"Enlighten us, but make it quick." This is the 5-minute presentation I made to the Social Media Club at SEED Eco Lounge in Savannah to kick off Global Ignite Week. I spoke about SCAD's efforts in social media since launching an institutional initiative in March 2009.
Using Social Media and Technology to Inspire and EducateDanielle Brigida
American Fisheries Society Plenary. Social media allows us to share experiences, connect with others, and discuss the very important topics (or cat videos). It’s up to us to find a way to engage respectfully and distribute meaning through our interactions. I’ll talk about techniques for meaningfully engaging in social media so that we educate and inspire those interested in our topic. I’ll also discuss how we can use social media, content strategy, and connectivity to build meaningful relationships.
Digital Communications - Social Media, Content and MoreDanielle Brigida
For the #FriendsForward Conference, we talked about using digital properties like your website and social accounts to make the most of your important mission and engage with awesome supporters.
"Enlighten us, but make it quick." This is the 5-minute presentation I made to the Social Media Club at SEED Eco Lounge in Savannah to kick off Global Ignite Week. I spoke about SCAD's efforts in social media since launching an institutional initiative in March 2009.
Using Social Media and Technology to Inspire and EducateDanielle Brigida
American Fisheries Society Plenary. Social media allows us to share experiences, connect with others, and discuss the very important topics (or cat videos). It’s up to us to find a way to engage respectfully and distribute meaning through our interactions. I’ll talk about techniques for meaningfully engaging in social media so that we educate and inspire those interested in our topic. I’ll also discuss how we can use social media, content strategy, and connectivity to build meaningful relationships.
Digital Communications - Social Media, Content and MoreDanielle Brigida
For the #FriendsForward Conference, we talked about using digital properties like your website and social accounts to make the most of your important mission and engage with awesome supporters.
Social media for social change workshopMia Northrop
This workshop introduces participants to social media sites and tools that can be used to engage new audiences about diversity and human rights. The presentation focuses on Facebook, Twitter and Youtube. Readers will learn the basics of social media strategy, what the various sites offer and how social media activities can be measured. This is aimed towards people who are moderate users of the internet and new to social media.
Impact of Facebook as a Social Networking Site (SNS) On Youth Generations: A ...inventionjournals
International Journal of Humanities and Social Science Invention (IJHSSI) is an international journal intended for professionals and researchers in all fields of Humanities and Social Science. IJHSSI publishes research articles and reviews within the whole field Humanities and Social Science, new teaching methods, assessment, validation and the impact of new technologies and it will continue to provide information on the latest trends and developments in this ever-expanding subject. The publications of papers are selected through double peer reviewed to ensure originality, relevance, and readability. The articles published in our journal can be accessed online.
The Impacts of Social Networking and Its AnalysisIJMER
International Journal of Modern Engineering Research (IJMER) is Peer reviewed, online Journal. It serves as an international archival forum of scholarly research related to engineering and science education.
International Journal of Modern Engineering Research (IJMER) covers all the fields of engineering and science: Electrical Engineering, Mechanical Engineering, Civil Engineering, Chemical Engineering, Computer Engineering, Agricultural Engineering, Aerospace Engineering, Thermodynamics, Structural Engineering, Control Engineering, Robotics, Mechatronics, Fluid Mechanics, Nanotechnology, Simulators, Web-based Learning, Remote Laboratories, Engineering Design Methods, Education Research, Students' Satisfaction and Motivation, Global Projects, and Assessment…. And many more.
1 Running Head Life with Social Media Life with Social Media .docxdorishigh
1
Running Head: Life with Social Media
Life with Social Media 5
Life with Social Media
Reem Boushahri
April 1, 2015
Life with Social Media
The Internet has a strong capability to connect, mobilize, and influence people all over the world. Rapid technological progress has already made the internet a commonplace. Due to the impetuous development of technology, the relationship between people has undergone through significant changes. A notable change is particularly, the tools which people use to communicate with each other. Such tools include the web and social media, such as Facebook, that human depend on for easy communication. Social media is important for us, because people stay connected with easy communication, supporting Economic and Business Relationships including Education.
