This document discusses the partnership between City & Guilds, a global skills certification company, and Manipal Education, an Indian education services provider, to develop English language qualifications and assessments in India. The qualifications are designed to develop workplace English skills across multiple levels to meet the large demand for English speakers in India. City & Guilds brings their expertise in developing globally recognized qualifications, while Manipal Education provides subject matter experts and delivers training. The qualifications and assessments are developed using best practices to ensure high quality and consistency.

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2. Our Pedigree
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3. A Global Benchmark for
Workplace Skills
Founded in
81 Countries 600 + Best in Class
1878, London , qualifications in Assessment
UK 8500 Centers 27 sectors Methodology
99% Employer 1.6 Million Over 2 Million Over 30
recognition in Certifications learners every Million
UK - as industry every year year successful
standard students
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4. Manipal Education Group
Six Decades of Quality Education
3 Universities & 9 Campuses
Over 30 Professional Colleges
13 Professional streams
Presence in 20 Countries across the globe
170 courses 180,000 students
Over foreign 4,500 students - 53 nationalities
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4

5. English - Passport to employment
45
42
40
35
31
Total Demand 30
404
25 22
(Percentage)
Immediate 20
Demand (Target 295
group) 15
10
Current Supply 5
31 5
0 100 200 300 400 500 0
0-14 15-40 41-64 65 +
(In millions)
(Years)
The Need for English in India Age Estimate of total Literate Population
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6. Will English remain the world’s language?
4000
3000
2000
1000
0
Agree Disagree No View
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7. Non-native Speakers of English
Possible
language shift
Possible
language shift 750 million
375 million EFL speakers
L2 speakers
375 million
L1 speakers
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8. A language hierarchy for India
National languages
HINDI, ENGLISH
Scheduled languages
HINDI, TELEGU, BENGALI, MARATHI, TAMIL,
GUJRATHI, KANNADA, MALAYALAM, ORIYA,
PUNJABI, KASHMIRI, SINDHI, ASSAMESE,
Languages with widespread currency
41 languages used for education
58 taught as school subjects
87 used in media
Local vernacular varieties
Over 190 recognised language varieties
1,652 ‘mother tongues’ recorded in 1961 census
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9. ELT Industry - India clicks
• One out of five of the world’s population speak English to a level of
competence.
• 85% of international organizations use English as working
Language.
• In 2004, revenue generated across the ELT market was
US $ 8.3 billion.
• It is estimated that by 2015, half the world’s population will be either
speaking or learning English.
• Research says young and affluent workforce in India is set to be
over 20 percent of the world’s productive workforce and if English
language education is not provided, this demographic dividend
could turn into a demographic disaster.
• Only ten percent of the Indian population speak English.
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10. English - Life Skill
Training Capacity Vs Skill Demand
Current Training Capacity 3 Million
Skilled Workers Demand 2015 83 Million
Skilled Workers Demand 2022 500 Million
• According to British Council Report – growth of English is too slow in India.
• Huge shortage of teachers and quality institutions.
• Supply constraints on the number of English Speaking Professionals to
meet the demand.
• India will need many more people speaking English to sustain its economic
growth!
• Interoperable skills.
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11. Presenting
World Class Solutions to your Skill
Development Needs!
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12. Powering a Skills Revolution
• The pedigree - City & Guilds, The World’s #1 Skills Certification
Company and Manipal Education, India’s Leading Education Service
Provider.
• Empowering people with industry specific skills, training them to
benchmark standards and providing them with a recognized
certification.
• Multiple levels of qualifications within each vocation, to offer opportunities
for lifelong learning and growth.
• Qualifications that employers can rely on for first-day first-hour
productivity, raise standards in the workplace and stay competitive.
A Workforce With Pride & Proficiency In Their Vocation
That Is an Asset To The Company!
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13. Certification - The IndiaSkills Way
World Class Impeccable Best In Class
QUALIFICATION DELIVERY ASSESSMENTS
1. Use of English in real-life 1. Industry experienced 1. Assessment marked on
situations. Trainers, certified two scales - A global
through product specific communication scale and
2. Recognised worldwide by train-the-trainer ARPF scale.
professional bodies and program.
employers. 2. Units are designed to
2. Engage/Study/Activate match the assessment
3. Defined and measurable model to teach English. criteria at A1 and A2
learning outcomes of levels.
Skills and Underpinning 3. Various training
Knowledge. methodologies used to 3. Consistent & transparent
build the confidence in assessment process
4. Multiple levels of key communication across centers
qualifications to fit areas.
English competence 4. The assessment criteria,
required for career 4. Task-based questions to accuracy, range ,
progression. encourage all learning pronunciation and
styles: Visual, Auditory fluency are applied
and Kinesthetic. throughout the test.
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5. Tapes

