The document proposes two publishing products about musician Jack White: 1) an article on his personal life and musical career on a website called "Culture East", and 2) a blog post reviewing his latest album "Lazaretto". It addresses the initial ideas, how the products would look visually, and potential legal/ethical issues. Copyright concerns are minimized by using freely available photos of White for educational purposes. The accuracy of the information presented will align with journalism ethics standards.

1. JOURNALISM 2- TASK 2
PITCH

2. In this presentation I’m going to propose my ideas for two
publishing products.
I’m going to address everything from my initial ideas and
what influenced them, to legal issues. I’m also showing how I
pictured my products will look.

3. The publishing sector has changed drastically over
the last few years. With the invention of the Internet and
the improvement of technology we witnessed a revolution
on this sector, the birth of desktop publishing.

4. Initial Ideas.

6. Overview of the products.

7. • Article on Jack White’s
personal life and musical
career.
• Blog post reviewing his
latest album,
‘’Lazaretto’’

8. • Article on Jack White’s
personal life and musical
career.
• Blog post reviewing his
latest album,
‘’Lazaretto’’
• Musical projects he’s
been involved on;
facts about his
identity, like place of
birth, date of birth,
etc...
• My opinions on his new
album, along with my
reflections on it in a
musical and lyrical
aspect.

9. Product Layout.

10. • ‘’Culture East’’ banner.
• Category tabs.
• Photo of Jack White.
• Sidebar with related content.
• Embedded Youtube video of
a live concert or a song by
the artist.
• Comment section.

11. • Review will be posted on my
Media Blog.
• Image of the album cover.
• Embedded Youtube video of
his whole album.
• Sidebar with related content.
• Comment section.

12. Legal, moral and ethical issues.

13. • In order not to infringe copyright with the photos I’m using, I was going to use
free stock photos of Jack White, but since there is no free stock footage of him
and this is for educational purposes, I’m just going to use a random picture of
him that I find on-line.
• I’ve also followed IPSO’S Editor’s Code of Practice. Due to the nature of my
products, the only clause that may apply to them is number 1. This relates to
the accuracy of my publishing products.

14. FIN.