Social Media first appeared with the American portal, Classmates.com, in 1995. The project was very successful and led to the emergence of more than a dozen of similar services within the following few years (“The History of Social Networking,” 2014). However, the official start of the boom of social media, in particular, social networks, is considered to be between the years 2003-2004. During this period, a number of social networks were launched such as, Facebook, MySpace, and LinkedIn (“The History of Social Networking,” 2014). It is important to note that LinkedIn was created in order to establish/maintain business contacts. As for MySpace and Facebook, their sole purpose was primarily based on meeting self-expression as a human need. Notably, according to Maslow's pyramid, self-expression is the highest human need, ahead of recognition and communication (McLeod, 2007).
Social media has enable people from different walks of life to easily connect and communicate through social networks. Without such media, it would have been nearly impossible to communicate and keep intimate relationship with a person from a different continent. Today, such connection and communication has been possible because social media has identified the trends in the development of the Internet in the direction of integration, by combining features into single multi-user web-based platforms (Deen, 2012 ). These platforms allow users to chat with friends, read news, watch movies, listen to music, share the information with other users, take part in discussions, create community with people worldwide., Such opportunities are concentrated on a single social network site.
Social media has a formed a community where people share their experiences and common interests. As Scheepers and Stockdale (2014) posits, social networking has become a kind of "online shelter", where everyone can find a technical and social base to create their virtual identity (pp. 31). In addition, each user has the opportunity, not only to communicate and create, but also to share th ...
Social media for social change workshopMia Northrop
This workshop introduces participants to social media sites and tools that can be used to engage new audiences about diversity and human rights. The presentation focuses on Facebook, Twitter and Youtube. Readers will learn the basics of social media strategy, what the various sites offer and how social media activities can be measured. This is aimed towards people who are moderate users of the internet and new to social media.
Impact of Facebook as a Social Networking Site (SNS) On Youth Generations: A ...inventionjournals
International Journal of Humanities and Social Science Invention (IJHSSI) is an international journal intended for professionals and researchers in all fields of Humanities and Social Science. IJHSSI publishes research articles and reviews within the whole field Humanities and Social Science, new teaching methods, assessment, validation and the impact of new technologies and it will continue to provide information on the latest trends and developments in this ever-expanding subject. The publications of papers are selected through double peer reviewed to ensure originality, relevance, and readability. The articles published in our journal can be accessed online.
The Impacts of Social Networking and Its AnalysisIJMER
International Journal of Modern Engineering Research (IJMER) is Peer reviewed, online Journal. It serves as an international archival forum of scholarly research related to engineering and science education.
International Journal of Modern Engineering Research (IJMER) covers all the fields of engineering and science: Electrical Engineering, Mechanical Engineering, Civil Engineering, Chemical Engineering, Computer Engineering, Agricultural Engineering, Aerospace Engineering, Thermodynamics, Structural Engineering, Control Engineering, Robotics, Mechatronics, Fluid Mechanics, Nanotechnology, Simulators, Web-based Learning, Remote Laboratories, Engineering Design Methods, Education Research, Students' Satisfaction and Motivation, Global Projects, and Assessment…. And many more.
1 Running Head Life with Social Media Life with Social Media .docxdorishigh
1
Running Head: Life with Social Media
Life with Social Media 5
Life with Social Media
Reem Boushahri
April 1, 2015
Life with Social Media
The Internet has a strong capability to connect, mobilize, and influence people all over the world. Rapid technological progress has already made the internet a commonplace. Due to the impetuous development of technology, the relationship between people has undergone through significant changes. A notable change is particularly, the tools which people use to communicate with each other. Such tools include the web and social media, such as Facebook, that human depend on for easy communication. Social media is important for us, because people stay connected with easy communication, supporting Economic and Business Relationships including Education.
