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1© Business Expert Press 978-1-94784-317-2 (2018) Expert Insights
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1
Leading in a Disruptive
VUCA World
“There are two things we can say with certainty about the
future: it will be different, and it will surprise. Now, more
than ever, leaders have to navigate unfamiliar, ­challenging
times, a quickening pace of change, increasing expecta-
tions, and a rising tide of rapidly-evolving conditions. This
new and different environment (VUCA) is challenging
leaders to find new ways to lead their organizations and
achieve sustained success. And, because of these circum-
stances, there is a thirst for leadership, yet leaders face a
whirlwind environment laden with remarkable opportuni-
ties and daunting challenges through which to lead their
people and organizations.”
—Prof Sattar Bawany et al. (2016),
Co-author, “2016 Research on Trends in Executive
­Development: A Benchmark Report”
Abstract: Effective leadership is the process of impact-
ing and influencing people to achieve the desired results
and prepare for the future. Leading in today’s highly dis-
ruptive and increasingly VUCA-driven world (volatile,
uncertain, complex, and ambiguous) is becoming much
more challenging, hence effective leadership today is
becoming increasingly important.
Today, many individuals and organizations across the
globe are exploiting this change to disrupt every industry.
Uber, Alibaba, Airbnb, Netflix, and Tesla are just a few
famous examples of companies that have transformed
our lifestyles including the way we travel, shop, and stay,
and there are many more.
The purpose of this article is to share various best
practices approaches and frameworks to better prepare
our next generation of leaders so as to succeed in our
increasingly VUCA business environment by leading and
engaging their people to success.
Keywords: Ambiguous; Complex; Disruption;
Leadership; Uncertain; VUCA; Volatile
Prof Sattar Bawany is the CEO of
the Centre for Executive Education
(CEE). He is also concurrently the
Regional Managing Director & C-Suite
Master Executive Coach of Executive
Development Associates (EDA) in Asia
Pacific. He is also the Adjunct Professor
of Leadership and member of the
Advisory Board of the Curtin Graduate
School of Business (CGSB) of Curtin
University, Australia.
Email: sattar.bawany@cee-global.com
Website: www.cee-global.com
LinkedIn: www.linkedin.com/in/
bawany
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Leading in a Disruptive VUCA World
2
Introduction: Living in Today’s Age
of Digital Disruption
Disruption has and will continue to fun-
damentally change the way we live and
work. Today’s society, including businesses,
­government, and individuals, are respond-
ing to shifts that would have seemed unimag-
inable or unthinkable even a few years ago.
Artificial intelligence (AI) and robotics are
reinventing the workforce and will continue
to impact the workplace for many years to
come. Drones and driverless cars are trans-
forming supply chains and logistics result-
ing in enhancing the quality of life. The
changing consumer behavior including
preferences and expectations, particularly
those from the millennial generation (or bet-
ter known as Gen Y), as well as that of digi-
tal natives, also known as Gen Z (those born
between 1995 and 2010), who have grown
up in a completely digital world. They
have altered the consumption patterns and
demand for everything from transportation,
travel, accommodation, education, and life-
style pursuits.
Research by Centre for Executive Educa-
tion and many other organizations, we
have found that the majority of businesses
and their leaders aren’t prepared for the
coming age of disruption—and sadly we
believe many of the unprepared won’t sur-
vive in the highly disruptive, intensely vol-
atile, uncertain, complex, and ambiguous
world.
Technology has long been acknowl-
edged as a disruptive force that has radi-
cally changed the nature of work, business,
and society in general. In the nineteenth
century, the Industrial Revolution altered
the world and how business was being
managed profoundly and permanently.
Then came electrification, the automobile,
and mass production, just to name a few
massive technological changes, that has
reshaped the twentieth century. In today’s
twenty-first century, powerful digital tech-
nologies and the rise of Internet connec-
tivity have created a knowledge-driven
economy, which has revolutionized to a
larger extent and made a great impact and
profound changes in human history toward
the way we work, live, and do business
every day.
We have seen a vast range of
ever-improving advanced technologies
that are driving the disruptive innovation
that will continue to change our world
and define our world. Advanced technolo-
gies can simply be defined as emerging
technologies that may enable new ways
of doing business that result in more eco-
nomical consumer trade-offs as well as
improving employees’ productivity and
enhancing the organization’s sustainabil-
ity in the longer term. Disruptive innova-
tion, a term coined by Harvard Business
School Professor Clayton Christensen,
describes “a process by which a product
or service takes root initially in simple
applications at the bottom of a market and
then relentlessly moves up market, even-
tually displacing established competitors”
(­Christensen Bower, 1995).
The way we live and work is about to go
through a profound change. For some coun-
tries, this has already been happening for
quite some time now. The rapid advances
in many technologies are expected to con-
tinue disrupting many of the industries
in the various economies, and the impact
will be felt across the globe. Yet from the
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Leading in a Disruptive VUCA World
Given how extensively the phrase “dis-
ruptive innovation” has been invoked in
the last 20 years, Christensen revisits that
most famous of innovative ideas in the arti-
cle, “What Is Disruptive Innovation?” pub-
lished in the December 2015 issue of the
Harvard Business Review. He asserts that
the concept of Disruptive Innovation that
has proved to be a powerful way of think-
ing about innovation-driven growth: “Many
leaders of small, entrepreneurial compa-
nies praise it as their guiding star; so do
many executives at large, well-established
organizations, including Intel, Southern
New Hampshire University, and Salesforce.
com” (Christensen, Raynor, and McDonald,
2015). Regrettably, Christensen believes
that the disruption theory is in danger
of becoming a victim of its own success.
Despite broad dissemination, the theory’s
core concepts have been widely misunder-
stood and its basic tenets frequently misap-
plied. Furthermore, essential refinements
in the theory over the past 20 years appear
to have been overshadowed by the popular-
ity of the initial formulation.
The root causes of these transformative
trends, which are driving this current wave
of disruption, include that of technology,
globalization, and demographic change. We
need to understand how the interaction
between these forces, which has defined the
present and will continue to shape the future
by their impact on businesses, economies,
industries, societies, and individual lives.
Demystifying VUCA: What It Means
and Why It Matters
Today, we have to acknowledge that no
matter where we live, work, or manage our
businesses, there are lots of uncertainties
around us and these could be a result of
political, economic, societal, and cultural
forces. Across many industries, a rising
tide of volatility, uncertainty, and business
complexity is roiling markets and changing
the nature of competition (Doheny, Nagali,
and Weig, 2012).
VUCA is an acronym that emerged from
the U.S. army (Whiteman, 1998). They
described the environment as a VUCA
world, meaning that it was Volatile, Uncer-
tain, Complex, and Ambiguous. It describes
the “fog of war”—the chaotic conditions that
are encountered on a modern battlefield.
Its relevance to leaders in business is clear,
as these conditions are highly descriptive
of the environment in which business is
conducted every day.
It is a challenging and rapidly changing
and evolving business environment where
not all the facts or interrelationships can
possibly be known or identified. Leaders
will often have to operate or make decisions
without having all the facts or fully under-
standing the forces that may be influencing
a situation or a business problem. Hence,
there is a need for leaders to develop and
demonstrate relevant skills and compe-
tencies so as to operate in this new normal
and embrace this ambiguity and lead their
organization to success with the right strat-
egy and vision despite the chaotic environ-
ment that they are operating in.
However, leadership as usual, including
creating a vision, is not enough in a VUCA
world. Leaders would need to understand
the following implications of the character-
istics of VUCA on their organization and its
relevance to today’s workplace is clear, as
these conditions are highly descriptive of
the environment in which business is con-
ducted every day:
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Leading in a Disruptive VUCA World
4
Volatile
Things change unpredictably, suddenly,
extremely, especially for the worse. There
is a phenomenal increase in four aspects
of changes we face today—type, speed, vol-
ume, and scale. Challenges faced are unex-
pected and mostly of unknown duration.
