Investing in gold is recommended for several reasons: 1) Gold acts as a hedge against inflation and declining currencies, as its value typically rises during periods of high inflation or currency depreciation. 2) It is considered a safe haven during times of geopolitical and financial instability, often outperforming other assets when confidence in governments is low. 3) Demand for gold is outpacing supply as production declines, especially in Asian countries where accumulation is encouraged.