SlideShare a Scribd company logo
* This slide was made by Han Woo Park and his students to help
Korean users use the NodeXL




์ด ์Šฌ๋ผ์ด๋“œ๋Š” Marc Smith, Analyzing Social Media Networks with
NodeXL์˜ 3,4์žฅ์„ ๊ธฐ์ดˆ๋กœ ํ•œ๊ตญ ์ด์šฉ์ž๋“ค์ด NodeXL์„ ์‰ฝ๊ฒŒ ์‚ฌ์šฉํ• 
์ˆ˜ ์žˆ๋„๋ก ๋งŒ๋“  ๋งค๋‰ด์–ผ์ž„. NodeXL ์ตœ๊ทผ ๋ฒ„์ „์„ ์‚ฌ์šฉํ–ˆ์œผ๋ฉฐ ์‚ฌ๋ก€ ๋˜
ํ•œ ์›์ œ์™€ ์ƒ์ดํ•จ.



                                                 - ์ž‘์„ฑ์ผ: 2011๋…„ 07์›” 28์ผ
์ฃผ์š” ๋„คํŠธ์›Œํฌ ๋ถ„์„ ํ”„๋กœ๊ทธ๋žจ์˜ ์ข…๋ฅ˜์™€ ๋น„๊ต

๋ชฉ์ ๊ณผ ์šฉ๋„                 ํ”„๋กœ๊ทธ๋žจ           ํŠน์ง•
์ˆ˜์ง‘๋œ ๋ฐ์ดํ„ฐ๋ฅผ ์ด์šฉํ•œ ๋„คํŠธ        UciNet         ๊ฐ€์žฅ ๋Œ€์ค‘์ ์ด๋ฉฐ ์—ฌ๋Ÿฌ ํ†ต๊ณ„์  ๋ถ„์„์„ ์ œ๊ณตํ•จ
์›Œํฌ ์‹œ๊ฐํ™”์™€ ํ†ต๊ณ„์  ๋ถ„์„
                       Pajek          ๋ถ„์„ ๋Œ€์ƒ์ด ๋งŽ์€ ์—ฐ๊ตฌ์˜ ์‹œ๊ฐํ™”์— ์œ ์šฉํ•จ

                       NetMiner       ํ•œ๊ตญ์–ด ์ง€์›์ด ๋›ฐ์–ด๋‚˜๋ฉฐ ํ†ตํ•ฉ ๋ถ„์„์ด ๊ฐ€๋Šฅํ•จ

๋„คํŠธ์›Œํฌ๋ถ„์„์„ ์œ„ํ•œ ์›น์‚ฌ์ด         LexiURL        ์—ฌ๋Ÿฌ ์ข…๋ฅ˜์˜ ๋™์‹œ๋งํฌ ๋ถ„์„์— ํŠนํ™”๋จ
ํŠธ ๋งํฌ ๋ฐ์ดํ„ฐ์˜ ์ˆ˜์ง‘๊ณผ
parsing
                       SocSciBot      ์›น์‚ฌ์ดํŠธ์— ํฌํ•จ๋œ ์•„์›ƒ๋งํฌ ๋ถ„์„์— ์ดˆ์ 

                       IssueCrawler   ๋™์‹œ์•„์›ƒ๋งํฌ๋ฅผ ์ด์šฉํ•œ ์˜จ๋ผ์ธ ์ด์Šˆ ํŒŒ์•…

                       Mozdeh         ๋ธ”๋กœ๊ทธ RSS ํ”ผ๋“œ์˜ ์ˆ˜์ง‘๊ณผ ๋ถ„์„


 ์ถœ์ฒ˜: ๋ฐ•ํ•œ์šฐ(2010), LexiURL์„ ์ด์šฉํ•œ ๋™์‹œ๋งํฌ๋ถ„์„-์ •์น˜์›น์ง„,์ •์น˜ํฌ๋Ÿผ์‚ฌ์ดํŠธ, p.1098
์ˆœํ™˜์  ๊ทธ๋ž˜ํ”„๋ฐ์ดํ„ฐ ๊ตฌ์กฐ๋ฅผ ํ‘œํ˜„ํ•  ์ˆ˜ ์žˆ๋Š” ๊ธฐ์กด์˜ ๋„๊ตฌ๋“ค์€ ๊ฐ๊ฐ
ํ•œ๊ณ„๋ฅผ ๊ฐ€์กŒ๋‹ค.


๋„คํŠธ์›Œํฌ ๋ถ„์„์€ ํ•™์ˆ , ์ƒ์—…๊ณผ ์ธํ„ฐ๋„ท Social Media ๋“ฑ ๋ถ„์•ผ์—
์ค‘์š”ํ•œ ์—ฐ๊ตฌ์˜์—ญ์ด๊ณ  ๋น ๋ฅธ ์„ฑ์žฅ์„ ๋ณด์ด๊ณ  ์žˆ๋‹ค.


ํ˜„์žฌ ์‚ฌ์šฉํ•˜๊ณ  ์žˆ๋˜ ๋„๊ตฌ๋Š” ๋ช…๋ น์„ ์ž…๋ ฅ ๋“ฑ์˜ ๋ฐฉ์‹์œผ๋กœ ๋„คํŠธ์›Œํฌ๋ฅผ
๋ถ„์„ํ•˜๊ธฐ ๋•Œ๋ฌธ์— ๋„๊ตฌ์— ๋Œ€ํ•œ ๋งŽ์€ ์ง€์‹์ด ํ•„์š”ํ•˜๋‹ค.


๋งŽ์€ ๋„คํŠธ์›Œํฌ ๋ฐ์ดํ„ฐ๋“ค์€         ํŒŒ์ผ๋กœ ์ €์žฅํ•˜๊ณ  ์žˆ๋‹ค.
NodeXL๋Š” Microsoft Excel 2007์— ๋„คํŠธ์›Œํฌ ๋ถ„์„๋„๊ตฌ๋ฅผ ์ถ”๊ฐ€ํ•œ ์ƒˆ๋กœ์šด ๊ธฐ๋Šฅ ํˆด์ด
๋‹ค. NodeXL๋Š” NET Framework 3.5 ์†Œ์Šค๋ฅผ ํ†ตํ•ด ๋‹ค๋ฅธ ๋„คํŠธ์›Œํฌ๋ถ„์„ ์†Œํ”„ํŠธ์›จ์–ด๋ฅผ
์ด์šฉํ•œ ๋ถ„์„๊ฒฐ๊ณผ๋‚˜ ๊ธฐ์ดˆ๋ฐ์ดํ„ฐ๋„ ์ฒ˜๋ฆฌํ•  ์ˆ˜ ์žˆ๋‹ค.
๊ด‘๋ฒ”์œ„ํ•˜๊ฒŒ ์‚ฌ์šฉ๋˜๊ณ  ์žˆ๋Š” Excel์— ๋„คํŠธ์›Œํฌ ๋ถ„์„ ํˆด์„ ๊ฒฐํ•ฉํ•˜์—ฌ
์—ฐ๊ตฌ์˜ ์‹œ๋„ˆ์ง€ํšจ๊ณผ๋ฅผ ์‹คํ˜„


SNA ์ดˆ๋ณด์ž๋„ ์‰ฝ๊ฒŒ ์ ‘๊ทผํ•  ์ˆ˜ ์žˆ์Œ.

NodeXL์€ ์•ž์„œ ๋‚˜์—ด๋œ SNA๋„๊ตฌ๋“ค์˜ ๊ฐ€์žฅ ๋ฐœ์ „๋˜๊ณ  ๊ฐ„ํŽธํ•œ ๋„๊ตฌ
์ค‘์˜ ํ•˜๋‚˜๋ผ ํ•  ์ˆ˜ ์žˆ์Œ
์‚ฌ์ดํŠธ ์ฃผ์†Œ: http://www.codeplex.com/NodeXL
NodeXL ์‚ฌ์ดํŠธ ์ฒซ ํŽ˜์ด์ง€ ์˜ค๋ฅธ์ชฝ ์ƒ๋‹จ์—์„œ ์•„๋ž˜์˜ ์™ผ์ชฝ ๊ทธ๋ฆผ๊ณผ ๊ฐ™์€ ๋‹ค์šด๋กœ๋“œ
๋ฉ”๋‰ด๋ฅผ ๋ณผ ์ˆ˜ ์žˆ๋‹ค. ์ดˆ๋ก์ƒ‰ ๋‹ค์šด๋กœ๋“œ ๋งํฌ๋ฅผ ํด๋ฆญํ•˜๋ฉด ์•„๋ž˜์˜ ์™ผ์ชฝ ๊ทธ๋ฆผ๊ณผ ๊ฐ™์€
์ฐฝ์ด ๋œจ๊ณ  NodelXL ์ตœ์‹ ๋ฒ„์ „(2011.7์›” ๊ธฐ์ค€) ์••์ถ•ํŒŒ์ผ์„ ๋ฌด๋ฃŒ๋กœ ๋‹ค์šด๋ฐ›์„ ์ˆ˜
์žˆ๋‹ค. ๋˜ํ•œ ๊ฐ„๋‹จํ•œ ์‚ฌ์šฉ๋ฒ•๋„ ๋ฐฐ์šธ ์ˆ˜ ์žˆ๋‹ค.
Data                ๋ฐ์ดํ„ฐ ์ž…๋ ฅ(์ง์ ‘์ž…๋ ฅ, Excel๋ฐ์ดํ„ฐ ์ž…๋ ฅ, ๋‹ค๋ฅธ ๋„๊ตฌ ๊ฒฐ๊ณผ์ž…๋ ฅ ๋“ฑ )

Graph               ๋„ํ‘œ ๋„์ถœ(์„  ์Šคํƒ€์ผ, ๋„ํ‘œํ˜•์‹)

Visual Properties   ๋„ํ‘œ ์‹œ๊ฐํ™” (Node์˜ ์ƒ‰๊น”, ํฌ๊ธฐ,ํˆฌ๋ช…๋„, ํ˜•ํƒœ; ์„ ์˜ ๊ตต๊ธฐ ๋“ฑ)

Analysis            ๋ฐ์ดํ„ฐ ๋ถ„์„ (๋ฐ์ดํ„ฐ ์†์„ฑ ๋ถ„์„, ๊ณ„์‚ฐ ๋“ฑ )

Show/Hide           ๋ฐ์ดํ„ฐ ์ฐฝ๊ตฌ์— ํ•ญ๋ชฉ ์ถ”๊ฐ€

Help                ๋„์›€
NodeXL ๋ฉ”๋‰ด์ฐฝ




NodeXL ๋ฐ์ดํ„ฐ ์ž…๋ ฅ์ฐฝ   NodeXL ๋„คํŠธ์›Œํฌ๊ทธ๋ž˜ํ”„
                        ํšจ๊ณผ์ฐฝ
Edges              ๋งํฌ(์—ฐ๊ฒฐ์„ ):links, ties & connections
Vertices           ๋…ธ๋“œ(๊ฐœ์ฒด):Nodes, entities& items
Images             ์ด๋ฏธ์ง€
Clusters           ํ•˜์œ„ ๊ทธ๋ฃน
Cluster Vertices   ํ•˜์œ„ ๊ทธ๋ฃน์˜ ๋…ธ๋“œ
Overall Metrics    ์ „์ฒด ๋ฐ์ดํ„ฐ ๊ณ„์‚ฐ
NodeXL์—์„œ ๊ฐœ์ฒด(vertices)๋Š” ์ƒ‰, ๋ชจ์–‘, ํฌ๊ธฐ, ํˆฌ๋ช…๋„์˜ ์„ฑ
์งˆ๋กœ ํ‘œํ˜„๋  ์ˆ˜ ์žˆ๋‹ค
Autofill Columns์„ ์ด์šฉํ•˜์—ฌ ์—ฐ๊ฒฐ์„ 
(Edge), ๊ฐœ์ฒด(vertex)์˜ ํฌ๊ธฐ์™€ ๊ฐ๊ฐ์˜ ์ค‘์‹ฌ๋„
๋ฐ ํŠน์ • ๊ฐ’์— ๋”ฐ๋ผ ํ‘œํ˜„ํ•  ์ˆ˜ ์žˆ๋‹ค.
Show Graph        ๊ทธ๋ž˜ํ”„ ๊ทธ๋ฆฌ๊ธฐ
Lay Out Again     ๊ทธ๋ž˜ํ”„๋ฅผ ๋ ˆ์ด์•„์›ƒ ์œ ํ˜•๋ณ„๋กœ ๋‹ค์‹œ
                  ๊พธ๋ฏธ๊ธฐ
Dynamic Filters   ํ•„ํ„ฐ(๋ฐ์ดํ„ฐ ์ผ๋ถ€๋ถ„ ํ‘œ์‹œ)
Options           ๋„ํ‘œ ๋””์ž์ธ ์„ค์ •
Zoom              ํ™•๋Œ€
Scale             ๋น„์œจ
โ–ถ
โ–ถ
โ–ถ
โ–ถ

โ–ถ
๋™์˜์ƒ ๋‚ด์šฉ-Keyword
๋งคํŠธ๋ฆญ์Šค๋กœ ๋‚˜ํƒ€๋‚ธ ๋„คํŠธ์›Œํฌ                  Edge list๋กœ ๋‚˜ํƒ€๋‚ธ ๋„คํŠธ์›Œํฌ
     ์ง€์˜       ์™•์ •       ํ˜„์ง„
                                    Vertex 1   Vertex 2
์ง€์˜        0        1        1
                                    ์ง€์˜         ์™•์ •
์™•์ •        0        0        0       ์ง€์˜         ํ˜„์ง„
ํ˜„์ง„        1        0        0       ํ˜„์ง„         ์ง€์˜



โ‘  ์œ„์˜ ๋‘ ๋งคํŠธ๋ฆญ์Šค์™€ Edge list๋Š” ๋‹ค๋ฅด๊ฒŒ ํ‘œํ˜„๋œ ๊ฐ™์€ ๋„คํŠธ์›Œ
  ํฌ
โ‘ก Edge list๋Š” Vertex1์—์„œ Vertex2๋กœ์˜ ๋ฐฉํ–ฅ์„ฑ์„ ๋‚˜ํƒ€๋ƒ„
โ‘ข ๋‹ค๋ฅธ ์†์„ฑ์„ ์ฒจ๊ฐ€ํ•˜์ง€ ์•Š๋Š”๋‹ค๋ฉด Vertex1์—์„œ vertex2 ๋กœ ํ–ฅ
  ํ•˜๋Š”(directed) ์ด์ง„๋ฒ•(binary)์ ์ธ ๋„คํŠธ์›Œํฌ๋ผ ํ•  ์ˆ˜ ์žˆ์Œ
โ‘ฃ NodeXL์€ Edge list๋กœ ๋„คํŠธ์›Œํฌ๋กœ ๋ถ„์„ํ•จ
โ‘ค ๋„คํŠธ์›Œํฌ ์ง€ํ‘œ๋“ค์€ ์ด์ง„(binary)๋งคํŠธ๋ฆญ์Šค์— ๊ธฐ์ดˆํ•ด ๊ณ„์‚ฐ ๋˜
  ์ง€๋งŒ, Edge weight๋ฅผ ๋„ฃ์–ด์„œ ๊ด€๊ณ„์˜ ๊ฐ•๋„(valued)๋ฅผ ์‹œ๊ฐ
  ์ ์œผ๋กœ ํ‘œํ˜„ ํ•  ์ˆ˜ ์žˆ์Œ
๋„คํŠธ์›Œํฌ๋ถ„์„์„ ํ•˜๋Š” Matrix ํŒŒ์ผ์„ edge list๋กœ ๋ฐ”๊พธ๊ธฐ

                      2




                             3



1 ๋…ธ๋“œ์—‘์…€ ์ฐฝ์— ๋งค
ํŠธ๋ฆญ์Šค ์‹œํŠธ๋ฅผ ํ•จ๊ป˜
์—ด์–ด๋‘”๋‹ค
Graph Metrics๋ฅผ ์ด์šฉํ•˜์—ฌ ๊ฐ ๊ฐœ์ฒด๋“ค์˜ Degree, In-degree, Out Degree,
Betweenness and Closeness centrality, Eigenvector centrality, Page Rank,
Clustering Coefficient, Group Metrics ๋“ฑ์„ ๊ตฌํ•  ์ˆ˜ ์žˆ์Œ.
๏ฌDegree Centrality



๏ฌBetweenness Centralities: Bridge Scores for Boundary Spanners



๏ฌCloseness Centrality: Distance Scores for Broadly Connected People



๏ฌEigenvector Centrality : Influence Scores for Strategically Connected
People
Category column : sex
์ฝ”๋ฉ˜ํŠธ ์ˆ˜์™€ ๋น„๋””์˜ค์˜ ์ˆœ์œ„์— ๋”ฐ๋ผ ๊ฐœ์ฒด์˜ ์ƒ‰๊ณผ ํฌ๊ธฐ๋ฅผ ๋‚˜ํƒ€๋‚ธ
YouTube์˜ ๊ฑด๊ฐ•๋ณดํ—˜์— ๊ด€๋ จ๋œ ๋น„๋””์˜ค ๋„คํŠธ์›Œํฌ
* This slide was made by Han Woo Park and his students to help Korean
users use the NodeXL



     NodeXL Chapter 11: FaceBook
  ๋…ธ๋“œ์—‘์…€์„ ์ด์šฉํ•œ ํŽ˜์ด์Šค๋ถ ๋„คํŠธ์›Œํฌ ๋ถ„์„



    * ์ด ์Šฌ๋ผ์ด๋“œ๋Š” Marc Smith, Analyzing Social Media Networks with
    NodeXL์˜ 11์žฅ์„ ๊ธฐ์ดˆ๋กœ ํ•œ๊ตญ ์ด์šฉ์ž๋“ค์ด ๋…ธ๋“œ ์—‘์…€์„ ์‰ฝ๊ฒŒ ์‚ฌ์šฉํ•  ์ˆ˜
    ์žˆ๋„๋ก ๋งŒ๋“  ๋งค๋‰ด์–ผ์ž„. ๋…ธ๋“œ์—‘์…€ ์ตœ๊ทผ ๋ฒ„์ „์„ ์‚ฌ์šฉํ–ˆ์œผ๋ฉฐ ์‚ฌ๋ก€ ๋˜ํ•œ ์›
    ์ œ์™€ ์ƒ์ดํ•จ.



 โ€ข์ด ๋งค๋‰ด์–ผ์„ ์ด์šฉํ•  ๋•Œ์—๋Š” ๋‹ค์Œ๊ณผ ๊ฐ™์ด ๋ฐํ˜€ ์ฃผ๊ธฐ๋ฐ”๋žŒ.
 ์ดํ˜„์ง„, ๊น€์ง€์˜, ๋ฐ•ํ•œ์šฐ (2010). ๋…ธ๋“œ์—‘์…€์„ ์ด์šฉํ•œ ํŽ˜์ด์Šค๋ถ ๋„คํŠธ์›Œํฌ ๋ถ„์„.
 โ€ข๊ฒฝ์‚ฐ: ์˜๋‚จ๋Œ€ํ•™๊ต.
Facebook
>> Facebook ์˜ ์—ญ์‚ฌ
โ€ข ํ•˜๋ฒ„๋“œ๋Œ€ ํ•™์ƒ๋“ค ์‚ฌ์ด์—์„œ ์‹œ์ž‘
โ€ข ๊ต๋‚ด ํ•™์ƒ๋“ค๋ผ๋ฆฌ ๊ด€๊ณ„๋ฅผ ๋„“ํž˜
โ€ข ํƒ€ ๋Œ€ํ•™ ํ•™์ƒ๋“ค๊ณผ ์—ฐ๊ฒฐ
โ€ข ๊ทธ ๋ฐ–์— ์ผ๋ฐ˜์ธ๋“ค๊ณผ ์—ฐ๊ฒฐ

>> Facebook ์˜ ๊ฐ•์ 
โ€ข ์‹œ์ž‘๋‹จ๊ณ„์—์„œ ์ด๋ฏธ ๋ฐ€์ง‘๋„๊ฐ€ ๋†’์€ ๋„คํŠธ์›Œํฌ๋ฅผ ๊ฐ€์ง€๊ณ 
  ์žˆ๊ธฐ ๋•Œ๋ฌธ์— ๋„คํŠธ์›Œํฌ ํšจ๊ณผ๋ฅผ ๋ณผ ์ˆ˜ ์žˆ์Œ.

โ€ข ํŒŒ๋ž‘๊ณผ ํฐ์ƒ‰์˜ ์กฐํ™”๋Š” ์ •ํ†ต, ์ •๋‹น์„ฑ ์„ ๋‚˜ํƒ€๋‚ด๊ธฐ ๋•Œ๋ฌธ์—
  ๋‚˜์ด๊ฐ€ ๋งŽ๊ฑฐ๋‚˜ ์˜์‹ฌ์ด ๋งŽ์€ ์‚ฌ์šฉ์ž๋“ค๋„ ์ข‹์•„ํ•  ์ˆ˜ ์žˆ๋Š” ๊ฐ•์ 
Facebook
โ€ข 2006๋…„์— โ€žNews feedโ€Ÿ ์ถ”๊ฐ€
 ๏ƒ  ์นœ๊ตฌ๋“ค์˜ ์ตœ๊ทผ ํ™œ๋™์„ ์‚ฌ์šฉ์ž์˜ ํ™ˆํŽ˜์ด์ง€์—
 ์„œ ํ•œ๊บผ๋ฒˆ์— ๋ณผ ์ˆ˜ ์žˆ๊ฒŒ ํ•จโ€ฆ.New speed!
์™œ Facebook ๋„คํŠธ์›Œํฌ ๋งต์„ ๋งŒ๋“œ๋Š”๊ฐ€?
- ๋ˆ„๊ฐ€ ๋„ˆ์™€ ์—ฐ๊ฒฐ๋˜์–ด ์žˆ๋Š”์ง€ ์•Œ ์ˆ˜ ์žˆ๊ณ ,
  ๊ฐœ์ธ์ •๋ณด ์„ค์ •์„ ๋ฏธ์„ธํ•˜๊ฒŒ ์กฐ์ ˆํ•  ์ˆ˜ ์žˆ๋‹ค.

- ๋” ์ „๋ฌธ์ ์œผ๋กœ โ€ž๋„คํŠธ์›Œํ‚นโ€Ÿ์„ ์œ„ํ•ด ํŽ˜์ด์Šค๋ถ์„ ํ•˜๋Š” ์‚ฌ์šฉ์ด๋ผ๋ฉด
  ๋ช‡๋ช‡ ์‚ฌ๋žŒ๋“ค์€ ์ž์‹ ๋“ค์˜ ์ตœ๊ทผ ์Šคํƒ€์ผ์„ ์ฐพ์•„๋‚ผ ์ˆ˜ ์žˆ๋‹ค.

 ๏ƒ  team players : ๋‚ด ์นœ๊ตฌ๋“ค ์ค‘ ๋‘˜์ด ์—ฐ๊ฒฐ์ด ์•ˆ๋ผ ์žˆ๋‹ค๋ฉด ์ด๋“ค์„
 ์†Œ๊ฐœ ์‹œ์ผœ์„œ close to triad ํ•˜๊ฒŒ ํ•œ๋‹ค.

 ๏ƒ  brokers : ๋‚ด์นœ๊ตฌ๋“ค ์ค‘ ๋‘˜์ด ์—ฐ๊ฒฐ์ด ์•ˆ๋ผ ์žˆ์œผ๋ฉด ์•ˆ๋œ ๊ทธ๋Œ€๋กœ
 ๋ฅผ ์œ ์ง€ํ•˜๊ฒŒ ํ•œ๋‹ค. ์™œ? ๋‚ด๊ฐ€ ์ค‘์‹ฌ์— ์žˆ์œผ๋ฉด ๋‚ด ๊ฐ€์น˜๊ฐ€ ๋†’์•„์ง€๋‹ˆ
 ๊นŒ !! ์ด๊ฑธ brokerage๋ผ๊ณ  ํ•œ๋‹ค(Burt, 2006)
Facebook ์€ ์–ด๋–ค ์ข…๋ฅ˜์˜
         Friendship network์ผ๊นŒ?
โ€ข Egocentric network(์ž๊ธฐ ์ค‘์‹ฌ์  ๋„คํŠธ์›Œํฌ)




a 1.0 degree network
                       a 1.5 degree network   a 2.0 degree network
Getting your data into NodeXL
โ€ข ํŠธ์œ„ํ„ฐ, ํ”„๋ฆฌ์ปค, ์œ ํŠœ๋ธŒ ๋“ฑ๊ณผ ๋‹ฌ๋ฆฌ ๋…ธ๋“œ์—‘์…€์—์„œ ์ œ๊ณตํ•˜๋Š”
  ํŽ˜์ด์Šค๋ถ ํฌ๋กค๋Ÿฌ๊ฐ€ ์—†๊ธฐ ๋•Œ๋ฌธ์— Bernie Hogan์ด ๋งŒ๋“  ์–ด
  ํ”Œ๋ฆฌ์ผ€์ด์…˜์„ ์ด์šฉ.

โ€ข ๊ฐœ์ธ์˜ ๋„คํŠธ์›Œํฌ๋ฅผ ์–ป๊ธฐ ์œ„ํ•œ ๊ฒƒ์ž„์œผ๋กœ ๋กœ๊ทธ์ธ์ด ํ•„์š”ํ•จ
โ€ข ๋„คํŠธ์›Œํฌ๊ฐ€ ํด ์ˆ˜๋ก ์‹œ๊ฐ„์ด ๋งŽ์ด ๊ฑธ๋ฆผ. (200๋ช…/1๋ถ„)




โ€ข   http://apps.facebook.com/namegenweb
Click




                        ์˜ค๋ฅธ ์ชฝ๋งˆ์šฐ์Šค ํด๋ฆญ ํ›„
๋กœ๊ทธ์ธ ๋œ ๋ณธ์ธ์˜ ํŽ˜์ด์Šค ๋ถ ์ •๋ณด๊ฐ€     ๋‹ค๋ฅธ ์ด๋ฆ„์œผ๋กœ ์ €์žฅ
GraphML ํ˜•์‹์˜ ํŒŒ์ผ๋กœ ์ €์žฅ ๋จ.
NodeXL๋กœ ๋ฐ์ดํ„ฐ ๋ถˆ๋Ÿฌ ์˜ค๊ธฐ
โ€ข ๋…ธ๋“œ ์—‘์…€์„ ์—ฝ๋‹ˆ๋‹ค.
  (์‹œ์ž‘๏ƒ ๋ชจ๋“  ํ”„๋กœ๊ทธ๋žจ ๏ƒ  Microsoft Nodexl ๏ƒ  Excel Template)

โ€ข ์™ผ์ชฝ์ƒ๋‹จ Import ๏ƒ  From GraphML fileโ€ฆ ๏ƒ  ์ €์žฅ๋œ ํŒŒ์ผ ์„ ํƒ

โ€ข ์™ผ์ชฝ์ƒ๋‹จ Prepare data ๏ƒ  Merge Duplicate Edges
  ; ์ค‘๋ณตํ•ญ๋ชฉ์ด ์žˆ์„ ๊ฒฝ์šฐ, ์ •๋ฆฌ๋ฅผ ํ•ด ์ค๋‹ˆ๋‹ค.
Visualizing(์‹œ๊ฐํ™”)
โ€ข ๊ทธ๋ž˜ํ”„์—๋Š” me(ego)๊ฐ€ ๋น ์ง
 ->์™œ๋ƒํ•˜๋ฉด ์ด๋ฏธ ๋ชจ๋“  ๋„ˆ์˜ ์นœ๊ตฌ์™€ ์—ฐ๊ฒฐ ๋˜
  ์–ด์žˆ๋Š” ์ค‘์‹ฌ(ego)๋ฅผ ๋นผ๋ฉด ์ฃผ๋ฉด ์นœ๊ตฌ๋“ค์˜ ๊ด€
  ๊ณ„๋ฅผ ๋” ์ž˜ ๋‚˜ํƒ€๋‚ด ์ฃผ๊ธฐ ๋•Œ๋ฌธ.
Networky Look
โ€ข ๋ชฉ์ ์— ๋งž๋Š” ๋ ˆ์ด์•„์›ƒ ๋ฐฉ๋ฒ• ์„ ํƒ
 - Harel-Koren Fast Multiscaling
 - Fruchterman-Reingold
    : Layout options.. ์—์„œ ์•„๋ž˜ ๋‘๊ฐ€์ง€ ํ•ญ๋ชฉ์„ ์กฐ์ ˆํ•  ์ˆ˜ ์žˆ๋‹ค.
    * Iterations (๋ฐ˜๋ณต) * Repulsion (๋…ธ๋“œ ์‚ฌ์ด์˜ ์ €ํ•ญ ๊ฐ’)

โ€ข   Ex) 100 Iterations and a Repulsion of 3.
Ordered and Nonordered Data
โ€ข Ordered Data:
  ์œ„๊ณ„์  ์˜๋ฏธ๋ฅผ ๊ฐ€์ง€๊ณ  ๋ถ„๋ฅ˜๋œ ์„œ์—ด ๋ฐ์ดํ„ฐ
  ex) ๋‚˜์ด, ๋“ฑ์ˆ˜

โ€ข Nonordered Data:
  ์„œ์—ด ์—†์ด ๋ถ„๋ฅ˜๋œ ๋ฐ์ดํ„ฐ
  ex) ์ข…๊ต, ์„ฑ๋ณ„, ์ข‹์•„ํ•˜๋Š” ์Šคํฌ์ธ  ํŒ€

โ€ข ํด๋Ÿฌ์Šคํ„ฐ๋Š” ๋Œ€๋ถ€๋ถ„ Nonordered Data.
Visualizing Nonordered Data :
      Clusters and Categories
โ€ข ํด๋Ÿฌ์Šคํ„ฐ ์ฐพ๊ธฐ
 Dynamic Filters -> Groups -> Find cluster
Visualizing Nonordered Data :
   Clusters and Categories
Visualizing Nonordered Data :
     Clusters and Categories
โ€ข ์นดํ…Œ๊ณ ๋ฆฌ ๋ณ„๋กœ ๊ตฌ๋ถ„ํ•˜๋ ค๋ฉด โ€žSchemeโ€Ÿ์„ ์ด์šฉํ•˜์„ธ์š”



                    Category column : sex
Visualizing Nonordered Data :
     Clusters and Categories
์นดํ…Œ๊ณ ๋ฆฌ ์‹œํŠธ ๋งŒ๋“ค๊ธฐ !!




โ€ข ์นดํ…Œ๊ณ ๋ฆฌ๋ฅผ ๋‚˜๋ˆˆ ํ›„, ๋ชจ์–‘์ด๋‚˜ ์ƒ‰๊น”์„ ์„ค์ •ํ•˜๋ ค๋ฉด,
  ์ƒˆ๋กœ์šด ์‹œํŠธ๋ฅผ ๋งŒ๋“ค์–ด์„œ ๊ทธ๋ฃนํ™” ์‹œํ‚ค๋ฉด ๋œ๋‹ค.

โ€ข ์—‘์…€์—์„œ ์ œ๊ณตํ•˜๋Š” vlookup ํ•จ์ˆ˜๋ฅผ ์ด์šฉํ•ด
  ๋ถˆ๋Ÿฌ์˜ค๊ธฐ๋ฅผ ํ•œ ํ›„, ์ด๋ฏธ์ง€๋ฅผ ๋ณ€ํ˜•์‹œํ‚ฌ ์ˆ˜ ์žˆ๋‹ค.
Visualizing Ordered Data
โ€ข โ€žgraph metricsโ€Ÿ ์„ ํƒ
Visualizing Ordered Data
โ€ข Degree : ego์™€ alter์‚ฌ์ด์˜ ์ƒํ˜ธ ์—ฐ๊ฒฐ๋œ ์นœ๊ตฌ ์ˆ˜๋ฅผ ์˜๋ฏธ.

-> JiyoungKimโ€Ÿs degree๋Š” 7.
๊น€์ง€์˜์ด ๋‚˜(ego)์™€ ์—ฐ๊ฒฐ๋œ
์‚ฌ๋žŒ๋“ค ์ค‘ 7๋ช…๊ณผ
์—ฐ๊ฒฐ๋ผ ์žˆ๋‹ค๋Š” ๋œป!
Visualizing Ordered Data
โ€ข Betweenness : ์„œ๋กœ ๋‹ค๋ฅธ ์นœ๊ตฌ๋“ค์„
           ์–ผ๋งˆ๋‚˜ ์ž˜ ์—ฐ๊ฒฐํ•˜๋Š”๊ฐ€๋ฅผ ๋ณด์—ฌ์ฃผ๋Š” ์ฒ™๋„
Visualizing Ordered Data
โ€ข ์ข…์ข… ๋„ˆ๋ฌด ๋งŽ์€ ๊ฐ’์„ ๊ฐ€์ง€๊ฑฐ๋‚˜ ๋„ˆ๋ฌด ์ ์€ ๊ฐ’
   ์„ ๊ฐ€์ง„ ์‚ฌ๋žŒ๋“ค(outliers) ๋•Œ๋ฌธ์—
   betweenness๊ฐ€ ์™œ๊ณก๋˜๋Š” ๊ฒฝ์šฐ๊ฐ€ ์žˆ๋‹ค.
โ€ข ๊ทธ๋Ÿด ๋• , ์•„๋ž˜์™€ ๊ฐ™์ด ์„ค์ •
 - Autofill columns -> vertex size options
  -> at the bottom are two check boxes. Click.
  -> refresh graph.
Visualizing Ordered Data


                        10๋ณด๋‹ค ์ž‘์€ ์ˆ˜๋ฅผ ์“ฐ๋Š” ๊ฒŒ ์ข‹
                        ๋‹ค. ์•„๋‹˜ vertices ์˜ ํฌ๊ธฐ๊ฐ€
                        ๋„ˆ๋ฌด ์ปค์ ธ์„œ ๋ณด๊ธฐ ์‹ซ์–ด !!




์ค‘์‹ฌ๊ฐ’(betweenness)์ด
์™œ๊ณก๋˜๋Š” ๊ฒƒ์„ ๋ง‰๊ธฐ ์œ„ํ•ด
๋‘ ๊ฐ€์ง€๋ฅผ ์„ ํƒํ•  ์ˆ˜ ์žˆ๋‹ค
๏ƒŸ โ€ข๊ทธ๋ฃน โ€“ ์ƒ‰๊น”
                                      โ€ข degree โ€“ ํฌ๊ธฐ




                                ๏ƒ 
โ€ข   Betweenness (connector) โ€“ ํฌ๊ธฐ
โ€ข   Eigenvector centrality โ€“ ํˆฌ๋ช…๋„
โ€ข   Cluster - ์ƒ‰๊น”
Visualizing Ordered Data
โ€ข ๋…ธ๋“œ์˜ Betweenness ๊ฐ’์˜ ์ฐจ์ด๊ฐ€ ํด ๊ฒฝ์šฐ์— ๋กœ๊ทธ ๋ณ€ํ™˜
  (ํฐ ๊ฐ’๋“ค๋„ ํ‘œ์ค€ํ™” ํ•˜๋Š” ํšจ๊ณผ๊ฐ€ ์žˆ์Œ)

โ€ข ๊ทธ๋Ÿฌ๋‚˜, ์ข…์ข… Betweenness ๊ฐ€ 0์ผ ๋•Œ๊ฐ€ ์žˆ๋‹ค.
  ๋กœ๊ทธ ๊ฐ’์ด 0์ด๋ผ๋Š” ๊ฒƒ์€ 0์œผ๋กœ ๋‚˜๋ˆ„๊ธฐ๋ฅผ ์‹œ๋„ํ•˜๋Š” ๊ฒƒ๊ณผ ๊ฐ™์ด
  ์ •์˜๋˜์ง€ ์•Š๋Š” ๊ฒƒ์„ ์˜๋ฏธํ•œ๋‹ค. ๊ณ ๋กœ ํฌํ•จ๋˜์ง€ ์•Š์„ ๊ฒƒ์ด๋‹ค.

โ€ข ๋˜ํ•œ ์ข…์ข… outlier ๋“ค์€ ํฅ๋ฏธ๋กœ์šด ๊ฐœ์ฒด์ด๊ธฐ๋„ ํ•˜๊ธฐ ๋•Œ๋ฌธ์—
  ignore outliers box ๋ฅผ ์ฒดํฌํ•˜๋Š” ๊ฒƒ๋งŒ์ด ํ•ด๊ฒฐ์ฑ…์€ ์•„๋‹˜
Friendwheel to Pinwheel :
   A Facebook Visualization the NodeXL way
โ€ข Thomas Fletcher ๊ฐ€ ๋งŒ๋“ 
  Facebook ์—์„œ ์ œ๊ณตํ•˜๋Š” ์–ดํ”Œ๋ฆฌ์ผ€์ด์…˜ : Friend-wheel
   (http://apps.facebook.com/friendwheel/)
; ์‚ฌ์šฉ์ž์˜ ์นœ๊ตฌ๋“ค์„ ๋ชจ์•„์„œ
   ๋ฐ”ํ€ด๋ชจ์–‘์˜ ๊ทธ๋ฃน์œผ๋กœ
   ๋ณด์—ฌ์ค€๋‹ค.
Friendwheel to Pinwheel :
   A Facebook Vizualization the NodeXL way

โ€ข NodeXL์—์„œ Friendwheel ๋งŒ๋“ค๊ธฐ
 1. layout ์€ circle ์„ ์„ ํƒ
 2. Find Cluster ๋ฒ„ํŠผ์„ ๋ˆŒ๋Ÿฌ
 3. Refresh graph


Friendwheel์„ ํ†ตํ•ด
์„œ๋กœ ๋‹ค๋ฅธ ํด๋Ÿฌ์Šคํ„ฐ๊ฐ„์˜
์ „๋ฐ˜์ ์ธ ์—ฐ๊ฒฐ์„ ์•Œ ์ˆ˜ ์žˆ๋‹ค.
์˜ˆ์‹œ1




ํ•œ๊ตญ์–ด๋กœ ํ‘œ์‹œ๋œ ๋ช‡๋ช‡ ์ด๋ฆ„์ด ๋‚˜ํƒ€๋‚˜์ง€ ์•Š์Œ .
์˜ˆ์‹œ2




์ƒ‰์€ ๊ฐ๊ฐ์˜ ํด๋Ÿฌ์Šคํ„ฐ๋ฅผ ๋‚˜ํƒ€๋‚ด๊ณ , Degree
์— ์˜ํ•œ ์ˆœ์„œ๋กœ ๋†“์—ฌ์กŒ์œผ๋ฉฐ ๊ฐ๊ฐ์˜ ๊ทธ๋ฃน๋ผ
๋ฆฌ์˜ ์—ฐ๊ฒฐ ๋ง์„ ๋ณผ ์ˆ˜ ์žˆ์Œ.
Friendwheel to Pinwheel :
   A Facebook Visualization the NodeXL way

โ€ข Workbook Columns -> Layout ํด๋ฆญ
๏ƒ  vertices sheet ์—์„œ layout ์ดํ•˜ 6๊ฐœ์˜ ์ƒˆ
  ๋กœ์šด ์—ด์„ ๋ณผ ์ˆ˜ ์žˆ๋‹ค.

๏ƒ  layout order์— ๋“ค์–ด๊ฐˆ ์˜ณ์€ ์ •๋ณด๋ฅผ ์ฐพ์œผ๋ ค
 ๋ฉด โ€žgroup verticesโ€Ÿ sheet ๋ฅผ ๋ด์•ผ ๋œ๋‹ค.
Friendwheel to Pinwheel :
  A Facebook Visualization the NodeXL way
โ€ข Friendwheel ์„ fireball ๋กœ ๋งŒ๋“ค์–ด ๋ณด์ž!
โ€ข Friendwheel ์€ ์ข‹์€ ๋ ˆ์ด์•„์›ƒ์ด๋‹ค. ์˜ˆ์˜๊ณ 
  ๊ธฐ๋ณธ์ ์ธ ๋„คํŠธ์›Œํฌ ๊ตฌ์กฐ์— ๊ด€ํ•œ ์•ฝ๊ฐ„์˜ ์ •
  ๋ณด๋„ ์–ป์„ ์ˆ˜ ์žˆ๋‹ค. ๊ทธ๋Ÿฌ๋‚˜ ์ด ๋ ˆ์ด์•„์›ƒ์œผ๋กœ
  ํ•  ์ˆ˜ ์žˆ๋Š” ๊ฒƒ์€ ๋” ๋งŽ๋‹ค. ๋ฌผ๋ก , ๋ชฉํ‘œ๋Š” ์ œ๋ฉ‹
  ๋Œ€๋กœ์ธ ์ฐจํŠธ ์žก๋™์‚ฌ๋‹ˆ ๋“ฑ์„ ๊ทธ๋ž˜ํ”„์— ๋ถ€๋‹ด
  ํ•˜์ง€ ์•Š๊ณ , ๊ธฐ๋ณธ์ ์ธ ๊ตฌ์กฐ๋ฅผ ๋ˆˆ์— ๋„๊ฒŒ ํ•ด์„œ
  ๊ทธ๋ž˜ํ”„๋ฅผ ๋” ๋ณด๊ธฐ ์‰ฝ๊ฒŒ ๋งŒ๋“œ๋Š” ๊ฒƒ์ด๋‹ค.
Friendwheel to Pinwheel :
   A Facebook Visualization the NodeXL way

โ€ข 1๋‹จ๊ณ„ ; Reorder vertices within the clusters.

โ€ข 2๋‹จ๊ณ„ ; convert a circle layout to a polar
  layout.

โ€ข 3๋‹จ๊ณ„ ; Turn a ring into a series of flames.
Facebook importer download

โ€ข   That's really surprising. For the social net importer, you should be able to
    place the two files from http://socialnetimporter.codeplex.com/ in the plug-
    ins directory under C:program files (x86)Social media research and then
    restart nodeXL. After this is done, load the nodexl template and it should
    automatically detect and present to you "Import from Facebook user's
    network" under the import menu. There could be an issue with Korean
    characersets, but I doubt it, since they are unicode and we have unicode all
    sorted out. The latest version is on codeplex and is pretty stable. If you get it
    working, you wil be impressed by the speed and accuracy.
โ€ข

โ€ข   As for namegenweb, that has also been tested. As long as you start from
โ€ข   https://apps.facebook.com/namegenweb it should work fine.
โ€ข
Import form facebook Personal
  Network(v.1.2) ์„ค์น˜ ํ›„ ํ™•์ธ
Import from Facebook Fan Page
         Network (v.1.2)
             Network
             โ‘  co-commenters
             โ‘ก Co-likers

             Options
             โ‘  ํ˜„์žฌ ์ƒํƒœ
             โ‘ก ๋‹ด๋ฒผ๋ฝ ๊ธ€
ํ•œ๋‚˜๋ผ๋‹น ํŽ˜์ด์ง€(Smarthannara)
         ํ…Œ์ŠคํŠธ




Name/ID: Smarthannara
โ‘  Co-commenters Network - 2 as Defalt
โ‘ก Get wall posts
โ‘ข Co-likers networks
โ‘ฃ Co-commenters network -10 as max : defalt(2)๋ž‘ ์ฐจ์ด๊ฐ€ ์—†์Œ.???
์œ„ํ‚คํŠธ๋ฆฌ ํŽ˜์ด์ง€(wikitree.page)
      ํ…Œ์ŠคํŠธ
โ€ข Name Generation Map Test
          https://apps.facebook.com/namegenweb

              ์นœ๊ตฌ 200๋ช… ๋ฐ์ดํ„ฐ๋Š” ์ˆ˜์ง‘ ์„ฑ๊ณต




     Q : ์–ด๋–ป๊ฒŒ ์ €์žฅ ??
Bernie Hoganโ€Ÿs Name Generation
            Web Test
https://apps.facebook.com/namegenweb/

โ€ข ID aria@daegu.go.kr :
: ์—๋Ÿฌ์ฐฝ์€ ๋œจ์ง€ ์•Š์ง€๋งŒ ๋ฐ์ดํ„ฐ๊ฐ€ ๋ชจ์•„์ง€์ง€ ์•Š์Œ




    Q : 2000 ๋ช… ์นœ๊ตฌ๊ฐ€ ๋„˜๋Š” ID๋Š” ๋‹ค์Œ๊ณผ ๊ฐ™์€ ํ™”๋ฉด์ด ์ง€์†๋จ. ๋ชจ์•„์ง€์ง€ ์•Š์Œ?
Import form facebook Personal
      Network(v.1.2) : ๊ฐœ์ธ๊ณ„์ •
                         ์„ธ๊ฐ€์ง€ ์˜ต์…˜
                         โ‘  ๋„คํŠธ์›Œํฌ์— โ€œ๋‚˜โ€
                           ๋ฅผ ํฌํ•จ
                         โ‘ก ํ˜„์žฌ์ƒํƒœ ์ •๋ณด ํฌ
                           ํ•จ
                         โ‘ข ๋‹ด๋ฒผ๋ฝ๊ธ€ ํฌํ•จ


Q : wall posts limit??
3000๋ช…์ด ๋„˜๋Š” ๊ฐœ์ธ๊ฐœ์ • ์˜ค๋ฅ˜
     :๋Œ€๊ตฌ์‹œ์ฒญ test

         โ€ข Is there anyway
           to get the data of
           account that
           have many
           friends?
Chapter 11
Copyright ยฉ 2011, Elsevier Inc. All rights Reserved
This slide was made by Han Woo Park and his students to help Koreans to use the NodeXL




  ๋…ธ๋“œ์—‘์…€์„ ์ด์šฉํ•œ ํ”Œ๋ฆฌ์ปค ๋„คํŠธ์›Œํฌ ๋ถ„์„



       ์ด ์Šฌ๋ผ์ด๋“œ๋Š” Marc Smith, Analyzing Social Media Networks with NodeXL์˜
       13์žฅ์„ ๊ธฐ์ดˆ๋กœ ํ•œ๊ตญ ์ด์šฉ์ž๋“ค์ด ๋…ธ๋“œ์—‘์…€์„ ์‰ฝ๊ฒŒ ์‚ฌ์šฉํ•  ์ˆ˜ ์žˆ๋„๋ก ๋งŒ๋“  ๋งค๋‰ด
       ์–ผ์ž„. ๋…ธ๋“œ์—‘์…€ ์ตœ๊ทผ ๋ฒ„์ „์„ ์‚ฌ์šฉํ–ˆ์œผ๋ฉฐ ์‚ฌ๋ก€ ๋˜ํ•œ ์›์ œ์™€ ์ƒ์ดํ•จ.




       โ€ข์ด ๋งค๋‰ด์–ผ์„ ์ด์šฉํ•  ๋•Œ์—๋Š” ๋‹ค์Œ๊ณผ ๊ฐ™์ด ๋ฐํ˜€ ์ฃผ๊ธฐ๋ฐ”๋žŒ.
       ์™•์ •, ๋ฐ•ํ•œ์šฐ(2010). ๋…ธ๋“œ์—‘์…€์„ ์ด์šฉํ•œ ํ”Œ๋ฆฌ์ปค ๋„คํŠธ์›Œํฌ ๋ถ„์„
       โ€ข๊ฒฝ์‚ฐ: ์˜๋‚จ๋Œ€ํ•™๊ต
Flickr ์†Œ๊ฐœ:
โ—ํ”Œ๋ฆฌ์ปค(Flickr)๋Š” 2004๋…„ 2์›”๋ถ€ํ„ฐ ์„œ๋น„์Šคํ•˜๊ณ  ์žˆ๋Š” ์˜จ๋ผ์ธ ์‚ฌ์ง„ ๊ณต์œ  ์ปค๋ฎค๋‹ˆ
ํ‹ฐ ์‚ฌ์ดํŠธ์ด๋‹ค.

โ—์›น 2.0์˜ ๋Œ€ํ‘œ์ ์ธ ํ”„๋กœ๊ทธ๋žจ ์ค‘ ํ•˜๋‚˜๋กœ ๊ฑฐ๋ก ๋˜๊ณค ํ•œ๋‹ค. ์บ๋‚˜๋‹ค ๋ฐด์ฟ ๋ฒ„์˜ ํšŒ์‚ฌ
์ธ ๋ฃจ๋””์ฝ”ํ”„์—์„œ ๊ฐœ๋ฐœํ–ˆ๋‹ค.

โ—์ด ์„œ๋น„์Šค๋Š” ๊ฐœ์ธ ์‚ฌ์ง„์„ ๊ตํ™˜ํ•˜๋Š” ๋ชฉ์  ์ด์™ธ์—๋„ ๋ธ”๋กœ๊ทธ๋“ค์ด ์‚ฌ์ง„์„ ์˜ฌ๋ ค ์ €
์žฅํ•˜๋Š” ์šฉ๋„๋กœ ์“ฐ์ด๊ธฐ๋„ ํ•œ๋‹ค. ์ฒ˜์Œ ์ด ์„œ๋น„์Šค์˜ ํš๊ธฐ์„ฑ์€ ์ž์ฒด ๋ถ„๋ฅ˜๋ฒ•์  ๋ฐฉ์‹
์„ ์ด์šฉํ•˜์—ฌ ์‚ฌ์ง„์— ํƒœ๊ทธ๋ฅผ ๋ถ™์ผ ์ˆ˜ ์žˆ๋„๋ก ํ•œ ๊ฒƒ์— ๊ธฐ์ธํ•œ๋‹ค.

