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K-12 Outreach Lessons Learned 
Presented by Central Florida SWE: 
Cheri Maboudou-Tchao 
Atoosa Vaziri
Agenda 
• Outreach Activity Example 
• Plan 
• Follow Through 
• Speaker Contact Information 
2
Outreach Activity Example 
• “A Day in the Life of a 
Real Engineer” promotes 
STEM careers to middle 
and high school aged 
females 
• Event encourages female 
students interest in the 
engineering curriculum 
offered by Seminole 
County schools 
3
Outreach Activity Example (Cont.) 
• Central Florida (CFL) SWE 
holds an annual event in 
local middle and high 
schools 
• 2013 Event: 117 High 
School students and 30 
students from Middle 
School 
• During the last five 
events, valuable 
improvements made 
based on survey results 
from students and 
feedback from volunteers 
and school staff 
4
Outreach Activity Example (Cont.) 
• Members volunteer 
their time and 
expertise to set up 
different hands-on 
workshops, speaker 
presentations, and 
panel discussions 
• Other volunteers 
showcase engineering 
companies and 
colleges 
5
Plan 
• Define parameters for 
the event 
• Take advantage of 
the Program 
Development Grants 
(PDG) offered by SWE 
• Advertise for the 
event 
• Engage Volunteers 
6
Plan: Define parameters for the event 
• Age 
• Location 
• Focus area 
• Length of time 
• Target number of 
attendees 
• Target number of 
volunteers required 
• Budget/Sponsors 
7
Plan: Program Development Grants 
How to Submit a Proposal for 
SWE PDG Funding 
• You can access PDG 
requirements and 
application from the 
SWE website 
• Plan at least 3-4 
months ahead of the 
event 
• http://societyofwome 
nengineers.swe.org/in 
dex.php/swe-program-development- 
grants 
8
Plan: Advertise Event 
Advertisement Method: 
•SWE Outreach calendar 
•Section SWE website; 
monthly eBlasts; and 
personal emails to 
members 
•Members email their 
companies 
SWE Events Calendar 
9
Plan: Advertise Event 
Advertisement Content: 
•Purpose and format of 
event 
•Type of support needed, 
number of volunteers 
•Logistical information 
•Organizer contact 
information 
eBlast Announcement 
10
Plan: Engage Volunteers 
• Contact volunteers as 
soon as possible 
• Determine interests 
(presentation or 
workshop) 
• Respond to questions 
in a timely manner 
• Identify any material 
or facility support 
needed 
11
Plan: Prepare Volunteers 
At initial request 
•Discuss age group and 
students/group (to tailor the 
workshop or presentation) 
•Discuss duration of the 
workshop event 
•Provide number of 
workshops to be conducted 
for the event 
12
Plan: Prepare Volunteers (cont.) 
Close to event date 
•Discuss schedule and 
any changes 
•Provide event location 
and map (including 
parking) 
•Confirm volunteer 
assignments (roles and 
expectations) 
•Communicate dress 
code 
Volunteer Assignments 
13
Plan: Prepare Volunteers (cont.) 
Logistics Checklist 
•Facility requirements for 
workshop (indoor/outdoor, 
computer, projector, water, 
electricity, etc.) 