We can overcome these challenges by gain-
ing knowledge and being well prepared
with necessary information and resources.
Uncertain
As a result of volatility, we are unable to pre-
dict future events. Important information is
not known or not definite; doubtful, unclear
about the present situation and future out-
comes; not able to be relied upon. Today’s
business environment is constantly chang-
ing especially in this new age of technology.
There is a need to keep up with the times
and stay relevant. We, therefore, need to
invest in information and this works best in
conjunction with structural changes allow-
ing organizations to reduce with certainty.
Complex
Many different and connected parts: mul-
tiple key decision factors, the interaction
between diverse agents, emergence, adap-
tation, coevolution, weak signals. Many sit-
uations consist of various interconnected
parts and variables. Being well-informed
of all these various parts can be extremely
overwhelming and more often than
not technical too. Organizations should
develop specialists that are better able
to deal with such complex issues. Build-
ing upon resources that are adequate to
address complexity can go far in the suc-
cess of an organization as well.
Ambiguous
Open to more than one interpretation; the
meaning of an event can be understood
in different ways. Casual relationships
are completely unclear as no precedent
exist forcing you to face unknown factors.
In order to tackle the issue of ambiguity,
organizations should experiment and take
calculated risks. Generating hypothesis
and testing them allows the business to be
careful in new ventures ultimately allow-
ing them to learn from these investments.
Leading in a world that is volatile, uncer-
tain, complex, and ambiguous not only pro-
vides a challenging environment for leaders
to operate and for executive development
programs to have an impact, it also provides
a much-needed range of new competencies.
The new reality is resulting in the realiza-
tion that new and different capabilities are
needed to succeed (Bawany, 2016).
The Impact of VUCA on
Organizational and Leadership
Effectiveness
The once identifiable boundaries of our
marketplaces and industries have become
permeable. Now they shift continuously,
sometimes slowly, sometimes quickly, but
always feeling slightly beyond our grasp.
In this new business environment, leaders
realize that a sustainable future is only pos-
sible if organizations can sense, adapt, and
respond to change; if they can help their
organizations evolve with an evolving world.
Leading in the future has seen a com-
mon theme emerge—managing challenges
in a business environment that is disrupted
and predominantly digital. Technologi-
cal advancements in artificial intelligence,
robotics, sharing platforms, and the Internet
of Things are fundamentally altering busi-
ness models and industries. These changes
are often not only alien to businesses; they
are taking place at an unprecedented speed.
How do we equip and transform the next
generation of leaders with the relevant skills
and competencies to meet these challenges?
Today, a new set of digital business
and working skills is needed. Compa­nies
should focus more heavily on career strat-
egies, talent mobility, and organizational
ecosystems and networks to facilitate both
individual and organizational reinvention.
The problem is not simply one of reskill-
ing or planning new and better careers.
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5
Leading in a Disruptive VUCA World
Instead, organizations must look at leader-
ship, struc­tures, diversity, technology, and
the overall employ­ee experience in new
and exciting ways.
The reality remains that VUCA world
is not going to disappear anytime soon. In
fact, it is going to be more intensified in the
years to come. The chaotic new normal in
business is real. The global financial crisis
of 2008 to 2009 has rendered many business
models obsolete, as organizations from var-
ious industries throughout the world fell
into turbulent environments. Businesses
have been impacted at the same time by
technological developments such as social
media, which has exploded, as well as an
aging workforce in some economies, simul-
taneous growth of population in other
countries, and global disasters that dis-
rupted lives, economies, and businesses.
This new normal VUCA environment is
impacting organizations to the extent that
their leaders’ current set of skills and com-
petencies may no longer be relevant to
driving the organization to success. There
is a need to continually reassess their
readiness and develop the necessary set of
competencies for them to lead in this vola-
tile, unpredictable landscape. Leadership
agility and adaptability along with cogni-
tive readiness, which are crucial leadership
skills, are now required if organizations
are to succeed in this VUCA world. We will
review this further in a later section.
It is evident that impact of the technolog-
ical change will continue to be relentless in
view of the constant shifting of the various
business environmental forces. Leading in
VUCA times becomes increasingly about
creating moments of clarity and focus,
while at the same time being proactive
and keeping an eye on what is shifting and
being prepared to respond to it. Reacting
without having any vision, leaves people
feeling confused and demotivated.
The Trends in Executive Development
survey has been conducted by Executive
Development Associates, Inc. (EDA) approx-
imately every two years since the early
1980s, and 2016 was the first time that creat-
ing a compelling vision and engaging others
around it had been the number one trend.
Research has shown that creating a
vision is difficult for most leaders, and cre-
ating a compelling vision is profoundly dif-
ficult for almost all of them. (Hagemann
and Bawany, 2016a).
In her latest book, Leading with Vision: the
Leader’s Blueprint for Creating a Compelling
Vision and Engaging the Workforce, ­Bonnie
Hagemann, CEO of EDA, has correctly
identified the crucial business challenge
today, that leaders are facing a ruthless,
competitive climate, and to navigate a the
successful route through these volatile,
uncertain, complex, and ambiguous times
requires a new, more thoughtful, and rel-
evant approach. The rapid changes will
most likely accelerate. With this comes the
need to constantly adjust course and adapt
to be agile and purposeful and to engage
and develop the talents of everyone in the
business. The quantitative and qualitative
research indicates that there is a better and
much more effective way to do this going
forward—one that will ensure higher returns
for organizations in talent, innovation, and
competitiveness and that is connecting the
heart of your people to the vision or mis-
sion of the organization and ensuring that
they understand their role and feel a part
of bringing it to reality (Hagemann, Vetter,
and Maketa, 2017).
Developing the VUCA Prime
Leadership Competencies
The VUCA model is helpful in identify-
ing the internal and external conditions
that affect organizations today. The VUCA
Prime model (see Figure 1), developed by
Robert Johansen, distinguished fellow at
the Institute for the Future, flips the VUCA
model and focuses on the characteristics
and skills business leaders must develop
to counter the effects of a VUCA environ-
ment. Johansen proposes that the best
VUCA leaders have a vision, understand-
ing, clarity, and agility (Johansen, 2011).
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Leading in a Disruptive VUCA World
6
In the VUCA Prime model, volatility can
be countered with vision because vision is
even more vital in turbulent times. Leaders
with a clear vision of where they want their
organizations to be can better weather vol-
atile environmental changes such as eco-
nomic downturns or new competition by
making business decisions to counter the
turbulence while keeping the organiza-
tion’s vision in mind.
Uncertainty can be countered with under-
standing, the ability of a leader to stop, look,
and listen. To be effective in a VUCA envi-
ronment, leaders must learn to look and lis-
ten beyond their functional areas to make
sense of the volatility and to lead with vision.
Complexity can be countered with clar-
ity, the process to try to make sense of the
chaos. In a VUCA world, chaos comes swift
and hard. Leaders, who can quickly and
clearly tune into all of the minutiae associ-
ated with the chaos, can make better, more
informed business decisions.
Finally, ambiguity can be countered with
agility. Vision, understanding, clarity, and
agility are not mutually exclusive in the
VUCA Prime. Rather, they are intertwined
elements that help managers become
stronger VUCA leaders.
These skills and abilities are a far cry
from the more function-specific skills and
abilities leaders needed in the past to suc-
ceed. Business leaders must refocus their
leadership skills to hone these more strate-
gic, complex critical-thinking skills.