โ—ํ˜„์žฌ ์ „์„ธ๊ณ„์—์„œ ํ”Œ๋ฆฌ์ปค๋ฅผ ์‚ฌ์šฉํ•œ ์‚ฌ๋žŒ์€ 8400๋งŒ ๋ช…์ด ๋˜๊ณ  4์–ต์žฅ ๋„˜์€ ์‚ฌ์ง„
์„ ์†Œ์œ ํ•œ๋‹ค(Yahoo! Quick View Metricsโ€“2009๋…„6์›”).
Flickr ์†Œ๊ฐœ:


                  ์›”๋ณ„ ๋ถ„๋ฅ˜
                  ์นดํ…Œ๊ณ ๋ฆฌ ๋ถ„๋ฅ˜



  ํ”Œ๋ฆฌ์ปค ์ถ”์ฒœ ์ด๋ฏธ์ง€


์ผ๋…„ ์ „ ์ด๋‚  ์˜ฌ๋ฆฐ ์‚ฌ์ง„

             ์„ธํŠธ

             ๊ทธ๋ฃน
Flickr ์†Œ๊ฐœ:
             ๊ตฌ์ฒด์ ์ธ ์‚ฌ์ง„ ์ดฌ์˜์ง€ ๊ฒ€์ƒ‰ ๊ฐ€๋Šฅ




                 ํ”Œ๋ฆฌ์ปค์—์„œ ํƒœ๊ทธ๋Š” ์ค‘์š”ํ•œ ๊ณต์œ  ์—ญํ• ์„ ์ˆ˜ํ–‰ํ•œ๋‹ค.
Flickr ์†Œ๊ฐœ:



     ์ƒˆ๋กœ์šด ํ”Œ๋ ˆ์ด์Šค ์‚ฌ์ง„ ๋ถ„๋ฅ˜ ๊ฒ€์ƒ‰




                         ํ”Œ๋ ˆ์ด์Šค์— ๊ด€๋ จ ์‚ฌ์ง„๋“ค ๋ชจ์ž„
Flickr ์†Œ๊ฐœ:
             Flickr์—์„œ ๋ญ๊ฐ€ ํ•  ์ˆ˜ ์žˆ์„๊นŒ?
์—…๋กœ๋“œ          ๊ฐœ์ธ ์‚ฌ์ง„ ์—…๋กœ๋“œ
             ์‚ฌ์ง„ ๋ฐ ๋™์˜์ƒ ์ˆ˜์ง‘(์ปดํ“จํ„ฐ/๋ฉ”์ผ/์นด๋ฉ”๋ผ ํฐ)
์ž‘์—… ํŽธ์ง‘        Flicker ์ œ๊ณตํ•œ Picnik ๊ธฐ๋Šฅ์„ ์ด์šฉํ•ด ์‚ฌ์ง„์„ ์ž‘์—… ํŽธ์ง‘
             ๊ฐ€๋Šฅ(ex:์‚ฌ์ง„ ์ž๋ฅด๊ธฐ, ๋ฌธ์ž ์ถ”๊ฐ€, ์‚ฌ์ง„ ํšจ๊ณผ ์กฐ์ • ๋“ฑ)
์กฐ์งํ™”          ์‚ฌ์ง„์€ ์—…๋กœ๋“œ/์ˆ˜์ง‘/ํƒœ๊ทธ ๋“ฑ ํ†ตํ•ด ์กฐ์งํ™”

๊ณต์œ            ๊ทธ๋ฃน ๋งŒ๋“ค๊ธฐ, ๋‹ค๋ฅธ ์‚ฌ๋žŒํ•œํ…Œ ์‚ฌ์ง„ ๋ฐ ๋™์˜์ƒ ๊ณต์œ 

์ง€๋„ํ™”          ์ดฌ์˜์ง€ ๋ถ€์—ฌํ•ด์„œ ์‚ฌ์ง„ ์ง€๋„ํ™”

             ์‚ฌ์ง„์„ ์ด์šฉํ•ด ์นด๋“œ๋‚˜ ์•จ๋ฒ” ๋“ฑ ์ œํ’ˆ ๋งŒ๋“ค๊ธฐ
์ œํ’ˆ ๋งŒ๋“ค๊ธฐ
             ๋™์˜์ƒ-DVD๋งŒ๋“ค๊ธฐ
์ปค๋ฎค๋‹ˆ์ผ€์ด์…˜       ์นœ๊ตฌ ๋ฐ ๊ฐ€์กฑ๋“ค์˜ ์—…๋กœ๋“œ ์‚ฌ์ง„์„ ๋ฐ›๊ธฐ
Flickr ์†Œ๊ฐœ:



                     ๊ฒ€์ƒ‰ ๊ธฐ๋Šฅ
                     ์‚ฌ์ง„/๊ทธ๋ฃน/์‚ฌ์šฉ์ž
      ์‚ฌ์ง„
             ๊ตฌ์ฒด์ ์€ ๊ฒ€์ƒ‰ ๋ถ„๋ฅ˜




             ์‚ฌ์šฉ์ž ๊ฒ€์ƒ‰
             ์‚ฌ๋žŒ->๋ชจ๋“  Flickr ํšŒ์›->๊ฒ€์ƒ‰

             ๊ฒ€์ƒ‰๋œ ์‚ฌ์šฉ์ž์˜ ์‚ฌ์ง„์€ ํ•ญ์ƒ
             ์ตœ๊ทผ ์—…๋กœ๋“œ ํ•œ ์‚ฌ์ง„์„ ๋จผ์ €
             ๋ณด์—ฌ์คŒ
Flickr ์†Œ๊ฐœ:              ๊ทธ๋ฃน ๋ณด๊ธฐ




             ์‚ฌ์ง„ ์•จ๋ฒ”



             ์•จ๋ฒ” ์‚ฌ์ง„ ๋ณด๊ธฐ
Flickr ์†Œ๊ฐœ:                  ์‚ฌ์šฉ์ž ์ •๋ณด


                              ์‚ฌ์ง„ ์ดฌ์˜์ง€ ์ •๋ณด
์ฆ๊ฒจ์ฐพ๊ธฐ ์ถ”๊ฐ€ ๊ฐ€๋Šฅ
์‚ฌ์ง„ ๊ณต์œ 
                               ์‚ฌ์ง„ ์†ํ•œ ์•จ๋ฒ”



                              ์‚ฌ์ง„ ์†ํ•œ ๊ทธ๋ฃน
์‚ฌ์ง„ ์ž‘์—…

                      ์‚ฌ์ง„

               ์‚ฌ์ง„์— ๋Œ€ํ•œ ์„ค๋ช…

                             ํƒœ๊ทธ/ํƒœ๊ทธ ์ถ”๊ฐ€


             ์‚ฌ์ง„์— ๋Œ€ํ•œ ํ‰๊ฐ€-๋Œ“๊ธ€
Flickr ๋„คํŠธ์›Œํฌ
Flickr ์‚ฌ์šฉ์ž ๊ฐ„์˜ ์—ฐ๊ฒฐ, ์‚ฌ์ง„์— ๋Œ€ํ•œ ํ‰๊ฐ€, Flickr ๊ทธ๋ฃน ๋งŒ๋“ค๊ธฐ ๋ฐ ๊ทธ๋ฃน ํ™œ
๋™ ๋“ฑ ํ†ตํ•ด ์‚ฌ์šฉ์ž๊ฐ€ ์ž์‹ ์˜ ๋„คํŠธ์›Œํฌ ํ˜•์„ฑํ•  ์ˆ˜ ์žˆ๋‹ค.

์†Œ์„ค๋„คํŠธ์›Œํฌ ๋ถ„์„์„ ํ†ตํ•ด ์‚ฌ์šฉ์ž๊ฐ€ ๋„คํŠธ์›Œํฌ ์†์— ์กด์žฌํ•˜๋Š” ์†์„ฑ ๋ฐ ๊ทธ
๋“ค์ด ์ด ๋„คํŠธ์›Œํฌ์˜ ๋ณ€ํ™”์— ๋Œ€ํ•œ ์—ญํ•  ๋“ฑ ์•Œ ์ˆ˜ ์žˆ๋‹ค.

ํƒœ๊ทธ๋Š” ์‚ฌ์ง„ ๋ฐ ์•จ๋ฒ”์— ๋Œ€ํ•œ ์„ค๋ช…์ด๊ณ  ์‚ฌ์ง„ ๋ณด๊ธฐ ๋ฐ ๊ฒ€์ƒ‰์— ์ค‘์š”ํ•œ ์—ญํ• 
์„ ์ˆ˜ํ–‰ํ•œ๋‹ค.




  ์‚ฌํšŒ ๊ด€๊ณ„ ๋„คํŠธ์›Œํฌ                 ์ฝ˜ํ…์ธ  ๊ตฌ์กฐ ๋„คํŠธ์›Œํฌ
Flickr ๋„คํŠธ์›Œํฌ
Flickr ๋„คํŠธ์›Œํฌ

โ—ํƒœ๊ทธ ๋„คํŠธ์›Œํฌ

์‚ฌ์šฉ์ž๊ฐ€ ์‚ฌ์ง„์„ ์—…๋กœ๋“œ ๋•Œ ์‚ฌ์ง„์„ ์„ค๋ช…ํ•  ์ˆ˜ ์žˆ๋Š” ํƒœ๊ทธ๋ฅผ ๋ถ€์—ฌํ•œ๋‹ค. Flickr๋Š” ํƒœ
๊ทธ๋ฅผ ์˜ํ•ด ์‚ฌ์ง„์„ ๋ถ„๋ฅ˜ํ•œ๋‹ค. ํ•œ ์‚ฌ์ง„์— ๋Œ€ํ•œ ๋ช‡ ๊ฐœ ํƒœ๊ทธ ๋ถ€์—ฌํ•˜๋Š” ๊ฒƒ์€ ๋Œ€๋ถ€๋ถ„์ด
๋‹ค. ์ด๋Ÿฐ ์—ฌ๋Ÿฌ ํƒœ๊ทธ๊ฐ€ ํ•œ ์‚ฌ์ง„์„ ๋ฌ˜์‚ฌํ•˜๋Š” ๊ฒƒ์ด ํƒœ๊ทธ ๊ฐ„์˜ ์—ฐ๊ด€์„ฑ์„ ํ˜•์„ฑ๋œ๋‹ค.

โ—์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ

Flickr์—์„œ ์‚ฌ์šฉ์ž๊ฐ€ ๋‹ค๋ฅธ ์‚ฌ์šฉ์ž์™€ ๊ด€๊ณ„๋ฅผ ๋งž๊ธธ ์ˆ˜ ์žˆ๋‹ค(์„œ๋กœ ์—ฐ๊ฒฐ๋œ ์Œ๋ฐฉํ–ฅ ๊ด€
๊ณ„).
์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ ๋ถ„์„์„ ํ†ตํ•ด ์‚ฌ์šฉ์ž๊ฐ€ ์‚ฌํšŒ ๋„คํŠธ์›Œํฌ ์•ˆ์— ์กด์žฌํ•œ ์œ„์น˜ ๋ฐ ์‚ฌ์šฉ
์ž ์—ฐ๊ฒฐ ๊ด€๊ณ„๋ฅผ ์•Œ์•„๋ณผ ์ˆ˜ ์žˆ๋‹ค.

์‚ฌ์šฉ์ž๊ฐ€ ํ•œ ์‚ฌ์ง„์— ๋Œ€ํ•œ ํ‰๊ฐ€ํ•  ๋•Œ ์ด ์‚ฌ์ง„์˜ ํ‰๊ฐ€ ๋„คํŠธ์›Œํฌ๊ฐ€ ํ˜•์„ฑ๋œ๋‹ค.
Flickr ๋„คํŠธ์›Œํฌ

     Flickr ๋„คํŠธ์›Œํฌ ๋‹ตํ•  ์ˆ˜ ์žˆ๋Š” ๋ฌธ์ œ

 ๊ณต์œ ์˜ ๋‹ค์–‘์„ฑ
 โ— ๊ฐœ์ธ ์˜์—ญ
 ์นœ๊ตฌ ๊ด€๊ณ„, ์—ฐ๊ฒฐ ๊ด€๊ณ„์˜ ๋Œ€๋“ฑ์„ฑ(๋น„ ๋Œ€๋“ฑ์„ฑ ex:ํŒฌ, ๋ฉ€๋ฆฌ ์žˆ๋Š” ์นœ๊ตฌ, ์†Œํ†ต ์ ์€ ์‚ฌ
 ๋žŒ)
 ์‚ฌ์ง„์˜ ๊ฒฝ์šฐ: ํƒœ๊ทธ ๋ฐ ์„ค๋ช… ๋„คํŠธ์›Œํฌ, ๋‚ด์šฉ์ฃผ์ œ ๊ตฐ์ง‘, ์ฝ˜ํ…์ธ ์— ๋Œ€ํ•œ ํ•ด์„

 โ— ์‚ฌํšŒ ์˜์—ญ
 ํŠน์ •ํ•œ ์‚ฌ์šฉ์ž ๋ฐ ํŠน์ •ํ•œ ์‚ฌ์ง„ ํƒœ๊ทธ๊ฐ€ ์นœ๊ตฌ ๋งบ๊ธฐ์— ๋Œ€ํ•œ ์˜ํ–ฅ

 โ— ์‘์šฉ ์˜์—ญ
 ์ „์ž ์‚ฌ๋ฌด, ์„œ๋น„์Šค ๋ฐ ๊ธฐ์ดˆ ์‹œ์„ค, ์ง€๋ฆฌ ํ‘œ๊ธฐ ์‘์šฉ
Flickr ๋„คํŠธ์›Œํฌ-๋ฐ์ดํ„ฐ ๋ถˆ์–ด์˜ค๊ธฐ




            NodeXL ์—ด๊ธฐ
            Import ์„ ํƒ
            โ–ถFrom Flickr Related Tags Network-ํƒœ๊ทธ ๋„คํŠธ์›Œํฌ
            โ–ถFrom Flickr Userโ€™s Network-์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ

            ๋‹ค์Œ ์˜ˆ๋ฅผ ํ†ตํ•ด NodeXL์‚ฌ์šฉํ•œ ์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ ๋ฐ
            ๋™์˜์ƒ ๋„คํŠธ์›Œํฌ ๋ถ„์„์„ ์„ค๋ช…ํ•˜๋„๋ก ํ•˜๊ฒ ์Šต๋‹ˆ๋‹ค.
Flickr ๋„คํŠธ์›Œํฌ-ํƒœ๊ทธ ๋„คํŠธ์›Œํฌ
                                ๋„คํŠธ์›Œํฌ ์ˆ˜์ง‘ ๋ฒ”์œ„ ์„ ํƒ
                                   ๋„คํŠธ์›Œํฌ ๋ฒ”์œ„=1.5



     API Key ๊ผญ ํ•„์š”ํ•จ
                           ๋„คํŠธ์›Œํฌ ๋ฒ”์œ„=1.0        ๋„คํŠธ์›Œํฌ ๋ฒ”์œ„=2.0
        ์ƒ˜ํ”Œ ์‚ฌ์ง„ ์ˆ˜์ง‘ ์—ฌ๋ถ€(์‹œ๊ฐ„ ์†Œ
        ์œ )




                                         API Key ์ž…๋ ฅ




                             ์˜ˆ: China
Flickr ๋„คํŠธ์›Œํฌ-ํƒœ๊ทธ ๋„คํŠธ์›Œํฌ
       ์ˆ˜์ง‘๋œ ๋ฐ์ดํ„ฐ ํŒŒ์ผ




                       ํƒœ๊ทธ ์ƒํ™ฉ
       ํƒœ๊ทธ ์—ฐ๊ฒฐ ์ƒํ™ฉ        (sheet-Vertices)
       (sheet-Edges)
Flickr ๋„คํŠธ์›Œํฌ-ํƒœ๊ทธ ๋„คํŠธ์›Œํฌ

                          ๋„คํŠธ์›Œ
                          ํฌ ๊ฐ€์‹œ
                          ํ™”


โ–ถ๋ฐ์ดํ„ฐ ์ˆ˜์ง‘ ๊ณผ์ • ์ค‘์— ์‚ฌ์šฉ
์ž ID ์ค‘๋ณตํ•œ ๊ฒฝ์šฐ๊ฐ€ ์žˆ์–ด์„œ
๋ฐ์ดํ„ฐ์˜ ์ •ํ™•์„ฑ ๋†’์ด ๊ธฐ ์œ„ํ•ด
์ค‘๋ณตํ•œ ๋…ธ๋“œ ์‚ญ์ œํ•œ ์ž‘์—…์„ ํ•ด
์•ผํ•จ
โ–ถ์ค‘๋ณตํ•œ ๋…ธ๋“œ ์‚ญ์ œํ•œ ์ž‘์—… ๋
๋‚˜๋ฉด Relationship ์˜†์— Edge
Weight ์ˆ˜์น˜ ๋‚˜์˜ด
Flickr ๋„คํŠธ์›Œํฌ-ํƒœ๊ทธ ๋„คํŠธ์›Œํฌ
 ๋„คํŠธ์›Œํฌ ๊ธฐ๋ณธ ์ˆ˜์น˜ ๊ณ„์‚ฐ
Flickr ๋„คํŠธ์›Œํฌ-ํƒœ๊ทธ ๋„คํŠธ์›Œํฌ
Flickr ๋„คํŠธ์›Œํฌ-ํƒœ๊ทธ ๋„คํŠธ์›Œํฌ




   sheet-Vertices์—์„œ
   ์‚ฌ์šฉ์ž ID ์„ ํƒํ•œ ํ›„
   ์— ๋…ธ๋“œ ํ˜•ํƒœ๋Š” ์ด๋ฏธ
   ์ง€๋กœ ๋ฐ”๊ฟˆ. ์ด๋ฏธ์ง€=
   ์‚ฌ์šฉ์ž Youtube์—์„œ
   ์‚ฌ์šฉํ•œ ํ”„๋กœํ•„ ์ด๋ฏธ
   ์ง€
Flickr ๋„คํŠธ์›Œํฌ-ํƒœ๊ทธ ๋„คํŠธ์›Œํฌ

ํƒœ๊ทธ์˜ ๊ตฐ์ง‘ ๋ถ„๋ฅ˜ ๊ณ„
์‚ฐ
Flickr ๋„คํŠธ์›Œํฌ-ํƒœ๊ทธ ๋„คํŠธ์›Œํฌ
                      China ํƒœ๊ทธ ๋„คํŠธ์›Œํฌ
Flickr ๋„คํŠธ์›Œํฌ-ํƒœ๊ทธ ๋„คํŠธ์›Œํฌ
                      China ํƒœ๊ทธ ๋„คํŠธ์›Œํฌ
Flickr ๋„คํŠธ์›Œํฌ-ํƒœ๊ทธ ๋„คํŠธ์›Œํฌ
                                China ํƒœ๊ทธ ๋„คํŠธ์›Œํฌ
   ํ•„ํ„ฐ๋ฅผ ํ†ตํ•ด ๋„คํŠธ์›Œํฌ ๊ฐ€์‹œํ™”
                     Betweenness>20.000
Flickr ๋„คํŠธ์›Œํฌ-์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ
                                  ํ•„์š”ํ•œ ๋ฐ์ดํ„ฐ ์„ ํƒ:
                              ์นœ๊ตฌ ๋„คํŠธ์›Œํฌ/์‚ฌ์ง„ ํ‰๊ฐ€ ๋„คํŠธ์›Œํฌ
                                      /Both
             API Key ๊ผญ ํ•„์š”ํ•จ
                             โ–ถ์‚ฌ์šฉ์ž ์ •๋ณด ์ถ”๊ฐ€(์‹œ๊ฐ„์ด ์†Œ์œ )
                             โ–ถ๋ฐ์ดํ„ฐ ์ˆ˜์ง‘ ์ œํ•œ ์ธ์ˆ˜-100~1000๋ช…




                                               API Key ์ž…๋ ฅ



 1.0   1.5      2.0


                             ์˜ˆ: Adele Claire
Flickr ๋„คํŠธ์›Œํฌ-์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ
       ์ˆ˜์ง‘๋œ ๋ฐ์ดํ„ฐ ํŒŒ์ผ




                      ์‚ฌ์šฉ์ž ์ƒํ™ฉ
                      (sheet-Vertices)


      ์‚ฌ์šฉ์ž ์—ฐ๊ฒฐ ์ƒํ™ฉ         ์‚ฌ์šฉ์ž์˜ ์ด๋ฆ„, ์‚ฌ์ง„ ์ˆ˜ ๋“ฑ ์ •๋ณด๋ฅผ ๋ณผ
      (sheet-Edges)     ์ˆ˜ ์žˆ์Œ




              ์‚ฌ์šฉ์ž ๊ด€
              ๊ณ„
Flickr ๋„คํŠธ์›Œํฌ-์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ
                   Contact ๋„คํŠธ์›Œํฌ
                   ๋…ธ๋“œ->Vertex Shape->Image
Flickr ๋„คํŠธ์›Œํฌ-์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ


       API Key ์ž…๋ ฅ      ์ˆ˜์ง‘๋œ ๋ฐ์ดํ„ฐ ํŒŒ์ผ
Flickr ๋„คํŠธ์›Œํฌ-์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ
Comment ๋„คํŠธ์›Œํฌ   ๋…ธ๋“œ->Vertex Shape->Image

                                         Comment ๋ณต์žกํ•œ ์˜ˆ์‹œ
Flickr ๋„คํŠธ์›Œํฌ-์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ
                       X,Y์„ค์ •
                       X=Total Photos
                       Y=PageRank




                       Comment ๋ณต์žกํ•œ ์˜ˆ์‹œ
์ด ์Šฌ๋ผ์ด๋“œ๋Š” Marc Smith, Analyzing Social Media Networks with NodeXL์˜
13์žฅ์„ ๊ธฐ์ดˆ๋กœ ํ•œ๊ตญ ์ด์šฉ์ž๋“ค์ด ๋…ธ๋“œ์—‘์…€์„ ์‰ฝ๊ฒŒ ์‚ฌ์šฉํ•  ์ˆ˜ ์žˆ๋„๋ก ๋งŒ๋“  ๋งค๋‰ด
์–ผ์ž„. ๋…ธ๋“œ์—‘์…€ ์ตœ๊ทผ ๋ฒ„์ „์„ ์‚ฌ์šฉํ–ˆ์œผ๋ฉฐ ์‚ฌ๋ก€ ๋˜ํ•œ ์›์ œ์™€ ์ƒ์ดํ•จ.


                                                 tammywt6@gmail.com
โ€ข์ด ๋งค๋‰ด์–ผ์„ ์ด์šฉํ•  ๋•Œ์—๋Š” ๋‹ค์Œ๊ณผ ๊ฐ™์ด ๋ฐํ˜€ ์ฃผ๊ธฐ๋ฐ”๋žŒ.
์™•์ •, ๋ฐ•ํ•œ์šฐ(2010). ๋…ธ๋“œ์—‘์…€์„ ์ด์šฉํ•œ ํ”Œ๋ฆฌ์ปค ๋„คํŠธ์›Œํฌ ๋ถ„์„
โ€ข๊ฒฝ์‚ฐ: ์˜๋‚จ๋Œ€ํ•™๊ต
* This slide was made by Han Woo Park and his students to help Koreans
to use the NodeXL




   NodeXL Chapter 10: Twitter
๋…ธ๋“œ์—‘์…€์„ ์ด์šฉํ•œ ํŠธ์œ„ํ„ฐ ๋„คํŠธ์›Œํฌ ๋ถ„์„




    * ์ด ์Šฌ๋ผ์ด๋“œ๋Š” Marc Smith, Analyzing Social Media Networks
    with NodeXL์˜ 10์žฅ์„ ๊ธฐ์ดˆ๋กœ ํ•œ๊ตญ ์ด์šฉ์ž๋“ค์ด ๋…ธ๋“œ ์—‘์…€์„ ์‰ฝ๊ฒŒ
    ์‚ฌ์šฉํ•  ์ˆ˜ ์žˆ๋„๋ก ๋งŒ๋“  ๋งค๋‰ด์–ผ์ž„. ๋…ธ๋“œ์—‘์…€ ์ตœ๊ทผ ๋ฒ„์ „์„ ์‚ฌ์šฉํ–ˆ์œผ
    ๋ฉฐ ์‚ฌ๋ก€ ๋˜ํ•œ ์›์ œ์™€ ์ƒ์ดํ•จ.
*Twitter
โ€ข 2006๋…„ ์ƒŒํ”„๋ž€์‹œ์Šค์ฝ”, Odeo์‚ฌ์˜ Podcasting์˜ ์„œ๋ธŒ ํ”„
  ๋กœ์ ํŠธ๋กœ ์‹œ์ž‘ํ•จ.
โ€ข API๋ฅผ ๊ณต๊ฐœํ•จ์œผ๋กœ์จ ๋‹ค์–‘ํ•œ 3rd party ์„œ๋น„์Šค๋ฅผ ํ™•๋ณดํ•˜
  ๊ณ , ์ด๋ฅผ ํ†ตํ•ด ๋งŽ์€ ๊ฐœ๋ฐœ์ž๋“ค๊ณผ ์‚ฌ์šฉ์ž๋“ค์ด ์œ ์ž…๋จ.
โ€ข ํŠธ์œ„ํ„ฐ๋Š” ์ง€๋‚œ ๋ช‡ ๋…„ ์‚ฌ์ด ๊ฐ€์žฅ ์œ ๋ช…ํ•˜๊ณ , ๋…ผ๋ž€์˜ ์ค‘์‹ฌ์—
  ์žˆ์œผ๋ฉฐ, ๋‹ค์žฌ๋‹ค๋Šฅํ•œ ์†Œ์…œ๋ฏธ๋””์–ด ํ”Œ๋žซํผ์ค‘์˜ ํ•˜๋‚˜์ž„.
*Twitter
                2007๋…„ 3์›”๊ณผ 2009๋…„ 4์›” ์‚ฌ์ด์— ํŠธ
                ์œ„ํ„ฐ๋Š” ๊ธ‰๊ฒฉํ•œ ์„ฑ์žฅ์„ ๋ณด์ด๋Š”๋ฐ,
                ์ด๋Š” 2009๋…„ SXSW ํŽ˜์Šคํ‹ฐ๋ฒŒ ๊ธฐ๊ฐ„
                ์ค‘ ํŠธ์œ„ํ„ฐ๋ฅผ ํ†ตํ•ด ์ƒˆ๋กœ์šด ์ œํ’ˆ์ •๋ณด
                ๋ฅผ ๊ณต์œ ํ–ˆ๊ธฐ ๋•Œ๋ฌธ์ด๋‹ค. ๋˜ํ•œ ์˜คํ”„๋ผ
                ์œˆํ”„๋ฆฌ ๋ฐ ์…€๋Ÿฌ๋ธŒ๋ฆฌํ‹ฐ๋“ค์˜ ํŠธ์œ„ํ„ฐ
                ์œ ์ž…์˜ ์˜ํ–ฅ์ด ํฌ๋‹ค.




*๋‹ค์–‘ํ•œ ํŠธ
์œ„ํ„ฐ ํด๋ผ์ด
์–ธํŠธ
*Twitter
โ€ข ํŠธ์œ„ํ„ฐ๋Š” ๋ชจ๋ฐ”์ผํฐ์— ์ตœ
  ์ ํ™”๋œ ํ˜•ํƒœ๋กœ ๋””์ž์ธ๋˜
  ์–ด, 140์ž๋กœ ๊ธ€์ž์ˆ˜๊ฐ€ ์ œ
  ํ•œ๋œ ๋งˆ์ดํฌ๋กœ ๋ธ”๋กœ๊น…์„œ
  ๋น„์Šค.

๋ธ”๋กœ๊ทธ์™€์˜ ์ฐจ์ด์ 
 Weblogs             Twitter
 Subscribers         Followers
 Subscriptions   Friends = Following
    Posts              Tweets


                                       source: http://dioceseoftrenton.typepad.com
*Twitter
@replies and@mentions                           Retweet
ํŠธ์œ„ํ„ฐ์—์„œ ์„œ๋กœ๊ฐ„์— ๋‚˜๋ˆ„๋Š” ๋Œ€ํ™”์˜                              ๋‹ค๋ฅธ ์‚ฌ๋žŒ์˜ ํŠธ์œ—์— ๋™์˜ํ•˜๊ฑฐ๋‚˜ ๋˜
๋ฐฉ์‹. ํŠธ์œ—์˜ ์‹œ์ž‘์„ @user`s name ํ•˜                      ๋‹ค๋ฅธ ์‚ฌ๋žŒ(๋‚˜์˜ ํŒ”๋กœ์›Œ)์—๊ฒŒ ์•Œ๋ ค
๋ฉด reply๋กœ ์ธ์‹. ํŠธ์œ— ์‚ฌ์ด์— @user`s                     ์ฃผ๊ณ  ์‹ถ์€ ํŠธ์œ—์„ ์ „ํ• ๋•Œ ์‚ฌ์šฉ.
name์ด ๋“ค์–ด๊ฐ€๋ฉด mention์œผ๋กœ ์ธ์‹ํ•จ.
                                                tweet starts off with โ€œRT @ASAnews.โ€ RT
- @ebertchicago: I was just reading in John     stands for โ€œretweet,โ€ and is followed by an
Waters' new book "Role Modelsโ€œ                  @mention of the ASAnews account
- I was just reading in John Waters' new book
"Role Modelsโ€œ @ebertchicago how about it?       *๋ชจ๋“  RT๋Š” ๋ชจ๋“  @reply ๋ฅผ ํฌํ•จํ•˜์ง€๋งŒ, ๋ชจ
                                                ๋“  @reply๊ฐ€ ๋ชจ๋“  RT๋ฅผ ํฌํ•จํ•˜์ง€๋Š” ์•Š์Œ.
*๋ชจ๋“  @replies๋Š” ๋ชจ๋“  @mentions, ๊ทธ๋Ÿฌ๋‚˜ ๋ชจ
๋“  @mentions์€ ๋ชจ๋“  @replies๊ฐ€ ์•„๋‹˜.



                                                 #robotpickuplines โ€œIf I could rearrange the
#Hashtag                                         qwerty keyboard, I'd put u and i ..
ํ•œ ๊ฐ€์ง€ ์ฃผ์ œ๋กœ ์ด์•ผ๊ธฐํ•  ๋•Œ ๊ฒ€์ƒ‰ํ•˜๊ธฐ ์‰ฝ๊ฒŒ ํ•ด์ฃผ๋Š”                      oh, wait, nevermindโ€
ํŠธ์œ„ํ„ฐ ๊ณ ์œ ์˜ ํƒœ๊ทธ. ์‚ฌ๋žŒ๋“ค์˜ ๊ณตํ†ต์˜ ๊ด€์‹ฌ์‚ฌ๋ฅผ
ํ‘œํ˜„ํ•œ๋‹ค.
*Twitter
ํŠธ์œ„ํ„ฐ์˜ Following, Follower ๊ด€๊ณ„ ๋ถ„์„ ๋„คํŠธ์›Œ
 ํฌ์˜ ๋‘ ์ข…๋ฅ˜.
<Attention Network (Following)>
Attention, Importance and Eigenvector Centrality
attention network ๋Š” ์›น๊ณผ ๋น„์Šทํ•œ ํ˜•ํƒœ๋ฅผ ์ง€๋‹Œ๋‹ค. ํŠธ์œ„ํ„ฐ์—์„œ ์–ด๋–ค ์œ ์ €๋ฅผ ํŒ”๋กœ์ž‰ํ•˜๋Š”๊ฒƒ์€
    ์›น ํŽ˜์ด์ง€๊ฐ€ ๋‹ค๋ฅธ ํŽ˜์ด์ง€๋ฅผ ๋งํฌํ•˜๋Š”๊ฒƒ๊ณผ ๋น„์Šทํ•˜๋‹ค.
Eigenvector Centrality๋Š” ๋„คํŠธ์›Œํฌ๋‚ด์—์„œ ํŠน์ • ์š”์†Œ๊ฐ€ ์–ผ๋งˆ๋‚˜ ์ค‘์š”ํ•œ ์œ„์น˜๋ฅผ ์ฐจ์ง€ํ•˜๋Š”
    ์ง€ ์ธก์ •ํ•œ๋‹ค. (์ด๋Š” ๊ตฌ๊ธ€์˜ PageRank ์•Œ๊ณ ๋ฆฌ์ฆ˜์—์„œ โ€ž์ค‘์š”ํ•œโ€Ÿ ์›นํŽ˜์ด์ง€๋ฅผ ์ธก์ •ํ•˜๋Š” ๋ฐฉ
    ์‹๊ณผ ๊ฐ™๋‹ค)
์ฆ‰, ํŠธ์œ„ํ„ฐ์˜ ๊ฒฝ์šฐ, ์–ด๋–ค โ€˜์˜ํ–ฅ๋ ฅ์žˆ๋Š”โ€™ ์‚ฌ์šฉ์ž๊ฐ€ ๋‹ค๋ฅธ ๋งŽ์€ ์‚ฌ์šฉ์ž๋“ค๋กœ๋ถ€ํ„ฐ ์ฃผ๋ชฉ๋ฐ›๋Š”์ง€๋ฅผ
    ์ธก์ •ํ•œ๋‹ค.

        Eigenvector Centrality๋Š” ์ŠคํŒจ๋จธ๋ฅผ ์ฐพ์•„๋‚ด๊ธฐ์— ์œ ์šฉํ•˜๋‹ค. ์ŠคํŒจ๋จธ๋Š” ์ž์‹ ์˜
        ์ •๋ณด๋ฅผ ํผํŠธ๋ฆฌ๊ธฐ ์œ„ํ•ด ๋งŽ์€ ํŒ”๋กœ์›Œ๋ฅผ ํ™•๋ณดํ•˜๋ ค๊ณ  ๋งŽ์€ ํŒ”๋กœ์ž‰์„ ํ•œ๋‹ค. ์ŠคํŒจ๋จธ
        ์˜ ๋งŽ์€ ํŒ”๋กœ์ž‰์„ ๋ณด๊ณ  ๊ทธ๊ฐ€ ์˜ํ–ฅ๋ ฅ์žˆ๋Š” ์œ ์ €๋ผ๊ณ  ์ฐฉ๊ฐํ•  ์ˆ˜ ์žˆ๋‹ค. ํ•˜์ง€๋งŒ
        Eigenvector Centrality๋ฅผ ํ™•์ธํ•˜๋ฉด, ์ŠคํŒจ๋จธ๋ฅผ ํŒ”๋กœ์ž‰ํ•˜๋Š” ๋งŽ์€ ์‚ฌ๋žŒ๋“ค์ด โ€ž์˜ํ–ฅ
        ๋ ฅ ์—†๋Š”โ€Ÿ ์œ ์ €์ด๊ฑฐ๋‚˜, ์†Œ์ˆ˜์˜ ํŒ”๋กœ์›Œ๋ฅผ ๊ฐ€์ง„ ์‚ฌ๋žŒ๋“ค์ด๋ž€ ์‚ฌ์‹ค์„ ํ™•์ธํ•  ์ˆ˜ ์žˆ
        ๋‹ค.
*Twitter
ํŠธ์œ„ํ„ฐ์˜ Following, Follower ๊ด€๊ณ„ ๋ถ„์„ ๋„คํŠธ์›Œํฌ์˜
 ๋‘ ์ข…๋ฅ˜.
<Information Network (Follower)>
Information, Advantage and Betweenness Centrality
 Information Network๋Š” ๋„คํŠธ์›Œํฌ๋‚ด์—์„œ ์ค‘์š”ํ•œ ์ •๋ณด๋ฅผ ์–ป๊ธฐ์— ์–ผ๋งˆ๋‚˜ ๊ฐ€๊นŒ์šด ๊ฑฐ๋ฆฌ์— ์žˆ๋Š”๊ฐ€๋ฅผ
     ์ธก์ •ํ•œ๋‹ค. ์ฆ‰, ์•„๋ž˜ ๊ทธ๋ฆผ์—์„œ E๋Š” ๋‘ ๊ทธ๋ฃน 1(A-B-C-D) & 2(F-G-H-J)์˜ ๋‹ค๋ฆฌ ์—ญํ• ์„ ํ•˜๋ฉฐ, ๋‘˜
     ์‚ฌ์ด์˜ ์ •๋ณด๋ฅผ ๊ฐ€์žฅ ๋นจ๋ฆฌ ์–ป๊ณ , E๋ฅผ ํ†ตํ•ด์„œ๋งŒ ๋‘ ๊ทธ๋ฃน๊ฐ„์˜ ์ •๋ณด๊ฐ€ ์ „ํ•ด์งˆ ์ˆ˜ ์žˆ๋‹ค. A,B,D์˜
     ๊ฒฝ์šฐ๋Š” ์ •๋ณด๊ฐ€ ์ž์‹ ๋“ค์˜ ๊ณต๊ฐ„์—์„œ๋งŒ ๋จธ๋ฌด๋ฅธ๋‹ค.

๋ฐ˜๋ฉด์—, Eigenvector Centrality์˜ ๊ฒฝ์šฐ, E๋Š” ๊ฐ€์žฅ ๋‚ฎ์€ ์ˆ˜์น˜๋ฅผ ๋‚˜ํƒ€๋‚ด๋ฉฐ, C & G๊ฐ€ ๊ฐ€์žฅ ๋†’๋‹ค.




                                                  Red : eigenvector centrality
                                                  Blue : betweenness centrality
*Twitter ๋„คํŠธ์›Œํฌ

           โ€ข NodeXL ์—์„œ ์ œ๊ณตํ•˜
             ๋Š” ํŠธ์œ„ํ„ฐ ๋„คํŠธ์›Œํฌ
             ์ˆ˜์ง‘ ์˜ต์…˜์€ 2๊ฐ€์ง€์ž„.
           โ€ข - Search Network
           โ€ข - User`s Network
*Twitter _search network
โ€ข Trending Topic
  - ํŠธ์œ„ํ„ฐ์ƒ์— ์–ธ๊ธ‰๋˜๋Š” ์—„์ฒญ๋‚˜๊ฒŒ ๋งŽ์€ ๋ฉ”์‹œ์ง€๋“ค์ค‘ ๊ฐ€์žฅ
    ๋งŽ์ด ์–ธ๊ธ‰๋˜๋Š” ์ฃผ์ œ์–ด๋“ค์„ ๋ถ„๋ฅ˜ํ•ด์„œ ์ œ๊ณตํ•ด์ค€๋‹ค. ํŠธ์œ„
    ํ„ฐ๋Š” ์ด๋ฅผ ๊ฒ€์ƒ‰ํ•  ์ˆ˜ ์žˆ๋Š” ์ธํ„ฐํŽ˜์ด์Šค๋ฅผ ์ œ๊ณตํ•˜๋ฉฐ ์ด๋ฅผ
    trending topic์ด๋ผ ํ•œ๋‹ค.
  - ์šฐ๋ฆฌ๋Š” โ€œ์†Œ๋…€์‹œ๋Œ€โ€๋ฅผ ๊ฒ€์ƒ‰์–ด๋กœ ์‚ฌ์šฉํ•˜์—ฌ ํŠธ์œ„ํ„ฐ์ƒ์—
    ์„œ ์ด๋ฃจ์–ด์ง€๋Š” ๋Œ€ํ™”์˜ ํ๋ฆ„์„ ๋ถ„์„ํ•˜์˜€๋‹ค.
*Twitter _search network
            โ€œSearch Keywordโ€
            ๋”ฐ์˜ดํ‘œ ์•ˆ์˜ ๋‚ด์šฉ์ด ํฌํ•จ๋œ ํŠธ์œ—
            ๋งŒ์„ ์ˆ˜์ง‘ํ•œ๋‹ค.


            โ€žFollows relationshipโ€Ÿ๋งŒ ์ฒดํฌํ•  ๊ฒฝ
            ์šฐ, ๊ฒ€์ƒ‰ ํ‚ค์›Œ๋“œ๋ฅผ ์–ธ๊ธ‰ํ•œ ์‚ฌ์šฉ์ž
            ๋“ค๊ฐ„์˜ follow ๊ด€๊ณ„๋งŒ์„ ์ˆ˜์ง‘ํ•œ๋‹ค.
            ์ฆ‰, ๊ฒ€์ƒ‰ ํ‚ค์›Œ๋“œ๊ฐ€ ํฌํ•จ๋œ
            reply, mention ํŠธ์œ— ์‚ฌ์šฉ์ž๋“ค๊ฐ„์˜
            ๊ด€๊ณ„๋Š” ์ œ์™ธ์‹œํ‚ค๋ฏ€๋กœ ๋ชจ๋‘ ์ฒดํฌํ•˜
            ๋Š” ๊ฒƒ์ด ์ข‹๋‹ค.
             ๊ทธ๋Ÿฌ๋‚˜, ์„ธ ๋ฐ•์Šค๋ฅผ ๋ชจ๋‘ ์ฒดํฌํ–ˆ์Œ
            ์—๋„, follow ๊ด€๊ณ„๋งŒ ์ˆ˜์ง‘๋˜๋Š” ๊ฒฝ์šฐ
            ๊ฐ€ ์กด์žฌํ•œ๋‹ค. ์ฆ‰, ๊ฐ๊ฐ์˜ ์‚ฌ์šฉ์ž๋“ค
            ๊ฐ„์˜ reply, menton๊ด€๊ณ„๊ฐ€ ์—†๋Š” ๊ฒฝ
            ์šฐ์ด๋‹ค.
*Twitter _search network
            โ€œSearch Keywordโ€
            ๋”ฐ์˜ดํ‘œ ์•ˆ์˜ ๋‚ด์šฉ์ด ํฌํ•จ๋œ ํŠธ์œ—
            ๋งŒ์„ ์ˆ˜์ง‘ํ•œ๋‹ค.


             ํ•œ๋ช…์˜ ํŠธ์œ— ์œ ์ €์˜ ๋ฐ์ดํ„ฐ๋ฅผ ์ˆ˜
             ์ง‘ํ•˜๋Š”๋ฐ ๋Œ€๋žต 10-30์ดˆ๊ฐ€ ์†Œ์š”๋˜
             ๋ฏ€๋กœ, ๊ฒ€์ƒ‰ ํ‚ค์›Œ๋“œ๊ฐ€ ํฌํ•จ๋œ ํŠธ์œ—
             ์–‘์— ๋”ฐ๋ผ ๋ช‡์‹œ๊ฐ„์—์„œ ํ•˜๋ฃจ์ด์ƒ์˜
             ์‹œ๊ฐ„์ด ์†Œ์š”๋  ์ˆ˜ ์žˆ๋‹ค.
             ๊ทธ๋Ÿฌ๋ฏ€๋กœ, โ€žLimit toโ€Ÿ ๋ฅผ ์ฒดํฌํ•ด ์ƒ˜ํ”Œ
             ์ˆ˜๋ฅผ ์ค„์ด๊ธฐ๋ฅผ ๊ถŒํ•˜์ง€๋งŒ, ์ด ๊ฒฝ์šฐ
             ์ ์€ ๋ฐ์ดํ„ฐ๋ฅผ ์ˆ˜์ง‘ํ•˜๋Š” ํ•œ๊ณ„์ ์„
             ์ง€๋‹Œ๋‹ค.
*Twitter _search network
            Twitter ๊ณ„์ •์ด ์žˆ์„ ๊ฒฝ์šฐ ์ธ์ฆ์„
            ๋ฐ›๊ณ , ๊ณ„์ •์ด ์—†์–ด๋„ ์‚ฌ์šฉ์ด ๊ฐ€๋Šฅ
            ํ•˜๋‹ค.
            ํ•˜์ง€๋งŒ, Twitter ํ™ˆํŽ˜์ด์ง€์—์„œ ๊ณ„
            ์ • ์ธ์ฆ์„ ๋ฐ›์œผ๋ฉด ๋” ๋งŽ์€ ๋ฐ์ดํ„ฐ
            ๋ฅผ ์ˆ˜์ง‘ํ•  ์ˆ˜ ์žˆ๋‹ค.
*Twitter _search network
                                 ์†Œ์ˆ˜์˜ ๊ทธ๋ฃน๊ณผ ์ˆ˜๋งŽ์€ ๊ณ ๋ฆฝ
The raw output from the search   ๋œ ๋…ธ๋“œ๋“ค์ด ๋‚˜ํƒ€๋‚จ.
*Twitter _search network
                       3




1
              2




                  1.   Automate ์„ ์ด์šฉํ•˜๋ฉด, ๋‹ค์–‘ํ•œ ๋ถ„์„์„
                       ํ•œ๊บผ๋ฒˆ์— ํ•  ์ˆ˜ ์žˆ๋‹ค.
                  2.   ์ž์‹ ์ด ์›ํ•˜๋Š” ์Šคํƒ€์ผ์— ๋งž๊ฒŒ ๊ทธ๋ž˜ํ”ฝ์„
                       ์กฐ์ •ํ•  ์ˆ˜ ์žˆ๋‹ค.
                  3.   Autofill > Edges, Vertex๋“ค ์ฆ‰, ๋…ธ๋“œ์™€
                       ์„ ๋“ค์„ ์ž์‹ ์ด ์›ํ•˜๋Š” ์Šคํƒ€์ผ์— ๋งž๊ฒŒ
                       ์กฐ์ •ํ•  ์ˆ˜ ์žˆ๋‹ค.
*Twitter _search network

                  ๏ƒŸ
                  โ€žstarโ€Ÿํ˜•์„ ๊ฐ€์ง€๋Š”
                  ์„ธ ๊ฐœ์˜ ์ค‘์‹ฌ์ ์ธ
                  ๋…ธ๋“œ๊ฐ€ ๋‚˜ํƒ€๋‚จ.

                  @snsd_news, @ta
                  ngpa and
                  @dc_taeyeon
*Twitter _search network

                    ๏ƒŸ
                    Relationship์—
                    ์„œ ๊ด€๊ณ„๋“ค, ์ฆ‰
                    Follower,
                    Following,
                    Mention, Reply
                    ์„ ๊ฐ๊ฐ ๋ถ„๋ฅ˜ํ•ด
                    ์„œ ํ™•์ธ ํ•  ์ˆ˜
                    ์žˆ๋‹ค.

                    ๏ƒŸ@tanga์˜
                    follower๋งŒ ๋ถ„๋ฅ˜
                    ํ•จ.
*Twitter _search network
                                      ๏ƒŸ@tangpa์˜ follower
                                      ๋“ค์ด Retweetํ•œ ๋ฉ”์‹œ
                                      ์ง€๋“ค์„ ๋ถ„๋ฅ˜ํ•ด์„œ ๋ณผ ์ˆ˜
                                      ์žˆ๋‹ค.
                                      โ†“ @tangpa์˜ follower
                                      ๊ด€๊ณ„๋งŒ์„
                                      ๋ถ„๋ฅ˜ํ•œ ๊ทธ๋ž˜ํ”„




Example>

Becomingkim: RT RT @Tangpa: [TangPa
Data] [101016-7] ์†Œ๋…€์‹œ๋Œ€ 1st Asia Tour
'Into The New World' in Taiwan
http://tangpa.com/667334 #SNSDJapan
#sone_
*Twitter _search network




๏ƒ 
@tangpa, @snsd_news,
 dc_taeyeon, @lylinot ์€
โ€ž์†Œ๋…€์‹œ๋Œ€โ€Ÿ ๋„คํŠธ์›Œํฌ์˜
โ€œseedโ€๋กœ ๋‚˜ํƒ€๋‚จ.
*Twitter _search network


  Estimate the reach



  โ€ข   AutoFill >

  - ๋…น์ƒ‰์ผ์ˆ˜๋ก ๋งŽ์€ ํŠธ์œ—
  - ๋…ธ๋“œ๊ฐ€ ํด์ˆ˜๋ก ๋งŽ์€ ํŒ”๋กœ์›Œ๋ฅผ ๊ฐ€์ง
  - @tangpa๋Š” โ€ž์†Œ๋…€์‹œ๋Œ€โ€Ÿ ํŠธ๋ Œ๋”ฉํ† ํ”ฝ์—์„œ ์ค‘์‹ฌ์ ์ธ ์œ„์น˜๋ฅผ ์ฐจ์ง€ํ•˜์ง€
     ๋งŒ, ๊ทธ๋Ÿฌ๋‚˜ ํŠธ์œ„ํ„ฐ์ƒ์—์„œ ์ธ๊ธฐ์žˆ๋Š” ์œ ์ €๋Š” ์•„๋‹˜. ์ฆ‰ ๋งŽ์€ ํŒ”๋กœ์›Œ๋ฅผ
     ๊ฐ€์ง€์ง€ ์•Š์Œ
*Twitter _ego network

                            @tangpa and @snsd_news
                            ์˜ ํŠธ์œ„ํ„ฐ ๋น„๊ต




Captured on Nov 29th 2010
*Twitter _ego network
โ€ข Ego Network
โ€ข ํŠธ์œ„ํ„ฐ ์‚ฌ์šฉ์ž๋“ค์€ ํŠธ์œ„ํ„ฐ์ƒ์—์„œ ๊ฐ€์กฑ, ์ง์žฅ๋™๋ฃŒ ๋ฐ ์ง€์ธ
  ๋“ค๊ณผ ๊ฐœ์ธ์ ์ธ ๋„คํŠธ์›Œํฌ๋ฟ๋งŒ ์•„๋‹ˆ๋ผ ์ „ํ˜€ ๋ชจ๋ฅด๋Š” ์‚ฌ๋žŒ๋“ค
  ๊ณผ๋„ ๋„คํŠธ์›Œํฌ๊ด€๊ณ„๋ฅผ ๋งบ๋Š”๋‹ค.
โ€ข ํŠน์ • ํŠธ์œ„ํ„ฐ ์‚ฌ์šฉ์ž์˜ following, follower ๋„คํŠธ์›Œํฌ๋ฅผ ๋ถ„
  ์„์„ ํ†ตํ•ด ํŠธ์œ„ํ„ฐ์ƒ์—์„œ ์‹ค์ œ ๊ทธ๋ฅผ ๋‘˜๋Ÿฌ์‹ผ ๋„คํŠธ์›Œํฌํ™˜๊ฒฝ
  ์„ ๋ถ„์„ํ•  ์ˆ˜ ์žˆ๋‹ค. ๋งŽ์€ egocentric network๊ฐ€ ๊ฐ•ํ•œ ์—ฐ๊ฒฐ
  ๊ณผ ์•ฝํ•œ ์—ฐ๊ฒฐ์˜ ์ค‘์ฒฉ์ ์ธ ํ˜•ํƒœ๋ฅผ ๋ˆ๋‹ค.
*Twitter _ego network
            Ego network๋ฅผ ์ฐพ๊ณ ์ž ํ•˜๋Š” ์‚ฌ์šฉ
            ์ž ์•„์ด๋””์™€, ๊ด€๊ณ„๋ฅผ ์ฒดํฌํ•œ๋‹ค.
            Following, Follower ๊ด€๊ณ„์ค‘ ํ•˜๋‚˜
            ๋งŒ ์„ ํƒํ•˜๊ฑฐ๋‚˜ ๋‘˜ ๋‹ค ์„ ํƒํ•  ์ˆ˜ ์žˆ
            ๋‹ค.

            ํ•œ๋ช…์˜ ํŠธ์œ— ์œ ์ €์˜ ๋ฐ์ดํ„ฐ๋ฅผ ์ˆ˜
            ์ง‘ํ•˜๋Š”๋ฐ ๋Œ€๋žต 10-30์ดˆ๊ฐ€ ์†Œ์š”๋˜
            ๋ฏ€๋กœ, ๊ฒ€์ƒ‰ ํ‚ค์›Œ๋“œ๊ฐ€ ํฌํ•จ๋œ ํŠธ์œ—
            ์–‘์— ๋”ฐ๋ผ ๋ช‡์‹œ๊ฐ„์—์„œ ํ•˜๋ฃจ์ด์ƒ์˜
            ์‹œ๊ฐ„์ด ์†Œ์š”๋  ์ˆ˜ ์žˆ๋‹ค.
            ๊ทธ๋Ÿฌ๋ฏ€๋กœ, โ€žLimit toโ€Ÿ ๋ฅผ ์ฒดํฌํ•ด ์ƒ˜ํ”Œ
            ์ˆ˜๋ฅผ ์ค„์ด๊ธฐ๋ฅผ ๊ถŒํ•˜์ง€๋งŒ, ์ด ๊ฒฝ์šฐ
            ์ ์€ ๋ฐ์ดํ„ฐ๋ฅผ ์ˆ˜์ง‘ํ•˜๋Š” ํ•œ๊ณ„์ ์„
            ์ง€๋‹Œ๋‹ค.
*Twitter _ego network
                    ๊ธฐ๋ณธ ๋ฐ์ดํ„ฐ ์ˆ˜์ง‘์‹œ ํ™”๋ฉด. ๋„คํŠธ์›Œํฌ ํ˜•
                    ํƒœ๊ฐ€ ๋“œ๋Ÿฌ๋‚˜์ง€ ์•Š์Œ.