•Confirm workshop materials 
required 
•Ensure budget availability 
•Check on site specific 
requirements (volunteer 
forms, background checks) 
14
Follow through with Attendees 
Essay Contest 
Survey 
Complete at event for 
immediate feedback 
Essay Contest 
Encourages continued 
attendee involvement 
•Topic: “Research successful 
female engineers as possible 
role models” 
•Prize: iPad (if budget 
allows) 
15
Follow through with Volunteers 
• Acknowledge 
volunteers at end of 
event 
• Provide recognition 
certificate and/or 
small appreciation gift 
• Send survey and 
confirm interest in 
upcoming events 
16
Follow through with SWE 
• Complete grant 
requirements on time 
• Summarize event in 
section newsletter 
and on website 
• Submit summary in 
community 
newsletters and 
newspapers 
City of Sanford Newsletter 
17
Speaker Contact Information 
Atoosa Vaziri 
cflswemembership@swe.org 
Cheri Maboudou-Tchao 
cheri.maboudou-tchao@swe.org 
18

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K-12 Outreach Lessons Learned

  • 1. K-12 Outreach Lessons Learned Presented by Central Florida SWE: Cheri Maboudou-Tchao Atoosa Vaziri
  • 2. Agenda • Outreach Activity Example • Plan • Follow Through • Speaker Contact Information 2
  • 3. Outreach Activity Example • “A Day in the Life of a Real Engineer” promotes STEM careers to middle and high school aged females • Event encourages female students interest in the engineering curriculum offered by Seminole County schools 3
  • 4. Outreach Activity Example (Cont.) • Central Florida (CFL) SWE holds an annual event in local middle and high schools • 2013 Event: 117 High School students and 30 students from Middle School • During the last five events, valuable improvements made based on survey results from students and feedback from volunteers and school staff 4
  • 5. Outreach Activity Example (Cont.) • Members volunteer their time and expertise to set up different hands-on workshops, speaker presentations, and panel discussions • Other volunteers showcase engineering companies and colleges 5
  • 6. Plan • Define parameters for the event • Take advantage of the Program Development Grants (PDG) offered by SWE • Advertise for the event • Engage Volunteers 6
  • 7. Plan: Define parameters for the event • Age • Location • Focus area • Length of time • Target number of attendees • Target number of volunteers required • Budget/Sponsors 7
  • 8. Plan: Program Development Grants How to Submit a Proposal for SWE PDG Funding • You can access PDG requirements and application from the SWE website • Plan at least 3-4 months ahead of the event • http://societyofwome nengineers.swe.org/in dex.php/swe-program-development- grants 8
  • 9. Plan: Advertise Event Advertisement Method: •SWE Outreach calendar •Section SWE website; monthly eBlasts; and personal emails to members •Members email their companies SWE Events Calendar 9
  • 10. Plan: Advertise Event Advertisement Content: •Purpose and format of event •Type of support needed, number of volunteers •Logistical information •Organizer contact information eBlast Announcement 10
  • 11. Plan: Engage Volunteers • Contact volunteers as soon as possible • Determine interests (presentation or workshop) • Respond to questions in a timely manner • Identify any material or facility support needed 11
  • 12. Plan: Prepare Volunteers At initial request •Discuss age group and students/group (to tailor the workshop or presentation) •Discuss duration of the workshop event •Provide number of workshops to be conducted for the event 12
  • 13. Plan: Prepare Volunteers (cont.) Close to event date •Discuss schedule and any changes •Provide event location and map (including parking) •Confirm volunteer assignments (roles and expectations) •Communicate dress code Volunteer Assignments 13
  • 14. Plan: Prepare Volunteers (cont.) Logistics Checklist •Facility requirements for workshop (indoor/outdoor, computer, projector, water, electricity, etc.) •Confirm workshop materials required •Ensure budget availability •Check on site specific requirements (volunteer forms, background checks) 14
  • 15. Follow through with Attendees Essay Contest Survey Complete at event for immediate feedback Essay Contest Encourages continued attendee involvement •Topic: “Research successful female engineers as possible role models” •Prize: iPad (if budget allows) 15
  • 16. Follow through with Volunteers • Acknowledge volunteers at end of event • Provide recognition certificate and/or small appreciation gift • Send survey and confirm interest in upcoming events 16
  • 17. Follow through with SWE • Complete grant requirements on time • Summarize event in section newsletter and on website • Submit summary in community newsletters and newspapers City of Sanford Newsletter 17
  • 18. Speaker Contact Information Atoosa Vaziri cflswemembership@swe.org Cheri Maboudou-Tchao cheri.maboudou-tchao@swe.org 18