This document outlines a social media strategy for LBWFVolunteer to grow its pool of volunteers, followers, and awareness. The strategy aims to publish opportunities, experiences, and benefits of volunteering using Twitter, email, websites, and face-to-face events. It will focus on owning the keyword "volunteer" in Waltham Forest and meeting goals around volunteers, followers, and awareness by regularly posting testimonials, opportunities, and engaging with followers. The strategy recommends reviewing online assets and focusing on volunteer aims.