The document summarizes a focus group study that explored the fruit and vegetable consumption behaviors of undergraduate students. It found that the majority of young people do not eat enough fruits and vegetables, which can significantly impact health. Through focus groups, several key barriers to consumption emerged, including cost, difficulties meeting serving requirements, perceptions that fruits and vegetables are unhealthy, and issues with preparation and storage. The researchers plan to develop interventions based on these findings to modify perceptions and address the barriers identified.