Investments allow individuals to generate returns from their savings by putting idle funds to use. There are three pillars of investment - safety, liquidity, and growth. People invest to earn returns, generate funds for goals, and prepare for the future like retirement or unexpected needs. Key rules for investors include starting early, investing for the long rather than short term, and investing regularly. The document provides an overview of investments, outlining what they are, reasons to invest, principles for investors, and factors to consider like investment options, liquidity, safety, returns, and asset allocation.

1. INVESTOR EDUCATION & WELFARE
ASSOCIATION
presents
A module on
‘INVESTMENTS’

2. What is Investment?
• We save certain portion of our income in the form
of Savings.
• Instead of keeping the savings unused we can use
our savings in order to get return on it in the future.
This is called Investment.

3. Income Expenses
Savings
Investment
Earnings

4. Investment
Safety
LiquidityGrowth
THREE PILLARS OF INVESTMENT

5. Reasons as to why one must
invest.
• Earn returns on your idling income;
• Generate a specified sum of money for a specific
goal in life;
• Make provision for the uncertain future.
• Making provision for retirement;
• Making provision for
unforeseeable personal needs.

6. Three Golden Rules of Investors
Invest early
Invest for long term
and not short term
Invest regularly

7. SMART GUIDE TO INVESTMENT
• Choosing the right investment option
• Liquidity
• Safety
• Return
• Asset Allocation Strategy

8. Thank You