    ๏ƒŸ Graph Metrics > degree ๊ฐ’
    ์„ ๊ตฌํ•จ.
    ๏ƒ  In-degree & out-degree ๊ฐ’
    ์„ ๊ตฌํ•œํ›„, ๋‘ ๊ฐ’์„ ๋”ํ•ด์„œ 1
    ์ดํ•˜์˜ ๊ฐ’์€ ๊ฐ€์‹œํ™”์‹œํ‚ค์ง€ ์•Š
    ์Œ ( ์ผ๋ฐฉ์ ์ธ ๊ด€๊ณ„๋ฅผ ๋งบ๊ณ  ์žˆ
    ์œผ๋ฏ€๋กœ, egocentric network์—
    ์„œ ์˜๋ฏธ๊ฐ€ ์—†์Œ)
*Twitter _ego network




          ๏ƒŸGroups > Finding clusters
          @heytree์˜ ๊ฒฝ์šฐ 11๊ฐœ์˜ ๊ทธ๋ฃน์œผ๋กœ
          egocentric network๊ฐ€ ๋‚˜ํƒ€๋‚จ.
          ํ•‘ํฌ โ€“ ์ง„๋ณด์„ฑํ–ฅ์˜ ๋Œ€ํ™”๋ฅผ ์ž์ฃผ ๋‚˜๋ˆ„๋Š” ์ด๋“ค
          ๋…ธ๋ž‘, ์ฃผํ™ฉ โ€“ ์นœ๊ตฌ ๋ฐ ์ง€์ธ๋“ค
          ๊ทธ๋ฆฐ โ€“ ์Œ์•…๊ด€๋ จ์ž๋“ค
          ํŒŒ๋ž‘ โ€“ ์‚ฌํšŒ ์ด์Šˆ๋ฅผ ์ž์ฃผ ๋‚˜๋ˆ„๋Š” ์ด๋“ค

          !!๊ทธ๋ฃน์„ ์ฐพ๊ณ  ๋‚œ ํ›„์—๋Š” autofill์„ ํ†ตํ•œ ๋…ธ๋“œ ์ƒ‰ ๋ณ€๊ฒฝ์ด
          ๋˜์ง€ ์•Š์œผ๋ฏ€๋กœ, Graph Element > Group ์„ ๋น„ํ™œ์„ฑํ™” ์‹œ
          ์ผœ์ค€๋‹ค
*Twitter _ego network
         ๏ƒŸ Graph Metrics > Betweeness and
         closeness centralities, Eigenvector centrality
         ๊ฐ’ ๊ตฌํ•จ.

         ๏ƒŸ ๋…น์ƒ‰์ผ์ˆ˜๋ก ๋†’์€ eigenvector centrality๊ฐ’์„ ๊ฐ€์ง
         ๏ƒŸ ๋…ธ๋“œ๊ฐ€ ํด์ˆ˜๋ก ๋†’์€ betweenness centrality ๊ฐ’์„ ๊ฐ€์ง
         ๏ƒŸ ์„ ์˜ ๊ตต๊ธฐ๋Š” @reply ๊ด€๊ณ„๋ฅผ ๊ฐ€์ง„ ์‚ฌ๋žŒ์„ ๊ตต๊ฒŒ ๋‚˜ํƒ€๋ƒ„.


         ์ฆ‰, @heytree์˜ ego network๋Š” ์ง„๋ณด์„ฑํ–ฅ ๋ฐ ์‚ฌํšŒ ์ด์Šˆ๋ฅผ ์ž
         ์ฃผ ๋‚˜๋ˆ„๋Š” ์‚ฌ๋žŒ๋“ค์ด ์˜ํ–ฅ๋ ฅ์„ ๊ฐ€์ง€๋Š”๊ฒƒ์œผ๋กœ ๋‚˜ํƒ€๋‚˜์ง€๋งŒ, ์‹ค
         ์งˆ์ ์œผ๋กœ ๊ด€๊ณ„(reply)๋ฅผ ๋งบ๋Š” ์ด๋Š” ํŠธ์œ„ํ„ฐ์ƒ์—์„œ ์˜ํ–ฅ๋ ฅ์žˆ๋Š”
         ์ด๋“ค์ด ์•„๋‹˜.
*Twitter
              REST API and Whitelisting an account


โ€ข Representational State Transfer (REST) Application
  Programming Interface (API) are used by Twitter to
  provide data in XML or JSON to third party clients like
  TweetDeck, Twhirl, and also NodeXL
โ€ข Regular account is limited to 150 queries per hour.
โ€ข For data intensive tasks, one might need to whitelisting
  his/her account.
*Twitter
  Whitelisting an account
โ€ข To do this visit:
  โ€“ http://twitter.com/help/request_whitelisting
  โ€“ Fill in the form and once whitelisted use the ID into NodeXL
    Twitter import interface.
This slide was made by Han Woo Park and his students to help Korean users use the NodeXL




  ๋…ธ๋“œ์—‘์…€์„ ์ด์šฉํ•œ ์œ ํŠœ๋ธŒ ๋„คํŠธ์›Œํฌ ๋ถ„์„



       ์ด ์Šฌ๋ผ์ด๋“œ๋Š” Marc Smith, Analyzing Social Media Networks with NodeXL์˜
       14์žฅ์„ ๊ธฐ์ดˆ๋กœ ํ•œ๊ตญ ์ด์šฉ์ž๋“ค์ด ๋…ธ๋“œ์—‘์…€์„ ์‰ฝ๊ฒŒ ์‚ฌ์šฉํ•  ์ˆ˜ ์žˆ๋„๋ก ๋งŒ๋“  ๋งค๋‰ด
       ์–ผ์ž„. ๋…ธ๋“œ์—‘์…€ ์ตœ๊ทผ ๋ฒ„์ „์„ ์‚ฌ์šฉํ–ˆ์œผ๋ฉฐ ์‚ฌ๋ก€ ๋˜ํ•œ ์›์ œ์™€ ์ƒ์ดํ•จ.




       โ€ข์ด ๋งค๋‰ด์–ผ์„ ์ด์šฉํ•  ๋•Œ์—๋Š” ๋‹ค์Œ๊ณผ ๊ฐ™์ด ๋ฐํ˜€ ์ฃผ๊ธฐ๋ฐ”๋žŒ.
       ์™•์ •, ๋ฐ•ํ•œ์šฐ(2010). ๋…ธ๋“œ์—‘์…€์„ ์ด์šฉํ•œ ์œ ํŠœ๋ธŒ ๋„คํŠธ์›Œํฌ ๋ถ„์„
       โ€ข๊ฒฝ์‚ฐ: ์˜๋‚จ๋Œ€ํ•™๊ต
Youtube ์†Œ๊ฐœ:
โ—Youtube๋Š” ๋ฌด๋ฃŒ ๋™์—ฌ์ƒ ๊ณต์œ  ์‚ฌ์ดํŠธ๋กœ, ์‚ฌ์šฉ์ž๊ฐ€ ์˜์ƒํด๋ฆฝ์„ ์—…๋กœ๋“œํ•˜๊ฑฐ๋‚˜, ๋ณด
๊ฑฐ๋‚˜ ๊ณต์œ ํ•  ์ˆ˜ ์žˆ๋‹ค. YouTube๋Š” ์˜จ๋ผ์ธ ๋™์˜์ƒ ์—…๊ณ„์˜ ์„ ๋‘์ฃผ์ž๋กœ์„œ ์ „์„ธ๊ณ„ ์‚ฌ
๋žŒ๋“ค์ด ์›น์„ ํ†ตํ•ด ๋…์ฐฝ์ ์ธ ๋™์˜์ƒ์„ ๊ฐ์ƒํ•˜๊ณ  ๊ณต์œ ํ•˜๋ ค๊ณ  ์ œ์ผ ๋จผ์ € ์ฐพ๋Š” ์‚ฌ์ดํŠธ
์ž…๋‹ˆ๋‹ค.

โ—2005๋…„ 2์›”์— ํŽ˜์ดํŒ” ์ง์›์ด์—ˆ๋˜ ์ฑ„๋“œ ํ—๋ฆฌ(Chad Meredith Hurley, ํ˜„์žฌ ์œ ํŠœ๋ธŒ
CEO), ์Šคํ‹ฐ๋ธŒ ์ฒธ(Steve Shih Chen), ์ž์›จ๋“œ ์นด๋ฆผ(Jawed Karim, ํ‡ด์‚ฌ)์ด ๊ณต๋™์œผ๋กœ
์ฐฝ๋ฆฝํ•˜์˜€๋‹ค. ์‚ฌ์ดํŠธ ์ฝ˜ํ…์ธ ์˜ ๋Œ€๋ถ€๋ถ„์€ ์˜ํ™”์™€ ํ…”๋ ˆ๋นš์ „ ํด๋ฆฝ, ๋ฎค์ง ๋น„๋””์˜ค๊ณ  ์•„
๋งˆ์ถ”์–ด๋“ค์ด ๋งŒ๋“  ๊ฒƒ๋„ ์žˆ๋‹ค.

โ—2006๋…„ 11์›”์— Google์€ Youtube๋ฅผ ์ฃผ์‹ ๊ตํ™˜์„ ํ†ตํ•ด 16์–ต 5์ฒœ๋งŒ ๋‹ฌ๋Ÿฌ์— ์ธ์ˆ˜
ํ•˜๊ธฐ๋กœ ๊ฒฐ์ •ํ•˜์˜€๋‹ค. Google์˜ YouTube ์ธ์ˆ˜๋Š” ์ง€๊ธˆ๊นŒ์ง€ ์„ธ๊ฐ„์˜ ๊ด€์‹ฌ์„ ๊ฐ€์žฅ ๋งŽ
์ด ๋ฐ›์€ ๊ธฐ์—… ์ธ์ˆ˜๋ผ ํ•ด๋„ ๊ณผ์–ธ์ด ์•„๋‹ ๊ฒƒ์ž…๋‹ˆ๋‹ค.

โ—๊ตฌ๊ธ€์€ 2007๋…„ 6์›” 19์ผ ํ”„๋ž‘์Šค ํŒŒ๋ฆฌ์—์„œ ์—ด๋ฆฐ โ€˜๊ตฌ๊ธ€ ํ”„๋ ˆ์Šค๋ฐ์ด 2007โ€™ ํ–‰์‚ฌ์—์„œ
๊ตญ๊ฐ€๋ณ„ ํ˜„์ง€ํ™” ์„œ๋น„์Šค๋ฅผ ์‹œ์ž‘ํ•œ๋‹ค๊ณ  ๋ฐœํ‘œํ•˜๊ณ , ๋จผ์ € ๋„ค๋œ๋ž€๋“œ, ๋ธŒ๋ผ์งˆ, ํ”„๋ž‘์Šค, ํด
๋ž€๋“œ, ์•„์ผ๋žœ๋“œ, ์ดํƒˆ๋ฆฌ์•„, ์ผ๋ณธ, ์ŠคํŽ˜์ธ, ์˜๊ตญ ์‚ฌ์šฉ์ž๋ฅผ ์œ„ํ•œ ํŽ˜์ด์ง€๋ฅผ ๊ณต๊ฐœํ–ˆ๋‹ค.

โ—ํ•œ๊ตญ์–ด ์„œ๋น„์Šค๋Š” 2008๋…„ 1์›” 23์ผ์— ์‹œ์ž‘ํ–ˆ๋‹ค.
Youtube ์†Œ๊ฐœ:   ๋™์˜์ƒ ๊ฒ€์ƒ‰
                       ๋ฉ”์ธ ํ™”๋ฉด




์ตœ๊ทผ ๋ณธ ๋™์˜์ƒ
์„ ๊ธฐ์ค€์œผ๋กœ ๋™
์˜์ƒ์„ ์„ ํƒํ•จ



                               ํ•ซ์ด
                               ์Šˆ๋™
์ธ๊ธฐ ๋™์˜์ƒ ์นด                       ์˜์ƒ
ํ…Œ๊ณ ๋ฆฌ ๋ถ„๋ฅ˜
Youtube ์†Œ๊ฐœ:




    ๋™์˜์ƒ์— ๋Œ€
    ํ•œ ํ‰๊ฐ€-์ข‹์Œ
    /๋‚˜์จ

    ๋™์˜์ƒ์— ๋Œ€
    ํ•œ ์‹œ์ฒญ์ž์˜
    ํ‰๊ฐ€




        ๋Œ€๊ธฐ์—ด-์žฌ์ƒ ๋ฆฌ์ŠคํŠธ
Youtube ์†Œ๊ฐœ:
์—ฌ๋Ÿฌ ์†Œ์„ค๋„คํŠธ์›Œํฌ ์‚ฌ์ดํŠธ์— ์—ฐ
๊ฒฐ ์‹œ์ผœ ํŽธ๋ฆฌํ•œ ๋™์˜์ƒ ๊ณต์œ  ์„œ
๋น„์Šค ์ œ๊ณต




                    Youtube ์„ฑ๊ณต์˜ ์ค‘์š”
                    ํ•œ ์›์ธ์€ ์‰ฌ์šด ์—…๋กœ๋“œ
                    ๋ฐ ๊ณต์œ ์ด๋‹ค. ๊ทธ ์ค‘์—
                    ๋™์˜์ƒ์˜ ์†Œ์Šค์ฝ”๋“œ๋ฅผ
                    ์ œ๊ณตํ•˜์—ฌ ์ž„๋ฒ ๋“œ
                    (embed) ๋ฐฉ์‹์œผ๋กœ ๊ณต
                    ์œ  ๊ฐ€๋Šฅํ•œ ๊ฒƒ์€ ์ค‘์š”ํ•œ
                    ์›์ธ์ด๋‹ค.
Youtube ์†Œ๊ฐœ:
๋™์˜์ƒ ๊ณต์œ  ๋„คํŠธ์›Œํฌ ์œ ํ˜•:

   โ—๋™์˜์ƒ ์ฝ˜ํ…์ธ  ๋„คํŠธ์›Œํฌ: ๊ณต๋™์ด์ต ๋ฐ ๊ณต๋™ ์ทจ๋ฏธ๋ฅผ ๋ฐ˜์‘
    -Youtube ์ •์˜๋œ ๋ถ„๋ฅ˜ ex: ์Œ์•…, ์˜ค๋ฝ, ์ •์น˜, ๋‰ด์Šค ๋“ฑ
    -์‚ฌ์šฉ์ž๊ฐ€ Youtube ๋ถ„๋ฅ˜ ๋ฐ‘์— ์ •์˜๋œ ์„ธ๋ถ€์ ์ธ ๋ถ„๋ฅ˜
    ex: ์˜ค๋ฐ”๋งˆ ์ง€์ง€์ž, ๋ฉ”์ดํฌ์—… ์• ํ˜ธ๊ฐ€

    ๋…ธ๋“œ=๋™์˜์ƒ
    ๋…ธ๋“œ๊ฐ„์˜ ๊ด€๊ณ„=๊ณต์œ ํ•œ ํƒœ๊ทธ ๋“ฑ


   โ—์‚ฌ์šฉ์ž ์ปค๋ฎค๋‹ˆ์ผ€์ด์…˜ ๋„คํŠธ์›Œํฌ: ์นœ๊ตฌ๋งบ๊ธฐ ๋ฐ ๊ตฌ๋…

    ๋…ธ๋“œ=์‚ฌ์šฉ์ž
    ๋…ธ๋“œ๊ฐ„์˜ ๊ด€๊ณ„=์นœ๊ตฌ๊ด€๊ณ„ ํ˜น์€ ๊ตฌ๋…๊ด€๊ณ„
Youtube์˜ ๊ตฌ์กฐ:

Youtube๋Š” ๋™์˜์ƒ ์ฝ˜ํ…์ธ  ๋ฐฐํฌ๊ธฐ๋Šฅ์„ ์ œ๊ณตํ•˜๋Š” ๋™์‹œ์— ๋™์˜์ƒ ์‚ฌ์šฉ์ž์˜ ์ปค๋ฎค
๋‹ˆ์ผ€์ด์…˜ ๊ด€๊ณ„๋ง๋„ ์ฐฝ์กฐํ–ˆ๋‹ค. ์ฆ‰, Youtube์˜ ๊ตฌ์กฐ๋Š” ๋™์˜์ƒ ์ฝ˜ํ…์ธ  ๋„คํŠธ์›Œํฌ
๋ฐ ์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ๋กœ ๊ตฌ์„ฑํ–ˆ๋‹ค. ์„œ๋กœ ๋ฐ€์ ‘ํ•œ ๊ด€๊ณ„๋ฅผ ๋งบ๊ณ  ์žˆ๋‹ค.

ํ•˜์ง€๋งŒ ๋„คํŠธ์›Œํฌ ๋ถ„์„์˜ ์ฐจ์›์—์„œ ๋™์˜์ƒ ์ฝ˜ํ…์ธ  ๋„คํŠธ์›Œํฌ ๋ฐ ์‚ฌ์šฉ์ž ๋„คํŠธ์›Œ
ํฌ ๋‚˜๋ˆ ์„œ ๋ถ„์„ํ•˜๋Š” ๊ฒƒ์€ ๋Œ€๋ถ€๋ถ„์ด๋‹ค.

์ฃผ์˜ ์‚ฌํ•ญ:

Youtube ๋„คํŠธ์›Œํฌ๋„ ์ƒํ•ญ ๋ณ€ํ™”ํ•˜๊ณ  ์žˆ๋Š” ๋„คํŠธ์›Œํฌ์ด๋‹ค. ํŠนํžˆ Youtube ์ œ๊ณตํ•œ
์ƒˆ๋กœ์šด ์„œ๋น„์Šค ๋ฐ ๊ธฐ๋Šฅ์„ ๊ณ„์† ๋‚˜์˜ค๊ธฐ ๋•Œ๋ฌธ์— ์—ฐ๊ตฌ์ž๊ฐ€ ์ตœ์‹ ์˜ ๊ธฐ๋Šฅ ๋ณ€ํ™”๋ฅผ ํŒŒ
์•…ํ•ด์„œ ์—ฐ๊ตฌํ•˜๋Š” ๊ฒƒ์ด ๋” ํŽธํ•˜๋‹ค.
Youtube์˜ ๊ตฌ์กฐ-๋™์˜์ƒ

โ—๋™์˜์ƒ ์—…๋กœ๋“œ์ž ์ •๋ณด: ํ˜„์žฌ
์—…๋กœ๋“œ์ž์˜ ์•„์ด๋””๋งŒ ํด๋ฆญํ•˜
๋ฉด ๋ณผ ์ˆ˜ ์žˆ์Œ

โ—๋™์˜์ƒ ์‹œ์ฒญํšŸ์ˆ˜

โ—๋™์˜์ƒ ์‹œ์ฒญ ํ†ต๊ณ„

โ—๋™์˜์ƒ์— ๋Œ€ํ•œ ํ‰๊ฐ€-๋Œ“๊ธ€

โ—๊ด€๋ จ ๋™์˜์ƒ ์ œ์‹œ

โ—๋™์˜์ƒ ํƒœ๊ทธ

โ—๋™์˜์ƒ ์นดํ…Œ๊ณ ๋ฆฌ ๋ถ„๋ฅ˜
Youtube์˜ ๊ตฌ์กฐ-์‚ฌ์šฉ์ž ์ฑ„๋„
โ—์‚ฌ์šฉ์ž ์ •๋ณด
โ—๊ตฌ๋…์ž/์นœ๊ตฌ
โ—์ฑ„๋„ ๋Œ“๊ธ€
โ—์‚ฌ์šฉ์ž ์ตœ๊ทผ ํ™œ๋™
โ—์‚ฌ์šฉ์ž ๊ตฌ๋… ์ •๋ณด โ—Youtube ์ƒ์žฅ
Youtube Network-๋™์˜์ƒ ์ฝ˜ํ…์ธ  ๋„คํŠธ์›Œํฌ

Youtube ๋™์˜์ƒ ๋„คํŠธ์›Œํฌ์˜ ๊ด€๊ณ„ ๋ถ„๋ฅ˜



                    ๋™์˜์ƒ


๋™์˜์ƒ์— ๋Œ€ํ•œ ํ‰๊ฐ€                ์›๋ณธ ๋™์˜์ƒ์— ๋Œ€ํ•œ   ๋™์˜์ƒ ์ฝ˜ํ…์ธ ์— ๋Œ€
             ๊ด€๋ จ ๊ธฐํƒ€ ๋™์˜์ƒ
   (๋Œ“๊ธ€)                      ๋ฐ˜์‘         ํ•œ ๋ฌ˜์‚ฌ/ํƒœ๊ทธ




NodeXL ์•„์ง โ€œ๊ด€๋ จ ๊ธฐํƒ€ ๋™์˜์ƒโ€์˜ ๋ฐ์ดํ„ฐ ์ˆ˜์ง‘ ๋ฐ ๋„คํŠธ์›Œํฌ ๋ถ„์„ ๋ถˆ๊ฐ€
Youtube Network-๋™์˜์ƒ ์ฝ˜ํ…์ธ  ๋„คํŠธ์›Œํฌ
Youtube ์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ์˜ ๊ด€๊ณ„ ๋ถ„๋ฅ˜



์„œ๋กœ ํ—ˆ๋ฝ ๋ฐ›๊ณ  ์นœ๊ตฌ ๋งบ๊ธฐ
Two way communication
                             ์‚ฌ์šฉ์ž          ํ—ˆ๋ฝ ์—†์ด ๊ตฌ๋… ๊ฐ€๋Šฅ
                                        One way communication



                        ์นœ๊ตฌ         ๊ตฌ๋…

 ํ”„๋ผ์ด๋ฒ„์‹œ ๋ฌธ์ œ:
 โ–ถ๋น„๊ณต๊ฐœ ์นœ๊ตฌ ๊ด€๊ณ„ ๋ฐ ๊ตฌ๋… ๊ด€๊ณ„์˜ ๊ฒฝ์šฐ ๋ฐ์ดํ„ฐ๋ฅผ ์ˆ˜์ง‘ ํ•  ์ˆ˜ ์—†๋Š” ์ œํ•œ์ด ์žˆ
 ์Œ
 โ–ถ ์‚ฌ์šฉ์ž๊ฐ€ ๋น„๊ณต๊ฐœ ์„ค์น˜ํ•˜์ง€ ์•Š์€ ๊ฒฝ์šฐ์— ์‚ฌ์šฉ์ž์˜ ๊ฐœ์ธ ์ •๋ณด, ๋ฏผ๊ฐํ•œ ์ •๋ณด
 ๋“ฑ ์œ ์ถœํ•  ์ˆ˜ ์žˆ๊ฒŒ ๋•Œ๋ฌธ์— ์—ฐ๊ตฌ์ž๊ฐ€ ์‚ฌ์šฉ์ž์˜ ํ”„๋ผ์ด๋ฒ„์‹œ๋ฅผ ์กด์ค‘ํ•˜๊ณ  ์ฑ…์ž„
 ๊ฐ ์žˆ๊ฒŒ ์กฐ์‚ฌํ•˜์‹œ๊ธฐ ๋ฐ”๋žŒ
Youtube Network ๋ถ„๋ฅ˜

                        ๋™์˜์ƒ ๋„คํŠธ์›Œํฌ           ์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ
ํ‰๊ฐ€                      ๋™์˜์ƒ ๋ฐ ๋Œ“๊ธ€์— ๋Œ€ํ•œ       ๋Œ“๊ธ€์— ๋Œ€ํ•œ ๋ฐ˜์‘
(Comments)              ํ‰๊ฐ€/๋ฐ˜์‘
์นœ๊ตฌ                             -           ์ •๋ณด ๊ณต๊ฐœ์˜ ๊ฒฝ์šฐ ์ˆ˜์ง‘ ๊ฐ€๋Šฅ
(Friends)
๊ตฌ๋…                             -           ์ •๋ณด ๊ณต๊ฐœ์˜ ๊ฒฝ์šฐ ์ˆ˜์ง‘ ๊ฐ€๋Šฅ
(Subscriptions)
๋น„์Šทํ•œ ๋ฌ˜์‚ฌ                  ๋™์˜์ƒ์˜ ์ œ๋ชฉ, ํƒœ๊ทธ, ์„ค ์‹œ์ฒญ์ž ์ •์˜ํ•œ ์Šคํƒ€์ผ ๋ฐ ์นดํ…Œ
(Similar descriptors)   ๋ช…, ์นดํ…Œ๊ณ ๋ฆฌ์— ๋ฐ”ํƒ•์œผ   ๊ณ ๋ฆฌ ๋„คํŠธ์›Œํฌ
                        ๋กœ ํ˜•์„ฑ๋œ ๋„คํŠธ์›Œํฌ
๊ด€๋ จ ๋™์˜์ƒ                  Youtube ์•Œ๊ณ ๋ฆฌ์ฆ˜ ๋ฐ”ํƒ•,           -
(Related videos)        NodeXL ์ˆ˜์ง‘ ๋ถˆ๊ฐ€
Youtube Network-๋ถ„์„ ๊ฐ€๋Šฅํ•œ ๋ฌธ์ œ
      ๋™์˜์ƒ ๋„คํŠธ์›Œํฌ                 ์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ
์ค‘์‹ฌ์„ฑ: ex-์นดํ…Œ๊ณ ๋ฆฌ๋ณ„ ์ค‘์‹ฌ์— ์žˆ๋Š” ๋™ ์ค‘์‹ฌ์„ฑ: ex-๋ˆ„๊ฐ€ ์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ์˜ ์ค‘
์˜์ƒ                     ์‹ฌ์— ์žˆ๋Š”๊ฐ€?
์ง‘๋‹จ: ex-๊ฐ™์€ ํƒœ๊ทธ๋กœ ๋ชจ์ด๋Š” ๋™์˜์ƒ๋“ค ์ง‘๋‹จ: ex-์‚ฌ์šฉ์ž๊ฐ€ ์–ด๋–ป๊ฒŒ ์—ฐ๊ฒฐ๋˜์–ด ์ƒˆ
                       ๋กœ์šด ์ง‘๋‹จ์„ ํ˜•์„ฑํ•˜๋Š”๊ฐ€?
์‹œ๊ฐ„ ๋น„๊ต: ex-์‹œ๊ฐ„์˜ ์ถ”์ด์— ๋”ฐ๋ผ ๋™   ์‹œ๊ฐ„ ๋น„๊ต: ex-์‹œ๊ฐ„์˜ ์ถ”์ด์— ๋”ฐ๋ผ ์‚ฌ
์˜์ƒ ๋„คํŠธ์›Œํฌ ์–ด๋–ป๊ฒŒ ๋ณ€ํ™”ํ•˜๋Š”๊ฐ€?       ์šฉ์ž ๋„คํŠธ์›Œํฌ ์–ด๋–ป๊ฒŒ ๋ณ€ํ™”ํ•˜๋Š”๊ฐ€?
           -             ์นœ๊ตฌ ๋ฐ ๊ตฌ๋…๊ด€๊ณ„ ๋น„๊ต

Youtube ๋„คํŠธ์›Œํฌ ๋ฐ์ดํ„ฐ์˜ ๋ฌธ์ œ์ :
โ–ถNodeXL๋Š” API๋ฅผ ์ด์šฉํ•ด Youtube์— ์žˆ๋Š” ๋ฐ์ดํ„ฐ๋ฅผ ๋ถˆ์–ด์˜ค๊ธฐ ๋•Œ๋ฌธ์— ์–ป์€ ๋ฐ
์ดํ„ฐ๊ฐ€ ์ „๋ถ€ ๋ฐ์ดํ„ฐ์˜ ์ผ๋ถ€์ด๋‹ค. ์ด์— ๋”ฐ๋ผ ๊ฐ™์€ ๋‚ด์šฉ์„ ๊ฒ€์ƒ‰ํ•ด๋„ ๋˜‘ ๊ฐ™์€ ๋ฐ์ด
ํ„ฐ๋ฅผ ๋‚˜์˜ค์ง€ ์•Š๋‹ค.
โ–ถ ์‚ฌ์šฉ์ž ๋น„๊ณต๊ฐœ ์„ค์ •๋œ ๋‚ด์šฉ์„ ์ˆ˜์ง‘ํ•  ์ˆ˜ ์—†๋‹ค.
โ–ถ ์‚ฌ์šฉ์ž๊ฐ€ ์ž„์˜๋Œ€๋กœ ๋™์˜์ƒ์„ ์‚ญ์ œ๊ฐ€๋Šฅํ•˜๊ธฐ ๋•Œ๋ฌธ์— ์ˆ˜์ง‘ํ•œ ๋ฐ์ดํ„ฐ ์ค‘ ์ด๋ฏธ ์‚ญ
์ œ๋˜๋Š” ๋ฐ์ดํ„ฐ๊ฐ€ ํฌํ•จํ•  ์ˆ˜๋„ ์žˆ๋‹ค. ์ฆ‰, ๋ฐ์ดํ„ฐ๊ฐ€ Youtube์˜ ์ผ๋ถ€๋ถ„๋งŒ ๋Œ€ํ‘œํ• 
์ˆ˜ ์žˆ๋Š” ๊ฒƒ์ด๋‹ค.
Youtube Network-๋ฐ์ดํ„ฐ ๋ถˆ๋Ÿฌ์˜ค๊ธฐ




             NodeXL ์—ด๊ธฐ
             Import ์„ ํƒ
             โ–ถFrom YouTube Userโ€™s Network-์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ
             โ–ถFrom YouTube Video Network-๋™์˜์ƒ ๋„คํŠธ์›Œํฌ

             ๋‹ค์Œ ์˜ˆ๋ฅผ ํ†ตํ•ด NodeXL์‚ฌ์šฉํ•œ ์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ ๋ฐ
             ๋™์˜์ƒ ๋„คํŠธ์›Œํฌ ๋ถ„์„์„ ์„ค๋ช…ํ•˜๋„๋ก ํ•˜๊ฒ ์Šต๋‹ˆ๋‹ค.
Youtube Network-์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ ๋ถ„์„
                             ์˜ˆ:   http://www.youtube.com/user/KPOPMV02
                                  0
                                      ํ•„์š”ํ•œ ๋ฐ์ดํ„ฐ ์„ ํƒ:
        ์‚ฌ์šฉ์ž ID                    ์นœ๊ตฌ ๋„คํŠธ์›Œํฌ/๊ตฌ๋… ๋„คํŠธ์›Œํฌ/Both

                                  โ–ถํ†ต๊ณ„ ์—ด ๋ฐ ์‚ฌ์šฉ์ž ์ด๋ฏธ์ง€ ์ถ”๊ฐ€(์‹œ๊ฐ„์ด ์†Œ
                                  ์œ )
                                  โ–ถ๋ฐ์ดํ„ฐ ์ˆ˜์ง‘ ์ œํ•œ ์ธ์ˆ˜-100~1000๋ช…




                                                                    ์˜ˆ์‹œ
๋„คํŠธ์›Œํฌ ๋ฐ์ดํ„ฐ ์ˆ˜์ง‘ ๋ฒ”์œ„:1.0/1.5/2.0

  1.0    1.5     2.0
Youtube Network-์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ ๋ถ„์„

         ์ˆ˜์ง‘๋œ ๋ฐ์ดํ„ฐ ํŒŒ์ผ



     ์‚ฌ์šฉ์ž ์—ฐ๊ฒฐ ์ƒํ™ฉ           ์‚ฌ์šฉ์ž ์ƒํ™ฉ
     (sheet-Edges)       (sheet-Vertices)

                           ์‚ฌ์šฉ์ž์˜ ์นœ๊ตฌ ์ˆ˜, ๊ตฌ๋…์ž ์ˆ˜, ๋™์˜์ƒ ๊ด€
                           ๋žŒํšŸ์ˆ˜ ๋“ฑ ์ •๋ณด๋ฅผ ๋ณผ ์ˆ˜ ์žˆ์Œ




                 ์‚ฌ์šฉ์ž ๊ด€
                 ๊ณ„
Youtube Network-์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ ๋ถ„์„


๋„คํŠธ์›Œ
ํฌ ๊ฐ€์‹œ
ํ™”



                          ์นœ๊ตฌ ๋„คํŠธ์›Œํฌ ๊ตฌ
                          ๋… ๋„คํŠธ์›Œํฌ ํ•œ ๊ฐœ
                          ๋งŒ ํ‘œ์‹œ ๊ฐ€๋Šฅ




์ด ๋„คํŠธ์›Œํฌ๋Š” ์นœ๊ตฌ๊ด€๊ณ„์™€ ๊ตฌ๋…๊ด€๊ณ„ ๋ชจ๋‘ ๋ณด
์—ฌ์ฃผ๋Š” ๋„คํŠธ์›Œํฌ์ด๋‹ค.
Youtube Network-์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ ๋ถ„์„




โ–ถ๋ฐ์ดํ„ฐ ์ˆ˜์ง‘ ๊ณผ์ • ์ค‘์— ์‚ฌ์šฉ          sheet-Vertices์—์„œ
                          ์‚ฌ์šฉ์ž ID ์„ ํƒํ•œ ํ›„
์ž ID ์ค‘๋ณตํ•œ ๊ฒฝ์šฐ๊ฐ€ ์žˆ์–ด์„œ
                          ์— ๋…ธ๋“œ ํ˜•ํƒœ๋Š” ์ด๋ฏธ
๋ฐ์ดํ„ฐ์˜ ์ •ํ™•์„ฑ ๋†’์ด ๊ธฐ ์œ„ํ•ด          ์ง€๋กœ ๋ฐ”๊ฟˆ. ์ด๋ฏธ์ง€=
์ค‘๋ณตํ•œ ๋…ธ๋“œ ์‚ญ์ œํ•œ ์ž‘์—…์„ ํ•ด          ์‚ฌ์šฉ์ž Youtube์—์„œ
์•ผํ•จ                        ์‚ฌ์šฉํ•œ ํ”„๋กœํ•„ ์ด๋ฏธ
                          ์ง€
โ–ถ์ค‘๋ณตํ•œ ๋…ธ๋“œ ์‚ญ์ œํ•œ ์ž‘์—… ๋
๋‚˜๋ฉด Relationship ์˜†์— Edge
Weight ์ˆ˜์น˜ ๋‚˜์˜ด
Youtube Network-์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ ๋ถ„์„
                 Autofill Columns->Vertex Label->Vertex
                 ์‚ฌ์šฉ์ž ID ๋ผ๋ฒจ๋กœ ํ‘œ์‹œ๋จ
Youtube Network-์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ ๋ถ„์„
                       ํ•„ํ„ฐ๋ฅผ ํ†ตํ•ด ๋„คํŠธ์›Œํฌ ๊ฐ€์‹œํ™”
 ๋„คํŠธ์›Œํฌ ๊ธฐ๋ณธ ์ˆ˜์น˜ ๊ณ„์‚ฐ
Youtube Network-์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ ๋ถ„์„
                                             PageRank>2.000
 Eigenvector Centrality>0.003




              Clustering Coefficient>0.300
Youtube Network-๋™์˜์ƒ ๋„คํŠธ์›Œํฌ ๋ถ„์„
                            ์˜ˆ: BEAST

                            โ–ถkeyword์™€ ๊ฐ™์€ ํƒœ๊ทธ ๋™์˜์ƒ ์ˆ˜์ง‘
     ๋™์˜์ƒ ๋‚ด์šฉ-Keyword         โ–ถ๋™์˜์ƒ์— ๋Œ€ํ•œ ํ‰๊ฐ€
                            โ–ถ์›๋ณธ ๋™์˜์ƒ์— ๋Œ€ํ•œ ๋ฐ˜์‘




                                                 ์˜ˆ์‹œ


๋™์˜์ƒ ๋ฐ์ดํ„ฐ ์ˆ˜์ง‘ ์ œํ•œ ์ˆ˜์•ก 100~1000
Youtube Network-๋™์˜์ƒ ๋„คํŠธ์›Œํฌ ๋ถ„์„
         ์ˆ˜์ง‘๋œ ๋ฐ์ดํ„ฐ ํŒŒ์ผ




                      ๋™์˜์ƒ ์ƒํ™ฉ
    ๋™์˜์ƒ ์—ฐ๊ฒฐ ์ƒํ™ฉ         (sheet-Vertices)
    (sheet-Edges)

                          ๋™์˜์ƒ์˜ ์ œ๋ชฉ, Rating, ๋™์˜์ƒ ๊ด€๋žŒํšŸ์ˆ˜,
                          Favorited ์ˆ˜, ํ‰๊ฐ€ ์ˆ˜ ๋“ฑ ์ •๋ณด๋ฅผ ๋ณผ ์ˆ˜ ์žˆ
                          ์Œ
            ๋™์˜์ƒ ๊ด€
            ๊ณ„
Youtube Network-๋™์˜์ƒ ๋„คํŠธ์›Œํฌ ๋ถ„์„

๋„คํŠธ์›Œ
ํฌ ๊ฐ€์‹œ
ํ™”




                          ๊ธฐํƒ€ ๋„คํŠธ์›Œํฌ ์„ 
                          ํƒ ๊ฐ€๋Šฅ




์ด ๋„คํŠธ์›Œํฌ๋Š” ํƒœ๊ทธ, ํ‰๊ฐ€ ๋ฐ ๋ฐ˜์‘ ๋„คํŠธ์›Œ
ํฌ ๋ชจ๋‘ ๋ณด์—ฌ์ฃผ๋Š” ๋„คํŠธ์›Œํฌ์ด๋‹ค.
Youtube Network-๋™์˜์ƒ ๋„คํŠธ์›Œํฌ ๋ถ„์„




โ–ถ๋ฐ์ดํ„ฐ ์ˆ˜์ง‘ ๊ณผ์ • ์ค‘์— ์‚ฌ์šฉ          sheet-Vertices์—์„œ
                          ๋™์˜์ƒ ์„ ํƒํ•œ ํ›„์—
์ž ID ์ค‘๋ณตํ•œ ๊ฒฝ์šฐ๊ฐ€ ์žˆ์–ด์„œ
                          ๋…ธ๋“œ ํ˜•ํƒœ๋Š” ์ด๋ฏธ์ง€
๋ฐ์ดํ„ฐ์˜ ์ •ํ™•์„ฑ ๋†’์ด ๊ธฐ ์œ„ํ•ด          ๋กœ ๋ฐ”๊ฟˆ. ์ด๋ฏธ์ง€
์ค‘๋ณตํ•œ ๋…ธ๋“œ ์‚ญ์ œํ•œ ์ž‘์—…์„ ํ•ด          =Youtube์—์„œ ๋™์˜
์•ผํ•จ                        ์ƒ์˜ ์ด๋ฏธ์ง€
โ–ถ์ค‘๋ณตํ•œ ๋…ธ๋“œ ์‚ญ์ œํ•œ ์ž‘์—… ๋
๋‚˜๋ฉด Relationship ์˜†์— Edge
Weight ์ˆ˜์น˜ ๋‚˜์˜ด
Youtube Network-๋™์˜์ƒ ๋„คํŠธ์›Œํฌ ๋ถ„์„
                 Autofill Columns->Vertex Label->Vertex
                 ์‚ฌ์šฉ์ž ID ๋ผ๋ฒจ๋กœ ํ‘œ์‹œ๋จ
Youtube Network-๋™์˜์ƒ ๋„คํŠธ์›Œํฌ ๋ถ„์„
 ๋„คํŠธ์›Œํฌ ๊ธฐ๋ณธ ์ˆ˜์น˜ ๊ณ„์‚ฐ
Youtube Network-๋™์˜์ƒ ๋„คํŠธ์›Œํฌ ๋ถ„์„


                      ๋…ธ๋“œ ํฌ๊ธฐ=๋™์˜์ƒ ๊ด€๋žŒํšŸ์ˆ˜
                      ๋นจ๊ฐ„์ƒ‰๏ƒŸ----๏ƒ ํŒŒ๋ž‘์ƒ‰
                      Favorite์˜ ํšŸ์ˆ˜
Youtube Network-๋™์˜์ƒ ๋„คํŠธ์›Œํฌ ๋ถ„์„
 Betweenness Centrality>35.000   Comments>35.000




  PageRank>35.000
์ด ์Šฌ๋ผ์ด๋“œ๋Š” Marc Smith, Analyzing Social Media Networks with NodeXL์˜
14์žฅ์„ ๊ธฐ์ดˆ๋กœ ํ•œ๊ตญ ์ด์šฉ์ž๋“ค์ด ๋…ธ๋“œ์—‘์…€์„ ์‰ฝ๊ฒŒ ์‚ฌ์šฉํ•  ์ˆ˜ ์žˆ๋„๋ก ๋งŒ๋“  ๋งค๋‰ด
์–ผ์ž„. ๋…ธ๋“œ์—‘์…€ ์ตœ๊ทผ ๋ฒ„์ „์„ ์‚ฌ์šฉํ–ˆ์œผ๋ฉฐ ์‚ฌ๋ก€ ๋˜ํ•œ ์›์ œ์™€ ์ƒ์ดํ•จ.


                                                 tammywt6@gmail.com
โ€ข์ด ๋งค๋‰ด์–ผ์„ ์ด์šฉํ•  ๋•Œ์—๋Š” ๋‹ค์Œ๊ณผ ๊ฐ™์ด ๋ฐํ˜€ ์ฃผ๊ธฐ๋ฐ”๋žŒ.
์™•์ •, ๋ฐ•ํ•œ์šฐ(2010). ๋…ธ๋“œ์—‘์…€์„ ์ด์šฉํ•œ ์œ ํŠœ๋ธŒ ๋„คํŠธ์›Œํฌ ๋ถ„์„
โ€ข๊ฒฝ์‚ฐ: ์˜๋‚จ๋Œ€ํ•™๊ต
Wiki Networks
Connections of Creativity and
       Collaboration




               Presented by Jiyoung Kim
                          Nov.1.2010
Contents
1.Key Features of Wiki Systems
2.Wiki Networks from Edit Activity
3.Identifying Different Types of Editors within a Wiki
   Project
4.NodeXL Visualization Strategies for Revealing
   Distinct User Types
5.Identifying High-Quality Contributors in Article Talk
   Pages
6.Navigating Lostpedia: Using NodeXL to Reveal the
   Large-Scale Collaborative Structure of Wiki
   systems
โ€œwikiโ€ means โ€œQuickโ€ in Hawaiian
Ward Cunningham invented WikiWikiWeb
 1995 to allow a group to easily and quickly
 edit a set of web pages without having to
 know HTML or deal with moving files back
 and forth to a web server.

--๏ƒ knowledge repositories
Tree different types of questions
            from NodeXL
1.Study a set of wiki pages at the Empire Wiki that
   are related by the Castle Project, and it seeks to
   identify different types of contributors to that
   project based on both their network attributes and
   key variables related to the types of pages they do,
   and do not, edit. ?
2.The quality of online discussion on the โ€œtalkโ€
3. Revealing Large-scale structure of editing patterns
   in wikis, drawing on data from Lostpedia(http://en.
   wikipedia.org/wiki/Lostpedia).
Lostpedia
KEY FEATURES OF WIKI




                                                                              Chapter 15
               SYSTEMS




This article page from the English-language Wikipedia displays content
and illustrates discussion, edit, and history tabs. These tabs are standard
to most wiki systems and they provide access to edit records from which
edge relationships and attributes can be measured.

                      Copyright ยฉ 2011, Elsevier Inc. All rights Reserved
Chapter 15
Wiki pages have a related history page that depicts the timing of every
edit, indicates the editor or IP address responsible for the edit, provides
space for a brief description of the edit, and displays links to the state of
the page before and after the edit. History pages are important sources of
network and attribute data in wiki systems.

                       Copyright ยฉ 2011, Elsevier Inc. All rights Reserved
KEY FEATURES OF WIKI




                                                                            Chapter 15
               SYSTEMS




This article talk page is used to coordinate decisions about the best
contents for the article page. The edits to this page are made by people
who have an interest in the content page and are often made by people
who actively edit the article page. This page shows evidence both of
content-based discussion and the implementation of templates to
encourage compliance with community editing norms.

                      Copyright ยฉ 2011, Elsevier Inc. All rights Reserved
KEY FEATURES OF WIKI




                                                                            Chapter 15
               SYSTEMS




This page reports a partial history of edits made by a wiki user. These
contribution pages are an important source of information about editors.
This image also shows a drop-down menu with a range of page types or
โ€œnamespacesโ€ in Wikipedia and typical to many wikis. The tendency of
editors to edit pages in certain namespaces and not others provides
important clues about the roles they play in the wiki community.

                      Copyright ยฉ 2011, Elsevier Inc. All rights Reserved
http://en.wikipedia.org/wi
ki/Beer_in_Korea
Chapter 15
History of the Project Castle page




This study of wiki social networks used the full revision history of the
Project Castle page in the Empire Wiki as both a definition of the
community of interest and as a source of user IDs. We were interested in
the roles played within the community of contributors to these pages.
Therefore, when we scraped all of these history pages, we were sure to
get all active contributors to this project. Starting from a list of URLs for
Project history pages, the web scraping software returns an Excel sheet
populated with all text that occurs after the edit date and prior to the (talk &
Contribs) link.

                      Copyright ยฉ 2011, Elsevier Inc. All rights Reserved
WIKI NETWORKS FROM EDIT
             ACTIVITY
โ€ข Many interesting ways to analyze Wikipedia based on
  the history of activity and interaction of its users
โ€ข
  Carter Butts raised several foundational issues related
  to the challenge of interpreting activity data into a
  network representation
  Networks are composed of vertices or entities that are
  connected through edges that represent the
  relationships between them. Both vertices and
  relationships can have attributes, such as the strength
  of a tie between vertices or the length of time a vertex
  has been part of the network.
WIKI NETWORKS FROM EDIT
          ACTIVITY
โ€ข vertex =Each distinct user account
โ€ข An edge= one of many activities that
  display some type of interaction between
  two users
Identifying different types of editors within a wiki project
  Network               Vertices    Edges                         Weighted    Directed
  Page Link Network     Pages       Hyperlinks                    Yes or No   Yes
  User Talk Page(ig,    Users       Comments on another userโ€Ÿs    Yes         Yes
  profile)Network                   profile page(eg,user talk
                                    page)
  User Discussion       Users       Comments posted in reply to   Yes         Yes
  Network                           each other on an Article
                                    Discussion page
  User to Page          Pages and   User edits per page           Yes         No
  Affiliation Network   users
  Page Co-editor        Pages       Co-editors                    Yes         No
  Network
  User Co-edit          Users       Co-edited pages               Yes         No
  Network
  Category network      Categories Shared pages                   Yes         No

  Project Network       Projects    Shared pages or shared        Yes         No
                                    members

Several Primary Types of Wiki Networks That Can be Derived from Edit Records
Wiki Social Network Sampling
    Frame and Data Collection
1. Constructed a list of URLs of history
   pages for every article related to โ€œproject
   Castel,โ€ as tagged by users.
2. A commercial web scraping program was
   used to generate an Excel spreadsheet
   containing a list of each user making an
   edit to each respective article during the
   sample period(about 7months)
Defining Edges and Attributes in
        Wiki Social networks
โ€ข One editor wanted to contact another editor
  outside the context of the specific project pages
ex)a directed edge form vertex A to vertex B
  represents user A making an edit on the talk page
  of user B
Two types of vertex attributes
1) A set of attributes describing the structural
   position of each vertex
2) A set of attributes generated from measures of
   participation in the Empire Wiki community and
   participation in
 Wiki Network Data Collection
Wiki Network Data Collection

โ€ข To obtain these data, we started with the
  list of sampled users in Excel.We then
  used the Web scraper to go through the
  history page of each sampled user and
  build an Excel spreadsheet with the name
  of the user whose page was being
  scraped. The name of each user making
  an edit and the time stamp for each edit.
NODEXL VISUALIZTION STRATEGIES
FOR REVEALING DISTINCT USER TYPES
illustrate how NodeXL can be used to analyze
   larger chunks of network data from wiki sites
1) Construct a graph of the overall network
2) Visually represent different vertex attributes
3) Search for structural similarities among
    individuals exhibiting similar behaviors or
    occupying similar roles.
Chapter 15
NodeXL uses spreadsheet columns to store attributes of each vertex and
can be transformed using standard Excel formulas. In this case, we see a
sample of some Empire Wiki editorsโ€Ÿ overall activity and the proportion of
pages that they edited that were related to Project Castle.

                      Copyright ยฉ 2011, Elsevier Inc. All rights Reserved
Chapter 15
NodeXL allows you to assign gradients of vertex colors that correspond
with data attributes in the spreadsheet. This helps make the resulting
graph easier to read and analyze and highlights key features of interest.


                      Copyright ยฉ 2011, Elsevier Inc. All rights Reserved
Chapter 15
This NodeXL wiki network graph shows a well defined outer ring of users
and a strong inner core. Only a handful of vertices connect the outer ring
to the inner core. Without these nodes, the population would be highly
fragmented.


                       Copyright ยฉ 2011, Elsevier Inc. All rights Reserved
Chapter 15
The NodeXL wiki network on the left displays the relative proportions of Project Castle
edits among users sampled. Dark green indicates the lowest proportion of edits, and light
green is the highest. The figure on the right displays the volume of edits to the usersโ€Ÿ
respective user pages. Dark blue indicates the lowest edit volume, and light blue
represents the highest edit volume. Users who connect the outer ring to the inner core in
the previous visualization have few Project Castle edits, and those users who display a
high volume of edits are relatively isolated in the previous visualization. This indicates that
Project Castle is not strongly connected to the larger Empire Wiki community.

                              Copyright ยฉ 2011, Elsevier Inc. All rights Reserved
Chapter 15
This figure compares the degree 1.5 ego network graphs of four different exemplary
types of Project Castle contributors. Ego network graphs with automated layouts are
good ways to identify potential structural signatures of online roles. In this instance, we
see evidence that system administrators tend to have more connection to others
involved in the project than do the actual substantive experts. Interestingly, for both
sysops and substantive contributors, the higher-level contributors tend to have fewer
connections.
                             Copyright ยฉ 2011, Elsevier Inc. All rights Reserved
1)Making Top Wiki editors Stand Out by
  Visually Formatting the Network Graph
2)Interpreting Wiki Network Graphs for
  Evidence of Distinctive Social Roles
3) Using Subgraph Images to Distinguish
  between User types
4) Seeing the trees and Forest with Wiki
  Network Analysis
IDENTIFYING High-quality
  contributors in article talk pages
1) Tasks and Strategies for Identifying Types
   of Contributors by Visualizing Article
   Discussion Page Networks
2) Searching for Structural Signatures of
   Confrontation and Deliberation in Wiki
   Article Talk Page Networks
Chapter 15
NodeXL can make use of the full range of Excel 2007 features, for
example, using an โ€œif-statementโ€ to assign vertex color according to a
categorical defi nition of low, medium, and high. A categorical assignment
like this one is used to highlight large differences in the measured
attribute. In this case, we can concentrate on the difference between
contributors who are actively improving the quality of the discussion
(green) from those who are actively undermining it (red).
                     Copyright ยฉ 2011, Elsevier Inc. All rights Reserved
Chapter 15
This NodeXL network graph depicts user-to-user talk page connections from a
Wikipedia policy article. The graph illustrates one way that styles of contribution are
tied to structural attributes. Note that the red nodes (most confrontational) are
involved in the strongest dyadic ties, and they tend to have the highest outdegree. In
contrast, the most deliberative contributors tend to have fewer partners and do not
necessarily involve themselves in intense dyadic interactions. Observations like
these can provide direction for further research that statistically tests the strength of
these observer relations. Ultimately, if those measures are robust predictors, they
could be used in automated systems for identifying more or less collaborative
contributors, assessing community health, and deciding where interventions or
support might be most helpful.