Cognitive Readiness—Beyond
Critical Thinking Competencies
The phrase “cognitive readiness” has its ori-
gin from the US military language, when it
was cited as one of five critical research areas
by the Office of the Deputy Under Secre-
tary of Defense for Science and Technology
(Etter, 2002). According to John Morrison and
J.D. Fletcher (2002), who offered one of its
first definitions, cognitive readiness describes
the mental preparation an individual must
establish and sustain, in order to perform
effectively in the complex and unpredictable
environment of modern military operations.
These conditions require that all military
personnel be able to think independently
Figure 1: The VUCA Prime Model
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Leading in a Disruptive VUCA World
and demonstrate mental, emotional, and
interpersonal maturity even under the
most stressful conditions. While these attri-
butes have always been valued within the
military community, new paradigms make
cognitive readiness competencies a neces-
sity (Becker and Schatz, 2010).
CognitiveReadinessisalsorelevantforthe
business world and is one of the crucial set
of competencies to lead in the VUCA world.
In this context, cognitive readiness could be
viewed as the preparedness and agility to
handle the situation at hand and still pre-
vail. Chief among the new VUCA-related
cognitive readiness competencies that lead-
ers need to develop is a high level of mental,
emotional, and interpersonal preparedness
for uncertainty and risk (Bawany, 2016).
Critical Thinking, the more common and
tactical of the thinking skills, involves stra-
tegic thinking, creative thinking, problem
solving, and decision making (See Figure 2).
It has been a hot topic for the past six years
in the EDA Research on Trends for Execu-
tive Development. In the 2016 Survey,
respondents also identified the importance
of developing cognitive readiness in order
to be able to effectively think critically.
Organizations are prioritizing the devel-
opment of cognitive readiness as the one
of priority for leading in a VUCA business
environment. This may reflect recognition
of its importance for current and emerging
leaders and a serious commitment to devel-
oping these mental capabilities, or it may
simply reflect curiosity about the latest
leadership development topic and a desire
to avoid being left behind. Either way, two
issues are present. First, organizations will
need to think creatively about the processes
they employ to accelerate the development
of cognitive readiness in high-potential or
next-generation leaders. Second, organiza-
tions may want to explain why, in practice,
Figure 2: Cognitive Readiness vs. Critical Thinking
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Leading in a Disruptive VUCA World
8
cognitive readiness is important to their
success and then define in much greater
depth their expectations and perspective of
the importance for their leaders to develop
and demonstrate effectively these next-
generation leadership competencies.
Elements of Cognitive Readiness
Competencies
Cognitive readiness can be viewed as
part of the advanced thinking skills that
make leaders ready to confront whatever
new and complex problems they might
face. As stated earlier, cognitive readiness
is the mental preparation that leaders
develop so that they, and their teams, are
prepared to face the ongoing dynamic,
ill-defined, and unpredictable challenges
in the highly disruptive and VUCA-driven
business environment.
EDA has identified the seven key cogni-
tive readiness skills collectively known as
Paragon 7, as depicted in Figure 3, which
develop, enhance, or sustain a leader’s ability
to navigate successfully in this new normal.
The descriptors of each of these seven
cognitive readiness competencies can be
seen in Table 1.
Figure 3: Paragon 7 Elements of Cognitive Readiness Competencies
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Leading in a Disruptive VUCA World
Intuition Problem Solving Adaptability Communication
Intuition comes from
your“fast thinking”
(elephant) cognitive
system.
Intuition is fast;
our minds quickly
generate intuitive
judgments without
active deliberation.
We all use intuition—
especially under VUCA
conditions—but our
intuition isn’t always
reliable. It’s important
to know when it can be
trusted and how to best
use it.
Problem solving is an
analytical approach
to resolving difficult
issues.
Problem solving
relies upon three
factors: subject-matter
knowledge, motivation,
and problem-solving
“meta-skill,”which is a
mental list of problem-
solving techniques
and decision strategies
typically associated with
critical thinking and
decision analysis tools.
Adaptability is the
ability and willingness
to change with
shifting conditions.
Adaptability is the
consistent willingness
and ability to alter
attitudes, thoughts,
and behaviors
to appropriately
respond to actual or
anticipated change
in the environment.
This includes
flexibility, resilience,
responsiveness, and
agility.
Communication is
about conveying
deeper intent and
understanding.
Communication is
the conveyance of
information and
sentiments. Clear,
honest, and frequent
communication
facilitates team
performance. Beyond
that, you can use
linguistic tools to help
increase saliency,
clarity, relevance, and
persuasive value.
Table 1: Descriptors of Cognitive Readiness Competencies
Metacognition Attentional Control Sensemaking
Metacognition is monitoring
and managing your emotional
and mental processes.
Metacognition comes from
the words“meta”meaning
beyond and“cognition”meaning
thinking. It describes the ability
to control your mental and
emotional processes and, in turn,
manage behaviors and maximize
performance. Metacognition
involves self-awareness and the
use of intentional strategies to
self-regulate your cognition,
emotions, and actions.
Metacognitive individuals
and organizations engage in
reflective practice. They take time
to plan before, during, and after
situations.
Attentional control
(“mindfulness”) is the skill
of actively managing your
attention as a finite resource.
Attentional control, or
mindfulness, is the conscious
control of your own attention.
People or organizations with
high levels of attentional control
pick up on weak signals. They
can direct and sustain their
attention deliberately, without
being diverted by distractions,
and they can stay focused, even if
that sustained attention becomes
unpleasant. You can help develop
your attentional control“muscles”
by practicing attentional shifting
and focusing exercises.
Sensemaking is the ability to
quickly connect the dots to
gain understanding.
Sensemaking is pattern-based
reasoning; in other words, it’s
the process of developing an
understanding of an event or
situation, particularly when it’s
complex and you lack clear,
complete, and orderly data. Good
sense-makers“put the pieces
together”quickly and overcome
information gaps. They discern
meaning from patterns and
recognize how parts of a system
fit into the bigger picture, how
individual elements interact, and
how short-term goals impact
long-term strategies.
“LEAP”Framework for Leading
through the Fog in a VUCA World
To lead successfully in the VUCA world,
leaders need to LEAP through the fog and
demonstrate the cognitive readiness com-
petencies as explained in the earlier sec-
tion and at the same time possesses the
traits depicted in Figure 4.
Liberal: Open to new behavior or opin-
ions and willing to adapt or discard existing
values if and when necessary to adapt to
the new world.
Exuberant: Filled with lively energy with
a sense of passion and optimism (while
grounded to reality) in engaging the team
and other stakeholders.
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Leading in a Disruptive VUCA World
10
Agility: Proficiently change and evolve
the learning organization with next-gen
leadership competencies including cogni-
tive readiness, critical thinking, and emo-
tional and social intelligence among others.
Partnership: Build a trust-based partner-
ship with teams (by removing silos) as well
as externally with other stakeholders includ-
ing customers and suppliers.
Sustaining Organizational Results in
a VUCA World
Leading in a world that is highly disrup-
tive as well as Volatile, Uncertain, Complex
and Ambiguous (VUCA) not only provides
a challenging environment for leaders to
operate and for executive development pro-
grams to have an impact, it also provides a
much-needed range of new competencies.
The new reality is resulting in the realiza-
tion that new and different capabilities are
needed to succeed (Bawany, 2016).
It is evident that conventional leader-
ship development practices are no longer
adequate. Organizations globally need to
incorporate the next-generation leadership
competencies in order to address the devel-
opment needs of their rising leaders. This
expanded group of upcoming leaders need
to have a broader skill set, one that equips
them to think and act globally in a VUCA
business environment. They must do so
while embracing cross-cultural diversity
and cultivating collaborative relationships
within and outside their walls. These are the
hallmarks of the mindset needed to develop
effective global leaders.
