The regional magazine Kent Life targets an older audience living in Kent, England. The front cover uses green and yellow colors that correspond to the natural beauty of Kent, known as the "Garden of England." It promotes competitions to attract readers and features content like wine and references to "mums" to anticipate its target demographic. Inside, pictures of green Kent landscapes and attractions like Dover Castle reinforce the focus on the region. Articles are separated into topics of interest for older audiences like countryside life and gardening. Advertisements similarly feature iconic places from Kent like Dover Castle to appeal to the target audience's interests in history.