                         Copyright ยฉ 2011, Elsevier Inc. All rights Reserved
NAVIGATING LOSTPEDIA: USING NODEXL TO
REVEAL THE LARGE-SCALE COLLABORATIVE
     STRUCTURE OF WIKI SYSTEMS
1)Creating an Overview Network Map of
  Lostpedia Content in Node XL
2)Creating an Overview Map of Lostpedia
  Users
3)Moralizing Data to Infer Stronger
  Connections
Chapter 15
Lostpediaโ€Ÿs article about the Statue of Taweret with links to its associated
Discussion and Theory pages. Similar to other wiki systems, Lostpedia include
links to History pages and an Edit page. The Theory page is an additional type
of page for contributor interpretations of what is happening and why, whereas
the articles are more descriptive of what occurred in the show.
                      Copyright ยฉ 2011, Elsevier Inc. All rights Reserved
Chapter 15
NodeXL Lostpedia wiki page-to-page co-edit network visualization and
Vertex worksheet showing only those pages with more than 50 co-editors.
All types of pages were considered, but only Article pages
(maroon), Discussion pages (orange), Theory pages (green), and User
Talk pages (deep pink) were co-edited enough to show up. The Harel-
Koren Fast Multiscale Layout identifies natural groupings such as the main
cluster of articles and the cluster of interrelated Theory pages. Size is
based on total user edits of a page, and opacity is based on degree.
Subgraph images show small dense clusters for the displayed vertices.

                     Copyright ยฉ 2011, Elsevier Inc. All rights Reserved
Chapter 15
NodeXL visualization of Lostpedia wiki user-to-user affiliation network
connecting users (vertices) based on the number of unique pages they
have both edited (weighted edges). Two types of edges are included:
those connecting users based on co-edits of 20 or more Theory pages
(green) and those connecting users based on co-edits of 150 or more
articles (maroon). Vertex size is based on total wiki edits, and color is
based on the percentage of pages that are Theory pages (green vertices
edit mostly Theory pages and maroon vertices edit mostly Article pages).
Boundary spanners and important individuals are easily identified.

                       Copyright ยฉ 2011, Elsevier Inc. All rights Reserved
Chapter 15
NodeXL Edges worksheet and visualization of a Lostpedia wiki user-to-
user affiliation network graph with edges filtered based on the number of
pages that users share as a percentage of the total number of edited
pages. The number of edges for frequent editors like Santa (highlighted in
red) are significantly reduced in the graph, but size indicates that they exist
with those filtered out of the graph.

                      Copyright ยฉ 2011, Elsevier Inc. All rights Reserved
DATA COLLECTION FROM WIKI
             SYSTEMS
โ€ข Data collection from wikis is not automatic.
โ€ข Data collection from wikis requires a
  combination of technical skill and effort
  from the Empire wiki
โ€ข Second example extracted data directly
  from Wikipedia and required no special
  tools
PRACTITIONERโ€ŸS SUMMARY
โ€ข Wikis are complex social media systems that
  give rise to many types of relationships
โ€ข The complexity inherent in wiki systems is the
  source of both challenge and opportunity for
  practitioners.
โ€ข Wikis can provide valuable insights because
  they are places where collaboration happens
  and value is created through informal
  organization
RESEARCHERโ€ŸS AGENDA
โ€ข Node XL as well as browser-based
  network visualization tools like Touch
  Graph are helping expand participation in
  social network analysis .
โ€ข Wikis are rich settings in which to study
  the dynamics of diffusion
Analyzing Social Media Networks with NodeXL
          Insights from a Connected World


        Chapter 15


        Wiki Networks
        Connections of Creativity and Colla
        boration




       Thank you

          Copyright ยฉ 2011, Elsevier Inc. All rights
                        Reserved                       192

More Related Content

What's hot

KrKwic๋‚ด์šฉ๋ถ„์„ํŠน๊ฐ•(november2006)
KrKwic๋‚ด์šฉ๋ถ„์„ํŠน๊ฐ•(november2006)KrKwic๋‚ด์šฉ๋ถ„์„ํŠน๊ฐ•(november2006)
KrKwic๋‚ด์šฉ๋ถ„์„ํŠน๊ฐ•(november2006)
Han Woo PARK
ย 
๋ฒ•๋ น ์˜จํ†จ๋กœ์ง€์˜ ๊ตฌ์ถ• ๋ฐ ๊ฒ€์ƒ‰
๋ฒ•๋ น ์˜จํ†จ๋กœ์ง€์˜ ๊ตฌ์ถ• ๋ฐ ๊ฒ€์ƒ‰๋ฒ•๋ น ์˜จํ†จ๋กœ์ง€์˜ ๊ตฌ์ถ• ๋ฐ ๊ฒ€์ƒ‰
๋ฒ•๋ น ์˜จํ†จ๋กœ์ง€์˜ ๊ตฌ์ถ• ๋ฐ ๊ฒ€์ƒ‰
Myungjin Lee
ย 
Social Network Analysis (SNA)
Social Network Analysis (SNA)Social Network Analysis (SNA)
Social Network Analysis (SNA)
Development Innovations
ย 
06 Community Detection
06 Community Detection06 Community Detection
06 Community Detection
Duke Network Analysis Center
ย 
Social Network Analysis
Social Network AnalysisSocial Network Analysis
Social Network Analysis
Sujoy Bag
ย 
Community Detection with Networkx
Community Detection with NetworkxCommunity Detection with Networkx
Community Detection with Networkx
Erika Fille Legara
ย 
The Basics of Social Network Analysis
The Basics of Social Network AnalysisThe Basics of Social Network Analysis
The Basics of Social Network Analysis
Rory Sie
ย 
์‚ฌ์ด๋ฒ„์ปด๊ณผ ๋„คํŠธ์›Œํฌ๋ถ„์„ 6์ฃผ์ฐจ 1
์‚ฌ์ด๋ฒ„์ปด๊ณผ ๋„คํŠธ์›Œํฌ๋ถ„์„ 6์ฃผ์ฐจ 1์‚ฌ์ด๋ฒ„์ปด๊ณผ ๋„คํŠธ์›Œํฌ๋ถ„์„ 6์ฃผ์ฐจ 1
์‚ฌ์ด๋ฒ„์ปด๊ณผ ๋„คํŠธ์›Œํฌ๋ถ„์„ 6์ฃผ์ฐจ 1Han Woo PARK
ย 
[20140830, Pycon2014] NetworkX๋ฅผ ์ด์šฉํ•œ ๋„คํŠธ์›Œํฌ ๋ถ„์„
[20140830, Pycon2014] NetworkX๋ฅผ ์ด์šฉํ•œ ๋„คํŠธ์›Œํฌ ๋ถ„์„[20140830, Pycon2014] NetworkX๋ฅผ ์ด์šฉํ•œ ๋„คํŠธ์›Œํฌ ๋ถ„์„
[20140830, Pycon2014] NetworkX๋ฅผ ์ด์šฉํ•œ ๋„คํŠธ์›Œํฌ ๋ถ„์„
Kyunghoon Kim
ย 
Gephi Tutorial Layouts
Gephi Tutorial LayoutsGephi Tutorial Layouts
Gephi Tutorial Layouts
Gephi Consortium
ย 
Community Detection in Social Media
Community Detection in Social MediaCommunity Detection in Social Media
Community Detection in Social Media
Symeon Papadopoulos
ย 
Social network analysis course 2010 - 2011
Social network analysis course 2010 - 2011Social network analysis course 2010 - 2011
Social network analysis course 2010 - 2011
guillaume ereteo
ย 
Social Network Analysis power point presentation
Social Network Analysis power point presentation Social Network Analysis power point presentation
Social Network Analysis power point presentation
Ratnesh Shah
ย 
[๋ฐœํ‘œ์ž๋ฃŒ] 190401 ๋…ผ๋ฌธ ์ •๋ณด ์ˆ˜์ง‘๊ณผ ์—ฐ๊ตฌ ๋™ํ–ฅ ๋ถ„์„ ์„ธ๋ฏธ๋‚˜
[๋ฐœํ‘œ์ž๋ฃŒ] 190401 ๋…ผ๋ฌธ ์ •๋ณด ์ˆ˜์ง‘๊ณผ ์—ฐ๊ตฌ ๋™ํ–ฅ ๋ถ„์„ ์„ธ๋ฏธ๋‚˜[๋ฐœํ‘œ์ž๋ฃŒ] 190401 ๋…ผ๋ฌธ ์ •๋ณด ์ˆ˜์ง‘๊ณผ ์—ฐ๊ตฌ ๋™ํ–ฅ ๋ถ„์„ ์„ธ๋ฏธ๋‚˜
[๋ฐœํ‘œ์ž๋ฃŒ] 190401 ๋…ผ๋ฌธ ์ •๋ณด ์ˆ˜์ง‘๊ณผ ์—ฐ๊ตฌ ๋™ํ–ฅ ๋ถ„์„ ์„ธ๋ฏธ๋‚˜
Cyram Inc
ย 
Social network analysis intro part I
Social network analysis intro part ISocial network analysis intro part I
Social network analysis intro part I
THomas Plotkowiak
ย 
Introduction to Social Network Analysis
Introduction to Social Network AnalysisIntroduction to Social Network Analysis
Introduction to Social Network Analysis
Patti Anklam
ย 
๋น…๋ฐ์ดํ„ฐ ๋ถ„์„ ์‹œ๊ฐํ™” ๋ถ„์„ : 1์žฅ ์‹œ๊ฐํ™”์ •์˜ 2์žฅ ํ”„๋กœ์„ธ์Šค
๋น…๋ฐ์ดํ„ฐ ๋ถ„์„ ์‹œ๊ฐํ™” ๋ถ„์„ : 1์žฅ ์‹œ๊ฐํ™”์ •์˜ 2์žฅ ํ”„๋กœ์„ธ์Šค๋น…๋ฐ์ดํ„ฐ ๋ถ„์„ ์‹œ๊ฐํ™” ๋ถ„์„ : 1์žฅ ์‹œ๊ฐํ™”์ •์˜ 2์žฅ ํ”„๋กœ์„ธ์Šค
๋น…๋ฐ์ดํ„ฐ ๋ถ„์„ ์‹œ๊ฐํ™” ๋ถ„์„ : 1์žฅ ์‹œ๊ฐํ™”์ •์˜ 2์žฅ ํ”„๋กœ์„ธ์Šค
Ji Lee
ย 
Social Network Analysis (SNA) 2018
Social Network Analysis  (SNA) 2018Social Network Analysis  (SNA) 2018
Social Network Analysis (SNA) 2018
Arsalan Khan
ย 
Social network analysis part ii
Social network analysis part iiSocial network analysis part ii
Social network analysis part ii
THomas Plotkowiak
ย 
Power Laws and Rich-Get-Richer Phenomena
Power Laws and Rich-Get-Richer PhenomenaPower Laws and Rich-Get-Richer Phenomena
Power Laws and Rich-Get-Richer Phenomena
Ai Sha
ย 

What's hot (20)

KrKwic๋‚ด์šฉ๋ถ„์„ํŠน๊ฐ•(november2006)
KrKwic๋‚ด์šฉ๋ถ„์„ํŠน๊ฐ•(november2006)KrKwic๋‚ด์šฉ๋ถ„์„ํŠน๊ฐ•(november2006)
KrKwic๋‚ด์šฉ๋ถ„์„ํŠน๊ฐ•(november2006)
ย 
๋ฒ•๋ น ์˜จํ†จ๋กœ์ง€์˜ ๊ตฌ์ถ• ๋ฐ ๊ฒ€์ƒ‰
๋ฒ•๋ น ์˜จํ†จ๋กœ์ง€์˜ ๊ตฌ์ถ• ๋ฐ ๊ฒ€์ƒ‰๋ฒ•๋ น ์˜จํ†จ๋กœ์ง€์˜ ๊ตฌ์ถ• ๋ฐ ๊ฒ€์ƒ‰
๋ฒ•๋ น ์˜จํ†จ๋กœ์ง€์˜ ๊ตฌ์ถ• ๋ฐ ๊ฒ€์ƒ‰
ย 
Social Network Analysis (SNA)
Social Network Analysis (SNA)Social Network Analysis (SNA)
Social Network Analysis (SNA)
ย 
06 Community Detection
06 Community Detection06 Community Detection
06 Community Detection
ย 
Social Network Analysis
Social Network AnalysisSocial Network Analysis
Social Network Analysis
ย 
Community Detection with Networkx
Community Detection with NetworkxCommunity Detection with Networkx
Community Detection with Networkx
ย 
The Basics of Social Network Analysis
The Basics of Social Network AnalysisThe Basics of Social Network Analysis
The Basics of Social Network Analysis
ย 
์‚ฌ์ด๋ฒ„์ปด๊ณผ ๋„คํŠธ์›Œํฌ๋ถ„์„ 6์ฃผ์ฐจ 1
์‚ฌ์ด๋ฒ„์ปด๊ณผ ๋„คํŠธ์›Œํฌ๋ถ„์„ 6์ฃผ์ฐจ 1์‚ฌ์ด๋ฒ„์ปด๊ณผ ๋„คํŠธ์›Œํฌ๋ถ„์„ 6์ฃผ์ฐจ 1
์‚ฌ์ด๋ฒ„์ปด๊ณผ ๋„คํŠธ์›Œํฌ๋ถ„์„ 6์ฃผ์ฐจ 1
ย 
[20140830, Pycon2014] NetworkX๋ฅผ ์ด์šฉํ•œ ๋„คํŠธ์›Œํฌ ๋ถ„์„
[20140830, Pycon2014] NetworkX๋ฅผ ์ด์šฉํ•œ ๋„คํŠธ์›Œํฌ ๋ถ„์„[20140830, Pycon2014] NetworkX๋ฅผ ์ด์šฉํ•œ ๋„คํŠธ์›Œํฌ ๋ถ„์„
[20140830, Pycon2014] NetworkX๋ฅผ ์ด์šฉํ•œ ๋„คํŠธ์›Œํฌ ๋ถ„์„
ย 
Gephi Tutorial Layouts
Gephi Tutorial LayoutsGephi Tutorial Layouts
Gephi Tutorial Layouts
ย 
Community Detection in Social Media
Community Detection in Social MediaCommunity Detection in Social Media
Community Detection in Social Media
ย 
Social network analysis course 2010 - 2011
Social network analysis course 2010 - 2011Social network analysis course 2010 - 2011
Social network analysis course 2010 - 2011
ย 
Social Network Analysis power point presentation
Social Network Analysis power point presentation Social Network Analysis power point presentation
Social Network Analysis power point presentation
ย 
[๋ฐœํ‘œ์ž๋ฃŒ] 190401 ๋…ผ๋ฌธ ์ •๋ณด ์ˆ˜์ง‘๊ณผ ์—ฐ๊ตฌ ๋™ํ–ฅ ๋ถ„์„ ์„ธ๋ฏธ๋‚˜
[๋ฐœํ‘œ์ž๋ฃŒ] 190401 ๋…ผ๋ฌธ ์ •๋ณด ์ˆ˜์ง‘๊ณผ ์—ฐ๊ตฌ ๋™ํ–ฅ ๋ถ„์„ ์„ธ๋ฏธ๋‚˜[๋ฐœํ‘œ์ž๋ฃŒ] 190401 ๋…ผ๋ฌธ ์ •๋ณด ์ˆ˜์ง‘๊ณผ ์—ฐ๊ตฌ ๋™ํ–ฅ ๋ถ„์„ ์„ธ๋ฏธ๋‚˜
[๋ฐœํ‘œ์ž๋ฃŒ] 190401 ๋…ผ๋ฌธ ์ •๋ณด ์ˆ˜์ง‘๊ณผ ์—ฐ๊ตฌ ๋™ํ–ฅ ๋ถ„์„ ์„ธ๋ฏธ๋‚˜
ย 
Social network analysis intro part I
Social network analysis intro part ISocial network analysis intro part I
Social network analysis intro part I
ย 
Introduction to Social Network Analysis
Introduction to Social Network AnalysisIntroduction to Social Network Analysis
Introduction to Social Network Analysis
ย 
๋น…๋ฐ์ดํ„ฐ ๋ถ„์„ ์‹œ๊ฐํ™” ๋ถ„์„ : 1์žฅ ์‹œ๊ฐํ™”์ •์˜ 2์žฅ ํ”„๋กœ์„ธ์Šค
๋น…๋ฐ์ดํ„ฐ ๋ถ„์„ ์‹œ๊ฐํ™” ๋ถ„์„ : 1์žฅ ์‹œ๊ฐํ™”์ •์˜ 2์žฅ ํ”„๋กœ์„ธ์Šค๋น…๋ฐ์ดํ„ฐ ๋ถ„์„ ์‹œ๊ฐํ™” ๋ถ„์„ : 1์žฅ ์‹œ๊ฐํ™”์ •์˜ 2์žฅ ํ”„๋กœ์„ธ์Šค
๋น…๋ฐ์ดํ„ฐ ๋ถ„์„ ์‹œ๊ฐํ™” ๋ถ„์„ : 1์žฅ ์‹œ๊ฐํ™”์ •์˜ 2์žฅ ํ”„๋กœ์„ธ์Šค
ย 
Social Network Analysis (SNA) 2018
Social Network Analysis  (SNA) 2018Social Network Analysis  (SNA) 2018
Social Network Analysis (SNA) 2018
ย 
Social network analysis part ii
Social network analysis part iiSocial network analysis part ii
Social network analysis part ii
ย 
Power Laws and Rich-Get-Richer Phenomena
Power Laws and Rich-Get-Richer PhenomenaPower Laws and Rich-Get-Richer Phenomena
Power Laws and Rich-Get-Richer Phenomena
ย 

Viewers also liked

๋ฐ•๊ทผํ˜œ ํƒ„ํ•ต ์ด›๋ถˆ ๋น…๋ฐ์ดํ„ฐ ๋ถ„์„
๋ฐ•๊ทผํ˜œ ํƒ„ํ•ต ์ด›๋ถˆ ๋น…๋ฐ์ดํ„ฐ ๋ถ„์„๋ฐ•๊ทผํ˜œ ํƒ„ํ•ต ์ด›๋ถˆ ๋น…๋ฐ์ดํ„ฐ ๋ถ„์„
๋ฐ•๊ทผํ˜œ ํƒ„ํ•ต ์ด›๋ถˆ ๋น…๋ฐ์ดํ„ฐ ๋ถ„์„
Han Woo PARK
ย 
2016 09-28 social network analysis with node-xl_emke
2016 09-28 social network analysis with node-xl_emke2016 09-28 social network analysis with node-xl_emke
2016 09-28 social network analysis with node-xl_emke
Dr Martina Emke
ย 
webometric analyst ๋ฉ”๋‰ด์–ผ(08oct2012)
webometric analyst ๋ฉ”๋‰ด์–ผ(08oct2012)webometric analyst ๋ฉ”๋‰ด์–ผ(08oct2012)
webometric analyst ๋ฉ”๋‰ด์–ผ(08oct2012)
Han Woo PARK
ย 
Semantic web and Linked Data
Semantic web and Linked DataSemantic web and Linked Data
Semantic web and Linked Data
Hyun Namgoong
ย 
์†Œ์…œ๋ฐ์ดํ„ฐ์˜ ์žฌ๊ตฌ์„ฑ
์†Œ์…œ๋ฐ์ดํ„ฐ์˜ ์žฌ๊ตฌ์„ฑ์†Œ์…œ๋ฐ์ดํ„ฐ์˜ ์žฌ๊ตฌ์„ฑ
์†Œ์…œ๋ฐ์ดํ„ฐ์˜ ์žฌ๊ตฌ์„ฑ
Hyun Namgoong
ย 
๋น…๋ฐ์ดํ„ฐ์™€ ์ธ๋ฌธ์œตํ•ฉ ๋น„์ฆˆ๋‹ˆ์Šค ๋ชจ๋ธ
๋น…๋ฐ์ดํ„ฐ์™€ ์ธ๋ฌธ์œตํ•ฉ ๋น„์ฆˆ๋‹ˆ์Šค ๋ชจ๋ธ๋น…๋ฐ์ดํ„ฐ์™€ ์ธ๋ฌธ์œตํ•ฉ ๋น„์ฆˆ๋‹ˆ์Šค ๋ชจ๋ธ
๋น…๋ฐ์ดํ„ฐ์™€ ์ธ๋ฌธ์œตํ•ฉ ๋น„์ฆˆ๋‹ˆ์Šค ๋ชจ๋ธ
JM code group
ย 
Webonaver(2012-09-02)
Webonaver(2012-09-02)Webonaver(2012-09-02)
Webonaver(2012-09-02)Han Woo PARK
ย 
eBay Pulsar: Real-time analytics platform
eBay Pulsar: Real-time analytics platformeBay Pulsar: Real-time analytics platform
eBay Pulsar: Real-time analytics platform
KyoungMo Yang
ย 
[2016 ๋ฐ์ดํ„ฐ ๊ทธ๋žœ๋“œ ์ปจํผ๋Ÿฐ์Šค] 2 4(๋น…๋ฐ์ดํ„ฐ). ์˜คํ”ˆ๋ฉ”์ดํŠธ ๊ณต๊ฐ„์ •๋ณด๋กœ ํ’€์–ด๋ณด๋Š” ๋น…๋ฐ์ดํ„ฐ ์„ธ์ƒ
[2016 ๋ฐ์ดํ„ฐ ๊ทธ๋žœ๋“œ ์ปจํผ๋Ÿฐ์Šค] 2 4(๋น…๋ฐ์ดํ„ฐ). ์˜คํ”ˆ๋ฉ”์ดํŠธ ๊ณต๊ฐ„์ •๋ณด๋กœ ํ’€์–ด๋ณด๋Š” ๋น…๋ฐ์ดํ„ฐ ์„ธ์ƒ[2016 ๋ฐ์ดํ„ฐ ๊ทธ๋žœ๋“œ ์ปจํผ๋Ÿฐ์Šค] 2 4(๋น…๋ฐ์ดํ„ฐ). ์˜คํ”ˆ๋ฉ”์ดํŠธ ๊ณต๊ฐ„์ •๋ณด๋กœ ํ’€์–ด๋ณด๋Š” ๋น…๋ฐ์ดํ„ฐ ์„ธ์ƒ
[2016 ๋ฐ์ดํ„ฐ ๊ทธ๋žœ๋“œ ์ปจํผ๋Ÿฐ์Šค] 2 4(๋น…๋ฐ์ดํ„ฐ). ์˜คํ”ˆ๋ฉ”์ดํŠธ ๊ณต๊ฐ„์ •๋ณด๋กœ ํ’€์–ด๋ณด๋Š” ๋น…๋ฐ์ดํ„ฐ ์„ธ์ƒ
K data
ย 
๊ณ„๋Ÿ‰์„œ์ง€ํ•™๊ณผ ์ธ์šฉ๋ถ„์„
๊ณ„๋Ÿ‰์„œ์ง€ํ•™๊ณผ ์ธ์šฉ๋ถ„์„๊ณ„๋Ÿ‰์„œ์ง€ํ•™๊ณผ ์ธ์šฉ๋ถ„์„
๊ณ„๋Ÿ‰์„œ์ง€ํ•™๊ณผ ์ธ์šฉ๋ถ„์„
Han Woo PARK
ย 
์›น๋ณด๋ฉ”ํŠธ๋ฆญ์Šค์™€ ๊ณ„๋Ÿ‰์ •๋ณดํ•™01 1
์›น๋ณด๋ฉ”ํŠธ๋ฆญ์Šค์™€ ๊ณ„๋Ÿ‰์ •๋ณดํ•™01 1์›น๋ณด๋ฉ”ํŠธ๋ฆญ์Šค์™€ ๊ณ„๋Ÿ‰์ •๋ณดํ•™01 1
์›น๋ณด๋ฉ”ํŠธ๋ฆญ์Šค์™€ ๊ณ„๋Ÿ‰์ •๋ณดํ•™01 1Han Woo PARK
ย 
[๊น€ํƒœํ˜•]๋ฐ์ดํ„ฐ ์ €๋„๋ฆฌ์ฆ˜ ๋ณด๋„ ์‚ฌ๋ก€
[๊น€ํƒœํ˜•]๋ฐ์ดํ„ฐ ์ €๋„๋ฆฌ์ฆ˜ ๋ณด๋„ ์‚ฌ๋ก€[๊น€ํƒœํ˜•]๋ฐ์ดํ„ฐ ์ €๋„๋ฆฌ์ฆ˜ ๋ณด๋„ ์‚ฌ๋ก€
[๊น€ํƒœํ˜•]๋ฐ์ดํ„ฐ ์ €๋„๋ฆฌ์ฆ˜ ๋ณด๋„ ์‚ฌ๋ก€
Newsjelly
ย 
์‹œ๊ตญ์„ ์–ธ ๋„คํŠธ์›Œํฌ ๋ถ„์„
์‹œ๊ตญ์„ ์–ธ ๋„คํŠธ์›Œํฌ ๋ถ„์„์‹œ๊ตญ์„ ์–ธ ๋„คํŠธ์›Œํฌ ๋ถ„์„
์‹œ๊ตญ์„ ์–ธ ๋„คํŠธ์›Œํฌ ๋ถ„์„
Yunjeong Choe
ย 
Mapping big data science
Mapping big data scienceMapping big data science
Mapping big data science
Han Woo PARK
ย 
์‚ฌ์ด๋ฒ„์ปด๊ณผ ๋„คํŠธ์›Œํฌ๋ถ„์„ 3์ฃผ์ฐจ 2
์‚ฌ์ด๋ฒ„์ปด๊ณผ ๋„คํŠธ์›Œํฌ๋ถ„์„ 3์ฃผ์ฐจ 2์‚ฌ์ด๋ฒ„์ปด๊ณผ ๋„คํŠธ์›Œํฌ๋ถ„์„ 3์ฃผ์ฐจ 2
์‚ฌ์ด๋ฒ„์ปด๊ณผ ๋„คํŠธ์›Œํฌ๋ถ„์„ 3์ฃผ์ฐจ 2Han Woo PARK
ย 
์‚ฌ์ด๋ฒ„์ปด๊ณผ ๋„คํŠธ์›Œํฌ๋ถ„์„ 1์ฃผ์ฐจ 1
์‚ฌ์ด๋ฒ„์ปด๊ณผ ๋„คํŠธ์›Œํฌ๋ถ„์„ 1์ฃผ์ฐจ 1์‚ฌ์ด๋ฒ„์ปด๊ณผ ๋„คํŠธ์›Œํฌ๋ถ„์„ 1์ฃผ์ฐจ 1
์‚ฌ์ด๋ฒ„์ปด๊ณผ ๋„คํŠธ์›Œํฌ๋ถ„์„ 1์ฃผ์ฐจ 1Han Woo PARK
ย 
Triple helix์—ฐ๊ตฌ์™€ e-research-๋ฐฉ๋ฒ•๋ก (29_dec2009)์•„์‹œ์•„ํ•™์—ฐ์‚ฐ์—ฐ๊ตฌํšŒno3
Triple helix์—ฐ๊ตฌ์™€ e-research-๋ฐฉ๋ฒ•๋ก (29_dec2009)์•„์‹œ์•„ํ•™์—ฐ์‚ฐ์—ฐ๊ตฌํšŒno3Triple helix์—ฐ๊ตฌ์™€ e-research-๋ฐฉ๋ฒ•๋ก (29_dec2009)์•„์‹œ์•„ํ•™์—ฐ์‚ฐ์—ฐ๊ตฌํšŒno3
Triple helix์—ฐ๊ตฌ์™€ e-research-๋ฐฉ๋ฒ•๋ก (29_dec2009)์•„์‹œ์•„ํ•™์—ฐ์‚ฐ์—ฐ๊ตฌํšŒno3Han Woo PARK
ย 
6์žฅ ๊ณต๊ฐ„ํŒจํ„ด์„ ์ฝ์œผ๋ฉด ์„ธ์ƒ์ด ๋ณด์ธ๋‹ค
6์žฅ ๊ณต๊ฐ„ํŒจํ„ด์„ ์ฝ์œผ๋ฉด ์„ธ์ƒ์ด ๋ณด์ธ๋‹ค6์žฅ ๊ณต๊ฐ„ํŒจํ„ด์„ ์ฝ์œผ๋ฉด ์„ธ์ƒ์ด ๋ณด์ธ๋‹ค
6์žฅ ๊ณต๊ฐ„ํŒจํ„ด์„ ์ฝ์œผ๋ฉด ์„ธ์ƒ์ด ๋ณด์ธ๋‹ค
Hyochan PARK
ย 
Data๋ฅผ ์ถ”์ถœํ•˜๋Š” ์ž์„ธ
Data๋ฅผ ์ถ”์ถœํ•˜๋Š” ์ž์„ธData๋ฅผ ์ถ”์ถœํ•˜๋Š” ์ž์„ธ
Data๋ฅผ ์ถ”์ถœํ•˜๋Š” ์ž์„ธ
Soo-Kyung Choi
ย 
แ„†แ…กแ†บแ„‹แ…ตแ†ปแ„‚แ…ณแ†ซ แ„Œแ…ฅแ†ผแ„‡แ…ฉแ„ƒแ…ตแ„Œแ…กแ„‹แ…ตแ†ซ แ„…แ…ฆแ„‰แ…ตแ„‘แ…ต
แ„†แ…กแ†บแ„‹แ…ตแ†ปแ„‚แ…ณแ†ซ แ„Œแ…ฅแ†ผแ„‡แ…ฉแ„ƒแ…ตแ„Œแ…กแ„‹แ…ตแ†ซ แ„…แ…ฆแ„‰แ…ตแ„‘แ…ตแ„†แ…กแ†บแ„‹แ…ตแ†ปแ„‚แ…ณแ†ซ แ„Œแ…ฅแ†ผแ„‡แ…ฉแ„ƒแ…ตแ„Œแ…กแ„‹แ…ตแ†ซ แ„…แ…ฆแ„‰แ…ตแ„‘แ…ต
แ„†แ…กแ†บแ„‹แ…ตแ†ปแ„‚แ…ณแ†ซ แ„Œแ…ฅแ†ผแ„‡แ…ฉแ„ƒแ…ตแ„Œแ…กแ„‹แ…ตแ†ซ แ„…แ…ฆแ„‰แ…ตแ„‘แ…ต
Newsjelly
ย 

Viewers also liked (20)

๋ฐ•๊ทผํ˜œ ํƒ„ํ•ต ์ด›๋ถˆ ๋น…๋ฐ์ดํ„ฐ ๋ถ„์„
๋ฐ•๊ทผํ˜œ ํƒ„ํ•ต ์ด›๋ถˆ ๋น…๋ฐ์ดํ„ฐ ๋ถ„์„๋ฐ•๊ทผํ˜œ ํƒ„ํ•ต ์ด›๋ถˆ ๋น…๋ฐ์ดํ„ฐ ๋ถ„์„
๋ฐ•๊ทผํ˜œ ํƒ„ํ•ต ์ด›๋ถˆ ๋น…๋ฐ์ดํ„ฐ ๋ถ„์„
ย 
2016 09-28 social network analysis with node-xl_emke
2016 09-28 social network analysis with node-xl_emke2016 09-28 social network analysis with node-xl_emke
2016 09-28 social network analysis with node-xl_emke
ย 
webometric analyst ๋ฉ”๋‰ด์–ผ(08oct2012)
webometric analyst ๋ฉ”๋‰ด์–ผ(08oct2012)webometric analyst ๋ฉ”๋‰ด์–ผ(08oct2012)
webometric analyst ๋ฉ”๋‰ด์–ผ(08oct2012)
ย 
Semantic web and Linked Data
Semantic web and Linked DataSemantic web and Linked Data
Semantic web and Linked Data
ย 
์†Œ์…œ๋ฐ์ดํ„ฐ์˜ ์žฌ๊ตฌ์„ฑ
์†Œ์…œ๋ฐ์ดํ„ฐ์˜ ์žฌ๊ตฌ์„ฑ์†Œ์…œ๋ฐ์ดํ„ฐ์˜ ์žฌ๊ตฌ์„ฑ
์†Œ์…œ๋ฐ์ดํ„ฐ์˜ ์žฌ๊ตฌ์„ฑ
ย 
๋น…๋ฐ์ดํ„ฐ์™€ ์ธ๋ฌธ์œตํ•ฉ ๋น„์ฆˆ๋‹ˆ์Šค ๋ชจ๋ธ
๋น…๋ฐ์ดํ„ฐ์™€ ์ธ๋ฌธ์œตํ•ฉ ๋น„์ฆˆ๋‹ˆ์Šค ๋ชจ๋ธ๋น…๋ฐ์ดํ„ฐ์™€ ์ธ๋ฌธ์œตํ•ฉ ๋น„์ฆˆ๋‹ˆ์Šค ๋ชจ๋ธ
๋น…๋ฐ์ดํ„ฐ์™€ ์ธ๋ฌธ์œตํ•ฉ ๋น„์ฆˆ๋‹ˆ์Šค ๋ชจ๋ธ
ย 
Webonaver(2012-09-02)
Webonaver(2012-09-02)Webonaver(2012-09-02)
Webonaver(2012-09-02)
ย 
eBay Pulsar: Real-time analytics platform
eBay Pulsar: Real-time analytics platformeBay Pulsar: Real-time analytics platform
eBay Pulsar: Real-time analytics platform
ย 
[2016 ๋ฐ์ดํ„ฐ ๊ทธ๋žœ๋“œ ์ปจํผ๋Ÿฐ์Šค] 2 4(๋น…๋ฐ์ดํ„ฐ). ์˜คํ”ˆ๋ฉ”์ดํŠธ ๊ณต๊ฐ„์ •๋ณด๋กœ ํ’€์–ด๋ณด๋Š” ๋น…๋ฐ์ดํ„ฐ ์„ธ์ƒ
[2016 ๋ฐ์ดํ„ฐ ๊ทธ๋žœ๋“œ ์ปจํผ๋Ÿฐ์Šค] 2 4(๋น…๋ฐ์ดํ„ฐ). ์˜คํ”ˆ๋ฉ”์ดํŠธ ๊ณต๊ฐ„์ •๋ณด๋กœ ํ’€์–ด๋ณด๋Š” ๋น…๋ฐ์ดํ„ฐ ์„ธ์ƒ[2016 ๋ฐ์ดํ„ฐ ๊ทธ๋žœ๋“œ ์ปจํผ๋Ÿฐ์Šค] 2 4(๋น…๋ฐ์ดํ„ฐ). ์˜คํ”ˆ๋ฉ”์ดํŠธ ๊ณต๊ฐ„์ •๋ณด๋กœ ํ’€์–ด๋ณด๋Š” ๋น…๋ฐ์ดํ„ฐ ์„ธ์ƒ
[2016 ๋ฐ์ดํ„ฐ ๊ทธ๋žœ๋“œ ์ปจํผ๋Ÿฐ์Šค] 2 4(๋น…๋ฐ์ดํ„ฐ). ์˜คํ”ˆ๋ฉ”์ดํŠธ ๊ณต๊ฐ„์ •๋ณด๋กœ ํ’€์–ด๋ณด๋Š” ๋น…๋ฐ์ดํ„ฐ ์„ธ์ƒ
ย 
๊ณ„๋Ÿ‰์„œ์ง€ํ•™๊ณผ ์ธ์šฉ๋ถ„์„
๊ณ„๋Ÿ‰์„œ์ง€ํ•™๊ณผ ์ธ์šฉ๋ถ„์„๊ณ„๋Ÿ‰์„œ์ง€ํ•™๊ณผ ์ธ์šฉ๋ถ„์„
๊ณ„๋Ÿ‰์„œ์ง€ํ•™๊ณผ ์ธ์šฉ๋ถ„์„
ย 
์›น๋ณด๋ฉ”ํŠธ๋ฆญ์Šค์™€ ๊ณ„๋Ÿ‰์ •๋ณดํ•™01 1
์›น๋ณด๋ฉ”ํŠธ๋ฆญ์Šค์™€ ๊ณ„๋Ÿ‰์ •๋ณดํ•™01 1์›น๋ณด๋ฉ”ํŠธ๋ฆญ์Šค์™€ ๊ณ„๋Ÿ‰์ •๋ณดํ•™01 1
์›น๋ณด๋ฉ”ํŠธ๋ฆญ์Šค์™€ ๊ณ„๋Ÿ‰์ •๋ณดํ•™01 1
ย 
[๊น€ํƒœํ˜•]๋ฐ์ดํ„ฐ ์ €๋„๋ฆฌ์ฆ˜ ๋ณด๋„ ์‚ฌ๋ก€
[๊น€ํƒœํ˜•]๋ฐ์ดํ„ฐ ์ €๋„๋ฆฌ์ฆ˜ ๋ณด๋„ ์‚ฌ๋ก€[๊น€ํƒœํ˜•]๋ฐ์ดํ„ฐ ์ €๋„๋ฆฌ์ฆ˜ ๋ณด๋„ ์‚ฌ๋ก€
[๊น€ํƒœํ˜•]๋ฐ์ดํ„ฐ ์ €๋„๋ฆฌ์ฆ˜ ๋ณด๋„ ์‚ฌ๋ก€
ย 
์‹œ๊ตญ์„ ์–ธ ๋„คํŠธ์›Œํฌ ๋ถ„์„
์‹œ๊ตญ์„ ์–ธ ๋„คํŠธ์›Œํฌ ๋ถ„์„์‹œ๊ตญ์„ ์–ธ ๋„คํŠธ์›Œํฌ ๋ถ„์„
์‹œ๊ตญ์„ ์–ธ ๋„คํŠธ์›Œํฌ ๋ถ„์„
ย 
Mapping big data science
Mapping big data scienceMapping big data science
Mapping big data science
ย 
์‚ฌ์ด๋ฒ„์ปด๊ณผ ๋„คํŠธ์›Œํฌ๋ถ„์„ 3์ฃผ์ฐจ 2
์‚ฌ์ด๋ฒ„์ปด๊ณผ ๋„คํŠธ์›Œํฌ๋ถ„์„ 3์ฃผ์ฐจ 2์‚ฌ์ด๋ฒ„์ปด๊ณผ ๋„คํŠธ์›Œํฌ๋ถ„์„ 3์ฃผ์ฐจ 2
์‚ฌ์ด๋ฒ„์ปด๊ณผ ๋„คํŠธ์›Œํฌ๋ถ„์„ 3์ฃผ์ฐจ 2
ย 
์‚ฌ์ด๋ฒ„์ปด๊ณผ ๋„คํŠธ์›Œํฌ๋ถ„์„ 1์ฃผ์ฐจ 1
์‚ฌ์ด๋ฒ„์ปด๊ณผ ๋„คํŠธ์›Œํฌ๋ถ„์„ 1์ฃผ์ฐจ 1์‚ฌ์ด๋ฒ„์ปด๊ณผ ๋„คํŠธ์›Œํฌ๋ถ„์„ 1์ฃผ์ฐจ 1
์‚ฌ์ด๋ฒ„์ปด๊ณผ ๋„คํŠธ์›Œํฌ๋ถ„์„ 1์ฃผ์ฐจ 1
ย 
Triple helix์—ฐ๊ตฌ์™€ e-research-๋ฐฉ๋ฒ•๋ก (29_dec2009)์•„์‹œ์•„ํ•™์—ฐ์‚ฐ์—ฐ๊ตฌํšŒno3
Triple helix์—ฐ๊ตฌ์™€ e-research-๋ฐฉ๋ฒ•๋ก (29_dec2009)์•„์‹œ์•„ํ•™์—ฐ์‚ฐ์—ฐ๊ตฌํšŒno3Triple helix์—ฐ๊ตฌ์™€ e-research-๋ฐฉ๋ฒ•๋ก (29_dec2009)์•„์‹œ์•„ํ•™์—ฐ์‚ฐ์—ฐ๊ตฌํšŒno3
Triple helix์—ฐ๊ตฌ์™€ e-research-๋ฐฉ๋ฒ•๋ก (29_dec2009)์•„์‹œ์•„ํ•™์—ฐ์‚ฐ์—ฐ๊ตฌํšŒno3
ย 
6์žฅ ๊ณต๊ฐ„ํŒจํ„ด์„ ์ฝ์œผ๋ฉด ์„ธ์ƒ์ด ๋ณด์ธ๋‹ค
6์žฅ ๊ณต๊ฐ„ํŒจํ„ด์„ ์ฝ์œผ๋ฉด ์„ธ์ƒ์ด ๋ณด์ธ๋‹ค6์žฅ ๊ณต๊ฐ„ํŒจํ„ด์„ ์ฝ์œผ๋ฉด ์„ธ์ƒ์ด ๋ณด์ธ๋‹ค
6์žฅ ๊ณต๊ฐ„ํŒจํ„ด์„ ์ฝ์œผ๋ฉด ์„ธ์ƒ์ด ๋ณด์ธ๋‹ค
ย 
Data๋ฅผ ์ถ”์ถœํ•˜๋Š” ์ž์„ธ
Data๋ฅผ ์ถ”์ถœํ•˜๋Š” ์ž์„ธData๋ฅผ ์ถ”์ถœํ•˜๋Š” ์ž์„ธ
Data๋ฅผ ์ถ”์ถœํ•˜๋Š” ์ž์„ธ
ย 
แ„†แ…กแ†บแ„‹แ…ตแ†ปแ„‚แ…ณแ†ซ แ„Œแ…ฅแ†ผแ„‡แ…ฉแ„ƒแ…ตแ„Œแ…กแ„‹แ…ตแ†ซ แ„…แ…ฆแ„‰แ…ตแ„‘แ…ต
แ„†แ…กแ†บแ„‹แ…ตแ†ปแ„‚แ…ณแ†ซ แ„Œแ…ฅแ†ผแ„‡แ…ฉแ„ƒแ…ตแ„Œแ…กแ„‹แ…ตแ†ซ แ„…แ…ฆแ„‰แ…ตแ„‘แ…ตแ„†แ…กแ†บแ„‹แ…ตแ†ปแ„‚แ…ณแ†ซ แ„Œแ…ฅแ†ผแ„‡แ…ฉแ„ƒแ…ตแ„Œแ…กแ„‹แ…ตแ†ซ แ„…แ…ฆแ„‰แ…ตแ„‘แ…ต
แ„†แ…กแ†บแ„‹แ…ตแ†ปแ„‚แ…ณแ†ซ แ„Œแ…ฅแ†ผแ„‡แ…ฉแ„ƒแ…ตแ„Œแ…กแ„‹แ…ตแ†ซ แ„…แ…ฆแ„‰แ…ตแ„‘แ…ต
ย 

Similar to Korean manual for nodexl fb, flickr, twitter, youtube, wiki

๋ถ€๋ก2 node xl ๋ฉ”๋‰ด์–ผ(11aug2011)
๋ถ€๋ก2 node xl ๋ฉ”๋‰ด์–ผ(11aug2011)๋ถ€๋ก2 node xl ๋ฉ”๋‰ด์–ผ(11aug2011)
๋ถ€๋ก2 node xl ๋ฉ”๋‰ด์–ผ(11aug2011)Webometrics Class
ย 
Node xl korean_chapter_11(23nov2010)
Node xl korean_chapter_11(23nov2010)Node xl korean_chapter_11(23nov2010)
Node xl korean_chapter_11(23nov2010)Han Woo PARK
ย 
Node xl korean_chapter_11(23nov2010)
Node xl korean_chapter_11(23nov2010)Node xl korean_chapter_11(23nov2010)
Node xl korean_chapter_11(23nov2010)Han Woo PARK
ย 
Node xl korean_chapter_11(23nov2010)
Node xl korean_chapter_11(23nov2010)Node xl korean_chapter_11(23nov2010)
Node xl korean_chapter_11(23nov2010)Webometrics Class
ย 
Node xl korean_introduction
Node xl korean_introductionNode xl korean_introduction
Node xl korean_introductionHan Woo PARK
ย 
์‚ฌ์ด๋ฒ„์ปด๊ณผ ๋„คํŠธ์›Œํฌ๋ถ„์„ 13์ฃผ์ฐจ 1
์‚ฌ์ด๋ฒ„์ปด๊ณผ ๋„คํŠธ์›Œํฌ๋ถ„์„ 13์ฃผ์ฐจ 1์‚ฌ์ด๋ฒ„์ปด๊ณผ ๋„คํŠธ์›Œํฌ๋ถ„์„ 13์ฃผ์ฐจ 1
์‚ฌ์ด๋ฒ„์ปด๊ณผ ๋„คํŠธ์›Œํฌ๋ถ„์„ 13์ฃผ์ฐจ 1Han Woo PARK
ย 
์˜จ๋ผ์ธ ์ปค๋ฎค๋‹ˆํ‹ฐ ์ƒ์˜ ๊ฒŒ์‹œ๊ธ€์— ๋Œ€ํ•ดโ€จ Louvain method์™€ ํด๋Ÿฌ์Šคํ„ฐ๋ง ๊ธฐ๋ฒ•์„ ์ ์šฉํ•œโ€จ ๋‚ด๋ถ€ ์ปค๋ฎค๋‹ˆํ‹ฐ ์„ฑํ–ฅ ํƒ์ง€ ๊ธฐ๋ฒ•โ€จ
์˜จ๋ผ์ธ ์ปค๋ฎค๋‹ˆํ‹ฐ ์ƒ์˜ ๊ฒŒ์‹œ๊ธ€์— ๋Œ€ํ•ดโ€จ Louvain method์™€ ํด๋Ÿฌ์Šคํ„ฐ๋ง ๊ธฐ๋ฒ•์„ ์ ์šฉํ•œโ€จ ๋‚ด๋ถ€ ์ปค๋ฎค๋‹ˆํ‹ฐ ์„ฑํ–ฅ ํƒ์ง€ ๊ธฐ๋ฒ•โ€จ์˜จ๋ผ์ธ ์ปค๋ฎค๋‹ˆํ‹ฐ ์ƒ์˜ ๊ฒŒ์‹œ๊ธ€์— ๋Œ€ํ•ดโ€จ Louvain method์™€ ํด๋Ÿฌ์Šคํ„ฐ๋ง ๊ธฐ๋ฒ•์„ ์ ์šฉํ•œโ€จ ๋‚ด๋ถ€ ์ปค๋ฎค๋‹ˆํ‹ฐ ์„ฑํ–ฅ ํƒ์ง€ ๊ธฐ๋ฒ•โ€จ
์˜จ๋ผ์ธ ์ปค๋ฎค๋‹ˆํ‹ฐ ์ƒ์˜ ๊ฒŒ์‹œ๊ธ€์— ๋Œ€ํ•ดโ€จ Louvain method์™€ ํด๋Ÿฌ์Šคํ„ฐ๋ง ๊ธฐ๋ฒ•์„ ์ ์šฉํ•œโ€จ ๋‚ด๋ถ€ ์ปค๋ฎค๋‹ˆํ‹ฐ ์„ฑํ–ฅ ํƒ์ง€ ๊ธฐ๋ฒ•โ€จ
Sun-young Kim
ย 
๋ฐ์ดํ„ฐ๋ถ„์„๊ณผ์ €๋„๋ฆฌ์ฆ˜ ์ •์ œ์—์„œ ๋ถ„์„๊นŒ์ง€
๋ฐ์ดํ„ฐ๋ถ„์„๊ณผ์ €๋„๋ฆฌ์ฆ˜ ์ •์ œ์—์„œ ๋ถ„์„๊นŒ์ง€๋ฐ์ดํ„ฐ๋ถ„์„๊ณผ์ €๋„๋ฆฌ์ฆ˜ ์ •์ œ์—์„œ ๋ถ„์„๊นŒ์ง€
๋ฐ์ดํ„ฐ๋ถ„์„๊ณผ์ €๋„๋ฆฌ์ฆ˜ ์ •์ œ์—์„œ ๋ถ„์„๊นŒ์ง€Gee Yeon Hyun
ย 
ํ…์Šคํ†ฐ์„ ์ด์šฉํ•œ SNA ๋ถ„์„ -์ „์ฑ„๋‚จ
ํ…์Šคํ†ฐ์„ ์ด์šฉํ•œ SNA ๋ถ„์„ -์ „์ฑ„๋‚จํ…์Šคํ†ฐ์„ ์ด์šฉํ•œ SNA ๋ถ„์„ -์ „์ฑ„๋‚จ
ํ…์Šคํ†ฐ์„ ์ด์šฉํ•œ SNA ๋ถ„์„ -์ „์ฑ„๋‚จ
datasciencekorea
ย 
2016๋…„ ์ธ๋ฌธ์ •๋ณดํ•™ Sql์„ธ๋ฏธ๋‚˜ 1/3
2016๋…„ ์ธ๋ฌธ์ •๋ณดํ•™ Sql์„ธ๋ฏธ๋‚˜ 1/32016๋…„ ์ธ๋ฌธ์ •๋ณดํ•™ Sql์„ธ๋ฏธ๋‚˜ 1/3
2016๋…„ ์ธ๋ฌธ์ •๋ณดํ•™ Sql์„ธ๋ฏธ๋‚˜ 1/3
in2acous
ย 
๋น…๋ฐ์ดํ„ฐ ๋„คํŠธ์›Œํฌ ๋ถ„์„ ๋…ธ๋“œ์—‘์…€ ๋”ฐ๋ผ์žก๊ธฐ ๋ณด๋„์ž๋ฃŒ
๋น…๋ฐ์ดํ„ฐ ๋„คํŠธ์›Œํฌ ๋ถ„์„ ๋…ธ๋“œ์—‘์…€ ๋”ฐ๋ผ์žก๊ธฐ ๋ณด๋„์ž๋ฃŒ๋น…๋ฐ์ดํ„ฐ ๋„คํŠธ์›Œํฌ ๋ถ„์„ ๋…ธ๋“œ์—‘์…€ ๋”ฐ๋ผ์žก๊ธฐ ๋ณด๋„์ž๋ฃŒ
๋น…๋ฐ์ดํ„ฐ ๋„คํŠธ์›Œํฌ ๋ถ„์„ ๋…ธ๋“œ์—‘์…€ ๋”ฐ๋ผ์žก๊ธฐ ๋ณด๋„์ž๋ฃŒ
Han Woo PARK
ย 
์ปดํ“จํ„ฐ ๋„คํŠธ์›Œํฌ์™€ ์ธํ„ฐ๋„ท
์ปดํ“จํ„ฐ ๋„คํŠธ์›Œํฌ์™€ ์ธํ„ฐ๋„ท์ปดํ“จํ„ฐ ๋„คํŠธ์›Œํฌ์™€ ์ธํ„ฐ๋„ท
์ปดํ“จํ„ฐ ๋„คํŠธ์›Œํฌ์™€ ์ธํ„ฐ๋„ท
์ค‘์„  ๊ณฝ
ย 
[Swift] Data Structure Introduction
[Swift] Data Structure Introduction[Swift] Data Structure Introduction
[Swift] Data Structure Introduction
Bill Kim
ย 
์ถ”์ฒœ ์‹œ์Šคํ…œ ๊ฐœ์š” (1)-draft
์ถ”์ฒœ ์‹œ์Šคํ…œ ๊ฐœ์š” (1)-draft์ถ”์ฒœ ์‹œ์Šคํ…œ ๊ฐœ์š” (1)-draft
์ถ”์ฒœ ์‹œ์Šคํ…œ ๊ฐœ์š” (1)-draft
hyunsung lee
ย 
์ธํฌ๊ทธ๋ž˜ํ”ฝ์Šค ๋ฐ์ดํ„ฐ๋ถ„์„๊ณผ ์ €๋„๋ฆฌ์ฆ˜ 3์žฅ ๋ฐ์ดํ„ฐ์ˆ˜์ง‘,์ •์ œ์—์„œ ๋ถ„์„๊นŒ์ง€
์ธํฌ๊ทธ๋ž˜ํ”ฝ์Šค ๋ฐ์ดํ„ฐ๋ถ„์„๊ณผ ์ €๋„๋ฆฌ์ฆ˜ 3์žฅ ๋ฐ์ดํ„ฐ์ˆ˜์ง‘,์ •์ œ์—์„œ ๋ถ„์„๊นŒ์ง€์ธํฌ๊ทธ๋ž˜ํ”ฝ์Šค ๋ฐ์ดํ„ฐ๋ถ„์„๊ณผ ์ €๋„๋ฆฌ์ฆ˜ 3์žฅ ๋ฐ์ดํ„ฐ์ˆ˜์ง‘,์ •์ œ์—์„œ ๋ถ„์„๊นŒ์ง€
์ธํฌ๊ทธ๋ž˜ํ”ฝ์Šค ๋ฐ์ดํ„ฐ๋ถ„์„๊ณผ ์ €๋„๋ฆฌ์ฆ˜ 3์žฅ ๋ฐ์ดํ„ฐ์ˆ˜์ง‘,์ •์ œ์—์„œ ๋ถ„์„๊นŒ์ง€Han Woo PARK
ย 
3์žฅ ๋ฐ์ดํ„ฐ ์ˆ˜์ง‘, ์ •์ œ์—์„œ ๋ถ„์„๊นŒ์ง€
3์žฅ ๋ฐ์ดํ„ฐ ์ˆ˜์ง‘, ์ •์ œ์—์„œ ๋ถ„์„๊นŒ์ง€3์žฅ ๋ฐ์ดํ„ฐ ์ˆ˜์ง‘, ์ •์ œ์—์„œ ๋ถ„์„๊นŒ์ง€
3์žฅ ๋ฐ์ดํ„ฐ ์ˆ˜์ง‘, ์ •์ œ์—์„œ ๋ถ„์„๊นŒ์ง€
Hyochan PARK
ย 
๋…ธ๋“œ์—‘์…€๊ณผ Ucinet์ด์šฉํ•œ ์•„์ดํฐ ๋„คํŠธ์›Œํฌ ๋ถ„์„
๋…ธ๋“œ์—‘์…€๊ณผ Ucinet์ด์šฉํ•œ ์•„์ดํฐ ๋„คํŠธ์›Œํฌ ๋ถ„์„๋…ธ๋“œ์—‘์…€๊ณผ Ucinet์ด์šฉํ•œ ์•„์ดํฐ ๋„คํŠธ์›Œํฌ ๋ถ„์„
๋…ธ๋“œ์—‘์…€๊ณผ Ucinet์ด์šฉํ•œ ์•„์ดํฐ ๋„คํŠธ์›Œํฌ ๋ถ„์„
Jiwon Lee
ย 
์ „๋‹ฌ๊ต์œก(๋ถ„์„์„ค๊ณ„๋ชจ๋ธ๋ง)
์ „๋‹ฌ๊ต์œก(๋ถ„์„์„ค๊ณ„๋ชจ๋ธ๋ง)์ „๋‹ฌ๊ต์œก(๋ถ„์„์„ค๊ณ„๋ชจ๋ธ๋ง)
์ „๋‹ฌ๊ต์œก(๋ถ„์„์„ค๊ณ„๋ชจ๋ธ๋ง)gimslide
ย 
CNN Architecture A to Z
CNN Architecture A to ZCNN Architecture A to Z
CNN Architecture A to Z
LEE HOSEONG
ย 
Vosondata for nodexl(1_jan2011)
Vosondata for nodexl(1_jan2011)Vosondata for nodexl(1_jan2011)
Vosondata for nodexl(1_jan2011)
Han Woo PARK
ย 