Today, research has shown the impor-
tance of various leadership competencies
including cognitive readiness, emotional
and social intelligence, managerial coach-
ing and leading team for performance,
effective negotiation and conflict manage-
ment, and cross-cultural communication
Figure 4: The LEAP Framework of Leading in a VUCA World
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11
Leading in a Disruptive VUCA World
and diversity management in driving
results and achieving organizational suc-
cess for a high-performance organization
in the VUCA world (Bawany, 2016).
The business environment is continu-
ally changing, and a leader must respond
in kind in the effort toward the develop-
ment to be a high-performance organiza-
tion (HPO) (see Figure 5).
The fundamentals remain that organiza-
tions need to continuously deliver service
value and build good customer relation-
ships in order to generate sustainable
results through their satisfied and loyal
customers. Employees being at the fore-
front of the service delivery chain hold the
key to building this satisfied and loyal cus-
tomer base (see Figure 6).
Employees who are engaged and moti-
vated are instrumental in delivering the
service experience for the client that will
result in customer engagement. The level of
employee engagement is dependent on the
organizational climate (sometimes known
as corporate climate), which here simply
refers to “how employees feel about working
in the organization.” Organizational climate
is the process of quantifying the culture of an
organization. It is a set of properties of the
work environment, perceived directly or
indirectly by the employees, that is assumed
to be a major force in influencing employee
behavior and engagement (Bawany, 2014).
We know that leaders create, transform,
and manage organizational cultures. The
leader’s values, beliefs, and leadership
styles will impact the organization’s cli-
mate. In a VUCA-driven workplace, “Level
5” leaders (Collins, 2001) are required who
possess ontological humility and emotional
mastery. They also need to possess essen-
tial integrity in discharging their day-to-day
role and responsibilities toward engaging
the employees.
In his book Good to Great, Jim Collins
examines how a good company becomes
Figure 5: The High-performance Organization (HPO) Framework
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Leading in a Disruptive VUCA World
12
an exceptional company. The book intro-
duces a new term to the leadership lexi-
con—Level 5 leadership. Level 5 refers to
the highest level in a hierarchy of execu-
tive capabilities. Leaders at the other four
levels may be successful but are unable to
elevate companies from mediocrity to sus-
tained excellence.
Level 5 leadership challenges the assump-
tion that transforming companies from good
to great requires larger-than-life leaders. The
leaders that came out on top in Collins’ five-
year study were relatively unknown outside
their industries. The findings appear to sig-
nal a shift of emphasis away from the hero
to the antihero (Collins, 2001).
According to Collins, humility is a key
ingredient of Level 5 leadership. His sim-
ple formula is Humility + Will = Level 5.
“Level 5 leaders are a study in duality,”
notes Collins, “modest and willful, shy and
fearless.”
Like parenthood, leadership will never
be an exact science. But neither should it be
a complete mystery to those who practice
it. In recent years, research has helped par-
ents understand the genetic, psychological,
and behavioral components that affect their
“job performance.” With the latest published
research, leaders, too, can get a clearer pic-
ture of what it takes to lead effectively. And
perhaps as important, they can see how
they can make that happen. The business
environment is continually changing, and a
leader must respond in kind (Bawany, 2015).
Managers often fail to appreciate how
profoundly the organizational climate can
influence financial results. It can account
for nearly a third of financial performance.
Organizationalclimate,inturn,isinfluenced
Figure 6: The Results-based Leadership (RBL) Framework
© Business Expert Press 978-1-94784-317-2 (2018) Expert Insights
www.businessexpertpress.com
13
Leading in a Disruptive VUCA World
by leadership style—by the way, that man-
agers motivate direct reports, gather and
use information, make decisions, manage
change initiatives, and handle crises.
Conclusion
In the challenging situation of a VUCA
world, leaders need to develop and sharpen
their cognitive readiness, the mindset and
skill set needed to thrive in a complex and
unpredictable environment. Cognitive
Readiness enables leaders to recognize pat-
terns in chaotic situations, adapt or change
problem solutions based on the patterns
identified, and then effectively take action
to implement the new solutions.
The skills of creating a vision and en-
gaging others around it can be powerfully
developed through mentoring and mana-
gerial coaching. The hands-on approach of
mentoring can enable leaders to observe
what someone who has mastered these im-
portant skills does, and to solicit advice, in-
put, and coaching on how to transfer what
they have observed in their own work. It
may be more challenging to find a mentor
who has also highly developed cognitive
readiness skills, so being mindful of the
mentor’s skill set will be a key to success.
Executive coaching also has significant
potential for developing leaders’ capabili-
ties around creating a vision, engaging oth-
ers around it, and the cognitive readiness
skills needed for a VUCA environment.
This type of coaching would need to be fo-
cused on all of the skills in an integrated
manner, and the senior executives, hu-
man resources business partners, mentors,
coaches, and other stakeholders involved
in the leadership development program
may agree on specific goals and followed
by regular meetings to discuss progress.
Hour to hour, day to day, week to week,
leadersmustdemonstratethenext-generation
leadership competencies and skills neces-
sary to lead in a VUCA world including using
the right leadership styles at just the right sit-
uation and in the right measure. The payoff
is in the results.
References
Bawany, S. (2014).“Building High Performance
­Organizations with Results-based Leadership (RBL)
Framework.”Leadership Excellence Essentials, Vol.31,
no. 11, pp 46–47.
Bawany, S. (2015).“Results-based Leadership: ­PuttingYour
Employees First before Customer & Profits.”­Leadership
Excellence Essentials, Vol.32, no. 05, pp 22–23.
Bawany, S. (2016).“Leading in a VUCA Business
­Environment: Leveraging on Cognitive Readiness
and RBL for Organizational Success.”Leadership
­Excellence Essentials, Vol.33, no. 07, pp 39–40.
Becker, W., and S. Schatz. (2010). Higher order ­cognitive
skills training in support of contemporary military
operations. In Proceedings of the human factors
and ergonomics society annual meeting (pp. 2228–
2232). San Francisco, CA.
Christensen, C.M., and J.L. Bower. (January-February,
1995).“Disruptive Technologies: Catching the Wave.”
Harvard Business Review 73, no. 1, pp. 43–53.
Christensen, C.M. (1997). The Innovator’s Dilemma:
When New Technologies Cause Great Firms to Fail.
­Boston, MA: Harvard Business School Press.
Christensen, C.M., M. Raynor, R. McDonald. ­(December,
2015).“What Is Disruptive Innovation?”Harvard
­Business Review 93, no. 12, pp. 44–53.
Collins, J.C. (2001). Good to Great: Why Some ­Companies
Make the Leap and Others Don’t. New York, NY:
Harper Business.
Doheny, M., V. Nagali, and F. Weig. (May, 2012).“Agile
­Operations for Volatile Times.”McKinsey Quarterly.
Etter, D.M. (2002).“Cognitive Readiness: An ­Important
Research Focus for National Security.”In Converging
Technologies for Improving Human ­Performance:
Nanotechnology, Biotechnology, ­Information
­Technology, and Cognitive Science, eds. M.C. Roco
and W.S. Bainbridge. Arlington, VA: NSF.
Hagemann, B., and S. Bawany, S. (February, 2016a).
Research on Trends in Executive Development:
A Benchmark Report, published by Executive
­Development Associates (EDA); Pearson TalentLens
and ­Performance Assessment Network (PAN).
Hagemann, B., and Bawany, S. (2016b).“Enhancing Lead-
ership and Executive Development—­Latest Trends
& Best Practices.”Leadership Excellence ­Essentials,
Vol.33, no. 3, pp 9–11.
Hagemann, B., S. Vetter, and J. Maketa. (2017). ­Leading
with Vision: the Leader’s Blueprint for ­Creating a
Compelling Vision and Engaging the Workforce.
­Boston, MA: Nicholas Brealey Publishing.
Morrison, J.E., and J.D. Fletcher. (2002). Cognitive Readi-
ness (IDA Paper P-3735). Alexandria, VA: Institute for
Defense Analysis.