Social Media first appeared with the American portal, Classmates.com, in 1995. The project was very successful and led to the emergence of more than a dozen of similar services within the following few years (“The History of Social Networking,” 2014). However, the official start of the boom of social media, in particular, social networks, is considered to be between the years 2003-2004. During this period, a number of social networks were launched such as, Facebook, MySpace, and LinkedIn (“The History of Social Networking,” 2014). It is important to note that LinkedIn was created in order to establish/maintain business contacts. As for MySpace and Facebook, their sole purpose was primarily based on meeting self-expression as a human need. Notably, according to Maslow's pyramid, self-expression is the highest human need, ahead of recognition and communication (McLeod, 2007).
Social media has enable people from different walks of life to easily connect and communicate through social networks. Without such media, it would have been nearly impossible to communicate and keep intimate relationship with a person from a different continent. Today, such connection and communication has been possible because social media has identified the trends in the development of the Internet in the direction of integration, by combining features into single multi-user web-based platforms (Deen, 2012 ). These platforms allow users to chat with friends, read news, watch movies, listen to music, share the information with other users, take part in discussions, create community with people worldwide., Such opportunities are concentrated on a single social network site.
Social media has a formed a community where people share their experiences and common interests. As Scheepers and Stockdale (2014) posits, social networking has become a kind of "online shelter", where everyone can find a technical and social base to create their virtual identity (pp. 31). In addition, each user has the opportunity, not only to communicate and create, but also to share th ...
Over its history, IPRRC has become one of the top venues for presentation of new PR research and for interaction among scholars and PR professionals. IPRRC is unique in many ways.
*The only conference devoted entirely to research in public relations
*Featuring informal roundtable sessions where participants actively discuss (and even contribute to) the research
*Attended by grad students, professors and practitioners for real bridge-building between the academy and the profession
*Limited attendance to facilitate interaction — during research sessions as well as the social events
Presentation sponsored by Rolla Chamber of Commerce and presented June 23, 2011. (Replaces previous slide show of the same name. Fixed web address on final slide.)
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Social Media: Its Advantages, Its Short Comings and Its Untapped Potential for Greater Change.
Sheila Allison, “Youth and the Potential Power of Social Media.” 2013. Vol32 (3).
The Author acknowledges Social Media as being of more value than just a source of entertainment. She sees it as a tool for change, change that clearly will not be handed freely to those opposed to Authoritative Leadership Regimes, but use Interactive media as a means of getting their agenda out there. She makes findings about youth below the age of 30 years that they not only use Social Media for interaction, but see it as a way of discovering their inner selves: their identity. The Dictatorial Communist Regime has been up in arms with attempts of self-expressions through Social Media or phone messages through regulation. The Author does indeed point out at the short comings of this sought after Democracy, where it brought instability to both Egypt and Tunisia after the ouster of Mohammed Morsi and the Assassination of then opposition leader respectively.
The author of this article uses different strategies to achieve of explaining the role of social media among the youths. She makes use of examples, of both the positive and the negative impacts that social media has had among the youths. For instance, she uses the example of Arab revolution that left countries such as Egypt and Tunisia unstable to explain the shortcomings associated with social media.
This source will be very important when it comes to completion of my research. It will give vital information about the advantages that are associated with social media. On the other hand, the source will be critical in completing my research as it will give information on some of shortcomings related to social media.
Fleur, Gabriel, “Sexting, Selfies and Self-Harm: Young People, Social Media and the Performance of Self Development.” Media International Australia, May 2014; 151:104-112
The Article’s Author makes disturbing findings about how misuse of Social Media is corrupting social ethics by instilling perceived ill-mannered and corrupted ones. Girls are mostly susceptible to this, having to prove their identity by posting naked selfies or photos of their drunken selves in a bid to bolster their approval rating an acceptance. This article aids readers in viewing Social Media in a different light rather than the perceived, hence taking drastic measures to curb the vices painting the tool in bad light.
The article is well explained and easy to understand in relation to the way that social media contributes in corrupting social ethics among young people. The author makes use of images, texts and other objects to show the reader how social media has contributed in corrupting the morals of the young people.
This article is important when it comes to completion of my paper. It will provide important information on the negative side of social media, by giving a detailed ...
#Ama higher ed 2014 - marketers as masters of the mixAndrew Careaga
"Convergence: Marketers As Masters of the Mix," presentation by Andrew Careaga (Missouri S&T) and Charlie Melichar (Marts&Lundy) at American Marketing Association Conference on Higher Ed Marketing, Nov. 11, 2014.
