The document provides five essential tips for creating effective lead generation campaigns, including choosing result-oriented tools, linking CTAs to dedicated landing pages, and involving your sales team. It emphasizes the importance of understanding visitor behavior and utilizing conventional methods like email marketing. Additionally, it encourages flexibility and collaboration with professional lead generation companies to adapt to changing market trends.

1. TIPS FOR LEAD
GENERATION
CAMPAIGNS
2019 https://data-baby.co.uk/

2. It is difficult to detect which parts of your lead
generation campaign are working and which need
some brush up. So what is the best way to design an
ideal lead generation campaign?
Here are Five tips that may play the trick.

3. Choose
Result-Oriented
Lead Generation Tools
CHOOSE LEAD GENERATION TOOLS THAT CAN
HELP YOU TO ANSWER THE FOLLOWING
QUESTIONS:
• How much do you know about the
customers/prospects visiting your
website?
• Do you know the visitors names, age,
postal or email addresses?
• Which pages they are scrolling?
• How they're navigating in the website?
• Are they filling out a lead conversion
form?
TIP 1

4. THERE ARE DIFFERENT TEMPLATES
AND TOOLS HELPFUL TO CREATE LEAD
GEN ASSETS TO USE ON YOUR SITE
• CTA Templates
• Lead Generation Software
TOOL 1

5. VISITOR TRACKING
• There are many tools and WordPress
Plugins that shows a heat map of
how the visitors are hopping on your
website
Image: Act-On
TOOL 2

6. FORM-SCRAPING TOOL
• A form scrapping tool is helpful as it
automatically consolidates all your
leads into your contact database.
Image: Scraper API
TOOL 3

7. CREATE AMAZING OFFERS FOR THE
CUSTOMERS DEPENDING ON THEIR
BUYING NATURE
TIP 2

8. LINK YOUR CTA TO A DEDICATED
LANDING PAGE
• Land your audiences on the targeted
landing page that describe the
interest best
TIP 3
Image: Data Baby

9. GET YOUR SALES TEAM INVOLVED
TIP 4

10. GENERATE LEADS USING THE
CONVENTIONAL METHODS LIKE:
• Telephone lead generation
• Email Marketing
• Direct e-mail delivery
TIP 5

11. REMAIN FLEXIBLE AND CONSTANTLY UPGRADE
YES, THE SUCCESS OF LEAD GENERATION IS BEING DYNAMIC. TRENDS CHANGE,
BEHAVIOURS SHIFT, OPINIONS SWITCH…SO SHOULD YOUR LEAD GENERATION
STRATEGY. PARTNER WITH THE BEST LEAD GENERATION COMPANIES OR TEAMS,
SUCH AS DATA BABY (UK BASED) AND SEEK THEIR PROFESSIONAL GUIDANCE.
THEY CAN HELP YOU WITH MAY THINGS INCLUDING LIST RENTAL TO EMAIL
CAMPAIGN.
“

12. THANK YOU
https://data-baby.co.uk/