The document compares iOS and Android for business app development, highlighting the strengths and weaknesses of each platform. It discusses factors such as integration with Google products, target audience understanding, security, app availability, and market reach, emphasizing the importance of choosing the right platform based on business needs. Additionally, it recommends partnering with a professional agency like Pixelcrayons for mobile app development.

1. iOS vs Android For Business

2. Contents
 Introduction
 Integration with Google Products
 Understand Your Target Audience
 Security Vs Reach
 Browsers and Speed
 Reaching The Tablet Market
 Paid Vs Free Applications
 Availability
 Choosing the Right Agency

3. Introduction
 Although both Apple and Android apps are relevant and essential in today’s
competitive business environment, it is important to understand the pros
and cons of both.
 This helps is deciding which one to start out with.

4. Integration With Google Products
 One benefit of choosing Android apps over iOS apps is that your business
app can integrate and make use of interesting Google products and add-
ons.
 So you can easily integrate with Google Hangout, Google Plus Chat and
Calendar etc. There are these different set of Add-ons that Apple also
provides and one can choose according to business requirements.

5. Understand Your Target Audience
 Does your business sell products for a mass audience or a niche
audience? Are your products for professionals or the youth.
 Understanding the target audiences and their OS preferences helps you
get a clear picture about the platform that you should choose, for building
your business app.
 The idea here is to maximize the audience reach of the application.

6. Security vs Reach
 Apps built with iOS are more secure and work within the Apple system.
 With Android, the reach of the apps is wider and there are a wide variety of
handsets to choose from.

7. Browsers and Speed
 As far as the number of browsers are concerned, Android surely provides
more options.
 On the other hand, iOS provides faster processing speed, which adds to the
speed of application usability.

8. Reaching The Tablet Market
 Knowing your tablet market and the relevance of your product with the
tablet audience is very important.
 The iOS platform scores more over Android when it comes to the tablet
market.
 Focussing on iOS, if your target audience is skewed towards tablets, is
definitely recommended.

9. Paid vs Free Applications
 There are two reasons to choose iOS over Android, when creating
paid apps. The first reason is that iPhone owners in general are
more willing to pay for apps where as Android owners are slightly
reluctant.
 The second reason being that Apple provides an easier and a
smoother system for payments while purchasing apps on the
iPhone.

10. Availability
 All iOS apps are only available to be downloaded from the iOS app store.
 The app can also benefit from the ranking and visibility features of the app
store.
 Android apps on the other hand provide a wider reach, as they can be
downloaded from various app stores like Kindle and Amazon.

11. Choosing The Right Agency
Businesses looking for development of mobile apps must partner with a professional agency like PixelCrayons.
PixelCrayons has a track record of delivering end-to-end design and development solutions for a variety of
mobile apps across business verticals.

12. PixelCrayons
Reach Us At :-
https://www.facebook.com/PixelCrayons
https://twitter.com/PixelCrayons
https://plus.google.com/+Pixelcrayons/posts
https://www.linkedin.com/company/pixelcrayons

13. Thank You!