#PRSAMDC - Media Relations in a Disintermediated WorldAndrew Careaga
Presentation to PRSA Midwest District Conference, June 19, 2014, in Springfield, Missouri. What role do public relations and media relations play in a world that is becoming increasing disintermediated? This presentation discusses opportunities to rethink our approaches to PR.
Smart social networking for graduate studentsAndrew Careaga
Social media presentation delivered to graduate students and graduate studies staff at Missouri University of Science and Technology (Missouri S&T), Rolla, Mo., on Oct. 23, 2013.
Presentation to students attending the 2009 Student Leadership Conference at Missouri University of Science and Technology (Missouri S&T), January 2009
Slides from "Communicating Change, Inside and Out," presented by Andrew Careaga, director of communications, Missouri University of Science and Technology, at the CASE District VI Conference in Denver, Jan. 14, 2008
1. The art and science of higher ed blogging Andrew Careaga Director of Communications Missouri University of Science and Technology Rolla, Missouri Summer Seminar Pre-conference Workshop: The Art & Science of Social Media Marketing in Higher Education | June 8, 2011 Photo by Andy Piper via Flickr (www.flickr.com/photos/andypiper/341429556)
5. Image via Anna Vignet, www.flickr.com/photos/annnna/2228189828/
6. 1. To humanize your institution Image via www.chilloutpoint.com/featured/human-and-robots-visions-of-the-future.html
7. Communicating in a human voice adds a sense of personal and sociable human contact to the interaction with the public. … [P]erceivedconversational human voice may promote trust, satisfaction, and commitment in relationships between an organization and the public, which in turn results in favorable behavioral intentions toward an organization. Hyojung Park Missouri School of Journalism Source: MU News Bureau, “Use of Human Voice in Social Media Can Help Organizations Build Relationships,” May 18, 2011.
10. 3. To extend your reach Image via msspider66 www.flickr.com/photos/msspider66/44397492/
11. 4. To put yourself in control Image via Ben McLeod www.flickr.com/photos/benmcleod/523653908/
12. 10 steps to successful blogging Evaluate how blogging fits with your overall communications strategy. Find your niche. Blogging should complement what you already do well. Fully commit to blogging. Plan your blogging effort. Include goals and measurement. Follow through on your plan.
13. 10 steps to successful blogging Empower your bloggers to blog freely. Be responsive to comments – quickly. Maximize your reach by leveraging other social media. Promote your blogging efforts the old-fashioned way. Evaluate your efforts – again and again.
Editor's Notes
Thank for opportunity to present.Introduction – 20 years in higher ed public relations and marketing, all at the same institutionLongtime fascination with the use of technology as a communications toolBackground as a print journalist but first became interested in using the Internet as a storytelling method in the ‘90sBlogging (personally) since 2002 – started my Higher Ed Marketing blog in November 2005.Began advocating for blogs as a communications tool on our campus soon thereafter.
We launched our first blog – Visions: a research blog – in February 2006. It replaced a quarterly e-newsletter about research that we discovered wasn’t too successful.We followed up with a few other blogs – Experience This is about our engineering student design teams and experiential learning.The Best Ever Blog is an annual online publication about our 103-year-old St. Patrick’s Day celebration, which is our most storied tradition.
A few other blogs:Spacebook was a campaign tied to Sandra Magnus’ trip to the International Space Station and her 4 ½ month stay aboard the ISS. There was much more to this campaign than the blog, but it was the focal point of the buzz-building. The solar house team is one of several student design teams to have their own blog. Name Change Conversations was a two-year blog designed to help communicate the rationale behind our name change.
With the launch of a new look and revision of our main website, we embraced the blogging platform on the main site.In all, we have about 30 blogs – some more active than others and mainly decentralized. They’re used by student groups (mainly the design teams), dining services, the library, our IT department, residential life and a couple of committees.We also use the blog platform for our news site, internal newsletter and other non-blog uses.
So – I was asked to address a couple of points: First, why are blogs important for colleges and universities? I have four reasons.