14. Developing the Right Qualification
C&G Subject Matter Experts + Industry
Expertise Products Team Stakeholders
Examiners and moderators of
Functional Examination, Qualification
examiners, Qualification Neutral
Skills Skills Specific Skills
Core Course Content
Underlying Knowledge Intensive Functional/Exposure Intensive
Modules - Grammar Modules - Fluency and Pronunciation
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15. Assessment Methodology
Key Components
A clear statement of the standards of performance expected of successful candidates.
Assessment instruments gathering sufficient valid and reliable evidence of ability to
perform to the identified standards.
A quality control system ensuring consistent application of standards and assessments
over time and, where appropriate, place.
An administrative system supporting smooth running of the program.
Our Eight Principles of Assessment
Validity Authenticity Efficiency Feedback
Reliability Accessibility Cost Effective Transparency
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16. Impactful Reach
435 Centers
395 Centers
275 Centers
125 Centers
PAN INDIA
40 Centers
PRESENCE
YEAR 1 YEAR 2 YEAR3 YEAR4 YEAR 5
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17. ISESOL - Preliminary A1 and Access A2
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18. Unit Plan and Topics
• Designed to develop learner's confidence Course Module
in key areas of English Competence. (Guided Learning Hours)
• Modular Short term course - duration 120
hrs + Assessment time. Part A -- Giving Personal Information
• 2 months - 6 days a week @ 2.5 hrs a day. (Units 1- 10) - 48 hrs
• 3 months - 2 days (weekend batches) a Part B -- Social Situations
week @ 5hrs a day.
(Units 1- 8) - 20 hrs
• 4 months - 3 days a week @ 2.5 hrs a day.
• Delivered through a combination of Part C -- Exchanging Information and
 Class room Lectures. opinions (Units 1- 8) - 16 hrs
 Role Plays, Discussions, Activities.
Part D -- Presenting a topic
 Games, Simulations.
(Units 1- 8) - 36 hrs
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19. Details: Topics covered in each part
Part 1 Giving Personal Information (Units 1 - 10)
Sounds Interesting; Letters; Numbers and dates; Colours; Family;
Hobbies and interest; Home and home town; Occupation; Languages;
Weather.
Part 2 Social Situations (Units 1 - 8)
Greeting, exclaiming and saying goodbye; Asking and answering
questions; Describing people, things and place; Expressing likes,
dislikes and preferences; Asking for and giving directions; Shops and
restaurants; Apologising and forgiving; Accepting and refusing offers.
Part 3 Exchanging Information and opinions (Units 1 - 8)
Same and different people and things; Patterns and shapes; Same
and different actions; What’s in your picture; Plans, maps and routes;
Diaries and arrangements, Making plans; Questions and answers.
Part 4 Presenting a topic (Units 1 - 8)
People; Clothes; Books, music and films; Places; Food and drink;
Machines and technology; Sports and games; Keeping records.
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20. English Language Training - A1/A2
Knowledge - 20 hrs Activities - 40 hrs
Class Room
120 hrs
Group Discussions - 20 hrs Role Plays - 40 hrs
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21. Assessment - Oral Interview
Preliminary Access
5 mins 7 mins
Part 1 - Giving personal Information
Part 2 - Social Situations
Part 3 - Exchanging Information and
opinions
Part 4 - Presenting a topic
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22. Assessment and Certification
To achieve the Certificate in ISESOL, candidates must
Pass in all the four parts.
The certificate will reflect performance through
1. First Class Pass
2. Pass
3. Fail
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23. Result and Certification
• Results within 3-4 weeks of the receipt of the exam papers.
• Candidates who fail the exam are provided a report with
performance codes that gives a clearer indication of the areas of
weakness in learners’ examinations, providing key information to
help identify required remedial work.
• Certificates for International English qualifications is issued within 6-
8 weeks of receipt of exam papers.
• The certificate is valid indefinitely.
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24. The Qualification Outcome
Course Module (GLH) Competency Gained
Giving personal Information (48) To speak fluently and confidently
about oneself in real life for study or
work, for travel and leisure, for getting
to know people.
Social Situations (20) Communicate confidently and politely
in social situations: in shops, in cafes ,
in train, bus or plane, at the cinema or
theater and so on.
Exchanging information and Describing people and things, patterns
opinions (16) and shapes, and actions, compare
one’s views with those of workmate.
Presenting a topic (36) Build skills in speaking about a single
topic: people, clothes, books, videos,
food and drink and so on
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25. B1 and above
On successful achievement of the Preliminary/Access Certificate
qualification, candidates will be able to progress on to the
Achiever/Communicator and Expert/Mastery programme.
Higher certificates will help to develop communication skills for
managers, trainers, and BPO employees.
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26. Engage with Us!
• Nominated representative to give inputs in fine-tuning qualifications
to industry needs.
• Internship & Recruitment Partner for the IndiaSkills learners
– Share your manpower & skill needs on quarterly basis by
city/region to help plan learner acquisition & Centre capacity
meeting your needs.
– Fee Subsidy/Employment Incentive to learners you select.
• Endorsing Partner for the qualification
– Agreement for co-branded promotional material
• Specific in-house training & development needs.
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27. The IndiaSkills Impact
Proficiency
Employability
Efficiency
Staff Morale English language competency
Skills Levels Customer satisfaction
Language competence Profitability
Productivity
Sustainability
Competitiveness
Training Cost Employee satisfaction
Adaptability Timelines Change readiness
Learning Curve
Operating Expenses
Pride
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28. JOIN Us
In Powering
A Skills Revolution!
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