Media coursework

1. LAURA MULVEY
THE MALE GAZE

2. WHAT IS THE GAZE?
It is the concept of how the audience chooses to view the people
presents in a video.
Laura Mulvey coined the term ‘Male Gaze’ in 1975
It can be addressed in three ways:
• How men look at women (most common)
• How women look at themselves
• How women look at women

3. FEATURES OF THE MALE GAZE
• Relegates women to the status of objects for men
• Camera tends to linger around the curves od the female body

4. IN CONCLUSION…
• Women are just used as sex objects in music videos especially
those ones directed by men