If blogs are done well – they provide a human voice to an organization.
A recent study by a Ph.D. candidate at the Missouri School of Journalism…
A faculty blog at Biola University’s Talbot School of Theology is pretty effective at engaging readers in conversation.One of the blog’s most popular posts is this one about the theological necessity of a historical interpretation of the Bible.If you really want to get a good discussion going – just start a blog about religion – or politics – or sports. You’ll find plenty of people like to discuss or argue about those topics.
A few examples of comments from that post. There are more than these few shown here.
Blogs are a wonderful way to get your content out to the audiences you want to reach – and the audiences who most want to hear from you about your particular topic.KarineJoly, who publishes the blog College Web Editor, has this to say about blogs extending reach:“A blog can act as a great hub for social media activities by nature. … It provides legs to your institutional content (news, projects, etc.) via its RSS feeds. This is the perfect online communication platform with your institutional domain name. It will always be around. So, this is definitely the right place for your social media basecamp.”Your blog content is also searchable and linkable, so optimizing your blog content for easy searchability is critical to extending your reach.
By publishing content on your blog, you are in the driver’s seat. You don’t have to rely on earned media or pitching to journalists to get your story out to key audiences. Consultant and blogger Michael Stoner has this to say about the level of control blogs offer institutions:“A blog is a channel that you control, so you’re able to offer your perspective on an issue or event. A blog can offer the point of view or voice of an individual — the president or another senior leader — and because a blog is less formal than a website, it provides an institution with the ability to offer a wider, more nuanced perspective on issues or events than a website which is more formal.”Connected to the third point about extending your reach – by creating the content and stories YOU want to get out there, you are
I was also asked to provide some tips for those who might want to consider starting a blog for their institution. Here are 10 steps that I think are essential to success in blogging.1. Evaluate how blogging fits with your overall communications strategy. It may be that blogging is not for you. Or that you have a particular need. Are students or parents confused about the admissions process at your school? Perhaps you should consider developing a blog that addresses those issues – or provides a more humane online approach than what they currently find online.2. Find your niche – maybe you have a faculty member who is an expert in some field or other and would make a natural blogger. Maybe you have a distinctive program that you wish to highlight – or a particular tradition (such as our St. Pat’s Celebration).3. Fully commit. Be willing to put in the work to make the blog a success. Two or three posts a week is par for the course. If you plan to create a student blog, you’ll need to hire students to do it – and make that their job. That means – pay them the going rate for student assistants on your campus. Pizza is not pay. Give faculty and staff the time they need to blog and make it part of the reward structure.4. Create a plan for your effort. Set goals. Hold weekly or fortnightly strategy sessions on content for your blog. (We do this with Discover.)5. Follow through – hold people accountable. Assign them responsibility for creating the blog posts.
6. Empower your bloggers – Time Nekritz of SUNY Oswego says, “You don’t pre-approve blog posts. You pre-approve bloggers.”“Find responsible students doing cool things or from interesting programs, give them directions and expectations and provide tools to help them succeed.”7. Respond quickly to comments. And if you moderate – be a responsive moderator. Assign people to monitor comments to ensure the tone is civil. 8. Leverage other social media to drive traffic to your blog posts. Use your Twitter, Facebook and LinkedIn sites as resources. Also get your blogs registered on Google Blogs so they are listed and indexable.9. Don’t forget to promote your blogging efforts through other media. Post the URLs on brochures. Use QR codes. (Just make sure your blog is optimized for mobile.) If you advertise programs in traditional media, promote your blogs and social media there too.10. Evaluate your efforts to see what’s working. Review your analytics data, comments or lack thereof, retweets, likes and comments on social media, etc. Don’t be afraid to kill a blog if it is not working. Remember that much of this is experimentation.
One final noteLast month – four international students from our campus were killed in a traffic accident on Mother’s Day. Because our news site functions much like a blog, allowing for comments and sharing of content, the comments section of the news story became a part of the grieving process for friends and family members of those students. Don’t underestimate the power of the comments section of your blogs. It can connect people on a very human level during times of tragedy.