Johansen, R. (2011). Leaders Make the Future: Ten New
Leadership Skills for an Uncertain World, 2nd ed.
San Francisco, CA: Berrett-Koehler Publishers.
Whiteman, W.E. (1998). Training and Educating Army
Officers for the 21st Century: Implications for the
United States Military Academy. Fort Belvoir, VA:
­Defense Technical Information Center.
Leading in a Disruptive VUCA World (2018)

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Leading in a Disruptive VUCA World (2018)

  • 1. 1© Business Expert Press 978-1-94784-317-2 (2018) Expert Insights www.businessexpertpress.com 1 Leading in a Disruptive VUCA World “There are two things we can say with certainty about the future: it will be different, and it will surprise. Now, more than ever, leaders have to navigate unfamiliar, ­challenging times, a quickening pace of change, increasing expecta- tions, and a rising tide of rapidly-evolving conditions. This new and different environment (VUCA) is challenging leaders to find new ways to lead their organizations and achieve sustained success. And, because of these circum- stances, there is a thirst for leadership, yet leaders face a whirlwind environment laden with remarkable opportuni- ties and daunting challenges through which to lead their people and organizations.” —Prof Sattar Bawany et al. (2016), Co-author, “2016 Research on Trends in Executive ­Development: A Benchmark Report” Abstract: Effective leadership is the process of impact- ing and influencing people to achieve the desired results and prepare for the future. Leading in today’s highly dis- ruptive and increasingly VUCA-driven world (volatile, uncertain, complex, and ambiguous) is becoming much more challenging, hence effective leadership today is becoming increasingly important. Today, many individuals and organizations across the globe are exploiting this change to disrupt every industry. Uber, Alibaba, Airbnb, Netflix, and Tesla are just a few famous examples of companies that have transformed our lifestyles including the way we travel, shop, and stay, and there are many more. The purpose of this article is to share various best practices approaches and frameworks to better prepare our next generation of leaders so as to succeed in our increasingly VUCA business environment by leading and engaging their people to success. Keywords: Ambiguous; Complex; Disruption; Leadership; Uncertain; VUCA; Volatile Prof Sattar Bawany is the CEO of the Centre for Executive Education (CEE). He is also concurrently the Regional Managing Director & C-Suite Master Executive Coach of Executive Development Associates (EDA) in Asia Pacific. He is also the Adjunct Professor of Leadership and member of the Advisory Board of the Curtin Graduate School of Business (CGSB) of Curtin University, Australia. Email: sattar.bawany@cee-global.com Website: www.cee-global.com LinkedIn: www.linkedin.com/in/ bawany
  • 2. © Business Expert Press 978-1-94784-317-2 (2018) Expert Insights www.businessexpertpress.com Leading in a Disruptive VUCA World 2 Introduction: Living in Today’s Age of Digital Disruption Disruption has and will continue to fun- damentally change the way we live and work. Today’s society, including businesses, ­government, and individuals, are respond- ing to shifts that would have seemed unimag- inable or unthinkable even a few years ago. Artificial intelligence (AI) and robotics are reinventing the workforce and will continue to impact the workplace for many years to come. Drones and driverless cars are trans- forming supply chains and logistics result- ing in enhancing the quality of life. The changing consumer behavior including preferences and expectations, particularly those from the millennial generation (or bet- ter known as Gen Y), as well as that of digi- tal natives, also known as Gen Z (those born between 1995 and 2010), who have grown up in a completely digital world. They have altered the consumption patterns and demand for everything from transportation, travel, accommodation, education, and life- style pursuits. Research by Centre for Executive Educa- tion and many other organizations, we have found that the majority of businesses and their leaders aren’t prepared for the coming age of disruption—and sadly we believe many of the unprepared won’t sur- vive in the highly disruptive, intensely vol- atile, uncertain, complex, and ambiguous world. Technology has long been acknowl- edged as a disruptive force that has radi- cally changed the nature of work, business, and society in general. In the nineteenth century, the Industrial Revolution altered the world and how business was being managed profoundly and permanently. Then came electrification, the automobile, and mass production, just to name a few massive technological changes, that has reshaped the twentieth century. In today’s twenty-first century, powerful digital tech- nologies and the rise of Internet connec- tivity have created a knowledge-driven economy, which has revolutionized to a larger extent and made a great impact and profound changes in human history toward the way we work, live, and do business every day. We have seen a vast range of ever-improving advanced technologies that are driving the disruptive innovation that will continue to change our world and define our world. Advanced technolo- gies can simply be defined as emerging technologies that may enable new ways of doing business that result in more eco- nomical consumer trade-offs as well as improving employees’ productivity and enhancing the organization’s sustainabil- ity in the longer term. Disruptive innova- tion, a term coined by Harvard Business School Professor Clayton Christensen, describes “a process by which a product or service takes root initially in simple applications at the bottom of a market and then relentlessly moves up market, even- tually displacing established competitors” (­Christensen Bower, 1995). The way we live and work is about to go through a profound change. For some coun- tries, this has already been happening for quite some time now. The rapid advances in many technologies are expected to con- tinue disrupting many of the industries in the various economies, and the impact will be felt across the globe. Yet from the
  • 3. © Business Expert Press 978-1-94784-317-2 (2018) Expert Insights www.businessexpertpress.com 3 Leading in a Disruptive VUCA World Given how extensively the phrase “dis- ruptive innovation” has been invoked in the last 20 years, Christensen revisits that most famous of innovative ideas in the arti- cle, “What Is Disruptive Innovation?” pub- lished in the December 2015 issue of the Harvard Business Review. He asserts that the concept of Disruptive Innovation that has proved to be a powerful way of think- ing about innovation-driven growth: “Many leaders of small, entrepreneurial compa- nies praise it as their guiding star; so do many executives at large, well-established organizations, including Intel, Southern New Hampshire University, and Salesforce. com” (Christensen, Raynor, and McDonald, 2015). Regrettably, Christensen believes that the disruption theory is in danger of becoming a victim of its own success. Despite broad dissemination, the theory’s core concepts have been widely misunder- stood and its basic tenets frequently misap- plied. Furthermore, essential refinements in the theory over the past 20 years appear to have been overshadowed by the popular- ity of the initial formulation. The root causes of these transformative trends, which are driving this current wave of disruption, include that of technology, globalization, and demographic change. We need to understand how the interaction between these forces, which has defined the present and will continue to shape the future by their impact on businesses, economies, industries, societies, and individual lives. Demystifying VUCA: What It Means and Why It Matters Today, we have to acknowledge that no matter where we live, work, or manage our businesses, there are lots of uncertainties around us and these could be a result of political, economic, societal, and cultural forces. Across many industries, a rising tide of volatility, uncertainty, and business complexity is roiling markets and changing the nature of competition (Doheny, Nagali, and Weig, 2012). VUCA is an acronym that emerged from the U.S. army (Whiteman, 1998). They described the environment as a VUCA world, meaning that it was Volatile, Uncer- tain, Complex, and Ambiguous. It describes the “fog of war”—the chaotic conditions that are encountered on a modern battlefield. Its relevance to leaders in business is clear, as these conditions are highly descriptive of the environment in which business is conducted every day. It is a challenging and rapidly changing and evolving business environment where not all the facts or interrelationships can possibly be known or identified. Leaders will often have to operate or make decisions without having all the facts or fully under- standing the forces that may be influencing a situation or a business problem. Hence, there is a need for leaders to develop and demonstrate relevant skills and compe- tencies so as to operate in this new normal and embrace this ambiguity and lead their organization to success with the right strat- egy and vision despite the chaotic environ- ment that they are operating in. However, leadership as usual, including creating a vision, is not enough in a VUCA world. Leaders would need to understand the following implications of the character- istics of VUCA on their organization and its relevance to today’s workplace is clear, as these conditions are highly descriptive of the environment in which business is con- ducted every day:
  • 4. © Business Expert Press 978-1-94784-317-2 (2018) Expert Insights www.businessexpertpress.com Leading in a Disruptive VUCA World 4 Volatile Things change unpredictably, suddenly, extremely, especially for the worse. There is a phenomenal increase in four aspects of changes we face today—type, speed, vol- ume, and scale. Challenges faced are unex- pected and mostly of unknown duration. We can overcome these challenges by gain- ing knowledge and being well prepared with necessary information and resources. Uncertain As a result of volatility, we are unable to pre- dict future events. Important information is not known or not definite; doubtful, unclear about the present situation and future out- comes; not able to be relied upon. Today’s business environment is constantly chang- ing especially in this new age of technology. There is a need to keep up with the times and stay relevant. We, therefore, need to invest in information and this works best in conjunction with structural changes allow- ing organizations to reduce with certainty. Complex Many different and connected parts: mul- tiple key decision factors, the interaction between diverse agents, emergence, adap- tation, coevolution, weak signals. Many sit- uations consist of various interconnected parts and variables. Being well-informed of all these various parts can be extremely overwhelming and more often than not technical too. Organizations should develop specialists that are better able to deal with such complex issues. Build- ing upon resources that are adequate to address complexity can go far in the suc- cess of an organization as well. Ambiguous Open to more than one interpretation; the meaning of an event can be understood in different ways. Casual relationships are completely unclear as no precedent exist forcing you to face unknown factors. In order to tackle the issue of ambiguity, organizations should experiment and take calculated risks. Generating hypothesis and testing them allows the business to be careful in new ventures ultimately allow- ing them to learn from these investments. Leading in a world that is volatile, uncer- tain, complex, and ambiguous not only pro- vides a challenging environment for leaders to operate and for executive development programs to have an impact, it also provides a much-needed range of new competencies. The new reality is resulting in the realiza- tion that new and different capabilities are needed to succeed (Bawany, 2016). The Impact of VUCA on Organizational and Leadership Effectiveness The once identifiable boundaries of our marketplaces and industries have become permeable. Now they shift continuously, sometimes slowly, sometimes quickly, but always feeling slightly beyond our grasp. In this new business environment, leaders realize that a sustainable future is only pos- sible if organizations can sense, adapt, and respond to change; if they can help their organizations evolve with an evolving world. Leading in the future has seen a com- mon theme emerge—managing challenges in a business environment that is disrupted and predominantly digital. Technologi- cal advancements in artificial intelligence, robotics, sharing platforms, and the Internet of Things are fundamentally altering busi- ness models and industries. These changes are often not only alien to businesses; they are taking place at an unprecedented speed. How do we equip and transform the next generation of leaders with the relevant skills and competencies to meet these challenges? Today, a new set of digital business and working skills is needed. Compa­nies should focus more heavily on career strat- egies, talent mobility, and organizational ecosystems and networks to facilitate both individual and organizational reinvention. The problem is not simply one of reskill- ing or planning new and better careers.
  • 5. © Business Expert Press 978-1-94784-317-2 (2018) Expert Insights www.businessexpertpress.com 5 Leading in a Disruptive VUCA World Instead, organizations must look at leader- ship, struc­tures, diversity, technology, and the overall employ­ee experience in new and exciting ways. The reality remains that VUCA world is not going to disappear anytime soon. In fact, it is going to be more intensified in the years to come. The chaotic new normal in business is real. The global financial crisis of 2008 to 2009 has rendered many business models obsolete, as organizations from var- ious industries throughout the world fell into turbulent environments. Businesses have been impacted at the same time by technological developments such as social media, which has exploded, as well as an aging workforce in some economies, simul- taneous growth of population in other countries, and global disasters that dis- rupted lives, economies, and businesses. This new normal VUCA environment is impacting organizations to the extent that their leaders’ current set of skills and com- petencies may no longer be relevant to driving the organization to success. There is a need to continually reassess their readiness and develop the necessary set of competencies for them to lead in this vola- tile, unpredictable landscape. Leadership agility and adaptability along with cogni- tive readiness, which are crucial leadership skills, are now required if organizations are to succeed in this VUCA world. We will review this further in a later section. It is evident that impact of the technolog- ical change will continue to be relentless in view of the constant shifting of the various business environmental forces. Leading in VUCA times becomes increasingly about creating moments of clarity and focus, while at the same time being proactive and keeping an eye on what is shifting and being prepared to respond to it. Reacting without having any vision, leaves people feeling confused and demotivated. The Trends in Executive Development survey has been conducted by Executive Development Associates, Inc. (EDA) approx- imately every two years since the early 1980s, and 2016 was the first time that creat- ing a compelling vision and engaging others around it had been the number one trend. Research has shown that creating a vision is difficult for most leaders, and cre- ating a compelling vision is profoundly dif- ficult for almost all of them. (Hagemann and Bawany, 2016a). In her latest book, Leading with Vision: the Leader’s Blueprint for Creating a Compelling Vision and Engaging the Workforce, ­Bonnie Hagemann, CEO of EDA, has correctly identified the crucial business challenge today, that leaders are facing a ruthless, competitive climate, and to navigate a the successful route through these volatile, uncertain, complex, and ambiguous times requires a new, more thoughtful, and rel- evant approach. The rapid changes will most likely accelerate. With this comes the need to constantly adjust course and adapt to be agile and purposeful and to engage and develop the talents of everyone in the business. The quantitative and qualitative research indicates that there is a better and much more effective way to do this going forward—one that will ensure higher returns for organizations in talent, innovation, and competitiveness and that is connecting the heart of your people to the vision or mis- sion of the organization and ensuring that they understand their role and feel a part of bringing it to reality (Hagemann, Vetter, and Maketa, 2017). Developing the VUCA Prime Leadership Competencies The VUCA model is helpful in identify- ing the internal and external conditions that affect organizations today. The VUCA Prime model (see Figure 1), developed by Robert Johansen, distinguished fellow at the Institute for the Future, flips the VUCA model and focuses on the characteristics and skills business leaders must develop to counter the effects of a VUCA environ- ment. Johansen proposes that the best VUCA leaders have a vision, understand- ing, clarity, and agility (Johansen, 2011).
