube LLC. All rights reserved. OSSCube confidential
The Problem
• One of top travel websites in the world
• Business growth inhibited by home grown legacy systems
• Long cycle from content creation to publishing
• Marketing/content team and SEO totally dependent on IT
team for content publishing and page meta information
management
• Legacy application for content creation and conversion to
HTML.
• Static HTML generated from Legacy CMS. Very difficult to
experiment with new ideas due to long creation->production
life cycle

6. © 2015 OSSCube LLC. All rights reserved. OSSCube confidential
The Solution
•OSSCube:
• Designed “n” scalable system to support business growth
goals
• Created the largest Drupal implementation
• Generate 3 million+ pages dynamically
• Sub-second performance with multiple pictures & videos
• Give control in the hand of marketing team to publish
content. Shorten the timeline from content creation to
content publishing.
• Powerful tool for SEO team to effectively manage page
meta details without IT team involvement

7. © 2015 OSSCube LLC. All rights reserved. OSSCube confidential
Business Value
• Content team (Marketing):
• Significantly shorten content creation -> publishing life cycle
• Experiment with new ideas. Take a new page online, promote and take
it down after getting the required result
• Manage content life span, redirection (301 or 302)
• Responsive design for different devices
• Role management. Only authorized staff can create and/or publish
content.
• WYIWYG interface for content creation/editing
• Manage content publishing schedule through content scheduler
• SEO Team (Marketing):
• Dynamically manage the keywords and meta information of pages
• Manage content from search engine promotion stand point
• High performance leading to better SEO ranks

8. © 2015 OSSCube LLC. All rights reserved. OSSCube confidential
Business Value
•IT:
• Significantly less overhead. Focus on managing the
platform rather than supporting marketing team in content
management and publishing
• Robust and scalable platform
• Ease of finding right resources for managing the platform
• Centralized content distribution to different media. API
support was created to facilitate content consumption in
different devices
• High performing with sub-second response time

9. © 2015 OSSCube LLC. All rights reserved. OSSCube confidential
The Stack
•Technical highlights
• LAMP based Platform
• Drupal 7 used as the CMS Framework
• Near real time content publish
• Content/data replication across datacenters
• Memcache for content caching. All content served from
cache minimizing the database hits
• Database scale out through replication with R-W load
balancing
• Zend server for profiling and root cause analysis (Dev.
Environment)
• Zend Studio as IDE (Dev. Environment)

10. © 2015 OSSCube LLC. All rights reserved. OSSCube confidential
Deployment Architecture

11. Results
• Today, MakeMyTrip.com benefits from:
‒ Alexa ranking < 700
‒ Sub-second page load speed
‒ Dynamic, up-to-date content
‒ Better content control
‒ Responsive design for multiple devices
• Business Value
‒ Increase web traffic
‒ Better customer satisfaction
‒ Repeat customers
‒ Scalable, add unique pages

12. Intro to Zend:
Jim Reiss

13. Zend and Open Source PHP
• Primary global commercial OSS entity behind PHP
• Zend’s founders co-authored PHP and Zend remain a
key contributor
• Zend’s current contributions to open source PHP have
global impact:
‒ PHP 7 is built on Zend’s PHP NG engine – and it’s lightning
fast! (releasing late 2015)
‒ Zend Framework 3 will be released this year as well
‒ Apigility is in use by hundreds of thousands, building API-
centric business-critical applications
‒ Eclipse PDT for PHP – the #1 OSS IDE for PHP

14. The Professional PHP Distribution
with Advanced Value-add Capabilities

15. The Complete Zend
Enterprise PHP Solution
Design Develop Test Deploy Maintain
Zend Server with Z-Ray
Zend Studio
Zend Framework
Apigility
Professional Services, Support, Training and Certification
Zend Guard

16. Why Zend Server over OS PHP?
• The better ROI is to have developer focus and development
investment in the company’s application, not in core PHP.
• Zend Server is a battle-hardened PHP distribution, supported by the
only commercial entity behind PHP, long after the OSS community
discontinues support
• Zend Server capabilities far exceed native OSS PHP. These value-
add capabilities allow you to optimize your application, automate
releases and dynamically scale as your business demands
• Using Zend throughout the application lifecycle reduces waste,
improves delivery speed, improves performance and reduces risk –
increasing customer satisfaction
• Zend Enterprise PHP is ultimately cheaper than free open source
PHP – better TCO, with lower risk

17. The Professional PHP Distribution with Advanced Value-add Capabilities

18. Conclusion

19. Summary
• Open source is enterprise ready
– Secure
– Innovation
– Fast time to market
– Reduced TCO
• Zend is a proven environment for creating mission
critical applications
• OSSCube is a global solution provider that can design,
develop and support mission critical applications

20. What Can We Do for You?
Modernization
Mobilization
eCommerce
Big Data &
Analytics
Cloud

21. www.OSSCube.com
Info@OSSCube.com
1-888-967-7282
www.Zend.com