Similar to Korean manual for nodexl fb, flickr, twitter, youtube, wiki (20)

๋ถ€๋ก2 node xl ๋ฉ”๋‰ด์–ผ(11aug2011)
๋ถ€๋ก2 node xl ๋ฉ”๋‰ด์–ผ(11aug2011)๋ถ€๋ก2 node xl ๋ฉ”๋‰ด์–ผ(11aug2011)
๋ถ€๋ก2 node xl ๋ฉ”๋‰ด์–ผ(11aug2011)
ย 
Node xl korean_chapter_11(23nov2010)
Node xl korean_chapter_11(23nov2010)Node xl korean_chapter_11(23nov2010)
Node xl korean_chapter_11(23nov2010)
ย 
Node xl korean_chapter_11(23nov2010)
Node xl korean_chapter_11(23nov2010)Node xl korean_chapter_11(23nov2010)
Node xl korean_chapter_11(23nov2010)
ย 
Node xl korean_chapter_11(23nov2010)
Node xl korean_chapter_11(23nov2010)Node xl korean_chapter_11(23nov2010)
Node xl korean_chapter_11(23nov2010)
ย 
Node xl korean_introduction
Node xl korean_introductionNode xl korean_introduction
Node xl korean_introduction
ย 
์‚ฌ์ด๋ฒ„์ปด๊ณผ ๋„คํŠธ์›Œํฌ๋ถ„์„ 13์ฃผ์ฐจ 1
์‚ฌ์ด๋ฒ„์ปด๊ณผ ๋„คํŠธ์›Œํฌ๋ถ„์„ 13์ฃผ์ฐจ 1์‚ฌ์ด๋ฒ„์ปด๊ณผ ๋„คํŠธ์›Œํฌ๋ถ„์„ 13์ฃผ์ฐจ 1
์‚ฌ์ด๋ฒ„์ปด๊ณผ ๋„คํŠธ์›Œํฌ๋ถ„์„ 13์ฃผ์ฐจ 1
ย 
์˜จ๋ผ์ธ ์ปค๋ฎค๋‹ˆํ‹ฐ ์ƒ์˜ ๊ฒŒ์‹œ๊ธ€์— ๋Œ€ํ•ดโ€จ Louvain method์™€ ํด๋Ÿฌ์Šคํ„ฐ๋ง ๊ธฐ๋ฒ•์„ ์ ์šฉํ•œโ€จ ๋‚ด๋ถ€ ์ปค๋ฎค๋‹ˆํ‹ฐ ์„ฑํ–ฅ ํƒ์ง€ ๊ธฐ๋ฒ•โ€จ
์˜จ๋ผ์ธ ์ปค๋ฎค๋‹ˆํ‹ฐ ์ƒ์˜ ๊ฒŒ์‹œ๊ธ€์— ๋Œ€ํ•ดโ€จ Louvain method์™€ ํด๋Ÿฌ์Šคํ„ฐ๋ง ๊ธฐ๋ฒ•์„ ์ ์šฉํ•œโ€จ ๋‚ด๋ถ€ ์ปค๋ฎค๋‹ˆํ‹ฐ ์„ฑํ–ฅ ํƒ์ง€ ๊ธฐ๋ฒ•โ€จ์˜จ๋ผ์ธ ์ปค๋ฎค๋‹ˆํ‹ฐ ์ƒ์˜ ๊ฒŒ์‹œ๊ธ€์— ๋Œ€ํ•ดโ€จ Louvain method์™€ ํด๋Ÿฌ์Šคํ„ฐ๋ง ๊ธฐ๋ฒ•์„ ์ ์šฉํ•œโ€จ ๋‚ด๋ถ€ ์ปค๋ฎค๋‹ˆํ‹ฐ ์„ฑํ–ฅ ํƒ์ง€ ๊ธฐ๋ฒ•โ€จ
์˜จ๋ผ์ธ ์ปค๋ฎค๋‹ˆํ‹ฐ ์ƒ์˜ ๊ฒŒ์‹œ๊ธ€์— ๋Œ€ํ•ดโ€จ Louvain method์™€ ํด๋Ÿฌ์Šคํ„ฐ๋ง ๊ธฐ๋ฒ•์„ ์ ์šฉํ•œโ€จ ๋‚ด๋ถ€ ์ปค๋ฎค๋‹ˆํ‹ฐ ์„ฑํ–ฅ ํƒ์ง€ ๊ธฐ๋ฒ•โ€จ
ย 
๋ฐ์ดํ„ฐ๋ถ„์„๊ณผ์ €๋„๋ฆฌ์ฆ˜ ์ •์ œ์—์„œ ๋ถ„์„๊นŒ์ง€
๋ฐ์ดํ„ฐ๋ถ„์„๊ณผ์ €๋„๋ฆฌ์ฆ˜ ์ •์ œ์—์„œ ๋ถ„์„๊นŒ์ง€๋ฐ์ดํ„ฐ๋ถ„์„๊ณผ์ €๋„๋ฆฌ์ฆ˜ ์ •์ œ์—์„œ ๋ถ„์„๊นŒ์ง€
๋ฐ์ดํ„ฐ๋ถ„์„๊ณผ์ €๋„๋ฆฌ์ฆ˜ ์ •์ œ์—์„œ ๋ถ„์„๊นŒ์ง€
ย 
ํ…์Šคํ†ฐ์„ ์ด์šฉํ•œ SNA ๋ถ„์„ -์ „์ฑ„๋‚จ
ํ…์Šคํ†ฐ์„ ์ด์šฉํ•œ SNA ๋ถ„์„ -์ „์ฑ„๋‚จํ…์Šคํ†ฐ์„ ์ด์šฉํ•œ SNA ๋ถ„์„ -์ „์ฑ„๋‚จ
ํ…์Šคํ†ฐ์„ ์ด์šฉํ•œ SNA ๋ถ„์„ -์ „์ฑ„๋‚จ
ย 
2016๋…„ ์ธ๋ฌธ์ •๋ณดํ•™ Sql์„ธ๋ฏธ๋‚˜ 1/3
2016๋…„ ์ธ๋ฌธ์ •๋ณดํ•™ Sql์„ธ๋ฏธ๋‚˜ 1/32016๋…„ ์ธ๋ฌธ์ •๋ณดํ•™ Sql์„ธ๋ฏธ๋‚˜ 1/3
2016๋…„ ์ธ๋ฌธ์ •๋ณดํ•™ Sql์„ธ๋ฏธ๋‚˜ 1/3
ย 
๋น…๋ฐ์ดํ„ฐ ๋„คํŠธ์›Œํฌ ๋ถ„์„ ๋…ธ๋“œ์—‘์…€ ๋”ฐ๋ผ์žก๊ธฐ ๋ณด๋„์ž๋ฃŒ
๋น…๋ฐ์ดํ„ฐ ๋„คํŠธ์›Œํฌ ๋ถ„์„ ๋…ธ๋“œ์—‘์…€ ๋”ฐ๋ผ์žก๊ธฐ ๋ณด๋„์ž๋ฃŒ๋น…๋ฐ์ดํ„ฐ ๋„คํŠธ์›Œํฌ ๋ถ„์„ ๋…ธ๋“œ์—‘์…€ ๋”ฐ๋ผ์žก๊ธฐ ๋ณด๋„์ž๋ฃŒ
๋น…๋ฐ์ดํ„ฐ ๋„คํŠธ์›Œํฌ ๋ถ„์„ ๋…ธ๋“œ์—‘์…€ ๋”ฐ๋ผ์žก๊ธฐ ๋ณด๋„์ž๋ฃŒ
ย 
์ปดํ“จํ„ฐ ๋„คํŠธ์›Œํฌ์™€ ์ธํ„ฐ๋„ท
์ปดํ“จํ„ฐ ๋„คํŠธ์›Œํฌ์™€ ์ธํ„ฐ๋„ท์ปดํ“จํ„ฐ ๋„คํŠธ์›Œํฌ์™€ ์ธํ„ฐ๋„ท
์ปดํ“จํ„ฐ ๋„คํŠธ์›Œํฌ์™€ ์ธํ„ฐ๋„ท
ย 
[Swift] Data Structure Introduction
[Swift] Data Structure Introduction[Swift] Data Structure Introduction
[Swift] Data Structure Introduction
ย 
์ถ”์ฒœ ์‹œ์Šคํ…œ ๊ฐœ์š” (1)-draft
์ถ”์ฒœ ์‹œ์Šคํ…œ ๊ฐœ์š” (1)-draft์ถ”์ฒœ ์‹œ์Šคํ…œ ๊ฐœ์š” (1)-draft
์ถ”์ฒœ ์‹œ์Šคํ…œ ๊ฐœ์š” (1)-draft
ย 
์ธํฌ๊ทธ๋ž˜ํ”ฝ์Šค ๋ฐ์ดํ„ฐ๋ถ„์„๊ณผ ์ €๋„๋ฆฌ์ฆ˜ 3์žฅ ๋ฐ์ดํ„ฐ์ˆ˜์ง‘,์ •์ œ์—์„œ ๋ถ„์„๊นŒ์ง€
์ธํฌ๊ทธ๋ž˜ํ”ฝ์Šค ๋ฐ์ดํ„ฐ๋ถ„์„๊ณผ ์ €๋„๋ฆฌ์ฆ˜ 3์žฅ ๋ฐ์ดํ„ฐ์ˆ˜์ง‘,์ •์ œ์—์„œ ๋ถ„์„๊นŒ์ง€์ธํฌ๊ทธ๋ž˜ํ”ฝ์Šค ๋ฐ์ดํ„ฐ๋ถ„์„๊ณผ ์ €๋„๋ฆฌ์ฆ˜ 3์žฅ ๋ฐ์ดํ„ฐ์ˆ˜์ง‘,์ •์ œ์—์„œ ๋ถ„์„๊นŒ์ง€
์ธํฌ๊ทธ๋ž˜ํ”ฝ์Šค ๋ฐ์ดํ„ฐ๋ถ„์„๊ณผ ์ €๋„๋ฆฌ์ฆ˜ 3์žฅ ๋ฐ์ดํ„ฐ์ˆ˜์ง‘,์ •์ œ์—์„œ ๋ถ„์„๊นŒ์ง€
ย 
3์žฅ ๋ฐ์ดํ„ฐ ์ˆ˜์ง‘, ์ •์ œ์—์„œ ๋ถ„์„๊นŒ์ง€
3์žฅ ๋ฐ์ดํ„ฐ ์ˆ˜์ง‘, ์ •์ œ์—์„œ ๋ถ„์„๊นŒ์ง€3์žฅ ๋ฐ์ดํ„ฐ ์ˆ˜์ง‘, ์ •์ œ์—์„œ ๋ถ„์„๊นŒ์ง€
3์žฅ ๋ฐ์ดํ„ฐ ์ˆ˜์ง‘, ์ •์ œ์—์„œ ๋ถ„์„๊นŒ์ง€
ย 
๋…ธ๋“œ์—‘์…€๊ณผ Ucinet์ด์šฉํ•œ ์•„์ดํฐ ๋„คํŠธ์›Œํฌ ๋ถ„์„
๋…ธ๋“œ์—‘์…€๊ณผ Ucinet์ด์šฉํ•œ ์•„์ดํฐ ๋„คํŠธ์›Œํฌ ๋ถ„์„๋…ธ๋“œ์—‘์…€๊ณผ Ucinet์ด์šฉํ•œ ์•„์ดํฐ ๋„คํŠธ์›Œํฌ ๋ถ„์„
๋…ธ๋“œ์—‘์…€๊ณผ Ucinet์ด์šฉํ•œ ์•„์ดํฐ ๋„คํŠธ์›Œํฌ ๋ถ„์„
ย 
์ „๋‹ฌ๊ต์œก(๋ถ„์„์„ค๊ณ„๋ชจ๋ธ๋ง)
์ „๋‹ฌ๊ต์œก(๋ถ„์„์„ค๊ณ„๋ชจ๋ธ๋ง)์ „๋‹ฌ๊ต์œก(๋ถ„์„์„ค๊ณ„๋ชจ๋ธ๋ง)
์ „๋‹ฌ๊ต์œก(๋ถ„์„์„ค๊ณ„๋ชจ๋ธ๋ง)
ย 
CNN Architecture A to Z
CNN Architecture A to ZCNN Architecture A to Z
CNN Architecture A to Z
ย 
Vosondata for nodexl(1_jan2011)
Vosondata for nodexl(1_jan2011)Vosondata for nodexl(1_jan2011)
Vosondata for nodexl(1_jan2011)
ย 

More from Han Woo PARK

์†Œ์…œ ๋น…๋ฐ์ดํ„ฐ๋ฅผ ํ™œ์šฉํ•œ_ํŽ˜์ด์Šค๋ถ_์ด์šฉ์ž๋“ค์˜_๋ฐ˜์‘๊ณผ_๊ด€๊ณ„_๋ถ„์„
์†Œ์…œ ๋น…๋ฐ์ดํ„ฐ๋ฅผ ํ™œ์šฉํ•œ_ํŽ˜์ด์Šค๋ถ_์ด์šฉ์ž๋“ค์˜_๋ฐ˜์‘๊ณผ_๊ด€๊ณ„_๋ถ„์„์†Œ์…œ ๋น…๋ฐ์ดํ„ฐ๋ฅผ ํ™œ์šฉํ•œ_ํŽ˜์ด์Šค๋ถ_์ด์šฉ์ž๋“ค์˜_๋ฐ˜์‘๊ณผ_๊ด€๊ณ„_๋ถ„์„
์†Œ์…œ ๋น…๋ฐ์ดํ„ฐ๋ฅผ ํ™œ์šฉํ•œ_ํŽ˜์ด์Šค๋ถ_์ด์šฉ์ž๋“ค์˜_๋ฐ˜์‘๊ณผ_๊ด€๊ณ„_๋ถ„์„
Han Woo PARK
ย 
ํŽ˜์ด์Šค๋ถ ์„ ๋„์ž ํƒ„ํ•ต์ด›๋ถˆ์—์„œ ์บ ํ์ธ ์ด๋™๊ฒฝ๋กœ
ํŽ˜์ด์Šค๋ถ ์„ ๋„์ž ํƒ„ํ•ต์ด›๋ถˆ์—์„œ ์บ ํ์ธ ์ด๋™๊ฒฝ๋กœํŽ˜์ด์Šค๋ถ ์„ ๋„์ž ํƒ„ํ•ต์ด›๋ถˆ์—์„œ ์บ ํ์ธ ์ด๋™๊ฒฝ๋กœ
ํŽ˜์ด์Šค๋ถ ์„ ๋„์ž ํƒ„ํ•ต์ด›๋ถˆ์—์„œ ์บ ํ์ธ ์ด๋™๊ฒฝ๋กœ
Han Woo PARK
ย 
WATEF 2018 ์‹ ๋…„ ์„ธ๋ฏธ๋‚˜(์ˆ˜์ •)
WATEF 2018 ์‹ ๋…„ ์„ธ๋ฏธ๋‚˜(์ˆ˜์ •)WATEF 2018 ์‹ ๋…„ ์„ธ๋ฏธ๋‚˜(์ˆ˜์ •)
WATEF 2018 ์‹ ๋…„ ์„ธ๋ฏธ๋‚˜(์ˆ˜์ •)
Han Woo PARK
ย 
์„ธ๊ณ„ํŠธ๋ฆฌํ”Œํ—ฌ๋ฆญ์Šค๋ฏธ๋ž˜์ „๋žตํ•™ํšŒ WATEF 2018 ์‹ ๋…„ ์„ธ๋ฏธ๋‚˜
์„ธ๊ณ„ํŠธ๋ฆฌํ”Œํ—ฌ๋ฆญ์Šค๋ฏธ๋ž˜์ „๋žตํ•™ํšŒ WATEF 2018 ์‹ ๋…„ ์„ธ๋ฏธ๋‚˜์„ธ๊ณ„ํŠธ๋ฆฌํ”Œํ—ฌ๋ฆญ์Šค๋ฏธ๋ž˜์ „๋žตํ•™ํšŒ WATEF 2018 ์‹ ๋…„ ์„ธ๋ฏธ๋‚˜
์„ธ๊ณ„ํŠธ๋ฆฌํ”Œํ—ฌ๋ฆญ์Šค๋ฏธ๋ž˜์ „๋žตํ•™ํšŒ WATEF 2018 ์‹ ๋…„ ์„ธ๋ฏธ๋‚˜
Han Woo PARK
ย 
Disc 2015 ๋ณด๋„์ž๋ฃŒ (ํœด๋Œ€ํฐ๋ฒˆํ˜ธ ์‚ญ์ œ-์ˆ˜์ •)
Disc 2015 ๋ณด๋„์ž๋ฃŒ (ํœด๋Œ€ํฐ๋ฒˆํ˜ธ ์‚ญ์ œ-์ˆ˜์ •)Disc 2015 ๋ณด๋„์ž๋ฃŒ (ํœด๋Œ€ํฐ๋ฒˆํ˜ธ ์‚ญ์ œ-์ˆ˜์ •)
Disc 2015 ๋ณด๋„์ž๋ฃŒ (ํœด๋Œ€ํฐ๋ฒˆํ˜ธ ์‚ญ์ œ-์ˆ˜์ •)
Han Woo PARK
ย 
Another Interdisciplinary Transformation: Beyond an Area-studies Journal
Another Interdisciplinary Transformation: Beyond an Area-studies JournalAnother Interdisciplinary Transformation: Beyond an Area-studies Journal
Another Interdisciplinary Transformation: Beyond an Area-studies Journal
Han Woo PARK
ย 
4์ฐจ์‚ฐ์—…ํ˜๋ช… ๋ฆฐ๋“ ๋‹ฌ๋Ÿฌ ๋น„ํŠธ์ฝ”์ธ ์•ŒํŠธ์ฝ”์ธ ์•”ํ˜ธํ™”ํ ๊ฐ€์ƒํ™”ํ ๋“ฑ
4์ฐจ์‚ฐ์—…ํ˜๋ช… ๋ฆฐ๋“ ๋‹ฌ๋Ÿฌ ๋น„ํŠธ์ฝ”์ธ ์•ŒํŠธ์ฝ”์ธ ์•”ํ˜ธํ™”ํ ๊ฐ€์ƒํ™”ํ ๋“ฑ4์ฐจ์‚ฐ์—…ํ˜๋ช… ๋ฆฐ๋“ ๋‹ฌ๋Ÿฌ ๋น„ํŠธ์ฝ”์ธ ์•ŒํŠธ์ฝ”์ธ ์•”ํ˜ธํ™”ํ ๊ฐ€์ƒํ™”ํ ๋“ฑ
4์ฐจ์‚ฐ์—…ํ˜๋ช… ๋ฆฐ๋“ ๋‹ฌ๋Ÿฌ ๋น„ํŠธ์ฝ”์ธ ์•ŒํŠธ์ฝ”์ธ ์•”ํ˜ธํ™”ํ ๊ฐ€์ƒํ™”ํ ๋“ฑ
Han Woo PARK
ย 
KISTI-WATEF-BK21Plus-์‚ฌ์ด๋ฒ„๊ฐ์„ฑ์—ฐ๊ตฌ์†Œ 2017 ๋™๊ณ„์„ธ๋ฏธ๋‚˜ ์ž๋ฃŒ์ง‘
KISTI-WATEF-BK21Plus-์‚ฌ์ด๋ฒ„๊ฐ์„ฑ์—ฐ๊ตฌ์†Œ 2017 ๋™๊ณ„์„ธ๋ฏธ๋‚˜ ์ž๋ฃŒ์ง‘KISTI-WATEF-BK21Plus-์‚ฌ์ด๋ฒ„๊ฐ์„ฑ์—ฐ๊ตฌ์†Œ 2017 ๋™๊ณ„์„ธ๋ฏธ๋‚˜ ์ž๋ฃŒ์ง‘
KISTI-WATEF-BK21Plus-์‚ฌ์ด๋ฒ„๊ฐ์„ฑ์—ฐ๊ตฌ์†Œ 2017 ๋™๊ณ„์„ธ๋ฏธ๋‚˜ ์ž๋ฃŒ์ง‘
Han Woo PARK
ย 
๋ฐ•ํ•œ์šฐ ๊ต์ˆ˜ ํ”„๋กœํŒŒ์ผ (31 oct2017)
๋ฐ•ํ•œ์šฐ ๊ต์ˆ˜ ํ”„๋กœํŒŒ์ผ (31 oct2017)๋ฐ•ํ•œ์šฐ ๊ต์ˆ˜ ํ”„๋กœํŒŒ์ผ (31 oct2017)
๋ฐ•ํ•œ์šฐ ๊ต์ˆ˜ ํ”„๋กœํŒŒ์ผ (31 oct2017)
Han Woo PARK
ย 
Global mapping of artificial intelligence in Google and Google Scholar
Global mapping of artificial intelligence in Google and Google ScholarGlobal mapping of artificial intelligence in Google and Google Scholar
Global mapping of artificial intelligence in Google and Google Scholar
Han Woo PARK
ย 
๋ฐ•ํ•œ์šฐ ์˜์–ด ์ด๋ ฅ์„œ Curriculum vitae ๊ฒฝํฌ๋Œ€ ํ–‰์‚ฌ ์ œ์ถœ์šฉ
๋ฐ•ํ•œ์šฐ ์˜์–ด ์ด๋ ฅ์„œ Curriculum vitae ๊ฒฝํฌ๋Œ€ ํ–‰์‚ฌ ์ œ์ถœ์šฉ๋ฐ•ํ•œ์šฐ ์˜์–ด ์ด๋ ฅ์„œ Curriculum vitae ๊ฒฝํฌ๋Œ€ ํ–‰์‚ฌ ์ œ์ถœ์šฉ
๋ฐ•ํ•œ์šฐ ์˜์–ด ์ด๋ ฅ์„œ Curriculum vitae ๊ฒฝํฌ๋Œ€ ํ–‰์‚ฌ ์ œ์ถœ์šฉ
Han Woo PARK
ย 
ํ–ฅ๊ธฐ๋‹ด์€ ํ•˜๋ฃจ์ฐป์ง‘
ํ–ฅ๊ธฐ๋‹ด์€ ํ•˜๋ฃจ์ฐป์ง‘ํ–ฅ๊ธฐ๋‹ด์€ ํ•˜๋ฃจ์ฐป์ง‘
ํ–ฅ๊ธฐ๋‹ด์€ ํ•˜๋ฃจ์ฐป์ง‘
Han Woo PARK
ย 
Twitter network map of #ACPC2017 1st day using NodeXL
Twitter network map of #ACPC2017 1st day using NodeXLTwitter network map of #ACPC2017 1st day using NodeXL
Twitter network map of #ACPC2017 1st day using NodeXL
Han Woo PARK
ย 
ํŽ˜์ด์Šค๋ถ ๋Œ“๊ธ€์„ ํ†ตํ•ด ์‚ดํŽด๋ณธ ๋Œ€๊ตฌยท๊ฒฝ๋ถ(TK) ์ด›๋ถˆ์ง‘ํšŒ
ํŽ˜์ด์Šค๋ถ ๋Œ“๊ธ€์„ ํ†ตํ•ด ์‚ดํŽด๋ณธ ๋Œ€๊ตฌยท๊ฒฝ๋ถ(TK) ์ด›๋ถˆ์ง‘ํšŒํŽ˜์ด์Šค๋ถ ๋Œ“๊ธ€์„ ํ†ตํ•ด ์‚ดํŽด๋ณธ ๋Œ€๊ตฌยท๊ฒฝ๋ถ(TK) ์ด›๋ถˆ์ง‘ํšŒ
ํŽ˜์ด์Šค๋ถ ๋Œ“๊ธ€์„ ํ†ตํ•ด ์‚ดํŽด๋ณธ ๋Œ€๊ตฌยท๊ฒฝ๋ถ(TK) ์ด›๋ถˆ์ง‘ํšŒ
Han Woo PARK
ย 
Facebook bigdata to understand regime change and migration patterns during ca...
Facebook bigdata to understand regime change and migration patterns during ca...Facebook bigdata to understand regime change and migration patterns during ca...
Facebook bigdata to understand regime change and migration patterns during ca...
Han Woo PARK
ย 
์„ธ๊ณ„์‚ฐํ•™๊ด€ํ˜‘๋ ฅ์ดํšŒ Watef ํŒจ๋„์„ ๊ณต์ง€ํ•ฉ๋‹ˆ๋‹ค
์„ธ๊ณ„์‚ฐํ•™๊ด€ํ˜‘๋ ฅ์ดํšŒ Watef ํŒจ๋„์„ ๊ณต์ง€ํ•ฉ๋‹ˆ๋‹ค์„ธ๊ณ„์‚ฐํ•™๊ด€ํ˜‘๋ ฅ์ดํšŒ Watef ํŒจ๋„์„ ๊ณต์ง€ํ•ฉ๋‹ˆ๋‹ค
์„ธ๊ณ„์‚ฐํ•™๊ด€ํ˜‘๋ ฅ์ดํšŒ Watef ํŒจ๋„์„ ๊ณต์ง€ํ•ฉ๋‹ˆ๋‹ค
Han Woo PARK
ย 
2017 ๋Œ€ํ†ต๋ น์„ ๊ฑฐ ํ›„๋ณด์ˆ˜๋ฝ ์œ ํŠœ๋ธŒ ํ›„๋ณด์ˆ˜๋ฝ ๋™์˜์ƒ ๊น€์ฐฌ์šฐ ๋ฐ•ํšจ์ฐฌ ๋ฐ•ํ•œ์šฐ
2017 ๋Œ€ํ†ต๋ น์„ ๊ฑฐ ํ›„๋ณด์ˆ˜๋ฝ ์œ ํŠœ๋ธŒ ํ›„๋ณด์ˆ˜๋ฝ ๋™์˜์ƒ ๊น€์ฐฌ์šฐ ๋ฐ•ํšจ์ฐฌ ๋ฐ•ํ•œ์šฐ2017 ๋Œ€ํ†ต๋ น์„ ๊ฑฐ ํ›„๋ณด์ˆ˜๋ฝ ์œ ํŠœ๋ธŒ ํ›„๋ณด์ˆ˜๋ฝ ๋™์˜์ƒ ๊น€์ฐฌ์šฐ ๋ฐ•ํšจ์ฐฌ ๋ฐ•ํ•œ์šฐ
2017 ๋Œ€ํ†ต๋ น์„ ๊ฑฐ ํ›„๋ณด์ˆ˜๋ฝ ์œ ํŠœ๋ธŒ ํ›„๋ณด์ˆ˜๋ฝ ๋™์˜์ƒ ๊น€์ฐฌ์šฐ ๋ฐ•ํšจ์ฐฌ ๋ฐ•ํ•œ์šฐ
Han Woo PARK
ย 
2017๋…„ ์ธํฌ๊ทธ๋ž˜ํ”ฝ์Šค ๊ณผ์ œ๋ชจ์Œ
2017๋…„ ์ธํฌ๊ทธ๋ž˜ํ”ฝ์Šค ๊ณผ์ œ๋ชจ์Œ2017๋…„ ์ธํฌ๊ทธ๋ž˜ํ”ฝ์Šค ๊ณผ์ œ๋ชจ์Œ
2017๋…„ ์ธํฌ๊ทธ๋ž˜ํ”ฝ์Šค ๊ณผ์ œ๋ชจ์Œ
Han Woo PARK
ย 
SNS ๋งค๊ฐœ ํ•™์Šต๊ณต๋™์ฒด์˜ ํ•™์Šต๋„คํŠธ์›Œํฌ ํƒ์ƒ‰ : ํŽ˜์ด์Šค๋ถ ๊ทธ๋ฃน์„ ์ค‘์‹ฌ์œผ๋กœ
SNS ๋งค๊ฐœ ํ•™์Šต๊ณต๋™์ฒด์˜ ํ•™์Šต๋„คํŠธ์›Œํฌ ํƒ์ƒ‰ : ํŽ˜์ด์Šค๋ถ ๊ทธ๋ฃน์„ ์ค‘์‹ฌ์œผ๋กœSNS ๋งค๊ฐœ ํ•™์Šต๊ณต๋™์ฒด์˜ ํ•™์Šต๋„คํŠธ์›Œํฌ ํƒ์ƒ‰ : ํŽ˜์ด์Šค๋ถ ๊ทธ๋ฃน์„ ์ค‘์‹ฌ์œผ๋กœ
SNS ๋งค๊ฐœ ํ•™์Šต๊ณต๋™์ฒด์˜ ํ•™์Šต๋„คํŠธ์›Œํฌ ํƒ์ƒ‰ : ํŽ˜์ด์Šค๋ถ ๊ทธ๋ฃน์„ ์ค‘์‹ฌ์œผ๋กœ
Han Woo PARK
ย 
2016๋…„ ์ด›๋ถˆ์ง‘ํšŒ์˜ ํŽ˜์ด์Šค๋ถ ๋Œ“๊ธ€ ๋ฐ์ดํ„ฐ๋ฅผ ํ†ตํ•ด ๋ณธ ํ•˜์ด๋ธŒ๋ฆฌ๋“œ ๋ฏธ๋””์–ด ํ˜„์ƒ
2016๋…„ ์ด›๋ถˆ์ง‘ํšŒ์˜ ํŽ˜์ด์Šค๋ถ ๋Œ“๊ธ€ ๋ฐ์ดํ„ฐ๋ฅผ ํ†ตํ•ด ๋ณธ ํ•˜์ด๋ธŒ๋ฆฌ๋“œ ๋ฏธ๋””์–ด ํ˜„์ƒ2016๋…„ ์ด›๋ถˆ์ง‘ํšŒ์˜ ํŽ˜์ด์Šค๋ถ ๋Œ“๊ธ€ ๋ฐ์ดํ„ฐ๋ฅผ ํ†ตํ•ด ๋ณธ ํ•˜์ด๋ธŒ๋ฆฌ๋“œ ๋ฏธ๋””์–ด ํ˜„์ƒ
2016๋…„ ์ด›๋ถˆ์ง‘ํšŒ์˜ ํŽ˜์ด์Šค๋ถ ๋Œ“๊ธ€ ๋ฐ์ดํ„ฐ๋ฅผ ํ†ตํ•ด ๋ณธ ํ•˜์ด๋ธŒ๋ฆฌ๋“œ ๋ฏธ๋””์–ด ํ˜„์ƒ
Han Woo PARK
ย 

More from Han Woo PARK (20)

์†Œ์…œ ๋น…๋ฐ์ดํ„ฐ๋ฅผ ํ™œ์šฉํ•œ_ํŽ˜์ด์Šค๋ถ_์ด์šฉ์ž๋“ค์˜_๋ฐ˜์‘๊ณผ_๊ด€๊ณ„_๋ถ„์„
์†Œ์…œ ๋น…๋ฐ์ดํ„ฐ๋ฅผ ํ™œ์šฉํ•œ_ํŽ˜์ด์Šค๋ถ_์ด์šฉ์ž๋“ค์˜_๋ฐ˜์‘๊ณผ_๊ด€๊ณ„_๋ถ„์„์†Œ์…œ ๋น…๋ฐ์ดํ„ฐ๋ฅผ ํ™œ์šฉํ•œ_ํŽ˜์ด์Šค๋ถ_์ด์šฉ์ž๋“ค์˜_๋ฐ˜์‘๊ณผ_๊ด€๊ณ„_๋ถ„์„
์†Œ์…œ ๋น…๋ฐ์ดํ„ฐ๋ฅผ ํ™œ์šฉํ•œ_ํŽ˜์ด์Šค๋ถ_์ด์šฉ์ž๋“ค์˜_๋ฐ˜์‘๊ณผ_๊ด€๊ณ„_๋ถ„์„
ย 
ํŽ˜์ด์Šค๋ถ ์„ ๋„์ž ํƒ„ํ•ต์ด›๋ถˆ์—์„œ ์บ ํ์ธ ์ด๋™๊ฒฝ๋กœ
ํŽ˜์ด์Šค๋ถ ์„ ๋„์ž ํƒ„ํ•ต์ด›๋ถˆ์—์„œ ์บ ํ์ธ ์ด๋™๊ฒฝ๋กœํŽ˜์ด์Šค๋ถ ์„ ๋„์ž ํƒ„ํ•ต์ด›๋ถˆ์—์„œ ์บ ํ์ธ ์ด๋™๊ฒฝ๋กœ
ํŽ˜์ด์Šค๋ถ ์„ ๋„์ž ํƒ„ํ•ต์ด›๋ถˆ์—์„œ ์บ ํ์ธ ์ด๋™๊ฒฝ๋กœ
ย 
WATEF 2018 ์‹ ๋…„ ์„ธ๋ฏธ๋‚˜(์ˆ˜์ •)
WATEF 2018 ์‹ ๋…„ ์„ธ๋ฏธ๋‚˜(์ˆ˜์ •)WATEF 2018 ์‹ ๋…„ ์„ธ๋ฏธ๋‚˜(์ˆ˜์ •)
WATEF 2018 ์‹ ๋…„ ์„ธ๋ฏธ๋‚˜(์ˆ˜์ •)
ย 
์„ธ๊ณ„ํŠธ๋ฆฌํ”Œํ—ฌ๋ฆญ์Šค๋ฏธ๋ž˜์ „๋žตํ•™ํšŒ WATEF 2018 ์‹ ๋…„ ์„ธ๋ฏธ๋‚˜
์„ธ๊ณ„ํŠธ๋ฆฌํ”Œํ—ฌ๋ฆญ์Šค๋ฏธ๋ž˜์ „๋žตํ•™ํšŒ WATEF 2018 ์‹ ๋…„ ์„ธ๋ฏธ๋‚˜์„ธ๊ณ„ํŠธ๋ฆฌํ”Œํ—ฌ๋ฆญ์Šค๋ฏธ๋ž˜์ „๋žตํ•™ํšŒ WATEF 2018 ์‹ ๋…„ ์„ธ๋ฏธ๋‚˜
์„ธ๊ณ„ํŠธ๋ฆฌํ”Œํ—ฌ๋ฆญ์Šค๋ฏธ๋ž˜์ „๋žตํ•™ํšŒ WATEF 2018 ์‹ ๋…„ ์„ธ๋ฏธ๋‚˜
ย 
Disc 2015 ๋ณด๋„์ž๋ฃŒ (ํœด๋Œ€ํฐ๋ฒˆํ˜ธ ์‚ญ์ œ-์ˆ˜์ •)
Disc 2015 ๋ณด๋„์ž๋ฃŒ (ํœด๋Œ€ํฐ๋ฒˆํ˜ธ ์‚ญ์ œ-์ˆ˜์ •)Disc 2015 ๋ณด๋„์ž๋ฃŒ (ํœด๋Œ€ํฐ๋ฒˆํ˜ธ ์‚ญ์ œ-์ˆ˜์ •)
Disc 2015 ๋ณด๋„์ž๋ฃŒ (ํœด๋Œ€ํฐ๋ฒˆํ˜ธ ์‚ญ์ œ-์ˆ˜์ •)
ย 
Another Interdisciplinary Transformation: Beyond an Area-studies Journal
Another Interdisciplinary Transformation: Beyond an Area-studies JournalAnother Interdisciplinary Transformation: Beyond an Area-studies Journal
Another Interdisciplinary Transformation: Beyond an Area-studies Journal
ย 
4์ฐจ์‚ฐ์—…ํ˜๋ช… ๋ฆฐ๋“ ๋‹ฌ๋Ÿฌ ๋น„ํŠธ์ฝ”์ธ ์•ŒํŠธ์ฝ”์ธ ์•”ํ˜ธํ™”ํ ๊ฐ€์ƒํ™”ํ ๋“ฑ
4์ฐจ์‚ฐ์—…ํ˜๋ช… ๋ฆฐ๋“ ๋‹ฌ๋Ÿฌ ๋น„ํŠธ์ฝ”์ธ ์•ŒํŠธ์ฝ”์ธ ์•”ํ˜ธํ™”ํ ๊ฐ€์ƒํ™”ํ ๋“ฑ4์ฐจ์‚ฐ์—…ํ˜๋ช… ๋ฆฐ๋“ ๋‹ฌ๋Ÿฌ ๋น„ํŠธ์ฝ”์ธ ์•ŒํŠธ์ฝ”์ธ ์•”ํ˜ธํ™”ํ ๊ฐ€์ƒํ™”ํ ๋“ฑ
4์ฐจ์‚ฐ์—…ํ˜๋ช… ๋ฆฐ๋“ ๋‹ฌ๋Ÿฌ ๋น„ํŠธ์ฝ”์ธ ์•ŒํŠธ์ฝ”์ธ ์•”ํ˜ธํ™”ํ ๊ฐ€์ƒํ™”ํ ๋“ฑ
ย 
KISTI-WATEF-BK21Plus-์‚ฌ์ด๋ฒ„๊ฐ์„ฑ์—ฐ๊ตฌ์†Œ 2017 ๋™๊ณ„์„ธ๋ฏธ๋‚˜ ์ž๋ฃŒ์ง‘
KISTI-WATEF-BK21Plus-์‚ฌ์ด๋ฒ„๊ฐ์„ฑ์—ฐ๊ตฌ์†Œ 2017 ๋™๊ณ„์„ธ๋ฏธ๋‚˜ ์ž๋ฃŒ์ง‘KISTI-WATEF-BK21Plus-์‚ฌ์ด๋ฒ„๊ฐ์„ฑ์—ฐ๊ตฌ์†Œ 2017 ๋™๊ณ„์„ธ๋ฏธ๋‚˜ ์ž๋ฃŒ์ง‘
KISTI-WATEF-BK21Plus-์‚ฌ์ด๋ฒ„๊ฐ์„ฑ์—ฐ๊ตฌ์†Œ 2017 ๋™๊ณ„์„ธ๋ฏธ๋‚˜ ์ž๋ฃŒ์ง‘
ย 
๋ฐ•ํ•œ์šฐ ๊ต์ˆ˜ ํ”„๋กœํŒŒ์ผ (31 oct2017)
๋ฐ•ํ•œ์šฐ ๊ต์ˆ˜ ํ”„๋กœํŒŒ์ผ (31 oct2017)๋ฐ•ํ•œ์šฐ ๊ต์ˆ˜ ํ”„๋กœํŒŒ์ผ (31 oct2017)
๋ฐ•ํ•œ์šฐ ๊ต์ˆ˜ ํ”„๋กœํŒŒ์ผ (31 oct2017)
ย 
Global mapping of artificial intelligence in Google and Google Scholar
Global mapping of artificial intelligence in Google and Google ScholarGlobal mapping of artificial intelligence in Google and Google Scholar
Global mapping of artificial intelligence in Google and Google Scholar
ย 
๋ฐ•ํ•œ์šฐ ์˜์–ด ์ด๋ ฅ์„œ Curriculum vitae ๊ฒฝํฌ๋Œ€ ํ–‰์‚ฌ ์ œ์ถœ์šฉ
๋ฐ•ํ•œ์šฐ ์˜์–ด ์ด๋ ฅ์„œ Curriculum vitae ๊ฒฝํฌ๋Œ€ ํ–‰์‚ฌ ์ œ์ถœ์šฉ๋ฐ•ํ•œ์šฐ ์˜์–ด ์ด๋ ฅ์„œ Curriculum vitae ๊ฒฝํฌ๋Œ€ ํ–‰์‚ฌ ์ œ์ถœ์šฉ
๋ฐ•ํ•œ์šฐ ์˜์–ด ์ด๋ ฅ์„œ Curriculum vitae ๊ฒฝํฌ๋Œ€ ํ–‰์‚ฌ ์ œ์ถœ์šฉ
ย 
ํ–ฅ๊ธฐ๋‹ด์€ ํ•˜๋ฃจ์ฐป์ง‘
ํ–ฅ๊ธฐ๋‹ด์€ ํ•˜๋ฃจ์ฐป์ง‘ํ–ฅ๊ธฐ๋‹ด์€ ํ•˜๋ฃจ์ฐป์ง‘
ํ–ฅ๊ธฐ๋‹ด์€ ํ•˜๋ฃจ์ฐป์ง‘
ย 
Twitter network map of #ACPC2017 1st day using NodeXL
Twitter network map of #ACPC2017 1st day using NodeXLTwitter network map of #ACPC2017 1st day using NodeXL
Twitter network map of #ACPC2017 1st day using NodeXL
ย 
ํŽ˜์ด์Šค๋ถ ๋Œ“๊ธ€์„ ํ†ตํ•ด ์‚ดํŽด๋ณธ ๋Œ€๊ตฌยท๊ฒฝ๋ถ(TK) ์ด›๋ถˆ์ง‘ํšŒ
ํŽ˜์ด์Šค๋ถ ๋Œ“๊ธ€์„ ํ†ตํ•ด ์‚ดํŽด๋ณธ ๋Œ€๊ตฌยท๊ฒฝ๋ถ(TK) ์ด›๋ถˆ์ง‘ํšŒํŽ˜์ด์Šค๋ถ ๋Œ“๊ธ€์„ ํ†ตํ•ด ์‚ดํŽด๋ณธ ๋Œ€๊ตฌยท๊ฒฝ๋ถ(TK) ์ด›๋ถˆ์ง‘ํšŒ
ํŽ˜์ด์Šค๋ถ ๋Œ“๊ธ€์„ ํ†ตํ•ด ์‚ดํŽด๋ณธ ๋Œ€๊ตฌยท๊ฒฝ๋ถ(TK) ์ด›๋ถˆ์ง‘ํšŒ
ย 
Facebook bigdata to understand regime change and migration patterns during ca...
Facebook bigdata to understand regime change and migration patterns during ca...Facebook bigdata to understand regime change and migration patterns during ca...
Facebook bigdata to understand regime change and migration patterns during ca...
ย 
์„ธ๊ณ„์‚ฐํ•™๊ด€ํ˜‘๋ ฅ์ดํšŒ Watef ํŒจ๋„์„ ๊ณต์ง€ํ•ฉ๋‹ˆ๋‹ค
์„ธ๊ณ„์‚ฐํ•™๊ด€ํ˜‘๋ ฅ์ดํšŒ Watef ํŒจ๋„์„ ๊ณต์ง€ํ•ฉ๋‹ˆ๋‹ค์„ธ๊ณ„์‚ฐํ•™๊ด€ํ˜‘๋ ฅ์ดํšŒ Watef ํŒจ๋„์„ ๊ณต์ง€ํ•ฉ๋‹ˆ๋‹ค
์„ธ๊ณ„์‚ฐํ•™๊ด€ํ˜‘๋ ฅ์ดํšŒ Watef ํŒจ๋„์„ ๊ณต์ง€ํ•ฉ๋‹ˆ๋‹ค
ย 
2017 ๋Œ€ํ†ต๋ น์„ ๊ฑฐ ํ›„๋ณด์ˆ˜๋ฝ ์œ ํŠœ๋ธŒ ํ›„๋ณด์ˆ˜๋ฝ ๋™์˜์ƒ ๊น€์ฐฌ์šฐ ๋ฐ•ํšจ์ฐฌ ๋ฐ•ํ•œ์šฐ
2017 ๋Œ€ํ†ต๋ น์„ ๊ฑฐ ํ›„๋ณด์ˆ˜๋ฝ ์œ ํŠœ๋ธŒ ํ›„๋ณด์ˆ˜๋ฝ ๋™์˜์ƒ ๊น€์ฐฌ์šฐ ๋ฐ•ํšจ์ฐฌ ๋ฐ•ํ•œ์šฐ2017 ๋Œ€ํ†ต๋ น์„ ๊ฑฐ ํ›„๋ณด์ˆ˜๋ฝ ์œ ํŠœ๋ธŒ ํ›„๋ณด์ˆ˜๋ฝ ๋™์˜์ƒ ๊น€์ฐฌ์šฐ ๋ฐ•ํšจ์ฐฌ ๋ฐ•ํ•œ์šฐ
2017 ๋Œ€ํ†ต๋ น์„ ๊ฑฐ ํ›„๋ณด์ˆ˜๋ฝ ์œ ํŠœ๋ธŒ ํ›„๋ณด์ˆ˜๋ฝ ๋™์˜์ƒ ๊น€์ฐฌ์šฐ ๋ฐ•ํšจ์ฐฌ ๋ฐ•ํ•œ์šฐ
ย 
2017๋…„ ์ธํฌ๊ทธ๋ž˜ํ”ฝ์Šค ๊ณผ์ œ๋ชจ์Œ
2017๋…„ ์ธํฌ๊ทธ๋ž˜ํ”ฝ์Šค ๊ณผ์ œ๋ชจ์Œ2017๋…„ ์ธํฌ๊ทธ๋ž˜ํ”ฝ์Šค ๊ณผ์ œ๋ชจ์Œ
2017๋…„ ์ธํฌ๊ทธ๋ž˜ํ”ฝ์Šค ๊ณผ์ œ๋ชจ์Œ
ย 
SNS ๋งค๊ฐœ ํ•™์Šต๊ณต๋™์ฒด์˜ ํ•™์Šต๋„คํŠธ์›Œํฌ ํƒ์ƒ‰ : ํŽ˜์ด์Šค๋ถ ๊ทธ๋ฃน์„ ์ค‘์‹ฌ์œผ๋กœ
SNS ๋งค๊ฐœ ํ•™์Šต๊ณต๋™์ฒด์˜ ํ•™์Šต๋„คํŠธ์›Œํฌ ํƒ์ƒ‰ : ํŽ˜์ด์Šค๋ถ ๊ทธ๋ฃน์„ ์ค‘์‹ฌ์œผ๋กœSNS ๋งค๊ฐœ ํ•™์Šต๊ณต๋™์ฒด์˜ ํ•™์Šต๋„คํŠธ์›Œํฌ ํƒ์ƒ‰ : ํŽ˜์ด์Šค๋ถ ๊ทธ๋ฃน์„ ์ค‘์‹ฌ์œผ๋กœ
SNS ๋งค๊ฐœ ํ•™์Šต๊ณต๋™์ฒด์˜ ํ•™์Šต๋„คํŠธ์›Œํฌ ํƒ์ƒ‰ : ํŽ˜์ด์Šค๋ถ ๊ทธ๋ฃน์„ ์ค‘์‹ฌ์œผ๋กœ
ย 
2016๋…„ ์ด›๋ถˆ์ง‘ํšŒ์˜ ํŽ˜์ด์Šค๋ถ ๋Œ“๊ธ€ ๋ฐ์ดํ„ฐ๋ฅผ ํ†ตํ•ด ๋ณธ ํ•˜์ด๋ธŒ๋ฆฌ๋“œ ๋ฏธ๋””์–ด ํ˜„์ƒ
2016๋…„ ์ด›๋ถˆ์ง‘ํšŒ์˜ ํŽ˜์ด์Šค๋ถ ๋Œ“๊ธ€ ๋ฐ์ดํ„ฐ๋ฅผ ํ†ตํ•ด ๋ณธ ํ•˜์ด๋ธŒ๋ฆฌ๋“œ ๋ฏธ๋””์–ด ํ˜„์ƒ2016๋…„ ์ด›๋ถˆ์ง‘ํšŒ์˜ ํŽ˜์ด์Šค๋ถ ๋Œ“๊ธ€ ๋ฐ์ดํ„ฐ๋ฅผ ํ†ตํ•ด ๋ณธ ํ•˜์ด๋ธŒ๋ฆฌ๋“œ ๋ฏธ๋””์–ด ํ˜„์ƒ
2016๋…„ ์ด›๋ถˆ์ง‘ํšŒ์˜ ํŽ˜์ด์Šค๋ถ ๋Œ“๊ธ€ ๋ฐ์ดํ„ฐ๋ฅผ ํ†ตํ•ด ๋ณธ ํ•˜์ด๋ธŒ๋ฆฌ๋“œ ๋ฏธ๋””์–ด ํ˜„์ƒ
ย 