  • 6. © Business Expert Press 978-1-94784-317-2 (2018) Expert Insights www.businessexpertpress.com Leading in a Disruptive VUCA World 6 In the VUCA Prime model, volatility can be countered with vision because vision is even more vital in turbulent times. Leaders with a clear vision of where they want their organizations to be can better weather vol- atile environmental changes such as eco- nomic downturns or new competition by making business decisions to counter the turbulence while keeping the organiza- tion’s vision in mind. Uncertainty can be countered with under- standing, the ability of a leader to stop, look, and listen. To be effective in a VUCA envi- ronment, leaders must learn to look and lis- ten beyond their functional areas to make sense of the volatility and to lead with vision. Complexity can be countered with clar- ity, the process to try to make sense of the chaos. In a VUCA world, chaos comes swift and hard. Leaders, who can quickly and clearly tune into all of the minutiae associ- ated with the chaos, can make better, more informed business decisions. Finally, ambiguity can be countered with agility. Vision, understanding, clarity, and agility are not mutually exclusive in the VUCA Prime. Rather, they are intertwined elements that help managers become stronger VUCA leaders. These skills and abilities are a far cry from the more function-specific skills and abilities leaders needed in the past to suc- ceed. Business leaders must refocus their leadership skills to hone these more strate- gic, complex critical-thinking skills. Cognitive Readiness—Beyond Critical Thinking Competencies The phrase “cognitive readiness” has its ori- gin from the US military language, when it was cited as one of five critical research areas by the Office of the Deputy Under Secre- tary of Defense for Science and Technology (Etter, 2002). According to John Morrison and J.D. Fletcher (2002), who offered one of its first definitions, cognitive readiness describes the mental preparation an individual must establish and sustain, in order to perform effectively in the complex and unpredictable environment of modern military operations. These conditions require that all military personnel be able to think independently Figure 1: The VUCA Prime Model
  • 7. © Business Expert Press 978-1-94784-317-2 (2018) Expert Insights www.businessexpertpress.com 7 Leading in a Disruptive VUCA World and demonstrate mental, emotional, and interpersonal maturity even under the most stressful conditions. While these attri- butes have always been valued within the military community, new paradigms make cognitive readiness competencies a neces- sity (Becker and Schatz, 2010). CognitiveReadinessisalsorelevantforthe business world and is one of the crucial set of competencies to lead in the VUCA world. In this context, cognitive readiness could be viewed as the preparedness and agility to handle the situation at hand and still pre- vail. Chief among the new VUCA-related cognitive readiness competencies that lead- ers need to develop is a high level of mental, emotional, and interpersonal preparedness for uncertainty and risk (Bawany, 2016). Critical Thinking, the more common and tactical of the thinking skills, involves stra- tegic thinking, creative thinking, problem solving, and decision making (See Figure 2). It has been a hot topic for the past six years in the EDA Research on Trends for Execu- tive Development. In the 2016 Survey, respondents also identified the importance of developing cognitive readiness in order to be able to effectively think critically. Organizations are prioritizing the devel- opment of cognitive readiness as the one of priority for leading in a VUCA business environment. This may reflect recognition of its importance for current and emerging leaders and a serious commitment to devel- oping these mental capabilities, or it may simply reflect curiosity about the latest leadership development topic and a desire to avoid being left behind. Either way, two issues are present. First, organizations will need to think creatively about the processes they employ to accelerate the development of cognitive readiness in high-potential or next-generation leaders. Second, organiza- tions may want to explain why, in practice, Figure 2: Cognitive Readiness vs. Critical Thinking
  • 8. © Business Expert Press 978-1-94784-317-2 (2018) Expert Insights www.businessexpertpress.com Leading in a Disruptive VUCA World 8 cognitive readiness is important to their success and then define in much greater depth their expectations and perspective of the importance for their leaders to develop and demonstrate effectively these next- generation leadership competencies. Elements of Cognitive Readiness Competencies Cognitive readiness can be viewed as part of the advanced thinking skills that make leaders ready to confront whatever new and complex problems they might face. As stated earlier, cognitive readiness is the mental preparation that leaders develop so that they, and their teams, are prepared to face the ongoing dynamic, ill-defined, and unpredictable challenges in the highly disruptive and VUCA-driven business environment. EDA has identified the seven key cogni- tive readiness skills collectively known as Paragon 7, as depicted in Figure 3, which develop, enhance, or sustain a leader’s ability to navigate successfully in this new normal. The descriptors of each of these seven cognitive readiness competencies can be seen in Table 1. Figure 3: Paragon 7 Elements of Cognitive Readiness Competencies
  • 9. © Business Expert Press 978-1-94784-317-2 (2018) Expert Insights www.businessexpertpress.com 9 Leading in a Disruptive VUCA World Intuition Problem Solving Adaptability Communication Intuition comes from your“fast thinking” (elephant) cognitive system. Intuition is fast; our minds quickly generate intuitive judgments without active deliberation. We all use intuition— especially under VUCA conditions—but our intuition isn’t always reliable. It’s important to know when it can be trusted and how to best use it. Problem solving is an analytical approach to resolving difficult issues. Problem solving relies upon three factors: subject-matter knowledge, motivation, and problem-solving “meta-skill,”which is a mental list of problem- solving techniques and decision strategies typically associated with critical thinking and decision analysis tools. Adaptability is the ability and willingness to change with shifting conditions. Adaptability is the consistent willingness and ability to alter attitudes, thoughts, and behaviors to appropriately respond to actual or anticipated change in the environment. This includes flexibility, resilience, responsiveness, and agility. Communication is about conveying deeper intent and understanding. Communication is the conveyance of information and sentiments. Clear, honest, and frequent communication facilitates team performance. Beyond that, you can use linguistic tools to help increase saliency, clarity, relevance, and persuasive value. Table 1: Descriptors of Cognitive Readiness Competencies Metacognition Attentional Control Sensemaking Metacognition is monitoring and managing your emotional and mental processes. Metacognition comes from the words“meta”meaning beyond and“cognition”meaning thinking. It describes the ability to control your mental and emotional processes and, in turn, manage behaviors and maximize performance. Metacognition involves self-awareness and the use of intentional strategies to self-regulate your cognition, emotions, and actions. Metacognitive individuals and organizations engage in reflective practice. They take time to plan before, during, and after situations. Attentional control (“mindfulness”) is the skill of actively managing your attention as a finite resource. Attentional control, or mindfulness, is the conscious control of your own attention. People or organizations with high levels of attentional control pick up on weak signals. They can direct and sustain their attention deliberately, without being diverted by distractions, and they can stay focused, even if that sustained attention becomes unpleasant. You can help develop your attentional control“muscles” by practicing attentional shifting and focusing exercises. Sensemaking is the ability to quickly connect the dots to gain understanding. Sensemaking is pattern-based reasoning; in other words, it’s the process of developing an understanding of an event or situation, particularly when it’s complex and you lack clear, complete, and orderly data. Good sense-makers“put the pieces together”quickly and overcome information gaps. They discern meaning from patterns and recognize how parts of a system fit into the bigger picture, how individual elements interact, and how short-term goals impact long-term strategies. “LEAP”Framework for Leading through the Fog in a VUCA World To lead successfully in the VUCA world, leaders need to LEAP through the fog and demonstrate the cognitive readiness com- petencies as explained in the earlier sec- tion and at the same time possesses the traits depicted in Figure 4. Liberal: Open to new behavior or opin- ions and willing to adapt or discard existing values if and when necessary to adapt to the new world. Exuberant: Filled with lively energy with a sense of passion and optimism (while grounded to reality) in engaging the team and other stakeholders.
