The document provides advice for new developers on how to get started building mobile apps. It recommends starting small by building a mobile web app prototype instead of a fully native app, as mobile web apps are easier to develop, can access many native features, and allow developers to test ideas and tweak the app more easily. Once the prototype is complete, it can be expanded into a larger project, turned into a full native or hybrid mobile app, or used as a sample for testing. The document stresses answering questions about the app's purpose and users before designing, and offers tips for user interface and experience design.