Korean manual for nodexl fb, flickr, twitter, youtube, wiki

  • 1. * This slide was made by Han Woo Park and his students to help Korean users use the NodeXL ์ด ์Šฌ๋ผ์ด๋“œ๋Š” Marc Smith, Analyzing Social Media Networks with NodeXL์˜ 3,4์žฅ์„ ๊ธฐ์ดˆ๋กœ ํ•œ๊ตญ ์ด์šฉ์ž๋“ค์ด NodeXL์„ ์‰ฝ๊ฒŒ ์‚ฌ์šฉํ•  ์ˆ˜ ์žˆ๋„๋ก ๋งŒ๋“  ๋งค๋‰ด์–ผ์ž„. NodeXL ์ตœ๊ทผ ๋ฒ„์ „์„ ์‚ฌ์šฉํ–ˆ์œผ๋ฉฐ ์‚ฌ๋ก€ ๋˜ ํ•œ ์›์ œ์™€ ์ƒ์ดํ•จ. - ์ž‘์„ฑ์ผ: 2011๋…„ 07์›” 28์ผ
  • 2.
  • 3. ์ฃผ์š” ๋„คํŠธ์›Œํฌ ๋ถ„์„ ํ”„๋กœ๊ทธ๋žจ์˜ ์ข…๋ฅ˜์™€ ๋น„๊ต ๋ชฉ์ ๊ณผ ์šฉ๋„ ํ”„๋กœ๊ทธ๋žจ ํŠน์ง• ์ˆ˜์ง‘๋œ ๋ฐ์ดํ„ฐ๋ฅผ ์ด์šฉํ•œ ๋„คํŠธ UciNet ๊ฐ€์žฅ ๋Œ€์ค‘์ ์ด๋ฉฐ ์—ฌ๋Ÿฌ ํ†ต๊ณ„์  ๋ถ„์„์„ ์ œ๊ณตํ•จ ์›Œํฌ ์‹œ๊ฐํ™”์™€ ํ†ต๊ณ„์  ๋ถ„์„ Pajek ๋ถ„์„ ๋Œ€์ƒ์ด ๋งŽ์€ ์—ฐ๊ตฌ์˜ ์‹œ๊ฐํ™”์— ์œ ์šฉํ•จ NetMiner ํ•œ๊ตญ์–ด ์ง€์›์ด ๋›ฐ์–ด๋‚˜๋ฉฐ ํ†ตํ•ฉ ๋ถ„์„์ด ๊ฐ€๋Šฅํ•จ ๋„คํŠธ์›Œํฌ๋ถ„์„์„ ์œ„ํ•œ ์›น์‚ฌ์ด LexiURL ์—ฌ๋Ÿฌ ์ข…๋ฅ˜์˜ ๋™์‹œ๋งํฌ ๋ถ„์„์— ํŠนํ™”๋จ ํŠธ ๋งํฌ ๋ฐ์ดํ„ฐ์˜ ์ˆ˜์ง‘๊ณผ parsing SocSciBot ์›น์‚ฌ์ดํŠธ์— ํฌํ•จ๋œ ์•„์›ƒ๋งํฌ ๋ถ„์„์— ์ดˆ์  IssueCrawler ๋™์‹œ์•„์›ƒ๋งํฌ๋ฅผ ์ด์šฉํ•œ ์˜จ๋ผ์ธ ์ด์Šˆ ํŒŒ์•… Mozdeh ๋ธ”๋กœ๊ทธ RSS ํ”ผ๋“œ์˜ ์ˆ˜์ง‘๊ณผ ๋ถ„์„ ์ถœ์ฒ˜: ๋ฐ•ํ•œ์šฐ(2010), LexiURL์„ ์ด์šฉํ•œ ๋™์‹œ๋งํฌ๋ถ„์„-์ •์น˜์›น์ง„,์ •์น˜ํฌ๋Ÿผ์‚ฌ์ดํŠธ, p.1098
  • 4. ์ˆœํ™˜์  ๊ทธ๋ž˜ํ”„๋ฐ์ดํ„ฐ ๊ตฌ์กฐ๋ฅผ ํ‘œํ˜„ํ•  ์ˆ˜ ์žˆ๋Š” ๊ธฐ์กด์˜ ๋„๊ตฌ๋“ค์€ ๊ฐ๊ฐ ํ•œ๊ณ„๋ฅผ ๊ฐ€์กŒ๋‹ค. ๋„คํŠธ์›Œํฌ ๋ถ„์„์€ ํ•™์ˆ , ์ƒ์—…๊ณผ ์ธํ„ฐ๋„ท Social Media ๋“ฑ ๋ถ„์•ผ์— ์ค‘์š”ํ•œ ์—ฐ๊ตฌ์˜์—ญ์ด๊ณ  ๋น ๋ฅธ ์„ฑ์žฅ์„ ๋ณด์ด๊ณ  ์žˆ๋‹ค. ํ˜„์žฌ ์‚ฌ์šฉํ•˜๊ณ  ์žˆ๋˜ ๋„๊ตฌ๋Š” ๋ช…๋ น์„ ์ž…๋ ฅ ๋“ฑ์˜ ๋ฐฉ์‹์œผ๋กœ ๋„คํŠธ์›Œํฌ๋ฅผ ๋ถ„์„ํ•˜๊ธฐ ๋•Œ๋ฌธ์— ๋„๊ตฌ์— ๋Œ€ํ•œ ๋งŽ์€ ์ง€์‹์ด ํ•„์š”ํ•˜๋‹ค. ๋งŽ์€ ๋„คํŠธ์›Œํฌ ๋ฐ์ดํ„ฐ๋“ค์€ ํŒŒ์ผ๋กœ ์ €์žฅํ•˜๊ณ  ์žˆ๋‹ค.
  • 5. NodeXL๋Š” Microsoft Excel 2007์— ๋„คํŠธ์›Œํฌ ๋ถ„์„๋„๊ตฌ๋ฅผ ์ถ”๊ฐ€ํ•œ ์ƒˆ๋กœ์šด ๊ธฐ๋Šฅ ํˆด์ด ๋‹ค. NodeXL๋Š” NET Framework 3.5 ์†Œ์Šค๋ฅผ ํ†ตํ•ด ๋‹ค๋ฅธ ๋„คํŠธ์›Œํฌ๋ถ„์„ ์†Œํ”„ํŠธ์›จ์–ด๋ฅผ ์ด์šฉํ•œ ๋ถ„์„๊ฒฐ๊ณผ๋‚˜ ๊ธฐ์ดˆ๋ฐ์ดํ„ฐ๋„ ์ฒ˜๋ฆฌํ•  ์ˆ˜ ์žˆ๋‹ค.
  • 6.
  • 7. ๊ด‘๋ฒ”์œ„ํ•˜๊ฒŒ ์‚ฌ์šฉ๋˜๊ณ  ์žˆ๋Š” Excel์— ๋„คํŠธ์›Œํฌ ๋ถ„์„ ํˆด์„ ๊ฒฐํ•ฉํ•˜์—ฌ ์—ฐ๊ตฌ์˜ ์‹œ๋„ˆ์ง€ํšจ๊ณผ๋ฅผ ์‹คํ˜„ SNA ์ดˆ๋ณด์ž๋„ ์‰ฝ๊ฒŒ ์ ‘๊ทผํ•  ์ˆ˜ ์žˆ์Œ. NodeXL์€ ์•ž์„œ ๋‚˜์—ด๋œ SNA๋„๊ตฌ๋“ค์˜ ๊ฐ€์žฅ ๋ฐœ์ „๋˜๊ณ  ๊ฐ„ํŽธํ•œ ๋„๊ตฌ ์ค‘์˜ ํ•˜๋‚˜๋ผ ํ•  ์ˆ˜ ์žˆ์Œ
  • 8. ์‚ฌ์ดํŠธ ์ฃผ์†Œ: http://www.codeplex.com/NodeXL NodeXL ์‚ฌ์ดํŠธ ์ฒซ ํŽ˜์ด์ง€ ์˜ค๋ฅธ์ชฝ ์ƒ๋‹จ์—์„œ ์•„๋ž˜์˜ ์™ผ์ชฝ ๊ทธ๋ฆผ๊ณผ ๊ฐ™์€ ๋‹ค์šด๋กœ๋“œ ๋ฉ”๋‰ด๋ฅผ ๋ณผ ์ˆ˜ ์žˆ๋‹ค. ์ดˆ๋ก์ƒ‰ ๋‹ค์šด๋กœ๋“œ ๋งํฌ๋ฅผ ํด๋ฆญํ•˜๋ฉด ์•„๋ž˜์˜ ์™ผ์ชฝ ๊ทธ๋ฆผ๊ณผ ๊ฐ™์€ ์ฐฝ์ด ๋œจ๊ณ  NodelXL ์ตœ์‹ ๋ฒ„์ „(2011.7์›” ๊ธฐ์ค€) ์••์ถ•ํŒŒ์ผ์„ ๋ฌด๋ฃŒ๋กœ ๋‹ค์šด๋ฐ›์„ ์ˆ˜ ์žˆ๋‹ค. ๋˜ํ•œ ๊ฐ„๋‹จํ•œ ์‚ฌ์šฉ๋ฒ•๋„ ๋ฐฐ์šธ ์ˆ˜ ์žˆ๋‹ค.
  • 9. Data ๋ฐ์ดํ„ฐ ์ž…๋ ฅ(์ง์ ‘์ž…๋ ฅ, Excel๋ฐ์ดํ„ฐ ์ž…๋ ฅ, ๋‹ค๋ฅธ ๋„๊ตฌ ๊ฒฐ๊ณผ์ž…๋ ฅ ๋“ฑ ) Graph ๋„ํ‘œ ๋„์ถœ(์„  ์Šคํƒ€์ผ, ๋„ํ‘œํ˜•์‹) Visual Properties ๋„ํ‘œ ์‹œ๊ฐํ™” (Node์˜ ์ƒ‰๊น”, ํฌ๊ธฐ,ํˆฌ๋ช…๋„, ํ˜•ํƒœ; ์„ ์˜ ๊ตต๊ธฐ ๋“ฑ) Analysis ๋ฐ์ดํ„ฐ ๋ถ„์„ (๋ฐ์ดํ„ฐ ์†์„ฑ ๋ถ„์„, ๊ณ„์‚ฐ ๋“ฑ ) Show/Hide ๋ฐ์ดํ„ฐ ์ฐฝ๊ตฌ์— ํ•ญ๋ชฉ ์ถ”๊ฐ€ Help ๋„์›€
  • 10. NodeXL ๋ฉ”๋‰ด์ฐฝ NodeXL ๋ฐ์ดํ„ฐ ์ž…๋ ฅ์ฐฝ NodeXL ๋„คํŠธ์›Œํฌ๊ทธ๋ž˜ํ”„ ํšจ๊ณผ์ฐฝ
  • 11. Edges ๋งํฌ(์—ฐ๊ฒฐ์„ ):links, ties & connections Vertices ๋…ธ๋“œ(๊ฐœ์ฒด):Nodes, entities& items Images ์ด๋ฏธ์ง€ Clusters ํ•˜์œ„ ๊ทธ๋ฃน Cluster Vertices ํ•˜์œ„ ๊ทธ๋ฃน์˜ ๋…ธ๋“œ Overall Metrics ์ „์ฒด ๋ฐ์ดํ„ฐ ๊ณ„์‚ฐ
  • 12. NodeXL์—์„œ ๊ฐœ์ฒด(vertices)๋Š” ์ƒ‰, ๋ชจ์–‘, ํฌ๊ธฐ, ํˆฌ๋ช…๋„์˜ ์„ฑ ์งˆ๋กœ ํ‘œํ˜„๋  ์ˆ˜ ์žˆ๋‹ค
  • 13. Autofill Columns์„ ์ด์šฉํ•˜์—ฌ ์—ฐ๊ฒฐ์„  (Edge), ๊ฐœ์ฒด(vertex)์˜ ํฌ๊ธฐ์™€ ๊ฐ๊ฐ์˜ ์ค‘์‹ฌ๋„ ๋ฐ ํŠน์ • ๊ฐ’์— ๋”ฐ๋ผ ํ‘œํ˜„ํ•  ์ˆ˜ ์žˆ๋‹ค.
  • 14. Show Graph ๊ทธ๋ž˜ํ”„ ๊ทธ๋ฆฌ๊ธฐ Lay Out Again ๊ทธ๋ž˜ํ”„๋ฅผ ๋ ˆ์ด์•„์›ƒ ์œ ํ˜•๋ณ„๋กœ ๋‹ค์‹œ ๊พธ๋ฏธ๊ธฐ Dynamic Filters ํ•„ํ„ฐ(๋ฐ์ดํ„ฐ ์ผ๋ถ€๋ถ„ ํ‘œ์‹œ) Options ๋„ํ‘œ ๋””์ž์ธ ์„ค์ • Zoom ํ™•๋Œ€ Scale ๋น„์œจ
  • 15.
  • 17.
  • 18.
  • 20.
  • 22. ๋งคํŠธ๋ฆญ์Šค๋กœ ๋‚˜ํƒ€๋‚ธ ๋„คํŠธ์›Œํฌ Edge list๋กœ ๋‚˜ํƒ€๋‚ธ ๋„คํŠธ์›Œํฌ ์ง€์˜ ์™•์ • ํ˜„์ง„ Vertex 1 Vertex 2 ์ง€์˜ 0 1 1 ์ง€์˜ ์™•์ • ์™•์ • 0 0 0 ์ง€์˜ ํ˜„์ง„ ํ˜„์ง„ 1 0 0 ํ˜„์ง„ ์ง€์˜ โ‘  ์œ„์˜ ๋‘ ๋งคํŠธ๋ฆญ์Šค์™€ Edge list๋Š” ๋‹ค๋ฅด๊ฒŒ ํ‘œํ˜„๋œ ๊ฐ™์€ ๋„คํŠธ์›Œ ํฌ โ‘ก Edge list๋Š” Vertex1์—์„œ Vertex2๋กœ์˜ ๋ฐฉํ–ฅ์„ฑ์„ ๋‚˜ํƒ€๋ƒ„ โ‘ข ๋‹ค๋ฅธ ์†์„ฑ์„ ์ฒจ๊ฐ€ํ•˜์ง€ ์•Š๋Š”๋‹ค๋ฉด Vertex1์—์„œ vertex2 ๋กœ ํ–ฅ ํ•˜๋Š”(directed) ์ด์ง„๋ฒ•(binary)์ ์ธ ๋„คํŠธ์›Œํฌ๋ผ ํ•  ์ˆ˜ ์žˆ์Œ โ‘ฃ NodeXL์€ Edge list๋กœ ๋„คํŠธ์›Œํฌ๋กœ ๋ถ„์„ํ•จ โ‘ค ๋„คํŠธ์›Œํฌ ์ง€ํ‘œ๋“ค์€ ์ด์ง„(binary)๋งคํŠธ๋ฆญ์Šค์— ๊ธฐ์ดˆํ•ด ๊ณ„์‚ฐ ๋˜ ์ง€๋งŒ, Edge weight๋ฅผ ๋„ฃ์–ด์„œ ๊ด€๊ณ„์˜ ๊ฐ•๋„(valued)๋ฅผ ์‹œ๊ฐ ์ ์œผ๋กœ ํ‘œํ˜„ ํ•  ์ˆ˜ ์žˆ์Œ
  • 23. ๋„คํŠธ์›Œํฌ๋ถ„์„์„ ํ•˜๋Š” Matrix ํŒŒ์ผ์„ edge list๋กœ ๋ฐ”๊พธ๊ธฐ 2 3 1 ๋…ธ๋“œ์—‘์…€ ์ฐฝ์— ๋งค ํŠธ๋ฆญ์Šค ์‹œํŠธ๋ฅผ ํ•จ๊ป˜ ์—ด์–ด๋‘”๋‹ค
  • 24.
  • 25. Graph Metrics๋ฅผ ์ด์šฉํ•˜์—ฌ ๊ฐ ๊ฐœ์ฒด๋“ค์˜ Degree, In-degree, Out Degree, Betweenness and Closeness centrality, Eigenvector centrality, Page Rank, Clustering Coefficient, Group Metrics ๋“ฑ์„ ๊ตฌํ•  ์ˆ˜ ์žˆ์Œ.
  • 26. ๏ฌDegree Centrality ๏ฌBetweenness Centralities: Bridge Scores for Boundary Spanners ๏ฌCloseness Centrality: Distance Scores for Broadly Connected People ๏ฌEigenvector Centrality : Influence Scores for Strategically Connected People
  • 28.
  • 29. ์ฝ”๋ฉ˜ํŠธ ์ˆ˜์™€ ๋น„๋””์˜ค์˜ ์ˆœ์œ„์— ๋”ฐ๋ผ ๊ฐœ์ฒด์˜ ์ƒ‰๊ณผ ํฌ๊ธฐ๋ฅผ ๋‚˜ํƒ€๋‚ธ YouTube์˜ ๊ฑด๊ฐ•๋ณดํ—˜์— ๊ด€๋ จ๋œ ๋น„๋””์˜ค ๋„คํŠธ์›Œํฌ
  • 30.
  • 31. * This slide was made by Han Woo Park and his students to help Korean users use the NodeXL NodeXL Chapter 11: FaceBook ๋…ธ๋“œ์—‘์…€์„ ์ด์šฉํ•œ ํŽ˜์ด์Šค๋ถ ๋„คํŠธ์›Œํฌ ๋ถ„์„ * ์ด ์Šฌ๋ผ์ด๋“œ๋Š” Marc Smith, Analyzing Social Media Networks with NodeXL์˜ 11์žฅ์„ ๊ธฐ์ดˆ๋กœ ํ•œ๊ตญ ์ด์šฉ์ž๋“ค์ด ๋…ธ๋“œ ์—‘์…€์„ ์‰ฝ๊ฒŒ ์‚ฌ์šฉํ•  ์ˆ˜ ์žˆ๋„๋ก ๋งŒ๋“  ๋งค๋‰ด์–ผ์ž„. ๋…ธ๋“œ์—‘์…€ ์ตœ๊ทผ ๋ฒ„์ „์„ ์‚ฌ์šฉํ–ˆ์œผ๋ฉฐ ์‚ฌ๋ก€ ๋˜ํ•œ ์› ์ œ์™€ ์ƒ์ดํ•จ. โ€ข์ด ๋งค๋‰ด์–ผ์„ ์ด์šฉํ•  ๋•Œ์—๋Š” ๋‹ค์Œ๊ณผ ๊ฐ™์ด ๋ฐํ˜€ ์ฃผ๊ธฐ๋ฐ”๋žŒ. ์ดํ˜„์ง„, ๊น€์ง€์˜, ๋ฐ•ํ•œ์šฐ (2010). ๋…ธ๋“œ์—‘์…€์„ ์ด์šฉํ•œ ํŽ˜์ด์Šค๋ถ ๋„คํŠธ์›Œํฌ ๋ถ„์„. โ€ข๊ฒฝ์‚ฐ: ์˜๋‚จ๋Œ€ํ•™๊ต.
  • 32. Facebook >> Facebook ์˜ ์—ญ์‚ฌ โ€ข ํ•˜๋ฒ„๋“œ๋Œ€ ํ•™์ƒ๋“ค ์‚ฌ์ด์—์„œ ์‹œ์ž‘ โ€ข ๊ต๋‚ด ํ•™์ƒ๋“ค๋ผ๋ฆฌ ๊ด€๊ณ„๋ฅผ ๋„“ํž˜ โ€ข ํƒ€ ๋Œ€ํ•™ ํ•™์ƒ๋“ค๊ณผ ์—ฐ๊ฒฐ โ€ข ๊ทธ ๋ฐ–์— ์ผ๋ฐ˜์ธ๋“ค๊ณผ ์—ฐ๊ฒฐ >> Facebook ์˜ ๊ฐ•์  โ€ข ์‹œ์ž‘๋‹จ๊ณ„์—์„œ ์ด๋ฏธ ๋ฐ€์ง‘๋„๊ฐ€ ๋†’์€ ๋„คํŠธ์›Œํฌ๋ฅผ ๊ฐ€์ง€๊ณ  ์žˆ๊ธฐ ๋•Œ๋ฌธ์— ๋„คํŠธ์›Œํฌ ํšจ๊ณผ๋ฅผ ๋ณผ ์ˆ˜ ์žˆ์Œ. โ€ข ํŒŒ๋ž‘๊ณผ ํฐ์ƒ‰์˜ ์กฐํ™”๋Š” ์ •ํ†ต, ์ •๋‹น์„ฑ ์„ ๋‚˜ํƒ€๋‚ด๊ธฐ ๋•Œ๋ฌธ์— ๋‚˜์ด๊ฐ€ ๋งŽ๊ฑฐ๋‚˜ ์˜์‹ฌ์ด ๋งŽ์€ ์‚ฌ์šฉ์ž๋“ค๋„ ์ข‹์•„ํ•  ์ˆ˜ ์žˆ๋Š” ๊ฐ•์ 
  • 33. Facebook โ€ข 2006๋…„์— โ€žNews feedโ€Ÿ ์ถ”๊ฐ€ ๏ƒ  ์นœ๊ตฌ๋“ค์˜ ์ตœ๊ทผ ํ™œ๋™์„ ์‚ฌ์šฉ์ž์˜ ํ™ˆํŽ˜์ด์ง€์— ์„œ ํ•œ๊บผ๋ฒˆ์— ๋ณผ ์ˆ˜ ์žˆ๊ฒŒ ํ•จโ€ฆ.New speed!
  • 34. ์™œ Facebook ๋„คํŠธ์›Œํฌ ๋งต์„ ๋งŒ๋“œ๋Š”๊ฐ€? - ๋ˆ„๊ฐ€ ๋„ˆ์™€ ์—ฐ๊ฒฐ๋˜์–ด ์žˆ๋Š”์ง€ ์•Œ ์ˆ˜ ์žˆ๊ณ , ๊ฐœ์ธ์ •๋ณด ์„ค์ •์„ ๋ฏธ์„ธํ•˜๊ฒŒ ์กฐ์ ˆํ•  ์ˆ˜ ์žˆ๋‹ค. - ๋” ์ „๋ฌธ์ ์œผ๋กœ โ€ž๋„คํŠธ์›Œํ‚นโ€Ÿ์„ ์œ„ํ•ด ํŽ˜์ด์Šค๋ถ์„ ํ•˜๋Š” ์‚ฌ์šฉ์ด๋ผ๋ฉด ๋ช‡๋ช‡ ์‚ฌ๋žŒ๋“ค์€ ์ž์‹ ๋“ค์˜ ์ตœ๊ทผ ์Šคํƒ€์ผ์„ ์ฐพ์•„๋‚ผ ์ˆ˜ ์žˆ๋‹ค. ๏ƒ  team players : ๋‚ด ์นœ๊ตฌ๋“ค ์ค‘ ๋‘˜์ด ์—ฐ๊ฒฐ์ด ์•ˆ๋ผ ์žˆ๋‹ค๋ฉด ์ด๋“ค์„ ์†Œ๊ฐœ ์‹œ์ผœ์„œ close to triad ํ•˜๊ฒŒ ํ•œ๋‹ค. ๏ƒ  brokers : ๋‚ด์นœ๊ตฌ๋“ค ์ค‘ ๋‘˜์ด ์—ฐ๊ฒฐ์ด ์•ˆ๋ผ ์žˆ์œผ๋ฉด ์•ˆ๋œ ๊ทธ๋Œ€๋กœ ๋ฅผ ์œ ์ง€ํ•˜๊ฒŒ ํ•œ๋‹ค. ์™œ? ๋‚ด๊ฐ€ ์ค‘์‹ฌ์— ์žˆ์œผ๋ฉด ๋‚ด ๊ฐ€์น˜๊ฐ€ ๋†’์•„์ง€๋‹ˆ ๊นŒ !! ์ด๊ฑธ brokerage๋ผ๊ณ  ํ•œ๋‹ค(Burt, 2006)
  • 35. Facebook ์€ ์–ด๋–ค ์ข…๋ฅ˜์˜ Friendship network์ผ๊นŒ? โ€ข Egocentric network(์ž๊ธฐ ์ค‘์‹ฌ์  ๋„คํŠธ์›Œํฌ) a 1.0 degree network a 1.5 degree network a 2.0 degree network
  • 36. Getting your data into NodeXL โ€ข ํŠธ์œ„ํ„ฐ, ํ”„๋ฆฌ์ปค, ์œ ํŠœ๋ธŒ ๋“ฑ๊ณผ ๋‹ฌ๋ฆฌ ๋…ธ๋“œ์—‘์…€์—์„œ ์ œ๊ณตํ•˜๋Š” ํŽ˜์ด์Šค๋ถ ํฌ๋กค๋Ÿฌ๊ฐ€ ์—†๊ธฐ ๋•Œ๋ฌธ์— Bernie Hogan์ด ๋งŒ๋“  ์–ด ํ”Œ๋ฆฌ์ผ€์ด์…˜์„ ์ด์šฉ. โ€ข ๊ฐœ์ธ์˜ ๋„คํŠธ์›Œํฌ๋ฅผ ์–ป๊ธฐ ์œ„ํ•œ ๊ฒƒ์ž„์œผ๋กœ ๋กœ๊ทธ์ธ์ด ํ•„์š”ํ•จ โ€ข ๋„คํŠธ์›Œํฌ๊ฐ€ ํด ์ˆ˜๋ก ์‹œ๊ฐ„์ด ๋งŽ์ด ๊ฑธ๋ฆผ. (200๋ช…/1๋ถ„) โ€ข http://apps.facebook.com/namegenweb
  • 37. Click ์˜ค๋ฅธ ์ชฝ๋งˆ์šฐ์Šค ํด๋ฆญ ํ›„ ๋กœ๊ทธ์ธ ๋œ ๋ณธ์ธ์˜ ํŽ˜์ด์Šค ๋ถ ์ •๋ณด๊ฐ€ ๋‹ค๋ฅธ ์ด๋ฆ„์œผ๋กœ ์ €์žฅ GraphML ํ˜•์‹์˜ ํŒŒ์ผ๋กœ ์ €์žฅ ๋จ.
  • 38. NodeXL๋กœ ๋ฐ์ดํ„ฐ ๋ถˆ๋Ÿฌ ์˜ค๊ธฐ โ€ข ๋…ธ๋“œ ์—‘์…€์„ ์—ฝ๋‹ˆ๋‹ค. (์‹œ์ž‘๏ƒ ๋ชจ๋“  ํ”„๋กœ๊ทธ๋žจ ๏ƒ  Microsoft Nodexl ๏ƒ  Excel Template) โ€ข ์™ผ์ชฝ์ƒ๋‹จ Import ๏ƒ  From GraphML fileโ€ฆ ๏ƒ  ์ €์žฅ๋œ ํŒŒ์ผ ์„ ํƒ โ€ข ์™ผ์ชฝ์ƒ๋‹จ Prepare data ๏ƒ  Merge Duplicate Edges ; ์ค‘๋ณตํ•ญ๋ชฉ์ด ์žˆ์„ ๊ฒฝ์šฐ, ์ •๋ฆฌ๋ฅผ ํ•ด ์ค๋‹ˆ๋‹ค.
  • 39. Visualizing(์‹œ๊ฐํ™”) โ€ข ๊ทธ๋ž˜ํ”„์—๋Š” me(ego)๊ฐ€ ๋น ์ง ->์™œ๋ƒํ•˜๋ฉด ์ด๋ฏธ ๋ชจ๋“  ๋„ˆ์˜ ์นœ๊ตฌ์™€ ์—ฐ๊ฒฐ ๋˜ ์–ด์žˆ๋Š” ์ค‘์‹ฌ(ego)๋ฅผ ๋นผ๋ฉด ์ฃผ๋ฉด ์นœ๊ตฌ๋“ค์˜ ๊ด€ ๊ณ„๋ฅผ ๋” ์ž˜ ๋‚˜ํƒ€๋‚ด ์ฃผ๊ธฐ ๋•Œ๋ฌธ.
  • 40. Networky Look โ€ข ๋ชฉ์ ์— ๋งž๋Š” ๋ ˆ์ด์•„์›ƒ ๋ฐฉ๋ฒ• ์„ ํƒ - Harel-Koren Fast Multiscaling - Fruchterman-Reingold : Layout options.. ์—์„œ ์•„๋ž˜ ๋‘๊ฐ€์ง€ ํ•ญ๋ชฉ์„ ์กฐ์ ˆํ•  ์ˆ˜ ์žˆ๋‹ค. * Iterations (๋ฐ˜๋ณต) * Repulsion (๋…ธ๋“œ ์‚ฌ์ด์˜ ์ €ํ•ญ ๊ฐ’) โ€ข Ex) 100 Iterations and a Repulsion of 3.
  • 41. Ordered and Nonordered Data โ€ข Ordered Data: ์œ„๊ณ„์  ์˜๋ฏธ๋ฅผ ๊ฐ€์ง€๊ณ  ๋ถ„๋ฅ˜๋œ ์„œ์—ด ๋ฐ์ดํ„ฐ ex) ๋‚˜์ด, ๋“ฑ์ˆ˜ โ€ข Nonordered Data: ์„œ์—ด ์—†์ด ๋ถ„๋ฅ˜๋œ ๋ฐ์ดํ„ฐ ex) ์ข…๊ต, ์„ฑ๋ณ„, ์ข‹์•„ํ•˜๋Š” ์Šคํฌ์ธ  ํŒ€ โ€ข ํด๋Ÿฌ์Šคํ„ฐ๋Š” ๋Œ€๋ถ€๋ถ„ Nonordered Data.
  • 42. Visualizing Nonordered Data : Clusters and Categories โ€ข ํด๋Ÿฌ์Šคํ„ฐ ์ฐพ๊ธฐ Dynamic Filters -> Groups -> Find cluster
  • 43. Visualizing Nonordered Data : Clusters and Categories
  • 44. Visualizing Nonordered Data : Clusters and Categories โ€ข ์นดํ…Œ๊ณ ๋ฆฌ ๋ณ„๋กœ ๊ตฌ๋ถ„ํ•˜๋ ค๋ฉด โ€žSchemeโ€Ÿ์„ ์ด์šฉํ•˜์„ธ์š” Category column : sex
  • 45. Visualizing Nonordered Data : Clusters and Categories ์นดํ…Œ๊ณ ๋ฆฌ ์‹œํŠธ ๋งŒ๋“ค๊ธฐ !! โ€ข ์นดํ…Œ๊ณ ๋ฆฌ๋ฅผ ๋‚˜๋ˆˆ ํ›„, ๋ชจ์–‘์ด๋‚˜ ์ƒ‰๊น”์„ ์„ค์ •ํ•˜๋ ค๋ฉด, ์ƒˆ๋กœ์šด ์‹œํŠธ๋ฅผ ๋งŒ๋“ค์–ด์„œ ๊ทธ๋ฃนํ™” ์‹œํ‚ค๋ฉด ๋œ๋‹ค. โ€ข ์—‘์…€์—์„œ ์ œ๊ณตํ•˜๋Š” vlookup ํ•จ์ˆ˜๋ฅผ ์ด์šฉํ•ด ๋ถˆ๋Ÿฌ์˜ค๊ธฐ๋ฅผ ํ•œ ํ›„, ์ด๋ฏธ์ง€๋ฅผ ๋ณ€ํ˜•์‹œํ‚ฌ ์ˆ˜ ์žˆ๋‹ค.
  • 46. Visualizing Ordered Data โ€ข โ€žgraph metricsโ€Ÿ ์„ ํƒ
  • 47. Visualizing Ordered Data โ€ข Degree : ego์™€ alter์‚ฌ์ด์˜ ์ƒํ˜ธ ์—ฐ๊ฒฐ๋œ ์นœ๊ตฌ ์ˆ˜๋ฅผ ์˜๋ฏธ. -> JiyoungKimโ€Ÿs degree๋Š” 7. ๊น€์ง€์˜์ด ๋‚˜(ego)์™€ ์—ฐ๊ฒฐ๋œ ์‚ฌ๋žŒ๋“ค ์ค‘ 7๋ช…๊ณผ ์—ฐ๊ฒฐ๋ผ ์žˆ๋‹ค๋Š” ๋œป!
  • 48. Visualizing Ordered Data โ€ข Betweenness : ์„œ๋กœ ๋‹ค๋ฅธ ์นœ๊ตฌ๋“ค์„ ์–ผ๋งˆ๋‚˜ ์ž˜ ์—ฐ๊ฒฐํ•˜๋Š”๊ฐ€๋ฅผ ๋ณด์—ฌ์ฃผ๋Š” ์ฒ™๋„
  • 49. Visualizing Ordered Data โ€ข ์ข…์ข… ๋„ˆ๋ฌด ๋งŽ์€ ๊ฐ’์„ ๊ฐ€์ง€๊ฑฐ๋‚˜ ๋„ˆ๋ฌด ์ ์€ ๊ฐ’ ์„ ๊ฐ€์ง„ ์‚ฌ๋žŒ๋“ค(outliers) ๋•Œ๋ฌธ์— betweenness๊ฐ€ ์™œ๊ณก๋˜๋Š” ๊ฒฝ์šฐ๊ฐ€ ์žˆ๋‹ค. โ€ข ๊ทธ๋Ÿด ๋• , ์•„๋ž˜์™€ ๊ฐ™์ด ์„ค์ • - Autofill columns -> vertex size options -> at the bottom are two check boxes. Click. -> refresh graph.
  • 50. Visualizing Ordered Data 10๋ณด๋‹ค ์ž‘์€ ์ˆ˜๋ฅผ ์“ฐ๋Š” ๊ฒŒ ์ข‹ ๋‹ค. ์•„๋‹˜ vertices ์˜ ํฌ๊ธฐ๊ฐ€ ๋„ˆ๋ฌด ์ปค์ ธ์„œ ๋ณด๊ธฐ ์‹ซ์–ด !! ์ค‘์‹ฌ๊ฐ’(betweenness)์ด ์™œ๊ณก๋˜๋Š” ๊ฒƒ์„ ๋ง‰๊ธฐ ์œ„ํ•ด ๋‘ ๊ฐ€์ง€๋ฅผ ์„ ํƒํ•  ์ˆ˜ ์žˆ๋‹ค
  • 51. ๏ƒŸ โ€ข๊ทธ๋ฃน โ€“ ์ƒ‰๊น” โ€ข degree โ€“ ํฌ๊ธฐ ๏ƒ  โ€ข Betweenness (connector) โ€“ ํฌ๊ธฐ โ€ข Eigenvector centrality โ€“ ํˆฌ๋ช…๋„ โ€ข Cluster - ์ƒ‰๊น”
  • 52. Visualizing Ordered Data โ€ข ๋…ธ๋“œ์˜ Betweenness ๊ฐ’์˜ ์ฐจ์ด๊ฐ€ ํด ๊ฒฝ์šฐ์— ๋กœ๊ทธ ๋ณ€ํ™˜ (ํฐ ๊ฐ’๋“ค๋„ ํ‘œ์ค€ํ™” ํ•˜๋Š” ํšจ๊ณผ๊ฐ€ ์žˆ์Œ) โ€ข ๊ทธ๋Ÿฌ๋‚˜, ์ข…์ข… Betweenness ๊ฐ€ 0์ผ ๋•Œ๊ฐ€ ์žˆ๋‹ค. ๋กœ๊ทธ ๊ฐ’์ด 0์ด๋ผ๋Š” ๊ฒƒ์€ 0์œผ๋กœ ๋‚˜๋ˆ„๊ธฐ๋ฅผ ์‹œ๋„ํ•˜๋Š” ๊ฒƒ๊ณผ ๊ฐ™์ด ์ •์˜๋˜์ง€ ์•Š๋Š” ๊ฒƒ์„ ์˜๋ฏธํ•œ๋‹ค. ๊ณ ๋กœ ํฌํ•จ๋˜์ง€ ์•Š์„ ๊ฒƒ์ด๋‹ค. โ€ข ๋˜ํ•œ ์ข…์ข… outlier ๋“ค์€ ํฅ๋ฏธ๋กœ์šด ๊ฐœ์ฒด์ด๊ธฐ๋„ ํ•˜๊ธฐ ๋•Œ๋ฌธ์— ignore outliers box ๋ฅผ ์ฒดํฌํ•˜๋Š” ๊ฒƒ๋งŒ์ด ํ•ด๊ฒฐ์ฑ…์€ ์•„๋‹˜
  • 53. Friendwheel to Pinwheel : A Facebook Visualization the NodeXL way โ€ข Thomas Fletcher ๊ฐ€ ๋งŒ๋“  Facebook ์—์„œ ์ œ๊ณตํ•˜๋Š” ์–ดํ”Œ๋ฆฌ์ผ€์ด์…˜ : Friend-wheel (http://apps.facebook.com/friendwheel/) ; ์‚ฌ์šฉ์ž์˜ ์นœ๊ตฌ๋“ค์„ ๋ชจ์•„์„œ ๋ฐ”ํ€ด๋ชจ์–‘์˜ ๊ทธ๋ฃน์œผ๋กœ ๋ณด์—ฌ์ค€๋‹ค.
  • 54. Friendwheel to Pinwheel : A Facebook Vizualization the NodeXL way โ€ข NodeXL์—์„œ Friendwheel ๋งŒ๋“ค๊ธฐ 1. layout ์€ circle ์„ ์„ ํƒ 2. Find Cluster ๋ฒ„ํŠผ์„ ๋ˆŒ๋Ÿฌ 3. Refresh graph Friendwheel์„ ํ†ตํ•ด ์„œ๋กœ ๋‹ค๋ฅธ ํด๋Ÿฌ์Šคํ„ฐ๊ฐ„์˜ ์ „๋ฐ˜์ ์ธ ์—ฐ๊ฒฐ์„ ์•Œ ์ˆ˜ ์žˆ๋‹ค.
  • 55. ์˜ˆ์‹œ1 ํ•œ๊ตญ์–ด๋กœ ํ‘œ์‹œ๋œ ๋ช‡๋ช‡ ์ด๋ฆ„์ด ๋‚˜ํƒ€๋‚˜์ง€ ์•Š์Œ .
  • 56. ์˜ˆ์‹œ2 ์ƒ‰์€ ๊ฐ๊ฐ์˜ ํด๋Ÿฌ์Šคํ„ฐ๋ฅผ ๋‚˜ํƒ€๋‚ด๊ณ , Degree ์— ์˜ํ•œ ์ˆœ์„œ๋กœ ๋†“์—ฌ์กŒ์œผ๋ฉฐ ๊ฐ๊ฐ์˜ ๊ทธ๋ฃน๋ผ ๋ฆฌ์˜ ์—ฐ๊ฒฐ ๋ง์„ ๋ณผ ์ˆ˜ ์žˆ์Œ.
  • 57. Friendwheel to Pinwheel : A Facebook Visualization the NodeXL way โ€ข Workbook Columns -> Layout ํด๋ฆญ ๏ƒ  vertices sheet ์—์„œ layout ์ดํ•˜ 6๊ฐœ์˜ ์ƒˆ ๋กœ์šด ์—ด์„ ๋ณผ ์ˆ˜ ์žˆ๋‹ค. ๏ƒ  layout order์— ๋“ค์–ด๊ฐˆ ์˜ณ์€ ์ •๋ณด๋ฅผ ์ฐพ์œผ๋ ค ๋ฉด โ€žgroup verticesโ€Ÿ sheet ๋ฅผ ๋ด์•ผ ๋œ๋‹ค.
  • 58. Friendwheel to Pinwheel : A Facebook Visualization the NodeXL way โ€ข Friendwheel ์„ fireball ๋กœ ๋งŒ๋“ค์–ด ๋ณด์ž! โ€ข Friendwheel ์€ ์ข‹์€ ๋ ˆ์ด์•„์›ƒ์ด๋‹ค. ์˜ˆ์˜๊ณ  ๊ธฐ๋ณธ์ ์ธ ๋„คํŠธ์›Œํฌ ๊ตฌ์กฐ์— ๊ด€ํ•œ ์•ฝ๊ฐ„์˜ ์ • ๋ณด๋„ ์–ป์„ ์ˆ˜ ์žˆ๋‹ค. ๊ทธ๋Ÿฌ๋‚˜ ์ด ๋ ˆ์ด์•„์›ƒ์œผ๋กœ ํ•  ์ˆ˜ ์žˆ๋Š” ๊ฒƒ์€ ๋” ๋งŽ๋‹ค. ๋ฌผ๋ก , ๋ชฉํ‘œ๋Š” ์ œ๋ฉ‹ ๋Œ€๋กœ์ธ ์ฐจํŠธ ์žก๋™์‚ฌ๋‹ˆ ๋“ฑ์„ ๊ทธ๋ž˜ํ”„์— ๋ถ€๋‹ด ํ•˜์ง€ ์•Š๊ณ , ๊ธฐ๋ณธ์ ์ธ ๊ตฌ์กฐ๋ฅผ ๋ˆˆ์— ๋„๊ฒŒ ํ•ด์„œ ๊ทธ๋ž˜ํ”„๋ฅผ ๋” ๋ณด๊ธฐ ์‰ฝ๊ฒŒ ๋งŒ๋“œ๋Š” ๊ฒƒ์ด๋‹ค.
  • 59. Friendwheel to Pinwheel : A Facebook Visualization the NodeXL way โ€ข 1๋‹จ๊ณ„ ; Reorder vertices within the clusters. โ€ข 2๋‹จ๊ณ„ ; convert a circle layout to a polar layout. โ€ข 3๋‹จ๊ณ„ ; Turn a ring into a series of flames.
  • 60. Facebook importer download โ€ข That's really surprising. For the social net importer, you should be able to place the two files from http://socialnetimporter.codeplex.com/ in the plug- ins directory under C:program files (x86)Social media research and then restart nodeXL. After this is done, load the nodexl template and it should automatically detect and present to you "Import from Facebook user's network" under the import menu. There could be an issue with Korean characersets, but I doubt it, since they are unicode and we have unicode all sorted out. The latest version is on codeplex and is pretty stable. If you get it working, you wil be impressed by the speed and accuracy. โ€ข โ€ข As for namegenweb, that has also been tested. As long as you start from โ€ข https://apps.facebook.com/namegenweb it should work fine. โ€ข
  • 61. Import form facebook Personal Network(v.1.2) ์„ค์น˜ ํ›„ ํ™•์ธ
  • 62. Import from Facebook Fan Page Network (v.1.2) Network โ‘  co-commenters โ‘ก Co-likers Options โ‘  ํ˜„์žฌ ์ƒํƒœ โ‘ก ๋‹ด๋ฒผ๋ฝ ๊ธ€
  • 63. ํ•œ๋‚˜๋ผ๋‹น ํŽ˜์ด์ง€(Smarthannara) ํ…Œ์ŠคํŠธ Name/ID: Smarthannara โ‘  Co-commenters Network - 2 as Defalt โ‘ก Get wall posts โ‘ข Co-likers networks โ‘ฃ Co-commenters network -10 as max : defalt(2)๋ž‘ ์ฐจ์ด๊ฐ€ ์—†์Œ.???
  • 65. โ€ข Name Generation Map Test https://apps.facebook.com/namegenweb ์นœ๊ตฌ 200๋ช… ๋ฐ์ดํ„ฐ๋Š” ์ˆ˜์ง‘ ์„ฑ๊ณต Q : ์–ด๋–ป๊ฒŒ ์ €์žฅ ??
  • 66. Bernie Hoganโ€Ÿs Name Generation Web Test https://apps.facebook.com/namegenweb/ โ€ข ID aria@daegu.go.kr : : ์—๋Ÿฌ์ฐฝ์€ ๋œจ์ง€ ์•Š์ง€๋งŒ ๋ฐ์ดํ„ฐ๊ฐ€ ๋ชจ์•„์ง€์ง€ ์•Š์Œ Q : 2000 ๋ช… ์นœ๊ตฌ๊ฐ€ ๋„˜๋Š” ID๋Š” ๋‹ค์Œ๊ณผ ๊ฐ™์€ ํ™”๋ฉด์ด ์ง€์†๋จ. ๋ชจ์•„์ง€์ง€ ์•Š์Œ?
  • 67. Import form facebook Personal Network(v.1.2) : ๊ฐœ์ธ๊ณ„์ • ์„ธ๊ฐ€์ง€ ์˜ต์…˜ โ‘  ๋„คํŠธ์›Œํฌ์— โ€œ๋‚˜โ€ ๋ฅผ ํฌํ•จ โ‘ก ํ˜„์žฌ์ƒํƒœ ์ •๋ณด ํฌ ํ•จ โ‘ข ๋‹ด๋ฒผ๋ฝ๊ธ€ ํฌํ•จ Q : wall posts limit??
  • 68. 3000๋ช…์ด ๋„˜๋Š” ๊ฐœ์ธ๊ฐœ์ • ์˜ค๋ฅ˜ :๋Œ€๊ตฌ์‹œ์ฒญ test โ€ข Is there anyway to get the data of account that have many friends?
  • 69. Chapter 11 Copyright ยฉ 2011, Elsevier Inc. All rights Reserved
  • 70. This slide was made by Han Woo Park and his students to help Koreans to use the NodeXL ๋…ธ๋“œ์—‘์…€์„ ์ด์šฉํ•œ ํ”Œ๋ฆฌ์ปค ๋„คํŠธ์›Œํฌ ๋ถ„์„ ์ด ์Šฌ๋ผ์ด๋“œ๋Š” Marc Smith, Analyzing Social Media Networks with NodeXL์˜ 13์žฅ์„ ๊ธฐ์ดˆ๋กœ ํ•œ๊ตญ ์ด์šฉ์ž๋“ค์ด ๋…ธ๋“œ์—‘์…€์„ ์‰ฝ๊ฒŒ ์‚ฌ์šฉํ•  ์ˆ˜ ์žˆ๋„๋ก ๋งŒ๋“  ๋งค๋‰ด ์–ผ์ž„. ๋…ธ๋“œ์—‘์…€ ์ตœ๊ทผ ๋ฒ„์ „์„ ์‚ฌ์šฉํ–ˆ์œผ๋ฉฐ ์‚ฌ๋ก€ ๋˜ํ•œ ์›์ œ์™€ ์ƒ์ดํ•จ. โ€ข์ด ๋งค๋‰ด์–ผ์„ ์ด์šฉํ•  ๋•Œ์—๋Š” ๋‹ค์Œ๊ณผ ๊ฐ™์ด ๋ฐํ˜€ ์ฃผ๊ธฐ๋ฐ”๋žŒ. ์™•์ •, ๋ฐ•ํ•œ์šฐ(2010). ๋…ธ๋“œ์—‘์…€์„ ์ด์šฉํ•œ ํ”Œ๋ฆฌ์ปค ๋„คํŠธ์›Œํฌ ๋ถ„์„ โ€ข๊ฒฝ์‚ฐ: ์˜๋‚จ๋Œ€ํ•™๊ต
  • 71. Flickr ์†Œ๊ฐœ: โ—ํ”Œ๋ฆฌ์ปค(Flickr)๋Š” 2004๋…„ 2์›”๋ถ€ํ„ฐ ์„œ๋น„์Šคํ•˜๊ณ  ์žˆ๋Š” ์˜จ๋ผ์ธ ์‚ฌ์ง„ ๊ณต์œ  ์ปค๋ฎค๋‹ˆ ํ‹ฐ ์‚ฌ์ดํŠธ์ด๋‹ค. โ—์›น 2.0์˜ ๋Œ€ํ‘œ์ ์ธ ํ”„๋กœ๊ทธ๋žจ ์ค‘ ํ•˜๋‚˜๋กœ ๊ฑฐ๋ก ๋˜๊ณค ํ•œ๋‹ค. ์บ๋‚˜๋‹ค ๋ฐด์ฟ ๋ฒ„์˜ ํšŒ์‚ฌ ์ธ ๋ฃจ๋””์ฝ”ํ”„์—์„œ ๊ฐœ๋ฐœํ–ˆ๋‹ค. โ—์ด ์„œ๋น„์Šค๋Š” ๊ฐœ์ธ ์‚ฌ์ง„์„ ๊ตํ™˜ํ•˜๋Š” ๋ชฉ์  ์ด์™ธ์—๋„ ๋ธ”๋กœ๊ทธ๋“ค์ด ์‚ฌ์ง„์„ ์˜ฌ๋ ค ์ € ์žฅํ•˜๋Š” ์šฉ๋„๋กœ ์“ฐ์ด๊ธฐ๋„ ํ•œ๋‹ค. ์ฒ˜์Œ ์ด ์„œ๋น„์Šค์˜ ํš๊ธฐ์„ฑ์€ ์ž์ฒด ๋ถ„๋ฅ˜๋ฒ•์  ๋ฐฉ์‹ ์„ ์ด์šฉํ•˜์—ฌ ์‚ฌ์ง„์— ํƒœ๊ทธ๋ฅผ ๋ถ™์ผ ์ˆ˜ ์žˆ๋„๋ก ํ•œ ๊ฒƒ์— ๊ธฐ์ธํ•œ๋‹ค. โ—ํ˜„์žฌ ์ „์„ธ๊ณ„์—์„œ ํ”Œ๋ฆฌ์ปค๋ฅผ ์‚ฌ์šฉํ•œ ์‚ฌ๋žŒ์€ 8400๋งŒ ๋ช…์ด ๋˜๊ณ  4์–ต์žฅ ๋„˜์€ ์‚ฌ์ง„ ์„ ์†Œ์œ ํ•œ๋‹ค(Yahoo! Quick View Metricsโ€“2009๋…„6์›”).
  • 72. Flickr ์†Œ๊ฐœ: ์›”๋ณ„ ๋ถ„๋ฅ˜ ์นดํ…Œ๊ณ ๋ฆฌ ๋ถ„๋ฅ˜ ํ”Œ๋ฆฌ์ปค ์ถ”์ฒœ ์ด๋ฏธ์ง€ ์ผ๋…„ ์ „ ์ด๋‚  ์˜ฌ๋ฆฐ ์‚ฌ์ง„ ์„ธํŠธ ๊ทธ๋ฃน
  • 73. Flickr ์†Œ๊ฐœ: ๊ตฌ์ฒด์ ์ธ ์‚ฌ์ง„ ์ดฌ์˜์ง€ ๊ฒ€์ƒ‰ ๊ฐ€๋Šฅ ํ”Œ๋ฆฌ์ปค์—์„œ ํƒœ๊ทธ๋Š” ์ค‘์š”ํ•œ ๊ณต์œ  ์—ญํ• ์„ ์ˆ˜ํ–‰ํ•œ๋‹ค.
  • 74. Flickr ์†Œ๊ฐœ: ์ƒˆ๋กœ์šด ํ”Œ๋ ˆ์ด์Šค ์‚ฌ์ง„ ๋ถ„๋ฅ˜ ๊ฒ€์ƒ‰ ํ”Œ๋ ˆ์ด์Šค์— ๊ด€๋ จ ์‚ฌ์ง„๋“ค ๋ชจ์ž„
  • 75. Flickr ์†Œ๊ฐœ: Flickr์—์„œ ๋ญ๊ฐ€ ํ•  ์ˆ˜ ์žˆ์„๊นŒ? ์—…๋กœ๋“œ ๊ฐœ์ธ ์‚ฌ์ง„ ์—…๋กœ๋“œ ์‚ฌ์ง„ ๋ฐ ๋™์˜์ƒ ์ˆ˜์ง‘(์ปดํ“จํ„ฐ/๋ฉ”์ผ/์นด๋ฉ”๋ผ ํฐ) ์ž‘์—… ํŽธ์ง‘ Flicker ์ œ๊ณตํ•œ Picnik ๊ธฐ๋Šฅ์„ ์ด์šฉํ•ด ์‚ฌ์ง„์„ ์ž‘์—… ํŽธ์ง‘ ๊ฐ€๋Šฅ(ex:์‚ฌ์ง„ ์ž๋ฅด๊ธฐ, ๋ฌธ์ž ์ถ”๊ฐ€, ์‚ฌ์ง„ ํšจ๊ณผ ์กฐ์ • ๋“ฑ) ์กฐ์งํ™” ์‚ฌ์ง„์€ ์—…๋กœ๋“œ/์ˆ˜์ง‘/ํƒœ๊ทธ ๋“ฑ ํ†ตํ•ด ์กฐ์งํ™” ๊ณต์œ  ๊ทธ๋ฃน ๋งŒ๋“ค๊ธฐ, ๋‹ค๋ฅธ ์‚ฌ๋žŒํ•œํ…Œ ์‚ฌ์ง„ ๋ฐ ๋™์˜์ƒ ๊ณต์œ  ์ง€๋„ํ™” ์ดฌ์˜์ง€ ๋ถ€์—ฌํ•ด์„œ ์‚ฌ์ง„ ์ง€๋„ํ™” ์‚ฌ์ง„์„ ์ด์šฉํ•ด ์นด๋“œ๋‚˜ ์•จ๋ฒ” ๋“ฑ ์ œํ’ˆ ๋งŒ๋“ค๊ธฐ ์ œํ’ˆ ๋งŒ๋“ค๊ธฐ ๋™์˜์ƒ-DVD๋งŒ๋“ค๊ธฐ ์ปค๋ฎค๋‹ˆ์ผ€์ด์…˜ ์นœ๊ตฌ ๋ฐ ๊ฐ€์กฑ๋“ค์˜ ์—…๋กœ๋“œ ์‚ฌ์ง„์„ ๋ฐ›๊ธฐ
  • 76. Flickr ์†Œ๊ฐœ: ๊ฒ€์ƒ‰ ๊ธฐ๋Šฅ ์‚ฌ์ง„/๊ทธ๋ฃน/์‚ฌ์šฉ์ž ์‚ฌ์ง„ ๊ตฌ์ฒด์ ์€ ๊ฒ€์ƒ‰ ๋ถ„๋ฅ˜ ์‚ฌ์šฉ์ž ๊ฒ€์ƒ‰ ์‚ฌ๋žŒ->๋ชจ๋“  Flickr ํšŒ์›->๊ฒ€์ƒ‰ ๊ฒ€์ƒ‰๋œ ์‚ฌ์šฉ์ž์˜ ์‚ฌ์ง„์€ ํ•ญ์ƒ ์ตœ๊ทผ ์—…๋กœ๋“œ ํ•œ ์‚ฌ์ง„์„ ๋จผ์ € ๋ณด์—ฌ์คŒ
  • 77. Flickr ์†Œ๊ฐœ: ๊ทธ๋ฃน ๋ณด๊ธฐ ์‚ฌ์ง„ ์•จ๋ฒ” ์•จ๋ฒ” ์‚ฌ์ง„ ๋ณด๊ธฐ
  • 78. Flickr ์†Œ๊ฐœ: ์‚ฌ์šฉ์ž ์ •๋ณด ์‚ฌ์ง„ ์ดฌ์˜์ง€ ์ •๋ณด ์ฆ๊ฒจ์ฐพ๊ธฐ ์ถ”๊ฐ€ ๊ฐ€๋Šฅ ์‚ฌ์ง„ ๊ณต์œ  ์‚ฌ์ง„ ์†ํ•œ ์•จ๋ฒ” ์‚ฌ์ง„ ์†ํ•œ ๊ทธ๋ฃน ์‚ฌ์ง„ ์ž‘์—… ์‚ฌ์ง„ ์‚ฌ์ง„์— ๋Œ€ํ•œ ์„ค๋ช… ํƒœ๊ทธ/ํƒœ๊ทธ ์ถ”๊ฐ€ ์‚ฌ์ง„์— ๋Œ€ํ•œ ํ‰๊ฐ€-๋Œ“๊ธ€
  • 79. Flickr ๋„คํŠธ์›Œํฌ Flickr ์‚ฌ์šฉ์ž ๊ฐ„์˜ ์—ฐ๊ฒฐ, ์‚ฌ์ง„์— ๋Œ€ํ•œ ํ‰๊ฐ€, Flickr ๊ทธ๋ฃน ๋งŒ๋“ค๊ธฐ ๋ฐ ๊ทธ๋ฃน ํ™œ ๋™ ๋“ฑ ํ†ตํ•ด ์‚ฌ์šฉ์ž๊ฐ€ ์ž์‹ ์˜ ๋„คํŠธ์›Œํฌ ํ˜•์„ฑํ•  ์ˆ˜ ์žˆ๋‹ค. ์†Œ์„ค๋„คํŠธ์›Œํฌ ๋ถ„์„์„ ํ†ตํ•ด ์‚ฌ์šฉ์ž๊ฐ€ ๋„คํŠธ์›Œํฌ ์†์— ์กด์žฌํ•˜๋Š” ์†์„ฑ ๋ฐ ๊ทธ ๋“ค์ด ์ด ๋„คํŠธ์›Œํฌ์˜ ๋ณ€ํ™”์— ๋Œ€ํ•œ ์—ญํ•  ๋“ฑ ์•Œ ์ˆ˜ ์žˆ๋‹ค. ํƒœ๊ทธ๋Š” ์‚ฌ์ง„ ๋ฐ ์•จ๋ฒ”์— ๋Œ€ํ•œ ์„ค๋ช…์ด๊ณ  ์‚ฌ์ง„ ๋ณด๊ธฐ ๋ฐ ๊ฒ€์ƒ‰์— ์ค‘์š”ํ•œ ์—ญํ•  ์„ ์ˆ˜ํ–‰ํ•œ๋‹ค. ์‚ฌํšŒ ๊ด€๊ณ„ ๋„คํŠธ์›Œํฌ ์ฝ˜ํ…์ธ  ๊ตฌ์กฐ ๋„คํŠธ์›Œํฌ
  • 81. Flickr ๋„คํŠธ์›Œํฌ โ—ํƒœ๊ทธ ๋„คํŠธ์›Œํฌ ์‚ฌ์šฉ์ž๊ฐ€ ์‚ฌ์ง„์„ ์—…๋กœ๋“œ ๋•Œ ์‚ฌ์ง„์„ ์„ค๋ช…ํ•  ์ˆ˜ ์žˆ๋Š” ํƒœ๊ทธ๋ฅผ ๋ถ€์—ฌํ•œ๋‹ค. Flickr๋Š” ํƒœ ๊ทธ๋ฅผ ์˜ํ•ด ์‚ฌ์ง„์„ ๋ถ„๋ฅ˜ํ•œ๋‹ค. ํ•œ ์‚ฌ์ง„์— ๋Œ€ํ•œ ๋ช‡ ๊ฐœ ํƒœ๊ทธ ๋ถ€์—ฌํ•˜๋Š” ๊ฒƒ์€ ๋Œ€๋ถ€๋ถ„์ด ๋‹ค. ์ด๋Ÿฐ ์—ฌ๋Ÿฌ ํƒœ๊ทธ๊ฐ€ ํ•œ ์‚ฌ์ง„์„ ๋ฌ˜์‚ฌํ•˜๋Š” ๊ฒƒ์ด ํƒœ๊ทธ ๊ฐ„์˜ ์—ฐ๊ด€์„ฑ์„ ํ˜•์„ฑ๋œ๋‹ค. โ—์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ Flickr์—์„œ ์‚ฌ์šฉ์ž๊ฐ€ ๋‹ค๋ฅธ ์‚ฌ์šฉ์ž์™€ ๊ด€๊ณ„๋ฅผ ๋งž๊ธธ ์ˆ˜ ์žˆ๋‹ค(์„œ๋กœ ์—ฐ๊ฒฐ๋œ ์Œ๋ฐฉํ–ฅ ๊ด€ ๊ณ„). ์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ ๋ถ„์„์„ ํ†ตํ•ด ์‚ฌ์šฉ์ž๊ฐ€ ์‚ฌํšŒ ๋„คํŠธ์›Œํฌ ์•ˆ์— ์กด์žฌํ•œ ์œ„์น˜ ๋ฐ ์‚ฌ์šฉ ์ž ์—ฐ๊ฒฐ ๊ด€๊ณ„๋ฅผ ์•Œ์•„๋ณผ ์ˆ˜ ์žˆ๋‹ค. ์‚ฌ์šฉ์ž๊ฐ€ ํ•œ ์‚ฌ์ง„์— ๋Œ€ํ•œ ํ‰๊ฐ€ํ•  ๋•Œ ์ด ์‚ฌ์ง„์˜ ํ‰๊ฐ€ ๋„คํŠธ์›Œํฌ๊ฐ€ ํ˜•์„ฑ๋œ๋‹ค.
  • 82. Flickr ๋„คํŠธ์›Œํฌ Flickr ๋„คํŠธ์›Œํฌ ๋‹ตํ•  ์ˆ˜ ์žˆ๋Š” ๋ฌธ์ œ ๊ณต์œ ์˜ ๋‹ค์–‘์„ฑ โ— ๊ฐœ์ธ ์˜์—ญ ์นœ๊ตฌ ๊ด€๊ณ„, ์—ฐ๊ฒฐ ๊ด€๊ณ„์˜ ๋Œ€๋“ฑ์„ฑ(๋น„ ๋Œ€๋“ฑ์„ฑ ex:ํŒฌ, ๋ฉ€๋ฆฌ ์žˆ๋Š” ์นœ๊ตฌ, ์†Œํ†ต ์ ์€ ์‚ฌ ๋žŒ) ์‚ฌ์ง„์˜ ๊ฒฝ์šฐ: ํƒœ๊ทธ ๋ฐ ์„ค๋ช… ๋„คํŠธ์›Œํฌ, ๋‚ด์šฉ์ฃผ์ œ ๊ตฐ์ง‘, ์ฝ˜ํ…์ธ ์— ๋Œ€ํ•œ ํ•ด์„ โ— ์‚ฌํšŒ ์˜์—ญ ํŠน์ •ํ•œ ์‚ฌ์šฉ์ž ๋ฐ ํŠน์ •ํ•œ ์‚ฌ์ง„ ํƒœ๊ทธ๊ฐ€ ์นœ๊ตฌ ๋งบ๊ธฐ์— ๋Œ€ํ•œ ์˜ํ–ฅ โ— ์‘์šฉ ์˜์—ญ ์ „์ž ์‚ฌ๋ฌด, ์„œ๋น„์Šค ๋ฐ ๊ธฐ์ดˆ ์‹œ์„ค, ์ง€๋ฆฌ ํ‘œ๊ธฐ ์‘์šฉ
  • 83. Flickr ๋„คํŠธ์›Œํฌ-๋ฐ์ดํ„ฐ ๋ถˆ์–ด์˜ค๊ธฐ NodeXL ์—ด๊ธฐ Import ์„ ํƒ โ–ถFrom Flickr Related Tags Network-ํƒœ๊ทธ ๋„คํŠธ์›Œํฌ โ–ถFrom Flickr Userโ€™s Network-์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ ๋‹ค์Œ ์˜ˆ๋ฅผ ํ†ตํ•ด NodeXL์‚ฌ์šฉํ•œ ์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ ๋ฐ ๋™์˜์ƒ ๋„คํŠธ์›Œํฌ ๋ถ„์„์„ ์„ค๋ช…ํ•˜๋„๋ก ํ•˜๊ฒ ์Šต๋‹ˆ๋‹ค.
