1. Welcome to Kittilä!
Katja Kaunismaa
Kideve Development
Municipality of Kittilä

2. Kittilä - Info & Facts
• Area: 8263 km2
• Population: ~ 6400 inhabitants
• Density: 0,7 inhabitants/km2
• Labor/workforce: 2600
• Business activity: ~650 companies
• Main industries
• tourism
• mining

3. Location
Kittilä - 150 km above the Arctic Circle
Levi – 15 minutes from Kittilä airport
- 24 000 beds
- 2,5 million overnights / year
Ylläs – 30 minutes from Kittilä airport
- 20 000 beds
TOTAL 50 000 tourism beds in Kittilä
Airport’s primary catchment area!
Over 1 million visitors
per year!

4. Population

5. Businesses in Kittilä

6. Unemployment rate in Kittilä

7. Tax income in Kittilä
Tax income 2006-2012

8. Job Self-Sufficiency in Kittilä
Job self-sufficiency 2007-2010
Source: Statistics Finland

9. Division of Jobs Between Industries

10. Kittilä – Tourism and Mining

11. Levi - History
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First ski lift opened in 1964
First hotel opened in 1981
• Hotel Levitunturi
Finavia Kittilä Airport 1982
Development projects and strategies:
• Levi I 1988
• Levi II 1997
• Levi III 2003
Major growth since late 1990’s

12. Levi Today
LEVI
• Market leader and the most popular winter
destination in Lapland / Finland
• Tourism income € 200 million
•
2 500 000 overnights per year
• 600 000 visitors
• Product
• Lapland
• Variety of activities + skiing
• = winter destination
• Modern services and functional village
structure
• Co-operation and joint forces with
companies -> sales!
• Airport 15 minutes from Levi

13. Levi Today
PRODUCT
• Lapland
• Real snow guaranteed season from
November to May
• Lappish nature & culture
• Skiing
• 43 slopes, 26 lifts
• Ski school (120 instructors)
• Kid's Land
• Superpipe, halfpipe, 2 streets & Snow
Park
• 9 slope restaurants
• Cross-country ski tracks, 230 km’s
• Snowmobiling routes, 886 km’s

14. PRODUCT
Levi - A Lot to Offer
• Activities
• Snowmobiling, huskies, reindeer, horses,
ice fishing, tour skating, snow shoes, rally
school, spa, bowling etc.
• Program services
• Over 50 companies offering over 1 000
products - from diving to hot-air ballooning
• Christmas
• Santa Claus & Christmas market
• Modern facilities and investments
• Functional village structure, everything in
walking distance
• Food & entertainment
• 58 restaurants, ~ 15 000 seats

15. World Cup Levi
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Ladies and Men Slalom World Cup
Opening
Over 20 000 spectators
230 million tv-viewers
The most observed international yearly
organized event in Finland!
Levi permanently in FIS calendar
• Quality, conditions, motivation, side
events, culture…
Why?
• High season from November
• Marketing value
• 230 million tv-viewers
• Building the brand of Levi
• www.worldcuplevi.com
www.levi.fi

16. Accommodation
• 24 000 beds
• Annual growth ~ 1 000 beds
• 7 hotels, 6 apartment hotels, 1 hostel
• Variety of chalets
• From family-friendly to world-class

17. Levi - Summer Tourism
• Activities
• Golf
• Theme parks
• Biking, Nordic Walking,
Adventure, Reindeer
• Activities in the nature
• Trekking
• River Ounas
• Fishing
• Canoening etc.
• Excotic Lapland
• Midnight sun
• Culture etc.

18. Levi - Vision 2020
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35 000 beds
Tourism income € 300 M
50 % international visitors
Market leader in Scandinavia

19. Agnico Eagle Kittilä Mine
• Agnico Eagle Mines Ltd is a gold mining
company with operations in Canada, Finland,
Mexico and the United States
• Agnico-Eagle built Europe's largest gold
mine in Kittilä Suurikuusikko, Finland
• Decision of building was made in 2006
Levi
Kittilä Mine
Kittilä

20. Agnico Eagle Kittilä Mine
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The first gold bar was produced in
2009
Gold production 5 000 kg per year
Over 600 employees
about 50 % from Kittilä
over 90% from Lapland

21. Mining and tourism
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More skilled workforce
• over 600 employees at the mine
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Growth in population, families
Growth in income taxes
More year-round services
New target groups for tourist companies (e.g.
meetings and conferences)
More international publicity for the area
Investors` interest
Positive demand in other sectors
Accessibility
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22. Thank you!
© Kittilän kunta, Municipality of Kittilä, photos: AV-Lappi, Paul Palmer, Jouni Törmänen and Agnico Eagle