  • 10. © Business Expert Press 978-1-94784-317-2 (2018) Expert Insights www.businessexpertpress.com Leading in a Disruptive VUCA World 10 Agility: Proficiently change and evolve the learning organization with next-gen leadership competencies including cogni- tive readiness, critical thinking, and emo- tional and social intelligence among others. Partnership: Build a trust-based partner- ship with teams (by removing silos) as well as externally with other stakeholders includ- ing customers and suppliers. Sustaining Organizational Results in a VUCA World Leading in a world that is highly disrup- tive as well as Volatile, Uncertain, Complex and Ambiguous (VUCA) not only provides a challenging environment for leaders to operate and for executive development pro- grams to have an impact, it also provides a much-needed range of new competencies. The new reality is resulting in the realiza- tion that new and different capabilities are needed to succeed (Bawany, 2016). It is evident that conventional leader- ship development practices are no longer adequate. Organizations globally need to incorporate the next-generation leadership competencies in order to address the devel- opment needs of their rising leaders. This expanded group of upcoming leaders need to have a broader skill set, one that equips them to think and act globally in a VUCA business environment. They must do so while embracing cross-cultural diversity and cultivating collaborative relationships within and outside their walls. These are the hallmarks of the mindset needed to develop effective global leaders. Today, research has shown the impor- tance of various leadership competencies including cognitive readiness, emotional and social intelligence, managerial coach- ing and leading team for performance, effective negotiation and conflict manage- ment, and cross-cultural communication Figure 4: The LEAP Framework of Leading in a VUCA World
  • 11. © Business Expert Press 978-1-94784-317-2 (2018) Expert Insights www.businessexpertpress.com 11 Leading in a Disruptive VUCA World and diversity management in driving results and achieving organizational suc- cess for a high-performance organization in the VUCA world (Bawany, 2016). The business environment is continu- ally changing, and a leader must respond in kind in the effort toward the develop- ment to be a high-performance organiza- tion (HPO) (see Figure 5). The fundamentals remain that organiza- tions need to continuously deliver service value and build good customer relation- ships in order to generate sustainable results through their satisfied and loyal customers. Employees being at the fore- front of the service delivery chain hold the key to building this satisfied and loyal cus- tomer base (see Figure 6). Employees who are engaged and moti- vated are instrumental in delivering the service experience for the client that will result in customer engagement. The level of employee engagement is dependent on the organizational climate (sometimes known as corporate climate), which here simply refers to “how employees feel about working in the organization.” Organizational climate is the process of quantifying the culture of an organization. It is a set of properties of the work environment, perceived directly or indirectly by the employees, that is assumed to be a major force in influencing employee behavior and engagement (Bawany, 2014). We know that leaders create, transform, and manage organizational cultures. The leader’s values, beliefs, and leadership styles will impact the organization’s cli- mate. In a VUCA-driven workplace, “Level 5” leaders (Collins, 2001) are required who possess ontological humility and emotional mastery. They also need to possess essen- tial integrity in discharging their day-to-day role and responsibilities toward engaging the employees. In his book Good to Great, Jim Collins examines how a good company becomes Figure 5: The High-performance Organization (HPO) Framework
  • 12. © Business Expert Press 978-1-94784-317-2 (2018) Expert Insights www.businessexpertpress.com Leading in a Disruptive VUCA World 12 an exceptional company. The book intro- duces a new term to the leadership lexi- con—Level 5 leadership. Level 5 refers to the highest level in a hierarchy of execu- tive capabilities. Leaders at the other four levels may be successful but are unable to elevate companies from mediocrity to sus- tained excellence. Level 5 leadership challenges the assump- tion that transforming companies from good to great requires larger-than-life leaders. The leaders that came out on top in Collins’ five- year study were relatively unknown outside their industries. The findings appear to sig- nal a shift of emphasis away from the hero to the antihero (Collins, 2001). According to Collins, humility is a key ingredient of Level 5 leadership. His sim- ple formula is Humility + Will = Level 5. “Level 5 leaders are a study in duality,” notes Collins, “modest and willful, shy and fearless.” Like parenthood, leadership will never be an exact science. But neither should it be a complete mystery to those who practice it. In recent years, research has helped par- ents understand the genetic, psychological, and behavioral components that affect their “job performance.” With the latest published research, leaders, too, can get a clearer pic- ture of what it takes to lead effectively. And perhaps as important, they can see how they can make that happen. The business environment is continually changing, and a leader must respond in kind (Bawany, 2015). Managers often fail to appreciate how profoundly the organizational climate can influence financial results. It can account for nearly a third of financial performance. Organizationalclimate,inturn,isinfluenced Figure 6: The Results-based Leadership (RBL) Framework
  • 13. © Business Expert Press 978-1-94784-317-2 (2018) Expert Insights www.businessexpertpress.com 13 Leading in a Disruptive VUCA World by leadership style—by the way, that man- agers motivate direct reports, gather and use information, make decisions, manage change initiatives, and handle crises. Conclusion In the challenging situation of a VUCA world, leaders need to develop and sharpen their cognitive readiness, the mindset and skill set needed to thrive in a complex and unpredictable environment. Cognitive Readiness enables leaders to recognize pat- terns in chaotic situations, adapt or change problem solutions based on the patterns identified, and then effectively take action to implement the new solutions. The skills of creating a vision and en- gaging others around it can be powerfully developed through mentoring and mana- gerial coaching. The hands-on approach of mentoring can enable leaders to observe what someone who has mastered these im- portant skills does, and to solicit advice, in- put, and coaching on how to transfer what they have observed in their own work. It may be more challenging to find a mentor who has also highly developed cognitive readiness skills, so being mindful of the mentor’s skill set will be a key to success. Executive coaching also has significant potential for developing leaders’ capabili- ties around creating a vision, engaging oth- ers around it, and the cognitive readiness skills needed for a VUCA environment. This type of coaching would need to be fo- cused on all of the skills in an integrated manner, and the senior executives, hu- man resources business partners, mentors, coaches, and other stakeholders involved in the leadership development program may agree on specific goals and followed by regular meetings to discuss progress. Hour to hour, day to day, week to week, leadersmustdemonstratethenext-generation leadership competencies and skills neces- sary to lead in a VUCA world including using the right leadership styles at just the right sit- uation and in the right measure. The payoff is in the results. References Bawany, S. (2014).“Building High Performance ­Organizations with Results-based Leadership (RBL) Framework.”Leadership Excellence Essentials, Vol.31, no. 11, pp 46–47. Bawany, S. (2015).“Results-based Leadership: ­PuttingYour Employees First before Customer & Profits.”­Leadership Excellence Essentials, Vol.32, no. 05, pp 22–23. Bawany, S. (2016).“Leading in a VUCA Business ­Environment: Leveraging on Cognitive Readiness and RBL for Organizational Success.”Leadership ­Excellence Essentials, Vol.33, no. 07, pp 39–40. Becker, W., and S. Schatz. (2010). Higher order ­cognitive skills training in support of contemporary military operations. In Proceedings of the human factors and ergonomics society annual meeting (pp. 2228– 2232). San Francisco, CA. Christensen, C.M., and J.L. Bower. (January-February, 1995).“Disruptive Technologies: Catching the Wave.” Harvard Business Review 73, no. 1, pp. 43–53. Christensen, C.M. (1997). The Innovator’s Dilemma: When New Technologies Cause Great Firms to Fail. ­Boston, MA: Harvard Business School Press. Christensen, C.M., M. Raynor, R. McDonald. ­(December, 2015).“What Is Disruptive Innovation?”Harvard ­Business Review 93, no. 12, pp. 44–53. Collins, J.C. (2001). Good to Great: Why Some ­Companies Make the Leap and Others Don’t. New York, NY: Harper Business. Doheny, M., V. Nagali, and F. Weig. (May, 2012).“Agile ­Operations for Volatile Times.”McKinsey Quarterly. Etter, D.M. (2002).“Cognitive Readiness: An ­Important Research Focus for National Security.”In Converging Technologies for Improving Human ­Performance: Nanotechnology, Biotechnology, ­Information ­Technology, and Cognitive Science, eds. M.C. Roco and W.S. Bainbridge. Arlington, VA: NSF. Hagemann, B., and S. Bawany, S. (February, 2016a). Research on Trends in Executive Development: A Benchmark Report, published by Executive ­Development Associates (EDA); Pearson TalentLens and ­Performance Assessment Network (PAN). Hagemann, B., and Bawany, S. (2016b).“Enhancing Lead- ership and Executive Development—­Latest Trends & Best Practices.”Leadership Excellence ­Essentials, Vol.33, no. 3, pp 9–11. Hagemann, B., S. Vetter, and J. Maketa. (2017). ­Leading with Vision: the Leader’s Blueprint for ­Creating a Compelling Vision and Engaging the Workforce. ­Boston, MA: Nicholas Brealey Publishing. Morrison, J.E., and J.D. Fletcher. (2002). Cognitive Readi- ness (IDA Paper P-3735). Alexandria, VA: Institute for Defense Analysis. Johansen, R. (2011). Leaders Make the Future: Ten New Leadership Skills for an Uncertain World, 2nd ed. San Francisco, CA: Berrett-Koehler Publishers. Whiteman, W.E. (1998). Training and Educating Army Officers for the 21st Century: Implications for the United States Military Academy. Fort Belvoir, VA: ­Defense Technical Information Center.