  • 84. Flickr ๋„คํŠธ์›Œํฌ-ํƒœ๊ทธ ๋„คํŠธ์›Œํฌ ๋„คํŠธ์›Œํฌ ์ˆ˜์ง‘ ๋ฒ”์œ„ ์„ ํƒ ๋„คํŠธ์›Œํฌ ๋ฒ”์œ„=1.5 API Key ๊ผญ ํ•„์š”ํ•จ ๋„คํŠธ์›Œํฌ ๋ฒ”์œ„=1.0 ๋„คํŠธ์›Œํฌ ๋ฒ”์œ„=2.0 ์ƒ˜ํ”Œ ์‚ฌ์ง„ ์ˆ˜์ง‘ ์—ฌ๋ถ€(์‹œ๊ฐ„ ์†Œ ์œ ) API Key ์ž…๋ ฅ ์˜ˆ: China
  • 85. Flickr ๋„คํŠธ์›Œํฌ-ํƒœ๊ทธ ๋„คํŠธ์›Œํฌ ์ˆ˜์ง‘๋œ ๋ฐ์ดํ„ฐ ํŒŒ์ผ ํƒœ๊ทธ ์ƒํ™ฉ ํƒœ๊ทธ ์—ฐ๊ฒฐ ์ƒํ™ฉ (sheet-Vertices) (sheet-Edges)
  • 86. Flickr ๋„คํŠธ์›Œํฌ-ํƒœ๊ทธ ๋„คํŠธ์›Œํฌ ๋„คํŠธ์›Œ ํฌ ๊ฐ€์‹œ ํ™” โ–ถ๋ฐ์ดํ„ฐ ์ˆ˜์ง‘ ๊ณผ์ • ์ค‘์— ์‚ฌ์šฉ ์ž ID ์ค‘๋ณตํ•œ ๊ฒฝ์šฐ๊ฐ€ ์žˆ์–ด์„œ ๋ฐ์ดํ„ฐ์˜ ์ •ํ™•์„ฑ ๋†’์ด ๊ธฐ ์œ„ํ•ด ์ค‘๋ณตํ•œ ๋…ธ๋“œ ์‚ญ์ œํ•œ ์ž‘์—…์„ ํ•ด ์•ผํ•จ โ–ถ์ค‘๋ณตํ•œ ๋…ธ๋“œ ์‚ญ์ œํ•œ ์ž‘์—… ๋ ๋‚˜๋ฉด Relationship ์˜†์— Edge Weight ์ˆ˜์น˜ ๋‚˜์˜ด
  • 87. Flickr ๋„คํŠธ์›Œํฌ-ํƒœ๊ทธ ๋„คํŠธ์›Œํฌ ๋„คํŠธ์›Œํฌ ๊ธฐ๋ณธ ์ˆ˜์น˜ ๊ณ„์‚ฐ
  • 89. Flickr ๋„คํŠธ์›Œํฌ-ํƒœ๊ทธ ๋„คํŠธ์›Œํฌ sheet-Vertices์—์„œ ์‚ฌ์šฉ์ž ID ์„ ํƒํ•œ ํ›„ ์— ๋…ธ๋“œ ํ˜•ํƒœ๋Š” ์ด๋ฏธ ์ง€๋กœ ๋ฐ”๊ฟˆ. ์ด๋ฏธ์ง€= ์‚ฌ์šฉ์ž Youtube์—์„œ ์‚ฌ์šฉํ•œ ํ”„๋กœํ•„ ์ด๋ฏธ ์ง€
  • 91. Flickr ๋„คํŠธ์›Œํฌ-ํƒœ๊ทธ ๋„คํŠธ์›Œํฌ China ํƒœ๊ทธ ๋„คํŠธ์›Œํฌ
  • 92. Flickr ๋„คํŠธ์›Œํฌ-ํƒœ๊ทธ ๋„คํŠธ์›Œํฌ China ํƒœ๊ทธ ๋„คํŠธ์›Œํฌ
  • 93. Flickr ๋„คํŠธ์›Œํฌ-ํƒœ๊ทธ ๋„คํŠธ์›Œํฌ China ํƒœ๊ทธ ๋„คํŠธ์›Œํฌ ํ•„ํ„ฐ๋ฅผ ํ†ตํ•ด ๋„คํŠธ์›Œํฌ ๊ฐ€์‹œํ™” Betweenness>20.000
  • 94. Flickr ๋„คํŠธ์›Œํฌ-์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ ํ•„์š”ํ•œ ๋ฐ์ดํ„ฐ ์„ ํƒ: ์นœ๊ตฌ ๋„คํŠธ์›Œํฌ/์‚ฌ์ง„ ํ‰๊ฐ€ ๋„คํŠธ์›Œํฌ /Both API Key ๊ผญ ํ•„์š”ํ•จ โ–ถ์‚ฌ์šฉ์ž ์ •๋ณด ์ถ”๊ฐ€(์‹œ๊ฐ„์ด ์†Œ์œ ) โ–ถ๋ฐ์ดํ„ฐ ์ˆ˜์ง‘ ์ œํ•œ ์ธ์ˆ˜-100~1000๋ช… API Key ์ž…๋ ฅ 1.0 1.5 2.0 ์˜ˆ: Adele Claire
  • 95. Flickr ๋„คํŠธ์›Œํฌ-์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ ์ˆ˜์ง‘๋œ ๋ฐ์ดํ„ฐ ํŒŒ์ผ ์‚ฌ์šฉ์ž ์ƒํ™ฉ (sheet-Vertices) ์‚ฌ์šฉ์ž ์—ฐ๊ฒฐ ์ƒํ™ฉ ์‚ฌ์šฉ์ž์˜ ์ด๋ฆ„, ์‚ฌ์ง„ ์ˆ˜ ๋“ฑ ์ •๋ณด๋ฅผ ๋ณผ (sheet-Edges) ์ˆ˜ ์žˆ์Œ ์‚ฌ์šฉ์ž ๊ด€ ๊ณ„
  • 96. Flickr ๋„คํŠธ์›Œํฌ-์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ Contact ๋„คํŠธ์›Œํฌ ๋…ธ๋“œ->Vertex Shape->Image
  • 97. Flickr ๋„คํŠธ์›Œํฌ-์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ API Key ์ž…๋ ฅ ์ˆ˜์ง‘๋œ ๋ฐ์ดํ„ฐ ํŒŒ์ผ
  • 98. Flickr ๋„คํŠธ์›Œํฌ-์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ Comment ๋„คํŠธ์›Œํฌ ๋…ธ๋“œ->Vertex Shape->Image Comment ๋ณต์žกํ•œ ์˜ˆ์‹œ
  • 99. Flickr ๋„คํŠธ์›Œํฌ-์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ X,Y์„ค์ • X=Total Photos Y=PageRank Comment ๋ณต์žกํ•œ ์˜ˆ์‹œ
  • 100. ์ด ์Šฌ๋ผ์ด๋“œ๋Š” Marc Smith, Analyzing Social Media Networks with NodeXL์˜ 13์žฅ์„ ๊ธฐ์ดˆ๋กœ ํ•œ๊ตญ ์ด์šฉ์ž๋“ค์ด ๋…ธ๋“œ์—‘์…€์„ ์‰ฝ๊ฒŒ ์‚ฌ์šฉํ•  ์ˆ˜ ์žˆ๋„๋ก ๋งŒ๋“  ๋งค๋‰ด ์–ผ์ž„. ๋…ธ๋“œ์—‘์…€ ์ตœ๊ทผ ๋ฒ„์ „์„ ์‚ฌ์šฉํ–ˆ์œผ๋ฉฐ ์‚ฌ๋ก€ ๋˜ํ•œ ์›์ œ์™€ ์ƒ์ดํ•จ. tammywt6@gmail.com โ€ข์ด ๋งค๋‰ด์–ผ์„ ์ด์šฉํ•  ๋•Œ์—๋Š” ๋‹ค์Œ๊ณผ ๊ฐ™์ด ๋ฐํ˜€ ์ฃผ๊ธฐ๋ฐ”๋žŒ. ์™•์ •, ๋ฐ•ํ•œ์šฐ(2010). ๋…ธ๋“œ์—‘์…€์„ ์ด์šฉํ•œ ํ”Œ๋ฆฌ์ปค ๋„คํŠธ์›Œํฌ ๋ถ„์„ โ€ข๊ฒฝ์‚ฐ: ์˜๋‚จ๋Œ€ํ•™๊ต
  • 101. * This slide was made by Han Woo Park and his students to help Koreans to use the NodeXL NodeXL Chapter 10: Twitter ๋…ธ๋“œ์—‘์…€์„ ์ด์šฉํ•œ ํŠธ์œ„ํ„ฐ ๋„คํŠธ์›Œํฌ ๋ถ„์„ * ์ด ์Šฌ๋ผ์ด๋“œ๋Š” Marc Smith, Analyzing Social Media Networks with NodeXL์˜ 10์žฅ์„ ๊ธฐ์ดˆ๋กœ ํ•œ๊ตญ ์ด์šฉ์ž๋“ค์ด ๋…ธ๋“œ ์—‘์…€์„ ์‰ฝ๊ฒŒ ์‚ฌ์šฉํ•  ์ˆ˜ ์žˆ๋„๋ก ๋งŒ๋“  ๋งค๋‰ด์–ผ์ž„. ๋…ธ๋“œ์—‘์…€ ์ตœ๊ทผ ๋ฒ„์ „์„ ์‚ฌ์šฉํ–ˆ์œผ ๋ฉฐ ์‚ฌ๋ก€ ๋˜ํ•œ ์›์ œ์™€ ์ƒ์ดํ•จ.
  • 102. *Twitter โ€ข 2006๋…„ ์ƒŒํ”„๋ž€์‹œ์Šค์ฝ”, Odeo์‚ฌ์˜ Podcasting์˜ ์„œ๋ธŒ ํ”„ ๋กœ์ ํŠธ๋กœ ์‹œ์ž‘ํ•จ. โ€ข API๋ฅผ ๊ณต๊ฐœํ•จ์œผ๋กœ์จ ๋‹ค์–‘ํ•œ 3rd party ์„œ๋น„์Šค๋ฅผ ํ™•๋ณดํ•˜ ๊ณ , ์ด๋ฅผ ํ†ตํ•ด ๋งŽ์€ ๊ฐœ๋ฐœ์ž๋“ค๊ณผ ์‚ฌ์šฉ์ž๋“ค์ด ์œ ์ž…๋จ. โ€ข ํŠธ์œ„ํ„ฐ๋Š” ์ง€๋‚œ ๋ช‡ ๋…„ ์‚ฌ์ด ๊ฐ€์žฅ ์œ ๋ช…ํ•˜๊ณ , ๋…ผ๋ž€์˜ ์ค‘์‹ฌ์— ์žˆ์œผ๋ฉฐ, ๋‹ค์žฌ๋‹ค๋Šฅํ•œ ์†Œ์…œ๋ฏธ๋””์–ด ํ”Œ๋žซํผ์ค‘์˜ ํ•˜๋‚˜์ž„.
  • 103. *Twitter 2007๋…„ 3์›”๊ณผ 2009๋…„ 4์›” ์‚ฌ์ด์— ํŠธ ์œ„ํ„ฐ๋Š” ๊ธ‰๊ฒฉํ•œ ์„ฑ์žฅ์„ ๋ณด์ด๋Š”๋ฐ, ์ด๋Š” 2009๋…„ SXSW ํŽ˜์Šคํ‹ฐ๋ฒŒ ๊ธฐ๊ฐ„ ์ค‘ ํŠธ์œ„ํ„ฐ๋ฅผ ํ†ตํ•ด ์ƒˆ๋กœ์šด ์ œํ’ˆ์ •๋ณด ๋ฅผ ๊ณต์œ ํ–ˆ๊ธฐ ๋•Œ๋ฌธ์ด๋‹ค. ๋˜ํ•œ ์˜คํ”„๋ผ ์œˆํ”„๋ฆฌ ๋ฐ ์…€๋Ÿฌ๋ธŒ๋ฆฌํ‹ฐ๋“ค์˜ ํŠธ์œ„ํ„ฐ ์œ ์ž…์˜ ์˜ํ–ฅ์ด ํฌ๋‹ค. *๋‹ค์–‘ํ•œ ํŠธ ์œ„ํ„ฐ ํด๋ผ์ด ์–ธํŠธ
  • 104. *Twitter โ€ข ํŠธ์œ„ํ„ฐ๋Š” ๋ชจ๋ฐ”์ผํฐ์— ์ตœ ์ ํ™”๋œ ํ˜•ํƒœ๋กœ ๋””์ž์ธ๋˜ ์–ด, 140์ž๋กœ ๊ธ€์ž์ˆ˜๊ฐ€ ์ œ ํ•œ๋œ ๋งˆ์ดํฌ๋กœ ๋ธ”๋กœ๊น…์„œ ๋น„์Šค. ๋ธ”๋กœ๊ทธ์™€์˜ ์ฐจ์ด์  Weblogs Twitter Subscribers Followers Subscriptions Friends = Following Posts Tweets source: http://dioceseoftrenton.typepad.com
  • 105. *Twitter @replies and@mentions Retweet ํŠธ์œ„ํ„ฐ์—์„œ ์„œ๋กœ๊ฐ„์— ๋‚˜๋ˆ„๋Š” ๋Œ€ํ™”์˜ ๋‹ค๋ฅธ ์‚ฌ๋žŒ์˜ ํŠธ์œ—์— ๋™์˜ํ•˜๊ฑฐ๋‚˜ ๋˜ ๋ฐฉ์‹. ํŠธ์œ—์˜ ์‹œ์ž‘์„ @user`s name ํ•˜ ๋‹ค๋ฅธ ์‚ฌ๋žŒ(๋‚˜์˜ ํŒ”๋กœ์›Œ)์—๊ฒŒ ์•Œ๋ ค ๋ฉด reply๋กœ ์ธ์‹. ํŠธ์œ— ์‚ฌ์ด์— @user`s ์ฃผ๊ณ  ์‹ถ์€ ํŠธ์œ—์„ ์ „ํ• ๋•Œ ์‚ฌ์šฉ. name์ด ๋“ค์–ด๊ฐ€๋ฉด mention์œผ๋กœ ์ธ์‹ํ•จ. tweet starts off with โ€œRT @ASAnews.โ€ RT - @ebertchicago: I was just reading in John stands for โ€œretweet,โ€ and is followed by an Waters' new book "Role Modelsโ€œ @mention of the ASAnews account - I was just reading in John Waters' new book "Role Modelsโ€œ @ebertchicago how about it? *๋ชจ๋“  RT๋Š” ๋ชจ๋“  @reply ๋ฅผ ํฌํ•จํ•˜์ง€๋งŒ, ๋ชจ ๋“  @reply๊ฐ€ ๋ชจ๋“  RT๋ฅผ ํฌํ•จํ•˜์ง€๋Š” ์•Š์Œ. *๋ชจ๋“  @replies๋Š” ๋ชจ๋“  @mentions, ๊ทธ๋Ÿฌ๋‚˜ ๋ชจ ๋“  @mentions์€ ๋ชจ๋“  @replies๊ฐ€ ์•„๋‹˜. #robotpickuplines โ€œIf I could rearrange the #Hashtag qwerty keyboard, I'd put u and i .. ํ•œ ๊ฐ€์ง€ ์ฃผ์ œ๋กœ ์ด์•ผ๊ธฐํ•  ๋•Œ ๊ฒ€์ƒ‰ํ•˜๊ธฐ ์‰ฝ๊ฒŒ ํ•ด์ฃผ๋Š” oh, wait, nevermindโ€ ํŠธ์œ„ํ„ฐ ๊ณ ์œ ์˜ ํƒœ๊ทธ. ์‚ฌ๋žŒ๋“ค์˜ ๊ณตํ†ต์˜ ๊ด€์‹ฌ์‚ฌ๋ฅผ ํ‘œํ˜„ํ•œ๋‹ค.
  • 106. *Twitter ํŠธ์œ„ํ„ฐ์˜ Following, Follower ๊ด€๊ณ„ ๋ถ„์„ ๋„คํŠธ์›Œ ํฌ์˜ ๋‘ ์ข…๋ฅ˜. <Attention Network (Following)> Attention, Importance and Eigenvector Centrality attention network ๋Š” ์›น๊ณผ ๋น„์Šทํ•œ ํ˜•ํƒœ๋ฅผ ์ง€๋‹Œ๋‹ค. ํŠธ์œ„ํ„ฐ์—์„œ ์–ด๋–ค ์œ ์ €๋ฅผ ํŒ”๋กœ์ž‰ํ•˜๋Š”๊ฒƒ์€ ์›น ํŽ˜์ด์ง€๊ฐ€ ๋‹ค๋ฅธ ํŽ˜์ด์ง€๋ฅผ ๋งํฌํ•˜๋Š”๊ฒƒ๊ณผ ๋น„์Šทํ•˜๋‹ค. Eigenvector Centrality๋Š” ๋„คํŠธ์›Œํฌ๋‚ด์—์„œ ํŠน์ • ์š”์†Œ๊ฐ€ ์–ผ๋งˆ๋‚˜ ์ค‘์š”ํ•œ ์œ„์น˜๋ฅผ ์ฐจ์ง€ํ•˜๋Š” ์ง€ ์ธก์ •ํ•œ๋‹ค. (์ด๋Š” ๊ตฌ๊ธ€์˜ PageRank ์•Œ๊ณ ๋ฆฌ์ฆ˜์—์„œ โ€ž์ค‘์š”ํ•œโ€Ÿ ์›นํŽ˜์ด์ง€๋ฅผ ์ธก์ •ํ•˜๋Š” ๋ฐฉ ์‹๊ณผ ๊ฐ™๋‹ค) ์ฆ‰, ํŠธ์œ„ํ„ฐ์˜ ๊ฒฝ์šฐ, ์–ด๋–ค โ€˜์˜ํ–ฅ๋ ฅ์žˆ๋Š”โ€™ ์‚ฌ์šฉ์ž๊ฐ€ ๋‹ค๋ฅธ ๋งŽ์€ ์‚ฌ์šฉ์ž๋“ค๋กœ๋ถ€ํ„ฐ ์ฃผ๋ชฉ๋ฐ›๋Š”์ง€๋ฅผ ์ธก์ •ํ•œ๋‹ค. Eigenvector Centrality๋Š” ์ŠคํŒจ๋จธ๋ฅผ ์ฐพ์•„๋‚ด๊ธฐ์— ์œ ์šฉํ•˜๋‹ค. ์ŠคํŒจ๋จธ๋Š” ์ž์‹ ์˜ ์ •๋ณด๋ฅผ ํผํŠธ๋ฆฌ๊ธฐ ์œ„ํ•ด ๋งŽ์€ ํŒ”๋กœ์›Œ๋ฅผ ํ™•๋ณดํ•˜๋ ค๊ณ  ๋งŽ์€ ํŒ”๋กœ์ž‰์„ ํ•œ๋‹ค. ์ŠคํŒจ๋จธ ์˜ ๋งŽ์€ ํŒ”๋กœ์ž‰์„ ๋ณด๊ณ  ๊ทธ๊ฐ€ ์˜ํ–ฅ๋ ฅ์žˆ๋Š” ์œ ์ €๋ผ๊ณ  ์ฐฉ๊ฐํ•  ์ˆ˜ ์žˆ๋‹ค. ํ•˜์ง€๋งŒ Eigenvector Centrality๋ฅผ ํ™•์ธํ•˜๋ฉด, ์ŠคํŒจ๋จธ๋ฅผ ํŒ”๋กœ์ž‰ํ•˜๋Š” ๋งŽ์€ ์‚ฌ๋žŒ๋“ค์ด โ€ž์˜ํ–ฅ ๋ ฅ ์—†๋Š”โ€Ÿ ์œ ์ €์ด๊ฑฐ๋‚˜, ์†Œ์ˆ˜์˜ ํŒ”๋กœ์›Œ๋ฅผ ๊ฐ€์ง„ ์‚ฌ๋žŒ๋“ค์ด๋ž€ ์‚ฌ์‹ค์„ ํ™•์ธํ•  ์ˆ˜ ์žˆ ๋‹ค.
  • 107. *Twitter ํŠธ์œ„ํ„ฐ์˜ Following, Follower ๊ด€๊ณ„ ๋ถ„์„ ๋„คํŠธ์›Œํฌ์˜ ๋‘ ์ข…๋ฅ˜. <Information Network (Follower)> Information, Advantage and Betweenness Centrality Information Network๋Š” ๋„คํŠธ์›Œํฌ๋‚ด์—์„œ ์ค‘์š”ํ•œ ์ •๋ณด๋ฅผ ์–ป๊ธฐ์— ์–ผ๋งˆ๋‚˜ ๊ฐ€๊นŒ์šด ๊ฑฐ๋ฆฌ์— ์žˆ๋Š”๊ฐ€๋ฅผ ์ธก์ •ํ•œ๋‹ค. ์ฆ‰, ์•„๋ž˜ ๊ทธ๋ฆผ์—์„œ E๋Š” ๋‘ ๊ทธ๋ฃน 1(A-B-C-D) & 2(F-G-H-J)์˜ ๋‹ค๋ฆฌ ์—ญํ• ์„ ํ•˜๋ฉฐ, ๋‘˜ ์‚ฌ์ด์˜ ์ •๋ณด๋ฅผ ๊ฐ€์žฅ ๋นจ๋ฆฌ ์–ป๊ณ , E๋ฅผ ํ†ตํ•ด์„œ๋งŒ ๋‘ ๊ทธ๋ฃน๊ฐ„์˜ ์ •๋ณด๊ฐ€ ์ „ํ•ด์งˆ ์ˆ˜ ์žˆ๋‹ค. A,B,D์˜ ๊ฒฝ์šฐ๋Š” ์ •๋ณด๊ฐ€ ์ž์‹ ๋“ค์˜ ๊ณต๊ฐ„์—์„œ๋งŒ ๋จธ๋ฌด๋ฅธ๋‹ค. ๋ฐ˜๋ฉด์—, Eigenvector Centrality์˜ ๊ฒฝ์šฐ, E๋Š” ๊ฐ€์žฅ ๋‚ฎ์€ ์ˆ˜์น˜๋ฅผ ๋‚˜ํƒ€๋‚ด๋ฉฐ, C & G๊ฐ€ ๊ฐ€์žฅ ๋†’๋‹ค. Red : eigenvector centrality Blue : betweenness centrality
  • 108. *Twitter ๋„คํŠธ์›Œํฌ โ€ข NodeXL ์—์„œ ์ œ๊ณตํ•˜ ๋Š” ํŠธ์œ„ํ„ฐ ๋„คํŠธ์›Œํฌ ์ˆ˜์ง‘ ์˜ต์…˜์€ 2๊ฐ€์ง€์ž„. โ€ข - Search Network โ€ข - User`s Network
  • 109. *Twitter _search network โ€ข Trending Topic - ํŠธ์œ„ํ„ฐ์ƒ์— ์–ธ๊ธ‰๋˜๋Š” ์—„์ฒญ๋‚˜๊ฒŒ ๋งŽ์€ ๋ฉ”์‹œ์ง€๋“ค์ค‘ ๊ฐ€์žฅ ๋งŽ์ด ์–ธ๊ธ‰๋˜๋Š” ์ฃผ์ œ์–ด๋“ค์„ ๋ถ„๋ฅ˜ํ•ด์„œ ์ œ๊ณตํ•ด์ค€๋‹ค. ํŠธ์œ„ ํ„ฐ๋Š” ์ด๋ฅผ ๊ฒ€์ƒ‰ํ•  ์ˆ˜ ์žˆ๋Š” ์ธํ„ฐํŽ˜์ด์Šค๋ฅผ ์ œ๊ณตํ•˜๋ฉฐ ์ด๋ฅผ trending topic์ด๋ผ ํ•œ๋‹ค. - ์šฐ๋ฆฌ๋Š” โ€œ์†Œ๋…€์‹œ๋Œ€โ€๋ฅผ ๊ฒ€์ƒ‰์–ด๋กœ ์‚ฌ์šฉํ•˜์—ฌ ํŠธ์œ„ํ„ฐ์ƒ์— ์„œ ์ด๋ฃจ์–ด์ง€๋Š” ๋Œ€ํ™”์˜ ํ๋ฆ„์„ ๋ถ„์„ํ•˜์˜€๋‹ค.
  • 110. *Twitter _search network โ€œSearch Keywordโ€ ๋”ฐ์˜ดํ‘œ ์•ˆ์˜ ๋‚ด์šฉ์ด ํฌํ•จ๋œ ํŠธ์œ— ๋งŒ์„ ์ˆ˜์ง‘ํ•œ๋‹ค. โ€žFollows relationshipโ€Ÿ๋งŒ ์ฒดํฌํ•  ๊ฒฝ ์šฐ, ๊ฒ€์ƒ‰ ํ‚ค์›Œ๋“œ๋ฅผ ์–ธ๊ธ‰ํ•œ ์‚ฌ์šฉ์ž ๋“ค๊ฐ„์˜ follow ๊ด€๊ณ„๋งŒ์„ ์ˆ˜์ง‘ํ•œ๋‹ค. ์ฆ‰, ๊ฒ€์ƒ‰ ํ‚ค์›Œ๋“œ๊ฐ€ ํฌํ•จ๋œ reply, mention ํŠธ์œ— ์‚ฌ์šฉ์ž๋“ค๊ฐ„์˜ ๊ด€๊ณ„๋Š” ์ œ์™ธ์‹œํ‚ค๋ฏ€๋กœ ๋ชจ๋‘ ์ฒดํฌํ•˜ ๋Š” ๊ฒƒ์ด ์ข‹๋‹ค. ๊ทธ๋Ÿฌ๋‚˜, ์„ธ ๋ฐ•์Šค๋ฅผ ๋ชจ๋‘ ์ฒดํฌํ–ˆ์Œ ์—๋„, follow ๊ด€๊ณ„๋งŒ ์ˆ˜์ง‘๋˜๋Š” ๊ฒฝ์šฐ ๊ฐ€ ์กด์žฌํ•œ๋‹ค. ์ฆ‰, ๊ฐ๊ฐ์˜ ์‚ฌ์šฉ์ž๋“ค ๊ฐ„์˜ reply, menton๊ด€๊ณ„๊ฐ€ ์—†๋Š” ๊ฒฝ ์šฐ์ด๋‹ค.
  • 111. *Twitter _search network โ€œSearch Keywordโ€ ๋”ฐ์˜ดํ‘œ ์•ˆ์˜ ๋‚ด์šฉ์ด ํฌํ•จ๋œ ํŠธ์œ— ๋งŒ์„ ์ˆ˜์ง‘ํ•œ๋‹ค. ํ•œ๋ช…์˜ ํŠธ์œ— ์œ ์ €์˜ ๋ฐ์ดํ„ฐ๋ฅผ ์ˆ˜ ์ง‘ํ•˜๋Š”๋ฐ ๋Œ€๋žต 10-30์ดˆ๊ฐ€ ์†Œ์š”๋˜ ๋ฏ€๋กœ, ๊ฒ€์ƒ‰ ํ‚ค์›Œ๋“œ๊ฐ€ ํฌํ•จ๋œ ํŠธ์œ— ์–‘์— ๋”ฐ๋ผ ๋ช‡์‹œ๊ฐ„์—์„œ ํ•˜๋ฃจ์ด์ƒ์˜ ์‹œ๊ฐ„์ด ์†Œ์š”๋  ์ˆ˜ ์žˆ๋‹ค. ๊ทธ๋Ÿฌ๋ฏ€๋กœ, โ€žLimit toโ€Ÿ ๋ฅผ ์ฒดํฌํ•ด ์ƒ˜ํ”Œ ์ˆ˜๋ฅผ ์ค„์ด๊ธฐ๋ฅผ ๊ถŒํ•˜์ง€๋งŒ, ์ด ๊ฒฝ์šฐ ์ ์€ ๋ฐ์ดํ„ฐ๋ฅผ ์ˆ˜์ง‘ํ•˜๋Š” ํ•œ๊ณ„์ ์„ ์ง€๋‹Œ๋‹ค.
  • 112. *Twitter _search network Twitter ๊ณ„์ •์ด ์žˆ์„ ๊ฒฝ์šฐ ์ธ์ฆ์„ ๋ฐ›๊ณ , ๊ณ„์ •์ด ์—†์–ด๋„ ์‚ฌ์šฉ์ด ๊ฐ€๋Šฅ ํ•˜๋‹ค. ํ•˜์ง€๋งŒ, Twitter ํ™ˆํŽ˜์ด์ง€์—์„œ ๊ณ„ ์ • ์ธ์ฆ์„ ๋ฐ›์œผ๋ฉด ๋” ๋งŽ์€ ๋ฐ์ดํ„ฐ ๋ฅผ ์ˆ˜์ง‘ํ•  ์ˆ˜ ์žˆ๋‹ค.
  • 113. *Twitter _search network ์†Œ์ˆ˜์˜ ๊ทธ๋ฃน๊ณผ ์ˆ˜๋งŽ์€ ๊ณ ๋ฆฝ The raw output from the search ๋œ ๋…ธ๋“œ๋“ค์ด ๋‚˜ํƒ€๋‚จ.
  • 114. *Twitter _search network 3 1 2 1. Automate ์„ ์ด์šฉํ•˜๋ฉด, ๋‹ค์–‘ํ•œ ๋ถ„์„์„ ํ•œ๊บผ๋ฒˆ์— ํ•  ์ˆ˜ ์žˆ๋‹ค. 2. ์ž์‹ ์ด ์›ํ•˜๋Š” ์Šคํƒ€์ผ์— ๋งž๊ฒŒ ๊ทธ๋ž˜ํ”ฝ์„ ์กฐ์ •ํ•  ์ˆ˜ ์žˆ๋‹ค. 3. Autofill > Edges, Vertex๋“ค ์ฆ‰, ๋…ธ๋“œ์™€ ์„ ๋“ค์„ ์ž์‹ ์ด ์›ํ•˜๋Š” ์Šคํƒ€์ผ์— ๋งž๊ฒŒ ์กฐ์ •ํ•  ์ˆ˜ ์žˆ๋‹ค.
  • 115. *Twitter _search network ๏ƒŸ โ€žstarโ€Ÿํ˜•์„ ๊ฐ€์ง€๋Š” ์„ธ ๊ฐœ์˜ ์ค‘์‹ฌ์ ์ธ ๋…ธ๋“œ๊ฐ€ ๋‚˜ํƒ€๋‚จ. @snsd_news, @ta ngpa and @dc_taeyeon
  • 116. *Twitter _search network ๏ƒŸ Relationship์— ์„œ ๊ด€๊ณ„๋“ค, ์ฆ‰ Follower, Following, Mention, Reply ์„ ๊ฐ๊ฐ ๋ถ„๋ฅ˜ํ•ด ์„œ ํ™•์ธ ํ•  ์ˆ˜ ์žˆ๋‹ค. ๏ƒŸ@tanga์˜ follower๋งŒ ๋ถ„๋ฅ˜ ํ•จ.
  • 117. *Twitter _search network ๏ƒŸ@tangpa์˜ follower ๋“ค์ด Retweetํ•œ ๋ฉ”์‹œ ์ง€๋“ค์„ ๋ถ„๋ฅ˜ํ•ด์„œ ๋ณผ ์ˆ˜ ์žˆ๋‹ค. โ†“ @tangpa์˜ follower ๊ด€๊ณ„๋งŒ์„ ๋ถ„๋ฅ˜ํ•œ ๊ทธ๋ž˜ํ”„ Example> Becomingkim: RT RT @Tangpa: [TangPa Data] [101016-7] ์†Œ๋…€์‹œ๋Œ€ 1st Asia Tour 'Into The New World' in Taiwan http://tangpa.com/667334 #SNSDJapan #sone_
  • 118. *Twitter _search network ๏ƒ  @tangpa, @snsd_news, dc_taeyeon, @lylinot ์€ โ€ž์†Œ๋…€์‹œ๋Œ€โ€Ÿ ๋„คํŠธ์›Œํฌ์˜ โ€œseedโ€๋กœ ๋‚˜ํƒ€๋‚จ.
  • 119. *Twitter _search network Estimate the reach โ€ข AutoFill > - ๋…น์ƒ‰์ผ์ˆ˜๋ก ๋งŽ์€ ํŠธ์œ— - ๋…ธ๋“œ๊ฐ€ ํด์ˆ˜๋ก ๋งŽ์€ ํŒ”๋กœ์›Œ๋ฅผ ๊ฐ€์ง - @tangpa๋Š” โ€ž์†Œ๋…€์‹œ๋Œ€โ€Ÿ ํŠธ๋ Œ๋”ฉํ† ํ”ฝ์—์„œ ์ค‘์‹ฌ์ ์ธ ์œ„์น˜๋ฅผ ์ฐจ์ง€ํ•˜์ง€ ๋งŒ, ๊ทธ๋Ÿฌ๋‚˜ ํŠธ์œ„ํ„ฐ์ƒ์—์„œ ์ธ๊ธฐ์žˆ๋Š” ์œ ์ €๋Š” ์•„๋‹˜. ์ฆ‰ ๋งŽ์€ ํŒ”๋กœ์›Œ๋ฅผ ๊ฐ€์ง€์ง€ ์•Š์Œ
  • 120. *Twitter _ego network @tangpa and @snsd_news ์˜ ํŠธ์œ„ํ„ฐ ๋น„๊ต Captured on Nov 29th 2010
  • 121. *Twitter _ego network โ€ข Ego Network โ€ข ํŠธ์œ„ํ„ฐ ์‚ฌ์šฉ์ž๋“ค์€ ํŠธ์œ„ํ„ฐ์ƒ์—์„œ ๊ฐ€์กฑ, ์ง์žฅ๋™๋ฃŒ ๋ฐ ์ง€์ธ ๋“ค๊ณผ ๊ฐœ์ธ์ ์ธ ๋„คํŠธ์›Œํฌ๋ฟ๋งŒ ์•„๋‹ˆ๋ผ ์ „ํ˜€ ๋ชจ๋ฅด๋Š” ์‚ฌ๋žŒ๋“ค ๊ณผ๋„ ๋„คํŠธ์›Œํฌ๊ด€๊ณ„๋ฅผ ๋งบ๋Š”๋‹ค. โ€ข ํŠน์ • ํŠธ์œ„ํ„ฐ ์‚ฌ์šฉ์ž์˜ following, follower ๋„คํŠธ์›Œํฌ๋ฅผ ๋ถ„ ์„์„ ํ†ตํ•ด ํŠธ์œ„ํ„ฐ์ƒ์—์„œ ์‹ค์ œ ๊ทธ๋ฅผ ๋‘˜๋Ÿฌ์‹ผ ๋„คํŠธ์›Œํฌํ™˜๊ฒฝ ์„ ๋ถ„์„ํ•  ์ˆ˜ ์žˆ๋‹ค. ๋งŽ์€ egocentric network๊ฐ€ ๊ฐ•ํ•œ ์—ฐ๊ฒฐ ๊ณผ ์•ฝํ•œ ์—ฐ๊ฒฐ์˜ ์ค‘์ฒฉ์ ์ธ ํ˜•ํƒœ๋ฅผ ๋ˆ๋‹ค.
  • 122. *Twitter _ego network Ego network๋ฅผ ์ฐพ๊ณ ์ž ํ•˜๋Š” ์‚ฌ์šฉ ์ž ์•„์ด๋””์™€, ๊ด€๊ณ„๋ฅผ ์ฒดํฌํ•œ๋‹ค. Following, Follower ๊ด€๊ณ„์ค‘ ํ•˜๋‚˜ ๋งŒ ์„ ํƒํ•˜๊ฑฐ๋‚˜ ๋‘˜ ๋‹ค ์„ ํƒํ•  ์ˆ˜ ์žˆ ๋‹ค. ํ•œ๋ช…์˜ ํŠธ์œ— ์œ ์ €์˜ ๋ฐ์ดํ„ฐ๋ฅผ ์ˆ˜ ์ง‘ํ•˜๋Š”๋ฐ ๋Œ€๋žต 10-30์ดˆ๊ฐ€ ์†Œ์š”๋˜ ๋ฏ€๋กœ, ๊ฒ€์ƒ‰ ํ‚ค์›Œ๋“œ๊ฐ€ ํฌํ•จ๋œ ํŠธ์œ— ์–‘์— ๋”ฐ๋ผ ๋ช‡์‹œ๊ฐ„์—์„œ ํ•˜๋ฃจ์ด์ƒ์˜ ์‹œ๊ฐ„์ด ์†Œ์š”๋  ์ˆ˜ ์žˆ๋‹ค. ๊ทธ๋Ÿฌ๋ฏ€๋กœ, โ€žLimit toโ€Ÿ ๋ฅผ ์ฒดํฌํ•ด ์ƒ˜ํ”Œ ์ˆ˜๋ฅผ ์ค„์ด๊ธฐ๋ฅผ ๊ถŒํ•˜์ง€๋งŒ, ์ด ๊ฒฝ์šฐ ์ ์€ ๋ฐ์ดํ„ฐ๋ฅผ ์ˆ˜์ง‘ํ•˜๋Š” ํ•œ๊ณ„์ ์„ ์ง€๋‹Œ๋‹ค.
  • 123. *Twitter _ego network ๊ธฐ๋ณธ ๋ฐ์ดํ„ฐ ์ˆ˜์ง‘์‹œ ํ™”๋ฉด. ๋„คํŠธ์›Œํฌ ํ˜• ํƒœ๊ฐ€ ๋“œ๋Ÿฌ๋‚˜์ง€ ์•Š์Œ. ๏ƒŸ Graph Metrics > degree ๊ฐ’ ์„ ๊ตฌํ•จ. ๏ƒ  In-degree & out-degree ๊ฐ’ ์„ ๊ตฌํ•œํ›„, ๋‘ ๊ฐ’์„ ๋”ํ•ด์„œ 1 ์ดํ•˜์˜ ๊ฐ’์€ ๊ฐ€์‹œํ™”์‹œํ‚ค์ง€ ์•Š ์Œ ( ์ผ๋ฐฉ์ ์ธ ๊ด€๊ณ„๋ฅผ ๋งบ๊ณ  ์žˆ ์œผ๋ฏ€๋กœ, egocentric network์— ์„œ ์˜๋ฏธ๊ฐ€ ์—†์Œ)
  • 124. *Twitter _ego network ๏ƒŸGroups > Finding clusters @heytree์˜ ๊ฒฝ์šฐ 11๊ฐœ์˜ ๊ทธ๋ฃน์œผ๋กœ egocentric network๊ฐ€ ๋‚˜ํƒ€๋‚จ. ํ•‘ํฌ โ€“ ์ง„๋ณด์„ฑํ–ฅ์˜ ๋Œ€ํ™”๋ฅผ ์ž์ฃผ ๋‚˜๋ˆ„๋Š” ์ด๋“ค ๋…ธ๋ž‘, ์ฃผํ™ฉ โ€“ ์นœ๊ตฌ ๋ฐ ์ง€์ธ๋“ค ๊ทธ๋ฆฐ โ€“ ์Œ์•…๊ด€๋ จ์ž๋“ค ํŒŒ๋ž‘ โ€“ ์‚ฌํšŒ ์ด์Šˆ๋ฅผ ์ž์ฃผ ๋‚˜๋ˆ„๋Š” ์ด๋“ค !!๊ทธ๋ฃน์„ ์ฐพ๊ณ  ๋‚œ ํ›„์—๋Š” autofill์„ ํ†ตํ•œ ๋…ธ๋“œ ์ƒ‰ ๋ณ€๊ฒฝ์ด ๋˜์ง€ ์•Š์œผ๋ฏ€๋กœ, Graph Element > Group ์„ ๋น„ํ™œ์„ฑํ™” ์‹œ ์ผœ์ค€๋‹ค
  • 125. *Twitter _ego network ๏ƒŸ Graph Metrics > Betweeness and closeness centralities, Eigenvector centrality ๊ฐ’ ๊ตฌํ•จ. ๏ƒŸ ๋…น์ƒ‰์ผ์ˆ˜๋ก ๋†’์€ eigenvector centrality๊ฐ’์„ ๊ฐ€์ง ๏ƒŸ ๋…ธ๋“œ๊ฐ€ ํด์ˆ˜๋ก ๋†’์€ betweenness centrality ๊ฐ’์„ ๊ฐ€์ง ๏ƒŸ ์„ ์˜ ๊ตต๊ธฐ๋Š” @reply ๊ด€๊ณ„๋ฅผ ๊ฐ€์ง„ ์‚ฌ๋žŒ์„ ๊ตต๊ฒŒ ๋‚˜ํƒ€๋ƒ„. ์ฆ‰, @heytree์˜ ego network๋Š” ์ง„๋ณด์„ฑํ–ฅ ๋ฐ ์‚ฌํšŒ ์ด์Šˆ๋ฅผ ์ž ์ฃผ ๋‚˜๋ˆ„๋Š” ์‚ฌ๋žŒ๋“ค์ด ์˜ํ–ฅ๋ ฅ์„ ๊ฐ€์ง€๋Š”๊ฒƒ์œผ๋กœ ๋‚˜ํƒ€๋‚˜์ง€๋งŒ, ์‹ค ์งˆ์ ์œผ๋กœ ๊ด€๊ณ„(reply)๋ฅผ ๋งบ๋Š” ์ด๋Š” ํŠธ์œ„ํ„ฐ์ƒ์—์„œ ์˜ํ–ฅ๋ ฅ์žˆ๋Š” ์ด๋“ค์ด ์•„๋‹˜.
  • 126. *Twitter REST API and Whitelisting an account โ€ข Representational State Transfer (REST) Application Programming Interface (API) are used by Twitter to provide data in XML or JSON to third party clients like TweetDeck, Twhirl, and also NodeXL โ€ข Regular account is limited to 150 queries per hour. โ€ข For data intensive tasks, one might need to whitelisting his/her account.
  • 127. *Twitter Whitelisting an account โ€ข To do this visit: โ€“ http://twitter.com/help/request_whitelisting โ€“ Fill in the form and once whitelisted use the ID into NodeXL Twitter import interface.
  • 128. This slide was made by Han Woo Park and his students to help Korean users use the NodeXL ๋…ธ๋“œ์—‘์…€์„ ์ด์šฉํ•œ ์œ ํŠœ๋ธŒ ๋„คํŠธ์›Œํฌ ๋ถ„์„ ์ด ์Šฌ๋ผ์ด๋“œ๋Š” Marc Smith, Analyzing Social Media Networks with NodeXL์˜ 14์žฅ์„ ๊ธฐ์ดˆ๋กœ ํ•œ๊ตญ ์ด์šฉ์ž๋“ค์ด ๋…ธ๋“œ์—‘์…€์„ ์‰ฝ๊ฒŒ ์‚ฌ์šฉํ•  ์ˆ˜ ์žˆ๋„๋ก ๋งŒ๋“  ๋งค๋‰ด ์–ผ์ž„. ๋…ธ๋“œ์—‘์…€ ์ตœ๊ทผ ๋ฒ„์ „์„ ์‚ฌ์šฉํ–ˆ์œผ๋ฉฐ ์‚ฌ๋ก€ ๋˜ํ•œ ์›์ œ์™€ ์ƒ์ดํ•จ. โ€ข์ด ๋งค๋‰ด์–ผ์„ ์ด์šฉํ•  ๋•Œ์—๋Š” ๋‹ค์Œ๊ณผ ๊ฐ™์ด ๋ฐํ˜€ ์ฃผ๊ธฐ๋ฐ”๋žŒ. ์™•์ •, ๋ฐ•ํ•œ์šฐ(2010). ๋…ธ๋“œ์—‘์…€์„ ์ด์šฉํ•œ ์œ ํŠœ๋ธŒ ๋„คํŠธ์›Œํฌ ๋ถ„์„ โ€ข๊ฒฝ์‚ฐ: ์˜๋‚จ๋Œ€ํ•™๊ต
  • 129. Youtube ์†Œ๊ฐœ: โ—Youtube๋Š” ๋ฌด๋ฃŒ ๋™์—ฌ์ƒ ๊ณต์œ  ์‚ฌ์ดํŠธ๋กœ, ์‚ฌ์šฉ์ž๊ฐ€ ์˜์ƒํด๋ฆฝ์„ ์—…๋กœ๋“œํ•˜๊ฑฐ๋‚˜, ๋ณด ๊ฑฐ๋‚˜ ๊ณต์œ ํ•  ์ˆ˜ ์žˆ๋‹ค. YouTube๋Š” ์˜จ๋ผ์ธ ๋™์˜์ƒ ์—…๊ณ„์˜ ์„ ๋‘์ฃผ์ž๋กœ์„œ ์ „์„ธ๊ณ„ ์‚ฌ ๋žŒ๋“ค์ด ์›น์„ ํ†ตํ•ด ๋…์ฐฝ์ ์ธ ๋™์˜์ƒ์„ ๊ฐ์ƒํ•˜๊ณ  ๊ณต์œ ํ•˜๋ ค๊ณ  ์ œ์ผ ๋จผ์ € ์ฐพ๋Š” ์‚ฌ์ดํŠธ ์ž…๋‹ˆ๋‹ค. โ—2005๋…„ 2์›”์— ํŽ˜์ดํŒ” ์ง์›์ด์—ˆ๋˜ ์ฑ„๋“œ ํ—๋ฆฌ(Chad Meredith Hurley, ํ˜„์žฌ ์œ ํŠœ๋ธŒ CEO), ์Šคํ‹ฐ๋ธŒ ์ฒธ(Steve Shih Chen), ์ž์›จ๋“œ ์นด๋ฆผ(Jawed Karim, ํ‡ด์‚ฌ)์ด ๊ณต๋™์œผ๋กœ ์ฐฝ๋ฆฝํ•˜์˜€๋‹ค. ์‚ฌ์ดํŠธ ์ฝ˜ํ…์ธ ์˜ ๋Œ€๋ถ€๋ถ„์€ ์˜ํ™”์™€ ํ…”๋ ˆ๋นš์ „ ํด๋ฆฝ, ๋ฎค์ง ๋น„๋””์˜ค๊ณ  ์•„ ๋งˆ์ถ”์–ด๋“ค์ด ๋งŒ๋“  ๊ฒƒ๋„ ์žˆ๋‹ค. โ—2006๋…„ 11์›”์— Google์€ Youtube๋ฅผ ์ฃผ์‹ ๊ตํ™˜์„ ํ†ตํ•ด 16์–ต 5์ฒœ๋งŒ ๋‹ฌ๋Ÿฌ์— ์ธ์ˆ˜ ํ•˜๊ธฐ๋กœ ๊ฒฐ์ •ํ•˜์˜€๋‹ค. Google์˜ YouTube ์ธ์ˆ˜๋Š” ์ง€๊ธˆ๊นŒ์ง€ ์„ธ๊ฐ„์˜ ๊ด€์‹ฌ์„ ๊ฐ€์žฅ ๋งŽ ์ด ๋ฐ›์€ ๊ธฐ์—… ์ธ์ˆ˜๋ผ ํ•ด๋„ ๊ณผ์–ธ์ด ์•„๋‹ ๊ฒƒ์ž…๋‹ˆ๋‹ค. โ—๊ตฌ๊ธ€์€ 2007๋…„ 6์›” 19์ผ ํ”„๋ž‘์Šค ํŒŒ๋ฆฌ์—์„œ ์—ด๋ฆฐ โ€˜๊ตฌ๊ธ€ ํ”„๋ ˆ์Šค๋ฐ์ด 2007โ€™ ํ–‰์‚ฌ์—์„œ ๊ตญ๊ฐ€๋ณ„ ํ˜„์ง€ํ™” ์„œ๋น„์Šค๋ฅผ ์‹œ์ž‘ํ•œ๋‹ค๊ณ  ๋ฐœํ‘œํ•˜๊ณ , ๋จผ์ € ๋„ค๋œ๋ž€๋“œ, ๋ธŒ๋ผ์งˆ, ํ”„๋ž‘์Šค, ํด ๋ž€๋“œ, ์•„์ผ๋žœ๋“œ, ์ดํƒˆ๋ฆฌ์•„, ์ผ๋ณธ, ์ŠคํŽ˜์ธ, ์˜๊ตญ ์‚ฌ์šฉ์ž๋ฅผ ์œ„ํ•œ ํŽ˜์ด์ง€๋ฅผ ๊ณต๊ฐœํ–ˆ๋‹ค. โ—ํ•œ๊ตญ์–ด ์„œ๋น„์Šค๋Š” 2008๋…„ 1์›” 23์ผ์— ์‹œ์ž‘ํ–ˆ๋‹ค.
  • 130. Youtube ์†Œ๊ฐœ: ๋™์˜์ƒ ๊ฒ€์ƒ‰ ๋ฉ”์ธ ํ™”๋ฉด ์ตœ๊ทผ ๋ณธ ๋™์˜์ƒ ์„ ๊ธฐ์ค€์œผ๋กœ ๋™ ์˜์ƒ์„ ์„ ํƒํ•จ ํ•ซ์ด ์Šˆ๋™ ์ธ๊ธฐ ๋™์˜์ƒ ์นด ์˜์ƒ ํ…Œ๊ณ ๋ฆฌ ๋ถ„๋ฅ˜
  • 131. Youtube ์†Œ๊ฐœ: ๋™์˜์ƒ์— ๋Œ€ ํ•œ ํ‰๊ฐ€-์ข‹์Œ /๋‚˜์จ ๋™์˜์ƒ์— ๋Œ€ ํ•œ ์‹œ์ฒญ์ž์˜ ํ‰๊ฐ€ ๋Œ€๊ธฐ์—ด-์žฌ์ƒ ๋ฆฌ์ŠคํŠธ
  • 132. Youtube ์†Œ๊ฐœ: ์—ฌ๋Ÿฌ ์†Œ์„ค๋„คํŠธ์›Œํฌ ์‚ฌ์ดํŠธ์— ์—ฐ ๊ฒฐ ์‹œ์ผœ ํŽธ๋ฆฌํ•œ ๋™์˜์ƒ ๊ณต์œ  ์„œ ๋น„์Šค ์ œ๊ณต Youtube ์„ฑ๊ณต์˜ ์ค‘์š” ํ•œ ์›์ธ์€ ์‰ฌ์šด ์—…๋กœ๋“œ ๋ฐ ๊ณต์œ ์ด๋‹ค. ๊ทธ ์ค‘์— ๋™์˜์ƒ์˜ ์†Œ์Šค์ฝ”๋“œ๋ฅผ ์ œ๊ณตํ•˜์—ฌ ์ž„๋ฒ ๋“œ (embed) ๋ฐฉ์‹์œผ๋กœ ๊ณต ์œ  ๊ฐ€๋Šฅํ•œ ๊ฒƒ์€ ์ค‘์š”ํ•œ ์›์ธ์ด๋‹ค.
  • 133. Youtube ์†Œ๊ฐœ: ๋™์˜์ƒ ๊ณต์œ  ๋„คํŠธ์›Œํฌ ์œ ํ˜•: โ—๋™์˜์ƒ ์ฝ˜ํ…์ธ  ๋„คํŠธ์›Œํฌ: ๊ณต๋™์ด์ต ๋ฐ ๊ณต๋™ ์ทจ๋ฏธ๋ฅผ ๋ฐ˜์‘ -Youtube ์ •์˜๋œ ๋ถ„๋ฅ˜ ex: ์Œ์•…, ์˜ค๋ฝ, ์ •์น˜, ๋‰ด์Šค ๋“ฑ -์‚ฌ์šฉ์ž๊ฐ€ Youtube ๋ถ„๋ฅ˜ ๋ฐ‘์— ์ •์˜๋œ ์„ธ๋ถ€์ ์ธ ๋ถ„๋ฅ˜ ex: ์˜ค๋ฐ”๋งˆ ์ง€์ง€์ž, ๋ฉ”์ดํฌ์—… ์• ํ˜ธ๊ฐ€ ๋…ธ๋“œ=๋™์˜์ƒ ๋…ธ๋“œ๊ฐ„์˜ ๊ด€๊ณ„=๊ณต์œ ํ•œ ํƒœ๊ทธ ๋“ฑ โ—์‚ฌ์šฉ์ž ์ปค๋ฎค๋‹ˆ์ผ€์ด์…˜ ๋„คํŠธ์›Œํฌ: ์นœ๊ตฌ๋งบ๊ธฐ ๋ฐ ๊ตฌ๋… ๋…ธ๋“œ=์‚ฌ์šฉ์ž ๋…ธ๋“œ๊ฐ„์˜ ๊ด€๊ณ„=์นœ๊ตฌ๊ด€๊ณ„ ํ˜น์€ ๊ตฌ๋…๊ด€๊ณ„
  • 134. Youtube์˜ ๊ตฌ์กฐ: Youtube๋Š” ๋™์˜์ƒ ์ฝ˜ํ…์ธ  ๋ฐฐํฌ๊ธฐ๋Šฅ์„ ์ œ๊ณตํ•˜๋Š” ๋™์‹œ์— ๋™์˜์ƒ ์‚ฌ์šฉ์ž์˜ ์ปค๋ฎค ๋‹ˆ์ผ€์ด์…˜ ๊ด€๊ณ„๋ง๋„ ์ฐฝ์กฐํ–ˆ๋‹ค. ์ฆ‰, Youtube์˜ ๊ตฌ์กฐ๋Š” ๋™์˜์ƒ ์ฝ˜ํ…์ธ  ๋„คํŠธ์›Œํฌ ๋ฐ ์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ๋กœ ๊ตฌ์„ฑํ–ˆ๋‹ค. ์„œ๋กœ ๋ฐ€์ ‘ํ•œ ๊ด€๊ณ„๋ฅผ ๋งบ๊ณ  ์žˆ๋‹ค. ํ•˜์ง€๋งŒ ๋„คํŠธ์›Œํฌ ๋ถ„์„์˜ ์ฐจ์›์—์„œ ๋™์˜์ƒ ์ฝ˜ํ…์ธ  ๋„คํŠธ์›Œํฌ ๋ฐ ์‚ฌ์šฉ์ž ๋„คํŠธ์›Œ ํฌ ๋‚˜๋ˆ ์„œ ๋ถ„์„ํ•˜๋Š” ๊ฒƒ์€ ๋Œ€๋ถ€๋ถ„์ด๋‹ค. ์ฃผ์˜ ์‚ฌํ•ญ: Youtube ๋„คํŠธ์›Œํฌ๋„ ์ƒํ•ญ ๋ณ€ํ™”ํ•˜๊ณ  ์žˆ๋Š” ๋„คํŠธ์›Œํฌ์ด๋‹ค. ํŠนํžˆ Youtube ์ œ๊ณตํ•œ ์ƒˆ๋กœ์šด ์„œ๋น„์Šค ๋ฐ ๊ธฐ๋Šฅ์„ ๊ณ„์† ๋‚˜์˜ค๊ธฐ ๋•Œ๋ฌธ์— ์—ฐ๊ตฌ์ž๊ฐ€ ์ตœ์‹ ์˜ ๊ธฐ๋Šฅ ๋ณ€ํ™”๋ฅผ ํŒŒ ์•…ํ•ด์„œ ์—ฐ๊ตฌํ•˜๋Š” ๊ฒƒ์ด ๋” ํŽธํ•˜๋‹ค.
  • 135. Youtube์˜ ๊ตฌ์กฐ-๋™์˜์ƒ โ—๋™์˜์ƒ ์—…๋กœ๋“œ์ž ์ •๋ณด: ํ˜„์žฌ ์—…๋กœ๋“œ์ž์˜ ์•„์ด๋””๋งŒ ํด๋ฆญํ•˜ ๋ฉด ๋ณผ ์ˆ˜ ์žˆ์Œ โ—๋™์˜์ƒ ์‹œ์ฒญํšŸ์ˆ˜ โ—๋™์˜์ƒ ์‹œ์ฒญ ํ†ต๊ณ„ โ—๋™์˜์ƒ์— ๋Œ€ํ•œ ํ‰๊ฐ€-๋Œ“๊ธ€ โ—๊ด€๋ จ ๋™์˜์ƒ ์ œ์‹œ โ—๋™์˜์ƒ ํƒœ๊ทธ โ—๋™์˜์ƒ ์นดํ…Œ๊ณ ๋ฆฌ ๋ถ„๋ฅ˜
  • 136. Youtube์˜ ๊ตฌ์กฐ-์‚ฌ์šฉ์ž ์ฑ„๋„ โ—์‚ฌ์šฉ์ž ์ •๋ณด โ—๊ตฌ๋…์ž/์นœ๊ตฌ โ—์ฑ„๋„ ๋Œ“๊ธ€ โ—์‚ฌ์šฉ์ž ์ตœ๊ทผ ํ™œ๋™ โ—์‚ฌ์šฉ์ž ๊ตฌ๋… ์ •๋ณด โ—Youtube ์ƒ์žฅ
  • 137. Youtube Network-๋™์˜์ƒ ์ฝ˜ํ…์ธ  ๋„คํŠธ์›Œํฌ Youtube ๋™์˜์ƒ ๋„คํŠธ์›Œํฌ์˜ ๊ด€๊ณ„ ๋ถ„๋ฅ˜ ๋™์˜์ƒ ๋™์˜์ƒ์— ๋Œ€ํ•œ ํ‰๊ฐ€ ์›๋ณธ ๋™์˜์ƒ์— ๋Œ€ํ•œ ๋™์˜์ƒ ์ฝ˜ํ…์ธ ์— ๋Œ€ ๊ด€๋ จ ๊ธฐํƒ€ ๋™์˜์ƒ (๋Œ“๊ธ€) ๋ฐ˜์‘ ํ•œ ๋ฌ˜์‚ฌ/ํƒœ๊ทธ NodeXL ์•„์ง โ€œ๊ด€๋ จ ๊ธฐํƒ€ ๋™์˜์ƒโ€์˜ ๋ฐ์ดํ„ฐ ์ˆ˜์ง‘ ๋ฐ ๋„คํŠธ์›Œํฌ ๋ถ„์„ ๋ถˆ๊ฐ€
  • 138. Youtube Network-๋™์˜์ƒ ์ฝ˜ํ…์ธ  ๋„คํŠธ์›Œํฌ Youtube ์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ์˜ ๊ด€๊ณ„ ๋ถ„๋ฅ˜ ์„œ๋กœ ํ—ˆ๋ฝ ๋ฐ›๊ณ  ์นœ๊ตฌ ๋งบ๊ธฐ Two way communication ์‚ฌ์šฉ์ž ํ—ˆ๋ฝ ์—†์ด ๊ตฌ๋… ๊ฐ€๋Šฅ One way communication ์นœ๊ตฌ ๊ตฌ๋… ํ”„๋ผ์ด๋ฒ„์‹œ ๋ฌธ์ œ: โ–ถ๋น„๊ณต๊ฐœ ์นœ๊ตฌ ๊ด€๊ณ„ ๋ฐ ๊ตฌ๋… ๊ด€๊ณ„์˜ ๊ฒฝ์šฐ ๋ฐ์ดํ„ฐ๋ฅผ ์ˆ˜์ง‘ ํ•  ์ˆ˜ ์—†๋Š” ์ œํ•œ์ด ์žˆ ์Œ โ–ถ ์‚ฌ์šฉ์ž๊ฐ€ ๋น„๊ณต๊ฐœ ์„ค์น˜ํ•˜์ง€ ์•Š์€ ๊ฒฝ์šฐ์— ์‚ฌ์šฉ์ž์˜ ๊ฐœ์ธ ์ •๋ณด, ๋ฏผ๊ฐํ•œ ์ •๋ณด ๋“ฑ ์œ ์ถœํ•  ์ˆ˜ ์žˆ๊ฒŒ ๋•Œ๋ฌธ์— ์—ฐ๊ตฌ์ž๊ฐ€ ์‚ฌ์šฉ์ž์˜ ํ”„๋ผ์ด๋ฒ„์‹œ๋ฅผ ์กด์ค‘ํ•˜๊ณ  ์ฑ…์ž„ ๊ฐ ์žˆ๊ฒŒ ์กฐ์‚ฌํ•˜์‹œ๊ธฐ ๋ฐ”๋žŒ
  • 139. Youtube Network ๋ถ„๋ฅ˜ ๋™์˜์ƒ ๋„คํŠธ์›Œํฌ ์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ ํ‰๊ฐ€ ๋™์˜์ƒ ๋ฐ ๋Œ“๊ธ€์— ๋Œ€ํ•œ ๋Œ“๊ธ€์— ๋Œ€ํ•œ ๋ฐ˜์‘ (Comments) ํ‰๊ฐ€/๋ฐ˜์‘ ์นœ๊ตฌ - ์ •๋ณด ๊ณต๊ฐœ์˜ ๊ฒฝ์šฐ ์ˆ˜์ง‘ ๊ฐ€๋Šฅ (Friends) ๊ตฌ๋… - ์ •๋ณด ๊ณต๊ฐœ์˜ ๊ฒฝ์šฐ ์ˆ˜์ง‘ ๊ฐ€๋Šฅ (Subscriptions) ๋น„์Šทํ•œ ๋ฌ˜์‚ฌ ๋™์˜์ƒ์˜ ์ œ๋ชฉ, ํƒœ๊ทธ, ์„ค ์‹œ์ฒญ์ž ์ •์˜ํ•œ ์Šคํƒ€์ผ ๋ฐ ์นดํ…Œ (Similar descriptors) ๋ช…, ์นดํ…Œ๊ณ ๋ฆฌ์— ๋ฐ”ํƒ•์œผ ๊ณ ๋ฆฌ ๋„คํŠธ์›Œํฌ ๋กœ ํ˜•์„ฑ๋œ ๋„คํŠธ์›Œํฌ ๊ด€๋ จ ๋™์˜์ƒ Youtube ์•Œ๊ณ ๋ฆฌ์ฆ˜ ๋ฐ”ํƒ•, - (Related videos) NodeXL ์ˆ˜์ง‘ ๋ถˆ๊ฐ€
