Lessons Learned While Managing the SiteGround Brand for 10 Years
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The document contains 7 lessons on marketing and business best practices. The lessons advise hiring for enthusiasm and ability to learn, using support as a marketing tool, understanding customer needs, promoting good deeds to customers, and maintaining long-term relationships through commitment and involvement. The document ends by thanking the audience and inviting questions.
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Lessons Learned While Managing the SiteGround Brand for 10 Years
- 2. Lilyana Yakimova Marketing Director www.SiteGround.com Lilyana Yakimova Marketing Director www.SiteGround.com
- 5. Lesson number ONE: Enthusiasm and ability to learn - that is what you have to look for when hiring new people! Lesson number ONE: Enthusiasm and ability to learn - that is what you have to look for when hiring new people!
- 9. Lesson number TWO: The support is your greatest marketing tool! Lesson number TWO: The support is your greatest marketing tool!
- 11. Lesson number THREE: Know your customers and learn from their needs. Lesson number THREE: Know your customers and learn from their needs.
- 12. Lesson number FOUR: Be bold enough to write a love letter to Brad Pitt. Lesson number FOUR: Be bold enough to write a love letter to Brad Pitt.
- 14. Lesson number FIVE: Google standing is NOT what makes a brand strong! Lesson number FIVE: Google standing is NOT what makes a brand strong!
- 18. Lesson number SIX: 1. Do good things! 2. Tell the world you are doing good things! Lesson number SIX: 1. Do good things! 2. Tell the world you are doing good things!
- 20. Lesson number SEVEN: Successful long-term relationships require commitment and involvement. Lesson number SEVEN: Successful long-term relationships require commitment and involvement.
- 21. THANK YOU! Questions?!?! Anyone?? THANK YOU! Questions?!?! Anyone?? @LilyanaYakimova@LilyanaYakimova
Editor's Notes
- Маркетинг с нулев бюджет -- Препоръки от клиентите -- SEO Статегия Съдържание Линкове Линкве от важни сайтове <number>
- Продължихме да разработваме, но вече правихме и маркетинг кампания за всяка нова технология: блог пост, инфографики, социални медии, имейли до клиентите. Развихме нашате естествена свързаност с апликациите като джумла и уърдпрес и вече не просто имахме ресурси и предлагахме поддръжка, станахме спонсори на тези общностти. <number>