  • 140. Youtube Network-๋ถ„์„ ๊ฐ€๋Šฅํ•œ ๋ฌธ์ œ ๋™์˜์ƒ ๋„คํŠธ์›Œํฌ ์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ ์ค‘์‹ฌ์„ฑ: ex-์นดํ…Œ๊ณ ๋ฆฌ๋ณ„ ์ค‘์‹ฌ์— ์žˆ๋Š” ๋™ ์ค‘์‹ฌ์„ฑ: ex-๋ˆ„๊ฐ€ ์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ์˜ ์ค‘ ์˜์ƒ ์‹ฌ์— ์žˆ๋Š”๊ฐ€? ์ง‘๋‹จ: ex-๊ฐ™์€ ํƒœ๊ทธ๋กœ ๋ชจ์ด๋Š” ๋™์˜์ƒ๋“ค ์ง‘๋‹จ: ex-์‚ฌ์šฉ์ž๊ฐ€ ์–ด๋–ป๊ฒŒ ์—ฐ๊ฒฐ๋˜์–ด ์ƒˆ ๋กœ์šด ์ง‘๋‹จ์„ ํ˜•์„ฑํ•˜๋Š”๊ฐ€? ์‹œ๊ฐ„ ๋น„๊ต: ex-์‹œ๊ฐ„์˜ ์ถ”์ด์— ๋”ฐ๋ผ ๋™ ์‹œ๊ฐ„ ๋น„๊ต: ex-์‹œ๊ฐ„์˜ ์ถ”์ด์— ๋”ฐ๋ผ ์‚ฌ ์˜์ƒ ๋„คํŠธ์›Œํฌ ์–ด๋–ป๊ฒŒ ๋ณ€ํ™”ํ•˜๋Š”๊ฐ€? ์šฉ์ž ๋„คํŠธ์›Œํฌ ์–ด๋–ป๊ฒŒ ๋ณ€ํ™”ํ•˜๋Š”๊ฐ€? - ์นœ๊ตฌ ๋ฐ ๊ตฌ๋…๊ด€๊ณ„ ๋น„๊ต Youtube ๋„คํŠธ์›Œํฌ ๋ฐ์ดํ„ฐ์˜ ๋ฌธ์ œ์ : โ–ถNodeXL๋Š” API๋ฅผ ์ด์šฉํ•ด Youtube์— ์žˆ๋Š” ๋ฐ์ดํ„ฐ๋ฅผ ๋ถˆ์–ด์˜ค๊ธฐ ๋•Œ๋ฌธ์— ์–ป์€ ๋ฐ ์ดํ„ฐ๊ฐ€ ์ „๋ถ€ ๋ฐ์ดํ„ฐ์˜ ์ผ๋ถ€์ด๋‹ค. ์ด์— ๋”ฐ๋ผ ๊ฐ™์€ ๋‚ด์šฉ์„ ๊ฒ€์ƒ‰ํ•ด๋„ ๋˜‘ ๊ฐ™์€ ๋ฐ์ด ํ„ฐ๋ฅผ ๋‚˜์˜ค์ง€ ์•Š๋‹ค. โ–ถ ์‚ฌ์šฉ์ž ๋น„๊ณต๊ฐœ ์„ค์ •๋œ ๋‚ด์šฉ์„ ์ˆ˜์ง‘ํ•  ์ˆ˜ ์—†๋‹ค. โ–ถ ์‚ฌ์šฉ์ž๊ฐ€ ์ž„์˜๋Œ€๋กœ ๋™์˜์ƒ์„ ์‚ญ์ œ๊ฐ€๋Šฅํ•˜๊ธฐ ๋•Œ๋ฌธ์— ์ˆ˜์ง‘ํ•œ ๋ฐ์ดํ„ฐ ์ค‘ ์ด๋ฏธ ์‚ญ ์ œ๋˜๋Š” ๋ฐ์ดํ„ฐ๊ฐ€ ํฌํ•จํ•  ์ˆ˜๋„ ์žˆ๋‹ค. ์ฆ‰, ๋ฐ์ดํ„ฐ๊ฐ€ Youtube์˜ ์ผ๋ถ€๋ถ„๋งŒ ๋Œ€ํ‘œํ•  ์ˆ˜ ์žˆ๋Š” ๊ฒƒ์ด๋‹ค.
  • 141. Youtube Network-๋ฐ์ดํ„ฐ ๋ถˆ๋Ÿฌ์˜ค๊ธฐ NodeXL ์—ด๊ธฐ Import ์„ ํƒ โ–ถFrom YouTube Userโ€™s Network-์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ โ–ถFrom YouTube Video Network-๋™์˜์ƒ ๋„คํŠธ์›Œํฌ ๋‹ค์Œ ์˜ˆ๋ฅผ ํ†ตํ•ด NodeXL์‚ฌ์šฉํ•œ ์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ ๋ฐ ๋™์˜์ƒ ๋„คํŠธ์›Œํฌ ๋ถ„์„์„ ์„ค๋ช…ํ•˜๋„๋ก ํ•˜๊ฒ ์Šต๋‹ˆ๋‹ค.
  • 142. Youtube Network-์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ ๋ถ„์„ ์˜ˆ: http://www.youtube.com/user/KPOPMV02 0 ํ•„์š”ํ•œ ๋ฐ์ดํ„ฐ ์„ ํƒ: ์‚ฌ์šฉ์ž ID ์นœ๊ตฌ ๋„คํŠธ์›Œํฌ/๊ตฌ๋… ๋„คํŠธ์›Œํฌ/Both โ–ถํ†ต๊ณ„ ์—ด ๋ฐ ์‚ฌ์šฉ์ž ์ด๋ฏธ์ง€ ์ถ”๊ฐ€(์‹œ๊ฐ„์ด ์†Œ ์œ ) โ–ถ๋ฐ์ดํ„ฐ ์ˆ˜์ง‘ ์ œํ•œ ์ธ์ˆ˜-100~1000๋ช… ์˜ˆ์‹œ ๋„คํŠธ์›Œํฌ ๋ฐ์ดํ„ฐ ์ˆ˜์ง‘ ๋ฒ”์œ„:1.0/1.5/2.0 1.0 1.5 2.0
  • 143. Youtube Network-์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ ๋ถ„์„ ์ˆ˜์ง‘๋œ ๋ฐ์ดํ„ฐ ํŒŒ์ผ ์‚ฌ์šฉ์ž ์—ฐ๊ฒฐ ์ƒํ™ฉ ์‚ฌ์šฉ์ž ์ƒํ™ฉ (sheet-Edges) (sheet-Vertices) ์‚ฌ์šฉ์ž์˜ ์นœ๊ตฌ ์ˆ˜, ๊ตฌ๋…์ž ์ˆ˜, ๋™์˜์ƒ ๊ด€ ๋žŒํšŸ์ˆ˜ ๋“ฑ ์ •๋ณด๋ฅผ ๋ณผ ์ˆ˜ ์žˆ์Œ ์‚ฌ์šฉ์ž ๊ด€ ๊ณ„
  • 144. Youtube Network-์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ ๋ถ„์„ ๋„คํŠธ์›Œ ํฌ ๊ฐ€์‹œ ํ™” ์นœ๊ตฌ ๋„คํŠธ์›Œํฌ ๊ตฌ ๋… ๋„คํŠธ์›Œํฌ ํ•œ ๊ฐœ ๋งŒ ํ‘œ์‹œ ๊ฐ€๋Šฅ ์ด ๋„คํŠธ์›Œํฌ๋Š” ์นœ๊ตฌ๊ด€๊ณ„์™€ ๊ตฌ๋…๊ด€๊ณ„ ๋ชจ๋‘ ๋ณด ์—ฌ์ฃผ๋Š” ๋„คํŠธ์›Œํฌ์ด๋‹ค.
  • 145. Youtube Network-์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ ๋ถ„์„ โ–ถ๋ฐ์ดํ„ฐ ์ˆ˜์ง‘ ๊ณผ์ • ์ค‘์— ์‚ฌ์šฉ sheet-Vertices์—์„œ ์‚ฌ์šฉ์ž ID ์„ ํƒํ•œ ํ›„ ์ž ID ์ค‘๋ณตํ•œ ๊ฒฝ์šฐ๊ฐ€ ์žˆ์–ด์„œ ์— ๋…ธ๋“œ ํ˜•ํƒœ๋Š” ์ด๋ฏธ ๋ฐ์ดํ„ฐ์˜ ์ •ํ™•์„ฑ ๋†’์ด ๊ธฐ ์œ„ํ•ด ์ง€๋กœ ๋ฐ”๊ฟˆ. ์ด๋ฏธ์ง€= ์ค‘๋ณตํ•œ ๋…ธ๋“œ ์‚ญ์ œํ•œ ์ž‘์—…์„ ํ•ด ์‚ฌ์šฉ์ž Youtube์—์„œ ์•ผํ•จ ์‚ฌ์šฉํ•œ ํ”„๋กœํ•„ ์ด๋ฏธ ์ง€ โ–ถ์ค‘๋ณตํ•œ ๋…ธ๋“œ ์‚ญ์ œํ•œ ์ž‘์—… ๋ ๋‚˜๋ฉด Relationship ์˜†์— Edge Weight ์ˆ˜์น˜ ๋‚˜์˜ด
  • 146. Youtube Network-์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ ๋ถ„์„ Autofill Columns->Vertex Label->Vertex ์‚ฌ์šฉ์ž ID ๋ผ๋ฒจ๋กœ ํ‘œ์‹œ๋จ
  • 147. Youtube Network-์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ ๋ถ„์„ ํ•„ํ„ฐ๋ฅผ ํ†ตํ•ด ๋„คํŠธ์›Œํฌ ๊ฐ€์‹œํ™” ๋„คํŠธ์›Œํฌ ๊ธฐ๋ณธ ์ˆ˜์น˜ ๊ณ„์‚ฐ
  • 148. Youtube Network-์‚ฌ์šฉ์ž ๋„คํŠธ์›Œํฌ ๋ถ„์„ PageRank>2.000 Eigenvector Centrality>0.003 Clustering Coefficient>0.300
  • 149. Youtube Network-๋™์˜์ƒ ๋„คํŠธ์›Œํฌ ๋ถ„์„ ์˜ˆ: BEAST โ–ถkeyword์™€ ๊ฐ™์€ ํƒœ๊ทธ ๋™์˜์ƒ ์ˆ˜์ง‘ ๋™์˜์ƒ ๋‚ด์šฉ-Keyword โ–ถ๋™์˜์ƒ์— ๋Œ€ํ•œ ํ‰๊ฐ€ โ–ถ์›๋ณธ ๋™์˜์ƒ์— ๋Œ€ํ•œ ๋ฐ˜์‘ ์˜ˆ์‹œ ๋™์˜์ƒ ๋ฐ์ดํ„ฐ ์ˆ˜์ง‘ ์ œํ•œ ์ˆ˜์•ก 100~1000
  • 150. Youtube Network-๋™์˜์ƒ ๋„คํŠธ์›Œํฌ ๋ถ„์„ ์ˆ˜์ง‘๋œ ๋ฐ์ดํ„ฐ ํŒŒ์ผ ๋™์˜์ƒ ์ƒํ™ฉ ๋™์˜์ƒ ์—ฐ๊ฒฐ ์ƒํ™ฉ (sheet-Vertices) (sheet-Edges) ๋™์˜์ƒ์˜ ์ œ๋ชฉ, Rating, ๋™์˜์ƒ ๊ด€๋žŒํšŸ์ˆ˜, Favorited ์ˆ˜, ํ‰๊ฐ€ ์ˆ˜ ๋“ฑ ์ •๋ณด๋ฅผ ๋ณผ ์ˆ˜ ์žˆ ์Œ ๋™์˜์ƒ ๊ด€ ๊ณ„
  • 151. Youtube Network-๋™์˜์ƒ ๋„คํŠธ์›Œํฌ ๋ถ„์„ ๋„คํŠธ์›Œ ํฌ ๊ฐ€์‹œ ํ™” ๊ธฐํƒ€ ๋„คํŠธ์›Œํฌ ์„  ํƒ ๊ฐ€๋Šฅ ์ด ๋„คํŠธ์›Œํฌ๋Š” ํƒœ๊ทธ, ํ‰๊ฐ€ ๋ฐ ๋ฐ˜์‘ ๋„คํŠธ์›Œ ํฌ ๋ชจ๋‘ ๋ณด์—ฌ์ฃผ๋Š” ๋„คํŠธ์›Œํฌ์ด๋‹ค.
  • 152. Youtube Network-๋™์˜์ƒ ๋„คํŠธ์›Œํฌ ๋ถ„์„ โ–ถ๋ฐ์ดํ„ฐ ์ˆ˜์ง‘ ๊ณผ์ • ์ค‘์— ์‚ฌ์šฉ sheet-Vertices์—์„œ ๋™์˜์ƒ ์„ ํƒํ•œ ํ›„์— ์ž ID ์ค‘๋ณตํ•œ ๊ฒฝ์šฐ๊ฐ€ ์žˆ์–ด์„œ ๋…ธ๋“œ ํ˜•ํƒœ๋Š” ์ด๋ฏธ์ง€ ๋ฐ์ดํ„ฐ์˜ ์ •ํ™•์„ฑ ๋†’์ด ๊ธฐ ์œ„ํ•ด ๋กœ ๋ฐ”๊ฟˆ. ์ด๋ฏธ์ง€ ์ค‘๋ณตํ•œ ๋…ธ๋“œ ์‚ญ์ œํ•œ ์ž‘์—…์„ ํ•ด =Youtube์—์„œ ๋™์˜ ์•ผํ•จ ์ƒ์˜ ์ด๋ฏธ์ง€ โ–ถ์ค‘๋ณตํ•œ ๋…ธ๋“œ ์‚ญ์ œํ•œ ์ž‘์—… ๋ ๋‚˜๋ฉด Relationship ์˜†์— Edge Weight ์ˆ˜์น˜ ๋‚˜์˜ด
  • 153. Youtube Network-๋™์˜์ƒ ๋„คํŠธ์›Œํฌ ๋ถ„์„ Autofill Columns->Vertex Label->Vertex ์‚ฌ์šฉ์ž ID ๋ผ๋ฒจ๋กœ ํ‘œ์‹œ๋จ
  • 154. Youtube Network-๋™์˜์ƒ ๋„คํŠธ์›Œํฌ ๋ถ„์„ ๋„คํŠธ์›Œํฌ ๊ธฐ๋ณธ ์ˆ˜์น˜ ๊ณ„์‚ฐ
  • 155. Youtube Network-๋™์˜์ƒ ๋„คํŠธ์›Œํฌ ๋ถ„์„ ๋…ธ๋“œ ํฌ๊ธฐ=๋™์˜์ƒ ๊ด€๋žŒํšŸ์ˆ˜ ๋นจ๊ฐ„์ƒ‰๏ƒŸ----๏ƒ ํŒŒ๋ž‘์ƒ‰ Favorite์˜ ํšŸ์ˆ˜
  • 156. Youtube Network-๋™์˜์ƒ ๋„คํŠธ์›Œํฌ ๋ถ„์„ Betweenness Centrality>35.000 Comments>35.000 PageRank>35.000
  • 157. ์ด ์Šฌ๋ผ์ด๋“œ๋Š” Marc Smith, Analyzing Social Media Networks with NodeXL์˜ 14์žฅ์„ ๊ธฐ์ดˆ๋กœ ํ•œ๊ตญ ์ด์šฉ์ž๋“ค์ด ๋…ธ๋“œ์—‘์…€์„ ์‰ฝ๊ฒŒ ์‚ฌ์šฉํ•  ์ˆ˜ ์žˆ๋„๋ก ๋งŒ๋“  ๋งค๋‰ด ์–ผ์ž„. ๋…ธ๋“œ์—‘์…€ ์ตœ๊ทผ ๋ฒ„์ „์„ ์‚ฌ์šฉํ–ˆ์œผ๋ฉฐ ์‚ฌ๋ก€ ๋˜ํ•œ ์›์ œ์™€ ์ƒ์ดํ•จ. tammywt6@gmail.com โ€ข์ด ๋งค๋‰ด์–ผ์„ ์ด์šฉํ•  ๋•Œ์—๋Š” ๋‹ค์Œ๊ณผ ๊ฐ™์ด ๋ฐํ˜€ ์ฃผ๊ธฐ๋ฐ”๋žŒ. ์™•์ •, ๋ฐ•ํ•œ์šฐ(2010). ๋…ธ๋“œ์—‘์…€์„ ์ด์šฉํ•œ ์œ ํŠœ๋ธŒ ๋„คํŠธ์›Œํฌ ๋ถ„์„ โ€ข๊ฒฝ์‚ฐ: ์˜๋‚จ๋Œ€ํ•™๊ต
  • 158. Wiki Networks Connections of Creativity and Collaboration Presented by Jiyoung Kim Nov.1.2010
  • 159. Contents 1.Key Features of Wiki Systems 2.Wiki Networks from Edit Activity 3.Identifying Different Types of Editors within a Wiki Project 4.NodeXL Visualization Strategies for Revealing Distinct User Types 5.Identifying High-Quality Contributors in Article Talk Pages 6.Navigating Lostpedia: Using NodeXL to Reveal the Large-Scale Collaborative Structure of Wiki systems
  • 160. โ€œwikiโ€ means โ€œQuickโ€ in Hawaiian Ward Cunningham invented WikiWikiWeb 1995 to allow a group to easily and quickly edit a set of web pages without having to know HTML or deal with moving files back and forth to a web server. --๏ƒ knowledge repositories
  • 161. Tree different types of questions from NodeXL 1.Study a set of wiki pages at the Empire Wiki that are related by the Castle Project, and it seeks to identify different types of contributors to that project based on both their network attributes and key variables related to the types of pages they do, and do not, edit. ? 2.The quality of online discussion on the โ€œtalkโ€ 3. Revealing Large-scale structure of editing patterns in wikis, drawing on data from Lostpedia(http://en. wikipedia.org/wiki/Lostpedia). Lostpedia
  • 162. KEY FEATURES OF WIKI Chapter 15 SYSTEMS This article page from the English-language Wikipedia displays content and illustrates discussion, edit, and history tabs. These tabs are standard to most wiki systems and they provide access to edit records from which edge relationships and attributes can be measured. Copyright ยฉ 2011, Elsevier Inc. All rights Reserved
  • 163. Chapter 15 Wiki pages have a related history page that depicts the timing of every edit, indicates the editor or IP address responsible for the edit, provides space for a brief description of the edit, and displays links to the state of the page before and after the edit. History pages are important sources of network and attribute data in wiki systems. Copyright ยฉ 2011, Elsevier Inc. All rights Reserved
  • 164. KEY FEATURES OF WIKI Chapter 15 SYSTEMS This article talk page is used to coordinate decisions about the best contents for the article page. The edits to this page are made by people who have an interest in the content page and are often made by people who actively edit the article page. This page shows evidence both of content-based discussion and the implementation of templates to encourage compliance with community editing norms. Copyright ยฉ 2011, Elsevier Inc. All rights Reserved
  • 165. KEY FEATURES OF WIKI Chapter 15 SYSTEMS This page reports a partial history of edits made by a wiki user. These contribution pages are an important source of information about editors. This image also shows a drop-down menu with a range of page types or โ€œnamespacesโ€ in Wikipedia and typical to many wikis. The tendency of editors to edit pages in certain namespaces and not others provides important clues about the roles they play in the wiki community. Copyright ยฉ 2011, Elsevier Inc. All rights Reserved
  • 167. Chapter 15 History of the Project Castle page This study of wiki social networks used the full revision history of the Project Castle page in the Empire Wiki as both a definition of the community of interest and as a source of user IDs. We were interested in the roles played within the community of contributors to these pages. Therefore, when we scraped all of these history pages, we were sure to get all active contributors to this project. Starting from a list of URLs for Project history pages, the web scraping software returns an Excel sheet populated with all text that occurs after the edit date and prior to the (talk & Contribs) link. Copyright ยฉ 2011, Elsevier Inc. All rights Reserved
  • 168. WIKI NETWORKS FROM EDIT ACTIVITY โ€ข Many interesting ways to analyze Wikipedia based on the history of activity and interaction of its users โ€ข Carter Butts raised several foundational issues related to the challenge of interpreting activity data into a network representation Networks are composed of vertices or entities that are connected through edges that represent the relationships between them. Both vertices and relationships can have attributes, such as the strength of a tie between vertices or the length of time a vertex has been part of the network.
  • 169. WIKI NETWORKS FROM EDIT ACTIVITY โ€ข vertex =Each distinct user account โ€ข An edge= one of many activities that display some type of interaction between two users
  • 170. Identifying different types of editors within a wiki project Network Vertices Edges Weighted Directed Page Link Network Pages Hyperlinks Yes or No Yes User Talk Page(ig, Users Comments on another userโ€Ÿs Yes Yes profile)Network profile page(eg,user talk page) User Discussion Users Comments posted in reply to Yes Yes Network each other on an Article Discussion page User to Page Pages and User edits per page Yes No Affiliation Network users Page Co-editor Pages Co-editors Yes No Network User Co-edit Users Co-edited pages Yes No Network Category network Categories Shared pages Yes No Project Network Projects Shared pages or shared Yes No members Several Primary Types of Wiki Networks That Can be Derived from Edit Records
  • 171. Wiki Social Network Sampling Frame and Data Collection 1. Constructed a list of URLs of history pages for every article related to โ€œproject Castel,โ€ as tagged by users. 2. A commercial web scraping program was used to generate an Excel spreadsheet containing a list of each user making an edit to each respective article during the sample period(about 7months)
  • 172. Defining Edges and Attributes in Wiki Social networks โ€ข One editor wanted to contact another editor outside the context of the specific project pages ex)a directed edge form vertex A to vertex B represents user A making an edit on the talk page of user B Two types of vertex attributes 1) A set of attributes describing the structural position of each vertex 2) A set of attributes generated from measures of participation in the Empire Wiki community and participation in Wiki Network Data Collection
  • 173. Wiki Network Data Collection โ€ข To obtain these data, we started with the list of sampled users in Excel.We then used the Web scraper to go through the history page of each sampled user and build an Excel spreadsheet with the name of the user whose page was being scraped. The name of each user making an edit and the time stamp for each edit.
  • 174. NODEXL VISUALIZTION STRATEGIES FOR REVEALING DISTINCT USER TYPES illustrate how NodeXL can be used to analyze larger chunks of network data from wiki sites 1) Construct a graph of the overall network 2) Visually represent different vertex attributes 3) Search for structural similarities among individuals exhibiting similar behaviors or occupying similar roles.
  • 175. Chapter 15 NodeXL uses spreadsheet columns to store attributes of each vertex and can be transformed using standard Excel formulas. In this case, we see a sample of some Empire Wiki editorsโ€Ÿ overall activity and the proportion of pages that they edited that were related to Project Castle. Copyright ยฉ 2011, Elsevier Inc. All rights Reserved
  • 176. Chapter 15 NodeXL allows you to assign gradients of vertex colors that correspond with data attributes in the spreadsheet. This helps make the resulting graph easier to read and analyze and highlights key features of interest. Copyright ยฉ 2011, Elsevier Inc. All rights Reserved
  • 177. Chapter 15 This NodeXL wiki network graph shows a well defined outer ring of users and a strong inner core. Only a handful of vertices connect the outer ring to the inner core. Without these nodes, the population would be highly fragmented. Copyright ยฉ 2011, Elsevier Inc. All rights Reserved
  • 178. Chapter 15 The NodeXL wiki network on the left displays the relative proportions of Project Castle edits among users sampled. Dark green indicates the lowest proportion of edits, and light green is the highest. The figure on the right displays the volume of edits to the usersโ€Ÿ respective user pages. Dark blue indicates the lowest edit volume, and light blue represents the highest edit volume. Users who connect the outer ring to the inner core in the previous visualization have few Project Castle edits, and those users who display a high volume of edits are relatively isolated in the previous visualization. This indicates that Project Castle is not strongly connected to the larger Empire Wiki community. Copyright ยฉ 2011, Elsevier Inc. All rights Reserved
  • 179. Chapter 15 This figure compares the degree 1.5 ego network graphs of four different exemplary types of Project Castle contributors. Ego network graphs with automated layouts are good ways to identify potential structural signatures of online roles. In this instance, we see evidence that system administrators tend to have more connection to others involved in the project than do the actual substantive experts. Interestingly, for both sysops and substantive contributors, the higher-level contributors tend to have fewer connections. Copyright ยฉ 2011, Elsevier Inc. All rights Reserved
  • 180. 1)Making Top Wiki editors Stand Out by Visually Formatting the Network Graph 2)Interpreting Wiki Network Graphs for Evidence of Distinctive Social Roles 3) Using Subgraph Images to Distinguish between User types 4) Seeing the trees and Forest with Wiki Network Analysis
  • 181. IDENTIFYING High-quality contributors in article talk pages 1) Tasks and Strategies for Identifying Types of Contributors by Visualizing Article Discussion Page Networks 2) Searching for Structural Signatures of Confrontation and Deliberation in Wiki Article Talk Page Networks
  • 182. Chapter 15 NodeXL can make use of the full range of Excel 2007 features, for example, using an โ€œif-statementโ€ to assign vertex color according to a categorical defi nition of low, medium, and high. A categorical assignment like this one is used to highlight large differences in the measured attribute. In this case, we can concentrate on the difference between contributors who are actively improving the quality of the discussion (green) from those who are actively undermining it (red). Copyright ยฉ 2011, Elsevier Inc. All rights Reserved
  • 183. Chapter 15 This NodeXL network graph depicts user-to-user talk page connections from a Wikipedia policy article. The graph illustrates one way that styles of contribution are tied to structural attributes. Note that the red nodes (most confrontational) are involved in the strongest dyadic ties, and they tend to have the highest outdegree. In contrast, the most deliberative contributors tend to have fewer partners and do not necessarily involve themselves in intense dyadic interactions. Observations like these can provide direction for further research that statistically tests the strength of these observer relations. Ultimately, if those measures are robust predictors, they could be used in automated systems for identifying more or less collaborative contributors, assessing community health, and deciding where interventions or support might be most helpful. Copyright ยฉ 2011, Elsevier Inc. All rights Reserved
  • 184. NAVIGATING LOSTPEDIA: USING NODEXL TO REVEAL THE LARGE-SCALE COLLABORATIVE STRUCTURE OF WIKI SYSTEMS 1)Creating an Overview Network Map of Lostpedia Content in Node XL 2)Creating an Overview Map of Lostpedia Users 3)Moralizing Data to Infer Stronger Connections
  • 185. Chapter 15 Lostpediaโ€Ÿs article about the Statue of Taweret with links to its associated Discussion and Theory pages. Similar to other wiki systems, Lostpedia include links to History pages and an Edit page. The Theory page is an additional type of page for contributor interpretations of what is happening and why, whereas the articles are more descriptive of what occurred in the show. Copyright ยฉ 2011, Elsevier Inc. All rights Reserved
  • 186. Chapter 15 NodeXL Lostpedia wiki page-to-page co-edit network visualization and Vertex worksheet showing only those pages with more than 50 co-editors. All types of pages were considered, but only Article pages (maroon), Discussion pages (orange), Theory pages (green), and User Talk pages (deep pink) were co-edited enough to show up. The Harel- Koren Fast Multiscale Layout identifies natural groupings such as the main cluster of articles and the cluster of interrelated Theory pages. Size is based on total user edits of a page, and opacity is based on degree. Subgraph images show small dense clusters for the displayed vertices. Copyright ยฉ 2011, Elsevier Inc. All rights Reserved
  • 187. Chapter 15 NodeXL visualization of Lostpedia wiki user-to-user affiliation network connecting users (vertices) based on the number of unique pages they have both edited (weighted edges). Two types of edges are included: those connecting users based on co-edits of 20 or more Theory pages (green) and those connecting users based on co-edits of 150 or more articles (maroon). Vertex size is based on total wiki edits, and color is based on the percentage of pages that are Theory pages (green vertices edit mostly Theory pages and maroon vertices edit mostly Article pages). Boundary spanners and important individuals are easily identified. Copyright ยฉ 2011, Elsevier Inc. All rights Reserved
  • 188. Chapter 15 NodeXL Edges worksheet and visualization of a Lostpedia wiki user-to- user affiliation network graph with edges filtered based on the number of pages that users share as a percentage of the total number of edited pages. The number of edges for frequent editors like Santa (highlighted in red) are significantly reduced in the graph, but size indicates that they exist with those filtered out of the graph. Copyright ยฉ 2011, Elsevier Inc. All rights Reserved
  • 189. DATA COLLECTION FROM WIKI SYSTEMS โ€ข Data collection from wikis is not automatic. โ€ข Data collection from wikis requires a combination of technical skill and effort from the Empire wiki โ€ข Second example extracted data directly from Wikipedia and required no special tools
  • 190. PRACTITIONERโ€ŸS SUMMARY โ€ข Wikis are complex social media systems that give rise to many types of relationships โ€ข The complexity inherent in wiki systems is the source of both challenge and opportunity for practitioners. โ€ข Wikis can provide valuable insights because they are places where collaboration happens and value is created through informal organization
  • 191. RESEARCHERโ€ŸS AGENDA โ€ข Node XL as well as browser-based network visualization tools like Touch Graph are helping expand participation in social network analysis . โ€ข Wikis are rich settings in which to study the dynamics of diffusion
  • 192. Analyzing Social Media Networks with NodeXL Insights from a Connected World Chapter 15 Wiki Networks Connections of Creativity and Colla boration Thank you Copyright ยฉ 2011, Elsevier Inc. All rights Reserved 192